# HubSpot Sales Hub vs Zoho CRM Comparison
---
## AI Generated Summary
- **G2 reviewers report** that HubSpot Sales Hub excels in user satisfaction, boasting a higher overall score compared to Zoho CRM. Users appreciate its intuitive interface and seamless integration with various email providers, which enhances their workflow and productivity.
- **Users say** that Zoho CRM offers a clean and intuitive interface, making it easy to navigate and manage sales processes. Reviewers highlight its ability to keep leads, follow-ups, and pipeline activities organized in one place, which significantly saves time.
- **According to verified reviews** , HubSpot Sales Hub shines in its reporting and analytics capabilities, allowing users to create custom dashboards and analyze metrics effectively. This feature is particularly praised for helping teams track performance and make data-driven decisions.
- **Reviewers mention** that while Zoho CRM provides good integration options, some users face challenges with configuration to match their specific workflows. However, they appreciate the transparency in pricing and the straightforward setup process, which makes it accessible for small businesses.
- **G2 reviewers highlight** that HubSpot Sales Hub's AI assistant is a standout feature, providing valuable insights and enhancing user productivity. Users find this tool particularly helpful in managing their workflows and improving overall efficiency.
- **Users report** that Zoho CRM's support team is responsive and helpful, addressing issues promptly. This level of customer support is a significant advantage for users who may encounter challenges during their sales processes.



| | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 13,810 | 2,928 | 
| **Largest Market Segment** | Small-Business (60.9% of reviews) | Small-Business (61.7% of reviews) | 
| **Entry Level Price** | $0.00 | Free | 

---
## Top Pros & Cons

### HubSpot Sales Hub

Pros:
- Ease of Use (1216 reviews)
- Features (702 reviews)

Cons:
- Missing Features (435 reviews)
- Limited Features (409 reviews)

### Zoho CRM

Pros:
- Ease of Use (261 reviews)
- Features (169 reviews)

Cons:
- Learning Curve (112 reviews)
- Integration Issues (71 reviews)

---
## Ratings Comparison
| Rating | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
  | **Meets Requirements** | 8.6 (10024 reviews) | 8.4 (2484 reviews) | 
  | **Ease of Use** | 8.7 (10915 reviews) | 8.3 (2504 reviews) | 
  | **Ease of Setup** | 8.4 (4871 reviews) | 8.0 (1274 reviews) | 
  | **Ease of Admin** | 8.6 (3159 reviews) | 8.0 (1023 reviews) | 
  | **Quality of Support** | 8.6 (9028 reviews) | 7.6 (2276 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (3111 reviews) | 8.0 (998 reviews) | 
  | **Product Direction (% positive)** | 8.7 (9576 reviews) | 8.0 (2411 reviews) | 

---
## Pricing

### HubSpot Sales Hub

#### Entry-Level Pricing

Plan: Free HubSpot CRM

Price: $0.00

Description: A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.

Key Features:
- Contact management
- Contact website activity
- Companies

[Browse all 4 editions](https://www.g2.com/products/hubspot-sales-hub/pricing)

#### Free Trial

Yes

### Zoho CRM

#### Entry-Level Pricing

Plan: Free Edition

Price: Free

Description: With three free users and essentials like leads, documents and mobile apps, it’s a perfect fit
for your home business.

Key Features:
- Leads, Contacts, Accounts
- Tasks, Events, Call log, and Notes
- Opportunities

[Browse all 5 editions](https://www.g2.com/products/zoho-crm/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.0/10 | 7589 |
| **Zoho CRM** | 8.1/10 | 1970 |

#### Sales Force Automation

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Contact & Account Management** | 8.7 (6155 reviews) ✓ Verified | 8.5 (1660 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | Feature Not Available | 8.3 (877 reviews) ✓ Verified | 
| **Opportunity & Pipeline Mgmt.** | 8.6 (6033 reviews) ✓ Verified | 8.2 (1573 reviews) ✓ Verified | 
| **Task / Activity Management** | 8.6 (6187 reviews) ✓ Verified | 8.2 (1636 reviews) ✓ Verified | 
| **Territory & Quota Management** | 7.8 (4202 reviews) ✓ Verified | 7.8 (1186 reviews) ✓ Verified | 
| **Desktop Integration** | 8.5 (5093 reviews) ✓ Verified | 8.4 (672 reviews) ✓ Verified | 
| **Product & Price List Management** | 7.8 (3262 reviews) ✓ Verified | 7.9 (1217 reviews) ✓ Verified | 
| **Quote & Order Management** | 7.8 (3171 reviews) ✓ Verified | 8.0 (1209 reviews) ✓ Verified | 
| **Customer Contract Management** | 8.2 (2467 reviews) | 8.2 (1323 reviews) ✓ Verified | 

#### Marketing Automation

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Email Marketing** | 8.7 (5417 reviews) ✓ Verified | 8.1 (1349 reviews) ✓ Verified | 
| **Campaign Management** | 8.5 (5063 reviews) ✓ Verified | 7.9 (1305 reviews) ✓ Verified | 
| **Lead Management** | 8.7 (5257 reviews) ✓ Verified | 8.4 (1545 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | 8.1 (4451 reviews) ✓ Verified | 7.9 (1129 reviews) ✓ Verified | 

#### Customer Support

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Case Management** | 8.3 (3634 reviews) ✓ Verified | 8.0 (1203 reviews) ✓ Verified | 
| **Customer Support Portal** | 8.1 (2466 reviews) | 7.9 (1205 reviews) ✓ Verified | 
| **Knowledge Base** | 8.4 (3304 reviews) ✓ Verified | 7.9 (1237 reviews) ✓ Verified | 
| **Call Center Features** | 8.0 (3281 reviews) ✓ Verified | 7.8 (1069 reviews) ✓ Verified | 
| **Support Analytics** | 8.2 (3511 reviews) ✓ Verified | 8.0 (1113 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Reporting** | 8.2 (5842 reviews) ✓ Verified | 8.2 (1514 reviews) ✓ Verified | 
| **Dashboards** | 8.4 (6155 reviews) ✓ Verified | 8.2 (1566 reviews) ✓ Verified | 
| **Forecasting** | 8.0 (4299 reviews) ✓ Verified | 8.1 (1055 reviews) ✓ Verified | 

#### Mobile & Social

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Social Collaboration Features** | 8.0 (3813 reviews) ✓ Verified | 8.1 (1083 reviews) ✓ Verified | 
| **Social Network Integration** | 8.1 (2462 reviews) ✓ Verified | 8.0 (1092 reviews) ✓ Verified | 
| **Mobile User Support** | 7.7 (4131 reviews) ✓ Verified | 8.0 (1202 reviews) ✓ Verified | 

#### Platform

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Customization** | 8.1 (2955 reviews) ✓ Verified | 8.1 (873 reviews) ✓ Verified | 
| **Workflow Capability** | 8.3 (2597 reviews) ✓ Verified | 8.2 (843 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.5 (2988 reviews) ✓ Verified | 8.4 (860 reviews) ✓ Verified | 
| **Internationalization** | 8.1 (2283 reviews) ✓ Verified | 8.2 (650 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | 7.5 (1976 reviews) | 7.8 (549 reviews) ✓ Verified | 
| **Document & Content Mgmt.** | 8.0 (2583 reviews) ✓ Verified | 8.1 (720 reviews) ✓ Verified | 
| **Performance and Reliability** | 8.6 (3019 reviews) ✓ Verified | 8.4 (853 reviews) ✓ Verified | 
| **Output Document Generation** | 8.0 (1669 reviews) | 8.1 (663 reviews) ✓ Verified | 

#### Integration

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Data Import & Export Tools** | 8.4 (2270 reviews) ✓ Verified | 8.3 (652 reviews) ✓ Verified | 
| **Integration APIs** | 8.2 (2396 reviews) ✓ Verified | 8.1 (646 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | 8.1 (2245 reviews) ✓ Verified | 8.0 (606 reviews) ✓ Verified | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | 7.4 (685 reviews) | 8.2 (181 reviews) | 

#### Agentic AI - CRM

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.2 (219 reviews) | 8.0 (67 reviews) | 
| **Multi-step Planning** | 7.2 (213 reviews) | 8.3 (65 reviews) | 
| **Cross-system Integration** | 7.3 (220 reviews) | 8.1 (69 reviews) | 
| **Adaptive Learning** | 7.1 (214 reviews) | 8.1 (67 reviews) | 
| **Natural Language Interaction** | 7.0 (218 reviews) | 8.3 (66 reviews) | 
| **Proactive Assistance** | 7.1 (215 reviews) | 8.3 (66 reviews) | 
| **Decision Making** | 7.2 (214 reviews) | 8.3 (66 reviews) | 

### CPQ

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 7.7/10 | 121 |

#### Configuration - cpq

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Product Catalog** | Not enough data | Feature Not Available | 
| **Guided Selling** | Not enough data | Feature Not Available | 
| **Configuration Rules** | Not enough data | 8.3 (59 reviews) | 
| **Price Configuration** | Not enough data | 8.3 (55 reviews) | 
| **Visual Configuration** | Not enough data | 8.4 (60 reviews) | 

#### Pricing

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Pricing Flexibility** | Not enough data | 8.1 (62 reviews) | 
| **Discounting** | Not enough data | 7.5 (57 reviews) | 
| **Commerical Rules** | Not enough data | 8.1 (56 reviews) | 
| **Terms and Conditions** | Not enough data | 8.4 (58 reviews) | 
| **Approval Workflow** | Not enough data | 8.6 (58 reviews) | 
| **Renewals** | Not enough data | 8.5 (56 reviews) | 

#### Quoting

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Grouping** | Not enough data | 8.4 (58 reviews) | 
| **Version Control** | Not enough data | 8.4 (52 reviews) | 
| **Quote Document Generation** | Not enough data | 8.4 (53 reviews) | 
| **Ordering** | Not enough data | 8.4 (55 reviews) | 
| **Contracts** | Not enough data | 8.6 (52 reviews) | 

#### Admin

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Configuration Ease of Admin** | Not enough data | 8.2 (89 reviews) | 
| **Pricing Administration** | Not enough data | 7.7 (83 reviews) | 
| **Workflow Management** | Not enough data | 8.3 (86 reviews) | 
| **Document Management** | Not enough data | 8.3 (83 reviews) | 

#### Channels

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Mobile User Support** | Not enough data | 8.1 (57 reviews) | 
| **Channel Partner Support** | Not enough data | 7.7 (52 reviews) | 
| **eCommerce** | Not enough data | 8.0 (49 reviews) | 

#### Platform

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **CRM Integration** | Not enough data | 8.4 (89 reviews) | 
| **Integration API** | Not enough data | 8.2 (85 reviews) | 
| **Internationalization** | Not enough data | 8.0 (77 reviews) | 
| **Scalability** | Not enough data | 8.5 (88 reviews) | 
| **Reporting and Dashboards** | Not enough data | 8.4 (90 reviews) | 
| **ERP Integration** | Not enough data | 8.6 (20 reviews) | 

#### Generative AI - cpq

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Dynamic Quoting** | Not enough data | 7.4 (15 reviews) | 
| **Dynamic Pricing** | Not enough data | 7.5 (16 reviews) | 
| **Personalized Sale Recommendations** | Not enough data | 7.7 (16 reviews) | 

### Sales Gamification

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 8.7/10 | 75 |

#### Competition

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Competition Templates** | Not enough data | 8.7 (58 reviews) ✓ Verified | 
| **Custom Competitions** | Not enough data | 8.7 (57 reviews) ✓ Verified | 
| **Team Competitions** | Not enough data | 8.7 (57 reviews) ✓ Verified | 
| **Simultaneous Competitions** | Not enough data | 8.5 (53 reviews) ✓ Verified | 
| **Competition Adjustments** | Not enough data | 8.5 (55 reviews) ✓ Verified | 
| **Awards and Incentives** | Not enough data | 7.9 (18 reviews) | 

#### Agentic AI - Sales Gamification

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 

#### Integrations

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **CRM Integration** | Not enough data | 8.9 (61 reviews) ✓ Verified | 
| **Social Collaboration Integration** | Not enough data | 8.8 (59 reviews) | 
| **TV Streaming** | Not enough data | 8.7 (45 reviews) | 

#### Platform

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Reporting** | Not enough data | 8.8 (65 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.9 (64 reviews) ✓ Verified | 
| **Enterprise Scalability** | Not enough data | 8.8 (58 reviews) ✓ Verified | 
| **Data Import & Export Tools** | Not enough data | 8.8 (63 reviews) ✓ Verified | 
| **Performance and Reliability** | Not enough data | 8.8 (63 reviews) ✓ Verified | 

#### Employee Features

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **User Profiles** | Not enough data | 8.9 (66 reviews) ✓ Verified | 
| **Notifications** | Not enough data | 8.8 (68 reviews) ✓ Verified | 
| **Mobile** | Not enough data | 8.8 (68 reviews) ✓ Verified | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Lead Generation

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.4/10 | 837 |
| **Zoho CRM** | 8.5/10 | 80 |

#### Lead Facilitation

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Customer-facing Chatbot** | 8.4 (526 reviews) | 8.4 (72 reviews) | 
| **Lead Qualification** | 8.6 (623 reviews) | 8.8 (73 reviews) | 
| **Lead Follow-up** | 8.9 (651 reviews) | 8.8 (73 reviews) | 
| **Meeting Scheduling ** | 8.9 (658 reviews) | 8.8 (73 reviews) | 

#### Organization

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Opportunity and Pipeline Management ** | 8.9 (679 reviews) | 8.6 (74 reviews) | 
| **Data Entry** | 8.8 (666 reviews) | 8.4 (73 reviews) | 
| **Integrations / APIs** | 8.6 (603 reviews) | 8.6 (73 reviews) | 

#### Performance Analysis

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Coaching ** | 8.3 (556 reviews) | Feature Not Available | 
| **Peformance Tracking** | 8.8 (668 reviews) | 8.6 (75 reviews) | 

#### Sales Analysis

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **ROI Forecasting ** | Feature Not Available | 8.4 (69 reviews) | 
| **Sales Forecasting ** | 8.7 (620 reviews) | 8.4 (73 reviews) | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | 8.1 (156 reviews) | 8.3 (27 reviews) | 
| **AI Text Summarization** | 8.3 (155 reviews) | 8.1 (27 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (19 reviews) | Not enough data | 
| **Multi-step Planning** | 8.1 (18 reviews) | Not enough data | 
| **Cross-system Integration** | 8.1 (19 reviews) | Not enough data | 
| **Adaptive Learning** | 8.1 (19 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.0 (19 reviews) | Not enough data | 
| **Proactive Assistance** | 8.0 (19 reviews) | Not enough data | 
| **Decision Making** | 8.2 (19 reviews) | Not enough data | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.0/10 | 1884 |
| **Zoho CRM** | 8.2/10 | 170 |

#### Integrated Workflows

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Task Management** | 8.8 (1639 reviews) | 8.7 (160 reviews) | 
| **Email Tracking/Automation** | 9.0 (1689 reviews) | 8.8 (156 reviews) | 
| **Calls and Voice** | 8.3 (1439 reviews) | 8.3 (145 reviews) | 
| **Other Outreach Options ** | 8.2 (1336 reviews) | 8.2 (141 reviews) | 
| **CRM Integration** | 8.8 (1526 reviews) | 8.9 (154 reviews) | 
| **Calendar** | 8.7 (1388 reviews) | 8.8 (152 reviews) | 
| **Shared Records** | 8.5 (1302 reviews) | 8.5 (147 reviews) | 

#### Repeatability and Reportability

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Content Management** | 8.6 (1478 reviews) | 8.4 (144 reviews) | 
| **Workflow Management** | 8.7 (1550 reviews) | 8.6 (149 reviews) | 
| **Workflow Performance** | 8.6 (1522 reviews) | 8.6 (142 reviews) | 
| **Sales Coaching and Insights** | 8.1 (1393 reviews) | 8.2 (138 reviews) | 
| **Gamification** | Feature Not Available | 7.9 (120 reviews) | 

#### AI and Automation

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Lead Prioritization** | 8.2 (1246 reviews) | 8.3 (146 reviews) | 
| **Lead Scoring** | 8.1 (1211 reviews) | 8.5 (145 reviews) | 
| **Best Time of Day Scheduling** | 8.1 (1202 reviews) | 8.3 (139 reviews) | 
| **Buyer Intelligence** | 7.8 (1083 reviews) | 8.1 (133 reviews) | 
| **Machine Learning** | 7.7 (1030 reviews) | 7.8 (125 reviews) | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | 7.3 (494 reviews) | 7.5 (69 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.0 (180 reviews) | 7.9 (28 reviews) | 
| **Multi-step Planning** | 7.1 (180 reviews) | 7.8 (26 reviews) | 
| **Cross-system Integration** | 7.1 (181 reviews) | 8.0 (27 reviews) | 
| **Adaptive Learning** | 7.3 (180 reviews) | 7.9 (26 reviews) | 
| **Natural Language Interaction** | 7.1 (181 reviews) | 7.7 (27 reviews) | 
| **Proactive Assistance** | 7.2 (181 reviews) | 8.0 (27 reviews) | 
| **Decision Making** | 7.1 (183 reviews) | 8.1 (26 reviews) | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 7.7/10 | 387 |
| **Zoho CRM** | N/A | N/A |

#### Call Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Call Recording** | 8.2 (304 reviews) | Not enough data | 
| **Machine Learning** | 7.9 (270 reviews) | Not enough data | 
| **Call Analysis** | 8.0 (279 reviews) | Not enough data | 
| **Lead Qualification** | Feature Not Available | Not enough data | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Customer Scoring** | Feature Not Available | Not enough data | 
| **Speech-to-Text** | 7.5 (244 reviews) | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Summarization** | 7.6 (112 reviews) | Not enough data | 

#### Agentic AI - Conversation Intelligence

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.4 (25 reviews) | Not enough data | 
| **Multi-step Planning** | 7.5 (26 reviews) | Not enough data | 
| **Cross-system Integration** | 7.8 (26 reviews) | Not enough data | 
| **Adaptive Learning** | 7.3 (25 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.7 (24 reviews) | Not enough data | 
| **Proactive Assistance** | 7.3 (24 reviews) | Not enough data | 
| **Decision Making** | 7.5 (25 reviews) | Not enough data | 

### Quote-to-Cash

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 8.4/10 | 56 |

#### Customer Requirements

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Quoting** | Not enough data | 8.5 (51 reviews) | 
| **Configuration** | Not enough data | 8.5 (50 reviews) | 
| **Pricing** | Not enough data | 8.5 (52 reviews) | 

#### Contracts

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Creation** | Not enough data | 8.5 (50 reviews) | 
| **Negotiation** | Not enough data | 8.2 (47 reviews) | 
| **Execution** | Not enough data | 8.4 (50 reviews) | 

#### Revenue

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Invoicing** | Not enough data | 8.5 (52 reviews) | 
| **Matching** | Not enough data | 8.5 (50 reviews) | 
| **Recognition** | Not enough data | 8.4 (47 reviews) | 

### Customer Journey Mapping

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 8.4/10 | 106 |

#### Platform Basics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Templates** | Not enough data | 8.4 (98 reviews) | 
| **Exporting** | Not enough data | 8.6 (93 reviews) | 
| **Multi-user Access and Collaboration** | Not enough data | 8.6 (97 reviews) | 
| **Multiple Personas** | Not enough data | 8.4 (89 reviews) | 
| **Data Analytics ** | Not enough data | 8.8 (57 reviews) | 

#### Agentic AI - Customer Journey Mapping

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.2 (13 reviews) | 

### Client Portal

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 8.7/10 | 89 |

#### Content

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Document Collaboration** | Not enough data | 8.9 (79 reviews) | 
| **Versioning** | Not enough data | 8.6 (76 reviews) | 
| **E-Signature** | Not enough data | 8.5 (76 reviews) | 
| **File Request** | Not enough data | 8.7 (77 reviews) | 
| **Feedback** | Not enough data | 8.6 (74 reviews) | 

#### Collaboration

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Billing and Invoicing** | Not enough data | 8.8 (76 reviews) | 
| **Instant Messaging** | Not enough data | 8.5 (78 reviews) | 
| **Project Management** | Not enough data | 9.0 (80 reviews) | 
| **Analytics** | Not enough data | 9.0 (83 reviews) | 
| **Time Tracking** | Not enough data | 8.7 (78 reviews) | 
| **Mobile Application** | Not enough data | 8.7 (75 reviews) | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.4/10 | 11 |
| **Zoho CRM** | N/A | N/A |

#### Responses

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Personalization** | 8.3 (10 reviews) | Not enough data | 
| **Route To Human** | 8.5 (10 reviews) | Not enough data | 
| **Natural Language Understanding (NLU)** | 7.7 (10 reviews) | Not enough data | 

#### Automation - AI Agents

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Sales Follow-Up** | 8.9 (9 reviews) | Not enough data | 
| **Customer Interaction Automation** | 9.1 (9 reviews) | Not enough data | 
| **Lead Generation** | 8.7 (9 reviews) | Not enough data | 
| **Document Processing** | 8.5 (9 reviews) | Not enough data | 
| **Feedback Collection** | 8.8 (8 reviews) | Not enough data | 

#### Platform

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Conversation Editor** | 8.2 (10 reviews) | Not enough data | 
| **Integration** | 8.3 (10 reviews) | Not enough data | 
| **Human-In-The-Loop** | 8.9 (9 reviews) | Not enough data | 

#### Autonomy -  AI Agents

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Independent Decision Making** | 7.8 (9 reviews) | Not enough data | 
| **Adaptive Responses** | 7.8 (9 reviews) | Not enough data | 
| **Task Execution** | 8.0 (9 reviews) | Not enough data | 
| **Problem Solving** | 7.6 (9 reviews) | Not enough data | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | 9.1 (9 reviews) | Not enough data | 
| **AI Text Summarization** | 9.0 (10 reviews) | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 8.5/10 | 44 |

#### Lead Monitoring

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Features** | Not enough data | 9.0 (42 reviews) | 
| **Performance** | Not enough data | 8.9 (42 reviews) | 
| **Identification** | Not enough data | 8.7 (42 reviews) | 

#### Agentic AI - Lead Capture

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 7.2 (27 reviews) | 
| **Proactive Assistance** | Not enough data | 7.2 (27 reviews) | 

#### Data Capture

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Mobile** | Not enough data | 8.3 (42 reviews) | 
| **Websites** | Not enough data | 8.5 (42 reviews) | 
| **Social Media** | Not enough data | 8.1 (42 reviews) | 
| **Data** | Not enough data | 8.3 (42 reviews) | 

#### Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Export/Import** | Not enough data | 9.1 (42 reviews) | 
| **Reporting** | Not enough data | 8.8 (42 reviews) | 

#### Customization

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Forms** | Not enough data | 8.7 (41 reviews) | 
| **Personalization** | Not enough data | 8.6 (41 reviews) | 
| **Templates** | Not enough data | 8.7 (42 reviews) | 
| **Integration** | Not enough data | 8.7 (42 reviews) | 

### Business Scheduling

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.4/10 | 773 |
| **Zoho CRM** | N/A | N/A |

#### Integrations

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **MS Teams Integration** | 8.3 (524 reviews) | Not enough data | 
| **Email Integration** | 9.0 (722 reviews) | Not enough data | 
| **Zoom Integration** | 8.3 (589 reviews) | Not enough data | 
| **Google Meet Integration** | 8.4 (579 reviews) | Not enough data | 
| **Salesforce Integration** | 7.7 (488 reviews) | Not enough data | 

#### Branding & Customizatio

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Custom Booking Page** | 8.6 (629 reviews) | Not enough data | 
| **Personalized Links** | 8.7 (649 reviews) | Not enough data | 
| **Personalized Web Embed** | 8.4 (570 reviews) | Not enough data | 

#### Automatic Rules & Configurations

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Set Working Hours** | 8.7 (623 reviews) | Not enough data | 
| **Automatic Updates** | 8.9 (632 reviews) | Not enough data | 
| **Buffer Times** | 8.5 (589 reviews) | Not enough data | 

#### Agentic AI - Business Scheduling

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (48 reviews) | Not enough data | 
| **Multi-step Planning** | 7.6 (47 reviews) | Not enough data | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 6.1/10 | 17 |
| **Zoho CRM** | N/A | N/A |

#### Agentic AI - Visitor Identification

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Cross-system Integration** | 6.0 (17 reviews) | Not enough data | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | 7.9/10 | 23 |

#### Agentic AI - Lead Scoring

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (12 reviews) | 
| **Cross-system Integration** | Not enough data | 6.7 (13 reviews) | 
| **Adaptive Learning** | Not enough data | 6.7 (12 reviews) | 
| **Decision Making** | Not enough data | 6.8 (12 reviews) | 

#### Attribution

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Lead Opportunity** | Not enough data | 8.5 (21 reviews) | 
| **Lead Assignment** | Not enough data | 8.6 (22 reviews) | 
| **Pipeline Acceleration** | Not enough data | 8.0 (21 reviews) | 

#### Discovery

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Lead Management** | Not enough data | 8.6 (22 reviews) | 
| **Scoring/Ranking** | Not enough data | 8.3 (21 reviews) | 
| **Lead Context** | Not enough data | 8.3 (22 reviews) | 

#### Management

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Conversion Viability** | Not enough data | 8.4 (22 reviews) | 
| **Workflow** | Not enough data | 8.4 (22 reviews) | 

#### Platform

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Data Synchronization** | Not enough data | 8.4 (22 reviews) | 
| **Analysis** | Not enough data | 8.3 (21 reviews) | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.0/10 | 1388 |
| **Zoho CRM** | 8.3/10 | 198 |

#### Agentic AI - Sales Performance Management

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (82 reviews) | 7.9 (21 reviews) | 
| **Natural Language Interaction** | 6.8 (82 reviews) | 8.1 (20 reviews) | 
| **Proactive Assistance** | 6.6 (82 reviews) | 7.9 (21 reviews) | 

#### Incentives

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Badges** | 7.9 (770 reviews) | 8.2 (153 reviews) ✓ Verified | 
| **Triggers** | 8.1 (848 reviews) ✓ Verified | 8.4 (160 reviews) ✓ Verified | 
| **Commission Calculator** | 7.5 (719 reviews) ✓ Verified | 8.0 (152 reviews) ✓ Verified | 
| **Leaderboards** | 8.3 (944 reviews) | 8.4 (161 reviews) ✓ Verified | 

#### Personalization

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Profiles** | 8.4 (967 reviews) | 8.5 (177 reviews) ✓ Verified | 
| **Custom Reports** | 8.5 (1100 reviews) ✓ Verified | 8.6 (178 reviews) ✓ Verified | 
| **Dashboards** | 8.8 (1199 reviews) ✓ Verified | 8.6 (184 reviews) ✓ Verified | 
| **Goal Setting** | 8.5 (991 reviews) ✓ Verified | 8.4 (171 reviews) ✓ Verified | 

#### Administrative

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Integration** | 8.6 (1022 reviews) ✓ Verified | 8.5 (169 reviews) ✓ Verified | 
| **Employee Structure** | 8.4 (903 reviews) ✓ Verified | 8.5 (173 reviews) ✓ Verified | 
| **Behavior Monitoring** | 8.3 (857 reviews) | 8.4 (161 reviews) | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 7.8/10 | 2526 |
| **Zoho CRM** | 8.0/10 | 161 |

#### Agentic AI - Email Tracking

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (118 reviews) | 7.7 (30 reviews) | 
| **Multi-step Planning** | 6.9 (118 reviews) | 7.5 (29 reviews) | 
| **Cross-system Integration** | 6.9 (118 reviews) | 7.6 (30 reviews) | 
| **Adaptive Learning** | 6.9 (118 reviews) | 7.0 (29 reviews) | 
| **Natural Language Interaction** | 6.9 (117 reviews) | 7.0 (30 reviews) | 
| **Proactive Assistance** | 6.8 (118 reviews) | 7.4 (30 reviews) | 
| **Decision Making** | 6.9 (119 reviews) | 7.6 (29 reviews) | 

#### Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Open Rates** | 8.7 (2098 reviews) | 8.3 (138 reviews) | 
| **Link Activity** | 8.8 (2084 reviews) | 8.3 (143 reviews) | 
| **Attachment Activity** | Feature Not Available | 8.4 (144 reviews) | 

#### Customizations

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Email Platform Integration** | 8.8 (2137 reviews) | 8.7 (148 reviews) | 
| **Email Scheduling** | 8.9 (2136 reviews) | 8.8 (145 reviews) | 
| **Notifications** | 8.8 (2233 reviews) | 8.7 (146 reviews) | 
| **Email Categorization** | Feature Not Available | 8.7 (142 reviews) | 
| **Templates** | 8.9 (2212 reviews) | 8.6 (147 reviews) | 

#### Generative AI

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | 7.5 (485 reviews) | 7.6 (59 reviews) | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.0/10 | 1859 |
| **Zoho CRM** | 8.1/10 | 173 |

#### Agentic AI - Sales Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (105 reviews) | 7.5 (31 reviews) | 
| **Cross-system Integration** | 7.1 (103 reviews) | 7.5 (31 reviews) | 
| **Adaptive Learning** | 7.2 (101 reviews) | 7.2 (30 reviews) | 
| **Natural Language Interaction** | 7.3 (103 reviews) | 7.3 (30 reviews) | 
| **Proactive Assistance** | 7.2 (102 reviews) | 7.4 (31 reviews) | 

#### Data Sourcing

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Data Sourcing** | 8.3 (1357 reviews) | 8.3 (145 reviews) | 
| **Exporting & Sharing Data** | 8.4 (1426 reviews) | 8.4 (149 reviews) | 
| **Multi-Device Data Visualization** | 8.2 (1290 reviews) | 8.3 (142 reviews) | 
| **Interactive Dashboards** | 8.6 (1546 reviews) | 8.6 (156 reviews) | 
| **Data Segmentation** | 8.4 (1388 reviews) | 8.5 (147 reviews) | 

#### Predictive Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Lead Scoring** | 8.1 (1346 reviews) | 8.5 (147 reviews) | 
| **Opportunity Scoring** | 8.2 (1302 reviews) | 8.3 (139 reviews) | 
| **Risk Analysis** | 7.7 (1131 reviews) | 8.1 (124 reviews) | 
| **Live Forecasting** | 7.9 (1263 reviews) | 8.2 (130 reviews) | 

#### Sales Management

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Live Pipeline Management** | 8.8 (1553 reviews) | 8.5 (154 reviews) | 
| **Sales Gamification** | 7.9 (1245 reviews) | 8.3 (131 reviews) | 
| **Account-Based Analytics** | 8.4 (1407 reviews) | 8.5 (145 reviews) | 
| **Activity Tracking** | 8.9 (1620 reviews) | 8.8 (152 reviews) | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 8.3/10 | 1509 |
| **Zoho CRM** | N/A | N/A |

#### Agentic AI - Outbound Call Tracking

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 7.4 (62 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.1 (60 reviews) | Not enough data | 

#### Calling

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Record Calls** | 8.6 (1192 reviews) | Not enough data | 
| **Generate Location** | 8.1 (983 reviews) | Not enough data | 
| **Call Types** | 8.6 (1151 reviews) | Not enough data | 
| **Click-to-Call** | 8.7 (1182 reviews) | Not enough data | 
| **Auto Dialer** | 7.9 (70 reviews) | Not enough data | 

#### Contacts

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Personalization** | 8.7 (1257 reviews) | Not enough data | 
| **Information Locater** | 8.4 (1100 reviews) | Not enough data | 
| **Record Prospect Data** | 8.6 (1160 reviews) | Not enough data | 

#### Insights

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Notes** | 9.0 (1347 reviews) | Not enough data | 
| **Daily Summary** | 8.7 (1188 reviews) | Not enough data | 
| **Automated Voicemails** | Feature Not Available | Not enough data | 
| **Automated Emails** | Feature Not Available | Not enough data | 
| **Sorts Prospects** | 8.4 (1092 reviews) | Not enough data | 
| **Automated Note Taking** | 7.5 (67 reviews) | Not enough data | 

### Sales Enablement

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | 7.7/10 | 1025 |
| **Zoho CRM** | 7.8/10 | 12 |

#### Agentic AI - Sales Enablement

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (61 reviews) | 6.1 (6 reviews) | 
| **Natural Language Interaction** | 6.9 (60 reviews) | 6.1 (6 reviews) | 
| **Proactive Assistance** | 6.8 (59 reviews) | 6.1 (6 reviews) | 

#### Content Management

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Content Import** | 8.4 (805 reviews) | 8.2 (10 reviews) | 
| **Content Creation** | Feature Not Available | 8.0 (10 reviews) | 
| **Templates** | Feature Not Available | 8.0 (10 reviews) | 
| **Advanced Search** | 8.2 (813 reviews) | 8.8 (10 reviews) | 
| **Content Storage** | 8.3 (800 reviews) | 8.2 (10 reviews) | 

#### Analytics

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Reporting** | 8.4 (884 reviews) | 9.0 (10 reviews) | 
| **Alerts** | 8.4 (884 reviews) | 8.3 (10 reviews) | 
| **Account-Based Engagement** | 8.4 (827 reviews) | 8.3 (10 reviews) | 
| **Content Utilization** | 8.3 (801 reviews) | 8.3 (10 reviews) | 

#### Learning Management - Sales Enablement

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Sales Training ** | 7.5 (38 reviews) | Not enough data | 
| **Sales Coaching** | 7.4 (38 reviews) | Not enough data | 
| **Sales Onboarding** | 7.7 (39 reviews) | Not enough data | 

#### Revenue Enablement - Sales Enablement

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Cross-Functional Alignment** | 7.2 (37 reviews) | Not enough data | 
| **AI and Automation** | 7.1 (39 reviews) | Not enough data | 
| **End-to-End Customer Journey Insights** | 7.4 (38 reviews) | Not enough data | 

### Insurance CRM

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Relationship Management - Insurance CRM

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Renewal Management** | Not enough data | Not enough data | 
| **Client Communication Tools** | Not enough data | Not enough data | 
| **Lead Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Winbacks** | Not enough data | Not enough data | 
| **Communication History** | Not enough data | Not enough data | 
| **Activity Management** | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 

#### Follow up Automation - Insurance CRM

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Automated Follow-Ups** | Not enough data | Not enough data | 
| **Marketing Campaigns** | Not enough data | Not enough data | 

#### Document Management - Insurance CRM

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Documentation handling** | Not enough data | Not enough data | 

#### Integrations & Reports - Insurance CRM

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Integrations** | Not enough data | Not enough data | 
| **Reporting & Analytics** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **HubSpot Sales Hub** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (8):** [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Sales Enablement Software](https://www.g2.com/categories/sales-enablement), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management), [CRM Software](https://www.g2.com/categories/crm), [Insurance CRM Software](https://www.g2.com/categories/insurance-crm)

**Unique to HubSpot Sales Hub (5):** [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence), [Business Scheduling Software](https://www.g2.com/categories/business-scheduling), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations)

**Unique to Zoho CRM (7):** [Client Portal Software](https://www.g2.com/categories/client-portal), [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping), [Quote-to-Cash Software](https://www.g2.com/categories/quote-to-cash), [Sales Gamification Software](https://www.g2.com/categories/sales-gamification), [CPQ Software](https://www.g2.com/categories/cpq), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring)


---
## Reviewer Demographics

### By Company Size

| Segment | HubSpot Sales Hub | Zoho CRM | 
|---|---|---|
| **Small-Business** | 60.9% | 61.7% | 
| **Mid-Market** | 35.2% | 32.3% | 
| **Enterprise** | 4.0% | 6.0% | 

### By Industry

#### HubSpot Sales Hub

- **Computer Software:** 15.9%
- **Information Technology and Services:** 12.2%
- **Marketing and Advertising:** 9.9%
- **Financial Services:** 4.3%
- **Education Management:** 3.2%
- **Real Estate:** 2.8%
- **Internet:** 2.2%
- **Hospital & Health Care:** 1.8%
- **Staffing and Recruiting:** 1.6%
- **Health, Wellness and Fitness:** 1.6%
- **Other:** 44.5%

#### Zoho CRM

- **Information Technology and Services:** 16.1%
- **Computer Software:** 9.9%
- **Marketing and Advertising:** 8.9%
- **Financial Services:** 3.5%
- **Real Estate:** 3.5%
- **Education Management:** 3.0%
- **Internet:** 2.1%
- **Retail:** 2.1%
- **Accounting:** 2.0%
- **Management Consulting:** 1.9%
- **Other:** 47.0%

---
## Alternatives

### Alternatives to HubSpot Sales Hub

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25790 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9651 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1233 reviews)
- [Salesmate](https://www.g2.com/products/salesmate/reviews) — 4.7/5 stars (114 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3569 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2040 reviews)
- [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — 4.6/5 stars (816 reviews)
- [Salesflare](https://www.g2.com/products/salesflare/reviews) — 4.8/5 stars (299 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9093 reviews)

### Alternatives to Zoho CRM

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25790 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1233 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9651 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2040 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1427 reviews)
- [Coevera](https://www.g2.com/products/coevera/reviews) — 4.6/5 stars (478 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14689 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3047 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)
- [Workbooks](https://www.g2.com/products/workbooks/reviews) — 4.2/5 stars (573 reviews)

---
## Top Discussions

### HubSpot Sales Hub

- Title: [Can I automate multiple scheduled sales email sends based on the suggested optimized send times?](https://www.g2.com/discussions/can-i-automate-multiple-scheduled-sales-email-sends-based-on-the-suggested-optimized-send-times) — 6 comments, 1 upvote
  > **Top comment:** "Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences."
- Title: [What is HubSpot Sales Hub used for?](https://www.g2.com/discussions/what-is-hubspot-sales-hub-used-for) — 5 comments
  > **Top comment:** "Hubspot Sales is a client management or engagement tool. Hubspot is split into two main categories Sales and Marketing. As the question is around sales -..."
- Title: [Will Hubspot connect well with variety of accounting softwares?](https://www.g2.com/discussions/will-hubspot-connect-well-with-variety-of-accounting-softwares) — 5 comments, 2 upvotes
  > **Top comment:** "There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant..."
- Title: [How has HubSpot Sales Hub impacted the sales pipeline management in small to mid-sized businesses?](https://www.g2.com/discussions/how-has-hubspot-sales-hub-impacted-the-sales-pipeline-management-in-small-to-mid-sized-businesses) — 4 comments
  > **Top comment:** "HubSpot Sales Hub helps small and mid-sized businesses manage their sales pipeline better by:

Giving a clear view of all leads and deals.
Automating..."
- Title: [Sequences](https://www.g2.com/discussions/24872-sequences) — 4 comments, 1 upvote
  > **Top comment:** "Yes, you can do either... You can export a list of people who belong to a specific segment (list) or you can add a new "sequence" and enroll those already in..."

### Zoho CRM

- Title: [What have you found better than ZOHO](https://www.g2.com/discussions/what-have-you-found-better-than-zoho) — 5 comments, 1 upvote
  > **Top comment:** "Zoho One, with over 45 business applications,  all centrally managed and synchronized, is the leader in breadth of application and breadth of security versus..."
- Title: [Is Zoho CRM really free?](https://www.g2.com/discussions/is-zoho-crm-really-free) — 4 comments, 5 upvotes
  > **Top comment:** "It free in trail after that you have to pay "
- Title: [What are the key strengths of Zoho CRM in managing customer relationships compared to other CRM platforms?](https://www.g2.com/discussions/zoho-crm-what-are-the-key-strengths-of-zoho-crm-in-managing-customer-relationships-compared-to-other-crm-platf) — 3 comments, 1 upvote
  > **Top comment:** "Zoho CRM has some great strengths when it comes to managing customer relationships. First, it's highly customizable, so you can easily tweak the platform to..."
- Title: [What are the key strengths of Zoho CRM in managing customer relationships compared to other CRM platforms?](https://www.g2.com/discussions/what-are-the-key-strengths-of-zoho-crm-in-managing-customer-relationships-compared-to-other-crm-platforms) — 3 comments
  > **Top comment:** "1. Affordable 
2. Flexible and great customisation 
3. Good user friendly interface "
- Title: [can we create segmentation in this](https://www.g2.com/discussions/can-we-create-segmentation-in-this) — 3 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Yes Lavanya,

Zoho CRM supports segmentation. Segment your prospects/customers into buckets based on a pre-defined criteria, to identify cross-sell/up-sell..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/hubspot-sales-hub-vs-zoho-crm)