Link copied to clipboard # HubSpot Sales Hub vs folk Comparison - What are their main differences? Share [ Export ](/compare/hubspot-sales-hub/folk-folk/export.csv) HubSpot Sales Hubfolk[+ Add Product](#) Pricing **HubSpot Sales Hub** Free Trial **$0.00** · Free HubSpot CRM **folk** Free Trial **Starting at $30.00** 1 Users Per Year · Standard **Pricing Insights** from reviews Time to Implement **HubSpot Sales Hub** 2 months Based on 2018 responses **folk** 1 monthFaster Based on 92 responses Return on Investment **HubSpot Sales Hub** 11 months Based on 1658 responses **folk** 6 months5 months sooner Based on 92 responses Perceived Cost **HubSpot Sales Hub** $$$$$ **folk** $$$$$ Average Discount **HubSpot Sales Hub** 16%5% more **folk** 11% ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub") ![folk](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_f51257fc32dd723dbb6c2135e3aebf48/folk-folk.png "folk") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **HubSpot Sales Hub** [ Ease of Use (1430) ](https://www.g2.com/products/hubspot-sales-hub/reviews?filters%5Bsentiment_snippet%5D=1250020&qs=pros-and-cons#reviews)[ Features (831) ](https://www.g2.com/products/hubspot-sales-hub/reviews?filters%5Bsentiment_snippet%5D=1253932&qs=pros-and-cons#reviews)[ Missing Features (500) ](https://www.g2.com/products/hubspot-sales-hub/reviews?filters%5Bsentiment_snippet%5D=1252638&qs=pros-and-cons#reviews)[ Limited Features (472) ](https://www.g2.com/products/hubspot-sales-hub/reviews?filters%5Bsentiment_snippet%5D=1253709&qs=pros-and-cons#reviews) **folk** [ Ease of Use (51) ](https://www.g2.com/products/folk-folk/reviews?filters%5Bsentiment_snippet%5D=1767158&qs=pros-and-cons#reviews)[ Simple (25) ](https://www.g2.com/products/folk-folk/reviews?filters%5Bsentiment_snippet%5D=1764752&qs=pros-and-cons#reviews)[ Missing Features (26) ](https://www.g2.com/products/folk-folk/reviews?filters%5Bsentiment_snippet%5D=1766454&qs=pros-and-cons#reviews)[ Limited Features (16) ](https://www.g2.com/products/folk-folk/reviews?filters%5Bsentiment_snippet%5D=1766537&qs=pros-and-cons#reviews) Integrations **HubSpot Sales Hub** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f701c2bc8e8128a9090458644727a7a4/3cx.jpg "Product Avatar Image") 3CX ](https://www.g2.com/products/3cx/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5fef15936627dac55873302a7b11add3/absorb-software-absorb-lms.png "Product Avatar Image") Absorb LMS ](https://www.g2.com/products/absorb-software-absorb-lms/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d6b6650425eafc5c72f230cad744ad29/adobe-commerce-formerly-magento-commerce.png "Product Avatar Image") Adobe Commerce (formerly... ](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_da24ab8969ae1c7989ab7867d0dd2142/aircall.png "Product Avatar Image") Aircall ](https://www.g2.com/products/aircall/reviews)[ View all ](https://www.g2.com/products/hubspot-sales-hub/integrations) **folk** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a8e4bb7370acc402f5ddc1ba6d149e7e/autosheet.png "Product Avatar Image") Autosheet ](https://www.g2.com/products/autosheet/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a9f46b15d804a2abbb8138a7bf78b88/calendly%282%29.png "Product Avatar Image") Calendly Sales ](https://www.g2.com/products/calendly/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e369fa2434bfed6434dea757dc661c25/chatgpt.jpg "Product Avatar Image") ChatGPT ](https://www.g2.com/products/chatgpt/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a70c0e0f26ded6f6c6813e514d2fa20/claude.png "Product Avatar Image") Claude ](https://www.g2.com/products/claude/reviews)[ View all ](https://www.g2.com/products/folk-folk/integrations) Screenshots **HubSpot Sales Hub** ![HubSpot Sales Hub screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1478161/conversation-intelligence-en.png) **folk** ![folk screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1428467/G2_-_Media5.png) **Ratings** from reviews Meets Requirements **HubSpot Sales Hub** 8.6 8.610,173 **folk** 8.4 8.4336 Ease of Use **HubSpot Sales Hub** 8.7 8.711,361 **folk** 9.0 9.0338 Ease of Setup **HubSpot Sales Hub** 8.3 8.35,317 **folk** 8.9 8.9288 Ease of Admin **HubSpot Sales Hub** 8.5 8.53,221 **folk** 8.7 8.7118 Quality of Support **HubSpot Sales Hub** 8.6 8.69,164 **folk** 9.1 9.1284 Has the product been a good partner in doing business? **HubSpot Sales Hub** 8.7 8.73,171 **folk** 8.9 8.9113 Product Direction (% positive) **HubSpot Sales Hub** 8.7 8.79,698 **folk** 9.5 9.5329 **Features** ratings from reviews CRM 8.4 8,049 7.4 302 Email Tracking 7.8 2,528 7.8 75 Email Marketing Not enough data 6.9 109 Outbound Call Tracking 8.3 1,508 Not enough data Sales Analytics 8.0 1,870 Not enough data Sales Enablement 7.7 1,027 Not enough data Sales Performance Management 8.0 1,391 Not enough data Visitor Identification 6.1 17 Not enough data AI Agents For Business Operations 8.4 11 Not enough data Conversation Intelligence 7.6 386 Not enough data Sales Engagement 8.0 1,906 Not enough data Business Scheduling 8.4 771 Not enough data AI Sales Assistant 8.4 840 Not enough data User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 60.5% Mid-Market(51-1000 emp.) 35.5% Enterprise(\> 1000 emp.) 4.0% Small-Business(50 or fewer emp.) 60.5% Mid-Market(51-1000 emp.) 35.5% Enterprise(\> 1000 emp.) 4.0% Small-Business(50 or fewer emp.) 97.1% Mid-Market(51-1000 emp.) 2.6% Enterprise(\> 1000 emp.) 0.3% Small-Business(50 or fewer emp.) 97.1% Mid-Market(51-1000 emp.) 2.6% Enterprise(\> 1000 emp.) 0.3% **Reviewers' Industry** [![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub")](https://www.g2.com/products/hubspot-sales-hub/reviews) HubSpot Sales Hub Computer Software 15.7% Information Technology and Services 12.1% Marketing and Advertising 9.8% Financial Services 4.3% Education Management 3.2% Other 54.7% [![folk](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_f51257fc32dd723dbb6c2135e3aebf48/folk-folk.png "folk")](https://www.g2.com/products/folk-folk/reviews) folk Consulting 10.9% Marketing and Advertising 10.4% Computer Software 10.4% Venture Capital & Private Equity 6.2% Financial Services 5.9% Other 56.2% Alternatives **HubSpot Sales Hub Alternatives** ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud") [ Salesforce Sales Cloud ](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) ![Salesloft](https://images.g2crowd.com/uploads/product/hd_favicon/133ac8908c1967e2913674b8ad18ab5f/salesloft.svg "Salesloft") [ Salesloft ](/products/salesloft/reviews) ![Freshsales](https://images.g2crowd.com/uploads/product/hd_favicon/020ad5e0a844bc41d785abdf657d7623/freshsales.svg "Freshsales") [ Freshsales ](/products/freshsales/reviews) ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io") [ Apollo.io ](/products/apollo-io/reviews) **folk Alternatives** ![Pipedrive](https://images.g2crowd.com/uploads/product/hd_favicon/4012f2359ca0b1f88b2455f83adaa4ef/pipedrive.svg "Pipedrive") [ Pipedrive ](/products/pipedrive/reviews) ![Copper](https://images.g2crowd.com/uploads/product/hd_favicon/a43c4e9fd5e0c3b3012653a35d0d7c2a/copper.svg "Copper") [ Copper ](/products/copper/reviews) ![Attio](https://images.g2crowd.com/uploads/product/hd_favicon/73a47d6db155919b2b73920ea27c859c/attio.svg "Attio") [ Attio ](/products/attio/reviews) ![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM") [ Zoho ](/products/zoho-crm/reviews) ## HubSpot Sales Hub vs folk FAQs Generated using AI Last updated: August 15, 2026 ### What is the difference between HubSpot Sales Hub vs folk? HubSpot Sales Hub and folk differ most in feature breadth and reviewer-cited support, with HubSpot Sales Hub offering a wider range of CRM features and folk earning higher satisfaction scores for support and ease of use. | [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) | [folk](https://www.g2.com/products/folk-folk/reviews) | | --- | --- | | 4.4/5 (13,909 reviews) | 4.5/5 (338 reviews) | | Small-Business | Small-Business | | 8.3 | 8.9 | | 8.6 | 9.1 | | Ease of Use (1,216 all-time mentions) | Ease of Use (36 all-time mentions) | ### How do the pricing models of HubSpot Sales Hub and folk compare? folk is rated higher for value, with a stronger Price/Cost satisfaction score than HubSpot Sales Hub. - **HubSpot Sales Hub:** In recent reviews, several small-business users cite high costs and advanced features being locked behind higher tiers as a challenge, especially as teams grow. - **folk:** Reviewers consistently highlight folk as a good value for the price, with one noting it "delivered the functionality we needed at a competitive price point." - **Switching-reason:** Multiple reviewers mention switching from HubSpot Sales Hub to folk due to folk's lower cost and easier usability for small businesses. ### What are the best alternatives to HubSpot Sales Hub and folk? The top 3 alternatives to HubSpot Sales Hub and folk are Pipedrive, Agentforce Sales, and Apollo.io. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) | 4.4/5 (13,909 reviews) | Small-Business | Pricing can be a challenge for growing teams; advanced features often require higher tiers | Ease of Use (1,216 all-time mentions) | | [folk](https://www.g2.com/products/folk-folk/reviews) | 4.5/5 (338 reviews) | Small-Business | Consistently cited as a good value for the price | Ease of Use (36 all-time mentions) | | [Pipedrive](https://www.g2.com/products/pipedrive/reviews) | 4.3/5 (3,111 reviews) | Small-Business | — | Pipeline management and sales process visualization | | [Agentforce Sales](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) | 4.4/5 (25,876 reviews) | Mid-Market | — | Customizability and scalability for larger teams | | [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | 4.7/5 (9,793 reviews) | Small-Business | — | Lead generation and enrichment capabilities | ### Which CRM features should I prioritize when comparing HubSpot Sales Hub and folk? Buyers comparing HubSpot Sales Hub and folk should prioritize reporting, integrations, automation, customization, and partner management features. - **Reporting:** HubSpot Sales Hub is frequently cited for its reporting capabilities (295 all-time mentions for Email Tracking, 367 for Easy Tracking), while folk reviewers note reporting as functional but basic. - **Integrations:** HubSpot Sales Hub has 511 all-time mentions for integrations, supporting a broad ecosystem; folk is praised for LinkedIn and WhatsApp integration (14 all-time mentions each), but reviewers note fewer integration options overall. - **Automation:** HubSpot Sales Hub has 453 all-time mentions for automation, with reviewers highlighting advanced workflow and sequence automation; folk offers automation for contact enrichment and outreach but with fewer advanced options. - **Customization:** HubSpot Sales Hub has 298 all-time mentions for customization, while folk is described as highly flexible and easy to adapt, especially for small teams. - **Partner Management:** folk uniquely offers Partner Relationship Management (PRM), while HubSpot Sales Hub covers broader partner applications and territory management. ### What are the pros and cons of HubSpot Sales Hub vs folk? HubSpot Sales Hub's headline strength is its breadth of features and integrations, while folk stands out for ease of use and value for small businesses. - **HubSpot Sales Hub strengths:** Extensive feature set (including forecasting, automation, and reporting), integrations (511 all-time mentions), and lead management (571 all-time mentions). - **HubSpot Sales Hub trade-offs:** Reviewers cite a learning curve (384 all-time mentions), complexity (223 all-time mentions), and higher costs for advanced features. - **folk strengths:** High ease of use (36 all-time mentions), intuitive interface, strong value for small businesses, and fast setup. - **folk trade-offs:** Reviewers note limited advanced features (19 all-time mentions for missing features), basic reporting, and fewer integrations compared to larger CRMs. ### Is HubSpot Sales Hub or folk better for small businesses? folk is the better fit for small businesses, with higher satisfaction among small-business reviewers and a stronger ease-of-use reputation. - **HubSpot Sales Hub:** Largest segment is Small-Business; reviewers appreciate its robust features but often cite cost and complexity as challenges for smaller teams. - **folk:** Largest segment is Small-Business; reviewers consistently highlight folk's intuitive setup, affordability, and suitability for small teams and startups. ### Which CRM platform has better integrations? HubSpot Sales Hub is favored for integrations, with a broader ecosystem and more reviewer-cited integration strengths. - **HubSpot Sales Hub:** 511 all-time mentions for integrations, with frequent praise for Google Workspace and WhatsApp integration. - **folk:** Reviewers highlight LinkedIn, WhatsApp, and Gmail integration, each with 14 all-time mentions, but note a more limited integration ecosystem overall. ### How do HubSpot Sales Hub and folk compare on customer support? folk scores higher on Quality of Support, with a 0.5-point lead over HubSpot Sales Hub, indicating a material difference in reviewer satisfaction. - **HubSpot Sales Hub:** Reviewers describe support as generally helpful but note inconsistent experiences, with some citing slow or unhelpful responses for technical issues. - **folk:** Reviewers consistently praise folk's responsive and friendly support, with several noting quick onboarding assistance and helpful customer service. ### Which is easier to implement, HubSpot Sales Hub or folk? folk is rated higher for Ease of Setup, with a 0.6-point advantage over HubSpot Sales Hub, reflecting a smoother implementation experience. - **HubSpot Sales Hub:** Reviewers describe setup as straightforward for basic use but note a learning curve and more time required for advanced configuration and onboarding. - **folk:** Reviewers consistently highlight fast, intuitive setup, with many stating they were up and running within hours and found onboarding easy for non-technical users. ### Which product has better Reporting? HubSpot Sales Hub is stronger on Reporting, with more advanced features and higher reviewer-cited reporting capabilities. - **HubSpot Sales Hub:** Reporting is a frequently cited strength, with 295 all-time mentions for Email Tracking and 367 for Easy Tracking; reviewers highlight advanced dashboards and analytics, though some advanced reports require higher tiers. - **folk:** Reviewers describe reporting as functional but basic, noting limited dashboard depth and fewer customization options compared to larger CRMs.