Introducing G2.ai, the future of software buying.Try now

Compare HubSpot Sales Hub and Instantly

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
HubSpot Sales Hub
HubSpot Sales Hub
Star Rating
(13,455)4.4 out of 5
Market Segments
Small-Business (60.9% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plans
Instantly
Instantly
Star Rating
(3,990)4.8 out of 5
Market Segments
Small-Business (95.5% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Free Trial is available
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that HubSpot Sales Hub excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Instantly. Users appreciate its robust automation capabilities, which help streamline workflows and manage sales activities effectively.
  • Users say that Instantly shines in its onboarding process, with many finding it straightforward and user-friendly. Reviewers highlight the ease of setting up cold outreach email campaigns, making it a great choice for those looking to get started quickly.
  • Reviewers mention that HubSpot Sales Hub offers a comprehensive suite of features for sales engagement, including advanced email tracking and task automation. Users have noted that these features help them stay organized and improve communication with leads.
  • According to verified reviews, Instantly's user interface is praised for its simplicity and effectiveness. Users appreciate the inclusion of essential features like Unibox and AI agents, which enhance their overall experience and support their outreach efforts.
  • G2 reviewers highlight that while HubSpot Sales Hub has a wealth of features, some users find it challenging to customize the platform to fit their specific needs. This can lead to a steeper learning curve for new users compared to Instantly's more intuitive setup.
  • Users report that both platforms provide solid customer support, but Instantly's support is often noted as being particularly responsive and helpful, especially during the onboarding phase. This can make a significant difference for users who need assistance getting started.
Pricing
Entry-Level Pricing
HubSpot Sales Hub
Free HubSpot CRM
$0.00
Browse all 4 pricing plans
Instantly
Free
Free Trial
Per Month
Browse all 4 pricing plans
Free Trial
HubSpot Sales Hub
Free Trial is available
Instantly
Free Trial is available
Ratings
Meets Requirements
8.6
9,814
9.4
3,399
Ease of Use
8.7
10,700
9.4
3,570
Ease of Setup
8.4
4,674
9.2
2,736
Ease of Admin
8.6
3,138
9.4
1,834
Quality of Support
8.6
8,837
9.6
3,372
Has the product been a good partner in doing business?
8.7
3,090
9.5
1,807
Product Direction (% positive)
8.7
9,394
9.8
3,433
Features by Category
Sales Force Automation
8.7
6069
|
Verified
9.0
156
Feature Not Available
8.6
150
8.5
5924
|
Verified
8.9
163
8.5
6109
|
Verified
8.9
151
7.8
4200
|
Verified
8.6
151
8.5
5064
|
Verified
8.9
152
7.8
3257
|
Verified
8.6
146
7.8
3162
|
Verified
8.5
141
8.2
2456
8.6
149
Marketing Automation
8.7
5388
|
Verified
9.4
154
8.5
5052
|
Verified
9.4
156
8.7
5204
|
Verified
9.3
156
8.1
4440
|
Verified
9.0
159
Customer Support
8.3
3635
|
Verified
8.9
152
8.1
2463
9.1
149
8.4
3298
|
Verified
9.0
149
8.0
3278
|
Verified
8.2
139
8.2
3511
|
Verified
8.8
143
Reporting & Analytics
8.2
5777
|
Verified
9.0
137
8.4
6116
|
Verified
9.2
135
7.9
4288
|
Verified
8.7
135
Mobile & Social
8.0
3808
|
Verified
8.6
141
8.1
2458
|
Verified
8.4
129
7.7
4126
|
Verified
8.5
132
Platform
8.1
2911
|
Verified
8.7
191
8.3
2536
|
Verified
8.9
185
8.5
2980
|
Verified
9.0
183
8.1
2281
|
Verified
8.5
184
7.5
1975
8.5
181
8.0
2576
|
Verified
8.8
179
8.6
2980
|
Verified
9.3
187
8.0
1665
8.6
191
Integration
8.4
2264
|
Verified
9.2
157
8.2
2369
|
Verified
8.8
153
8.1
2227
|
Verified
8.8
151
Generative AI
7.4
678
8.7
114
Agentic AI - CRM
7.2
216
8.2
11
7.1
213
7.9
11
7.3
212
7.4
11
7.1
214
7.1
11
7.0
213
7.7
11
7.1
213
7.6
11
7.2
213
8.0
11
Not enough data
8.9
2,602
Email Marketing
Not enough data
8.9
2337
Not enough data
9.3
2367
Not enough data
9.5
2373
Not enough data
9.4
2336
Not enough data
9.6
2396
Not enough data
9.4
2347
Not enough data
9.1
2229
Not enough data
9.1
2052
Not enough data
8.4
1942
Reporting & Analytics
Not enough data
9.2
2294
Not enough data
9.2
2300
Generative AI
Not enough data
8.7
1401
Not enough data
8.7
1405
Agentic AI - Email Marketing
Not enough data
8.4
57
Not enough data
8.3
56
Not enough data
8.7
57
Not enough data
8.8
56
Not enough data
8.8
56
Integration
Not enough data
9.3
2332
Not enough data
8.9
2201
Not enough data
8.7
2166
Not enough data
8.7
2048
Not enough data
8.2
1999
Not enough data
8.2
1930
Not enough data
9.1
613
Data Availability
Not enough data
9.1
531
Not enough data
9.1
522
Not enough data
8.9
507
Not enough data
8.7
191
Data Accuracy
Not enough data
9.1
484
Not enough data
9.1
500
Not enough data
8.8
212
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
9.0
462
Not enough data
9.2
467
Not enough data
9.4
503
Not enough data
9.3
469
Not enough data
8.8
447
Not enough data
8.9
472
Features
Not enough data
9.2
472
Not enough data
8.9
495
Not enough data
9.0
461
Not enough data
9.0
474
Not enough data
9.1
458
Not enough data
8.8
446
Not enough data
9.0
463
Not enough data
9.2
455
Not enough data
9.3
472
Account Data ManagementHide 20 FeaturesShow 20 Features
Not enough data
8.8
238
Lead Intelligence
Not enough data
8.7
169
Not enough data
8.9
170
Not enough data
8.9
171
Lead Management
Not enough data
9.0
194
Not enough data
8.5
198
Not enough data
8.9
192
Marketing Campaigns
Not enough data
8.6
205
Not enough data
8.3
227
Not enough data
8.5
205
Not enough data
8.9
195
Not enough data
8.9
194
Campaign Execution
Not enough data
8.4
162
Not enough data
8.9
179
Not enough data
8.5
160
Not enough data
9.4
161
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.4
831
8.7
493
Lead Facilitation
8.4
527
8.8
436
8.6
624
9.0
410
8.8
651
9.4
454
8.9
658
8.9
404
Organization
9.0
680
9.1
413
8.8
666
9.1
395
8.7
604
9.0
400
Performance Analysis
8.3
558
8.8
406
8.8
668
9.2
432
Sales Analysis
Feature Not Available
8.6
443
8.7
619
8.7
404
Generative AI
8.2
157
9.0
289
8.3
157
9.0
286
Agentic AI - AI Sales Assistant
7.8
21
8.7
5
8.0
20
8.7
5
8.0
21
8.0
5
8.0
21
8.3
5
8.1
21
9.0
5
8.1
21
8.0
5
8.3
21
7.3
5
Not enough data
9.0
1,761
Diagnosis
Not enough data
8.8
1496
Not enough data
9.2
1544
Not enough data
9.1
1575
Not enough data
9.2
1478
Tracking
Not enough data
9.1
1496
Not enough data
9.1
1456
Not enough data
9.3
1556
Not enough data
9.1
1472
Not enough data
9.0
1465
Reporting
Not enough data
9.3
1612
Not enough data
9.3
1626
Not enough data
9.2
1562
Not enough data
9.0
1586
Agentic AI - Email Deliverability
Not enough data
8.7
37
Not enough data
8.8
38
Not enough data
8.8
38
Not enough data
8.8
38
Not enough data
9.0
38
8.0
1,864
8.1
291
Integrated Workflows
8.8
1634
8.3
241
9.0
1681
9.2
257
8.3
1439
7.0
229
8.2
1338
7.4
228
8.8
1525
8.2
249
8.7
1386
7.7
231
8.5
1305
7.9
240
Repeatability and Reportability
8.6
1479
8.0
223
8.7
1549
8.2
223
8.6
1519
8.4
222
8.1
1395
7.9
229
Feature Not Available
7.4
220
AI and Automation
8.2
1246
8.4
230
8.1
1213
8.3
233
8.1
1204
8.4
232
7.8
1084
8.1
229
7.7
1031
8.1
217
Generative AI
7.3
495
8.3
223
Agentic AI - Sales Engagement
7.0
180
8.1
75
7.1
180
8.2
75
7.1
181
8.0
76
7.3
180
8.0
73
7.1
181
8.0
75
7.2
181
8.0
74
7.1
183
7.9
74
Conversation IntelligenceHide 15 FeaturesShow 15 Features
7.7
382
Not enough data
Call Analytics
8.2
302
Not enough data
8.0
270
Not enough data
8.0
279
Not enough data
Feature Not Available
Not enough data
Agent Performance Management
Feature Not Available
Not enough data
7.5
244
Not enough data
7.7
254
Not enough data
Generative AI
7.7
113
Not enough data
Agentic AI - Conversation Intelligence
7.5
26
Not enough data
7.6
26
Not enough data
7.8
26
Not enough data
7.4
26
Not enough data
7.8
25
Not enough data
7.4
25
Not enough data
7.5
25
Not enough data
AI Agents For Business OperationsHide 17 FeaturesShow 17 Features
8.4
10
Not enough data
Responses
8.3
10
Not enough data
8.5
10
Not enough data
7.7
10
Not enough data
Automation - AI Agents
8.9
9
Not enough data
9.1
9
Not enough data
8.7
9
Not enough data
8.5
9
Not enough data
8.8
8
Not enough data
Platform
8.2
10
Not enough data
8.3
10
Not enough data
8.9
9
Not enough data
Autonomy - AI Agents
7.8
9
Not enough data
7.8
9
Not enough data
8.0
9
Not enough data
7.6
9
Not enough data
Generative AI
9.1
9
Not enough data
9.1
9
Not enough data
Not enough data
8.7
549
Lead Intelligence
Not enough data
9.2
508
Not enough data
8.9
500
Not enough data
9.0
505
Not enough data
9.0
503
Not enough data
8.5
513
Agentic AI - Lead Intelligence
Not enough data
7.5
8
8.4
768
Not enough data
Integrations
8.3
524
Not enough data
9.0
720
Not enough data
8.3
589
Not enough data
8.4
578
Not enough data
7.7
489
Not enough data
Branding & Customizatio
8.6
629
Not enough data
8.7
649
Not enough data
8.4
571
Not enough data
Automatic Rules & Configurations
8.7
623
Not enough data
8.9
632
Not enough data
8.5
589
Not enough data
Agentic AI - Business Scheduling
7.7
48
Not enough data
7.6
47
Not enough data
Not enough data
8.6
12
Agentic AI - Lead Mining
Not enough data
8.8
11
Not enough data
8.3
11
Visitor IdentificationHide 1 FeatureShow 1 Feature
6.0
17
Not enough data
Agentic AI - Visitor Identification
6.0
17
Not enough data
Sales Performance ManagementHide 14 FeaturesShow 14 Features
8.0
1,385
Not enough data
Agentic AI - Sales Performance Management
6.6
82
Not enough data
6.8
82
Not enough data
6.6
82
Not enough data
Incentives
7.8
772
Not enough data
8.1
849
|
Verified
Not enough data
7.5
720
|
Verified
Not enough data
8.3
945
Not enough data
Personalization
8.4
970
Not enough data
8.5
1100
|
Verified
Not enough data
8.8
1198
|
Verified
Not enough data
8.5
990
|
Verified
Not enough data
Administrative
8.6
1024
|
Verified
Not enough data
8.4
904
|
Verified
Not enough data
8.3
859
Not enough data
7.8
2,516
8.9
1,012
Agentic AI - Email Tracking
6.9
118
8.6
32
6.9
118
8.5
32
6.9
118
8.5
31
6.9
118
8.5
31
6.9
117
8.3
31
6.8
118
8.5
31
6.9
119
8.5
31
Analytics
8.7
2095
9.3
926
8.8
2083
9.2
900
Feature Not Available
8.9
860
Customizations
8.8
2135
9.3
888
8.9
2134
9.5
919
8.8
2229
9.1
950
Feature Not Available
9.3
917
8.9
2207
9.1
899
Generative AI
7.5
486
8.9
636
8.0
1,850
Not enough data
Agentic AI - Sales Analytics
7.0
107
Not enough data
7.1
105
Not enough data
7.3
103
Not enough data
7.3
105
Not enough data
7.2
104
Not enough data
Data Sourcing
8.3
1356
Not enough data
8.4
1426
Not enough data
8.2
1294
Not enough data
8.6
1546
Not enough data
8.4
1389
Not enough data
Predictive Analytics
8.1
1348
Not enough data
8.2
1306
Not enough data
7.8
1134
Not enough data
7.9
1265
Not enough data
Sales Management
8.7
1555
Not enough data
7.9
1247
Not enough data
8.4
1410
Not enough data
8.9
1621
Not enough data
Outbound Call TrackingHide 16 FeaturesShow 16 Features
8.3
1,506
Not enough data
Agentic AI - Outbound Call Tracking
7.5
63
Not enough data
7.1
61
Not enough data
Calling
8.6
1193
Not enough data
8.1
985
Not enough data
8.6
1153
Not enough data
8.7
1184
Not enough data
7.9
71
Not enough data
Contacts
8.7
1259
Not enough data
8.4
1101
Not enough data
8.6
1161
Not enough data
Insights
9.1
1348
Not enough data
8.7
1189
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
1093
Not enough data
7.6
67
Not enough data
7.8
1,018
Not enough data
Agentic AI - Sales Enablement
7.0
63
Not enough data
7.0
62
Not enough data
6.9
61
Not enough data
Content Management
8.4
803
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
812
Not enough data
8.4
798
Not enough data
Analytics
8.4
882
Not enough data
8.4
883
Not enough data
8.4
827
Not enough data
8.3
801
Not enough data
Learning Management - Sales Enablement
7.5
40
Not enough data
7.4
39
Not enough data
7.8
41
Not enough data
Revenue Enablement - Sales Enablement
7.4
39
Not enough data
7.2
39
Not enough data
7.5
40
Not enough data
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
HubSpot Sales Hub
HubSpot Sales Hub
Instantly
Instantly
HubSpot Sales Hub and Instantly are categorized as Sales Engagement, AI Sales Assistant, Visitor Identification, Email Tracking, and CRM
Reviews
Reviewers' Company Size
HubSpot Sales Hub
HubSpot Sales Hub
Small-Business(50 or fewer emp.)
60.9%
Mid-Market(51-1000 emp.)
35.2%
Enterprise(> 1000 emp.)
3.9%
Instantly
Instantly
Small-Business(50 or fewer emp.)
95.5%
Mid-Market(51-1000 emp.)
4.3%
Enterprise(> 1000 emp.)
0.2%
Reviewers' Industry
HubSpot Sales Hub
HubSpot Sales Hub
Computer Software
15.9%
Information Technology and Services
12.2%
Marketing and Advertising
9.9%
Financial Services
4.3%
Education Management
3.2%
Other
54.6%
Instantly
Instantly
Marketing and Advertising
45.4%
Computer Software
8.5%
Information Technology and Services
6.9%
Consulting
5.5%
Staffing and Recruiting
4.1%
Other
29.7%
Alternatives
HubSpot Sales Hub
HubSpot Sales Hub Alternatives
Salesforce Sales Cloud
Salesforce Sales Cloud
Add Salesforce Sales Cloud
Apollo.io
Apollo.io
Add Apollo.io
Zoho CRM
Zoho
Add Zoho CRM
Freshsales
Freshsales
Add Freshsales
Instantly
Instantly Alternatives
Apollo.io
Apollo.io
Add Apollo.io
ZoomInfo Sales
ZoomInfo Sales
Add ZoomInfo Sales
Reply
Reply
Add Reply
Snov.io
Snov.io
Add Snov.io
Discussions
HubSpot Sales Hub
HubSpot Sales Hub Discussions
Can I automate multiple scheduled sales email sends based on the suggested optimized send times?
6 Comments
JF
Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences.Read more
Will Hubspot connect well with variety of accounting softwares?
5 Comments
Caleb M.
CM
There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant...Read more
Is there any way to email and add a call task on the same day in sequences?
4 Comments
KH
yes you can use sequences for email and then make a workflow for adding task same day .Read more
Instantly
Instantly Discussions
What is Instantly used for?
7 Comments
AP
a) Sending cold emails b) Searching for prospects Read more
Monty the Mongoose crying
Instantly has no more discussions with answers