Link copied to clipboard # HubSpot Marketing Hub vs Marketing 360 Comparison - What are their main differences? Share [ Export ](/compare/hubspot-marketing-hub/madwire-marketing-360/export.csv) HubSpot Marketing HubMarketing 360[+ Add Product](#) Pricing **HubSpot Marketing Hub** Free Trial **$0.00** · Marketing Hub Free **Marketing 360** Free Trial **$0** · Create Free Account **Pricing Insights** from reviews Time to Implement **HubSpot Marketing Hub** 2 monthsFaster Based on 2804 responses **Marketing 360** 5 months Based on 5 responses Return on Investment **HubSpot Marketing Hub** 13 months9 months sooner Based on 2358 responses **Marketing 360** 22 months Based on 5 responses Perceived Cost **HubSpot Marketing Hub** $$$$$ **Marketing 360** $$$$$ Average Discount **HubSpot Marketing Hub** 17% **Marketing 360** Not enough reviews yet ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub") ![Marketing 360](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_5af4b84415740acad2e0227755f07e3a/madwire-marketing-360.png "Marketing 360") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **HubSpot Marketing Hub** [ Easy To Navigate (1604) ](https://www.g2.com/products/hubspot-marketing-hub/reviews?filters%5Bsentiment_snippet%5D=2522877&qs=pros-and-cons#reviews)[ All-in-One Marketing Tools (980) ](https://www.g2.com/products/hubspot-marketing-hub/reviews?filters%5Bsentiment_snippet%5D=2523692&qs=pros-and-cons#reviews)[ Steep Learning Curve (370) ](https://www.g2.com/products/hubspot-marketing-hub/reviews?filters%5Bsentiment_snippet%5D=1312548&qs=pros-and-cons#reviews)[ High Plan Costs (270) ](https://www.g2.com/products/hubspot-marketing-hub/reviews?filters%5Bsentiment_snippet%5D=2523564&qs=pros-and-cons#reviews) **Marketing 360** [ Customer Support (5) ](https://www.g2.com/products/madwire-marketing-360/reviews?filters%5Bsentiment_snippet%5D=1579422&qs=pros-and-cons#reviews)[ Business Growth (3) ](https://www.g2.com/products/madwire-marketing-360/reviews?filters%5Bsentiment_snippet%5D=1979790&qs=pros-and-cons#reviews)[ Payment Issues (2) ](https://www.g2.com/products/madwire-marketing-360/reviews?filters%5Bsentiment_snippet%5D=1979804&qs=pros-and-cons#reviews)[ Ad Issues (1) ](https://www.g2.com/products/madwire-marketing-360/reviews?filters%5Bsentiment_snippet%5D=2002982&qs=pros-and-cons#reviews) Integrations **HubSpot Marketing Hub** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a32e0e26763af4564c2d6b2d497f3b71/6sense-revenue-marketing.png "Product Avatar Image") 6sense Revenue Marketing ](https://www.g2.com/products/6sense-revenue-marketing/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a32e0e26763af4564c2d6b2d497f3b71/6sense-sales.png "Product Avatar Image") 6sense Sales Intelligence ](https://www.g2.com/products/6sense-sales/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5c2a03380ae7b5711da6d4adb2571407/actblue.jpg "Product Avatar Image") ActBlue ](https://www.g2.com/products/actblue/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8eea525746279035b2a227975d6ad509/adobe-express.jpg "Product Avatar Image") Adobe Express ](https://www.g2.com/products/adobe-express/reviews)[ View all ](https://www.g2.com/products/hubspot-marketing-hub/integrations) **Marketing 360** Not enough data Screenshots **HubSpot Marketing Hub** ![HubSpot Marketing Hub screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/111564/new-record-screenshot.png) **Marketing 360** ![Marketing 360 screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/177339/chiro1.png) **Ratings** from reviews Meets Requirements **HubSpot Marketing Hub** **8.5** /10 Based on 10,200 responses **Marketing 360** **6.8** /10 Based on 48 responses Ease of Use **HubSpot Marketing Hub** **8.6** /10 Based on 12,665 responses **Marketing 360** **6.9** /10 Based on 50 responses Ease of Setup **HubSpot Marketing Hub** **8.1** /10 Based on 8,307 responses **Marketing 360** **7.7** /10 Based on 22 responses Ease of Admin **HubSpot Marketing Hub** **8.5** /10 Based on 5,142 responses **Marketing 360** **7.6** /10 Based on 18 responses Quality of Support **HubSpot Marketing Hub** **8.7** /10 Based on 9,637 responses **Marketing 360** **7.1** /10 Based on 48 responses Has the product been a good partner in doing business? **HubSpot Marketing Hub** **8.7** /10 Based on 5,057 responses **Marketing 360** **7.9** /10 Based on 18 responses Product Direction (% positive) **HubSpot Marketing Hub** **8.8** /10 Based on 9,747 responses **Marketing 360** **5.0** /10 Based on 42 responses **Features** ratings from reviews Social Media Management **7.8** /10 Based on 2,918 responses **6.0** /10 Based on 7 responses Social Media Advertising **8.0** /10 Based on 1,716 responses **8.6** /10 Based on 11 responses CRM Not enough data **8.4** /10 Based on 8 responses Sign up or Log in to uncover more feature rated insights from real users to improve your shopping experience. Uncover for Free Marketing Automation **8.5** /10 Based on 7,997 responses Not enough data Account-Based Analytics **7.7** /10 Based on 1,130 responses Not enough data Attribution **7.3** /10 Based on 350 responses Not enough data AI Agents For Business Operations **8.0** /10 Based on 29 responses Not enough data Paid Search Advertising Not enough data **8.7** /10 Based on 11 responses Pop-Up Builder **7.4** /10 Based on 94 responses Not enough data Account Data Management **7.5** /10 Based on 1,637 responses Not enough data Local Listing Management Not enough data **7.1** /10 Based on 6 responses Local SEO Not enough data **7.8** /10 Based on 12 responses Conversational Marketing **7.4** /10 Based on 2,072 responses Not enough data Landing Page Builders **7.9** /10 Based on 1,627 responses Not enough data Account-Based Orchestration Platforms **7.6** /10 Based on 314 responses Not enough data Account-Based Web and Content Experiences **8.5** /10 Based on 773 responses Not enough data Customer Journey Analytics **7.7** /10 Based on 533 responses Not enough data Online Reputation Management Not enough data **6.2** /10 Based on 6 responses Website Builder Not enough data **6.7** /10 Based on 13 responses Marketing Analytics **7.8** /10 Based on 3,611 responses Not enough data User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 51.0% Mid-Market(51-1000 emp.) 42.2% Enterprise(\> 1000 emp.) 6.8% Small-Business(50 or fewer emp.) 51.0% Mid-Market(51-1000 emp.) 42.2% Enterprise(\> 1000 emp.) 6.8% Small-Business(50 or fewer emp.) 77.4% Mid-Market(51-1000 emp.) 16.1% Enterprise(\> 1000 emp.) 6.5% Small-Business(50 or fewer emp.) 77.4% Mid-Market(51-1000 emp.) 16.1% Enterprise(\> 1000 emp.) 6.5% **Reviewers' Industry** [![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")](https://www.g2.com/products/hubspot-marketing-hub/reviews) HubSpot Marketing Hub Computer Software 15.4% Marketing and Advertising 12.6% Information Technology and Services 11.3% Financial Services 5.2% Education Management 2.5% Other 53.0% [![Marketing 360](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_5af4b84415740acad2e0227755f07e3a/madwire-marketing-360.png "Marketing 360")](https://www.g2.com/products/madwire-marketing-360/reviews) Marketing 360 Real Estate 9.7% Construction 9.7% Retail 8.1% Health, Wellness and Fitness 8.1% Automotive 6.5% Other 58.1% Alternatives **HubSpot Marketing Hub Alternatives** ![Demandbase One](https://images.g2crowd.com/uploads/product/hd_favicon/c774a027c587be17b366c706735319c9/demandbase-one.svg "Demandbase One") [ Demandbase One ](/products/demandbase-one/reviews) ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign") [ ActiveCampaign ](/products/activecampaign/reviews) ![Salesforce Marketing Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-marketing-formerly-salesforce-marketing-cloud.svg "Salesforce Marketing Cloud") [ Salesforce Marketing Cloud ](/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) ![Klaviyo](https://images.g2crowd.com/uploads/product/hd_favicon/b6df098261e7029181e27856a1b3934b/klaviyo.svg "Klaviyo") [ Klaviyo ](/products/klaviyo/reviews) **Marketing 360 Alternatives** ![Birdeye](https://images.g2crowd.com/uploads/product/hd_favicon/514fe0a03abf96030f2ff069dc84ec93/birdeye.svg "Birdeye") [ Birdeye ](/products/birdeye/reviews) ![LocaliQ](https://images.g2crowd.com/uploads/product/hd_favicon/069083f4b8b3549c8478d32c6707cdd6/localiq.svg "LocaliQ") [ LocaliQ ](/products/localiq/reviews) ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign") [ ActiveCampaign ](/products/activecampaign/reviews) ![Thryv](https://images.g2crowd.com/uploads/product/hd_favicon/c3c934e3769404a1244124d1025ae050/thryv.svg "Thryv") [ Thryv ](/products/thryv/reviews) ## HubSpot Marketing Hub vs Marketing 360 FAQs Generated using AI Last updated: August 16, 2026 ### What is the difference between HubSpot Marketing Hub vs Marketing 360? HubSpot Marketing Hub stands out for its higher reviewer satisfaction, broader feature set, and stronger support compared to Marketing 360. | [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) | [Marketing 360](https://www.g2.com/products/madwire-marketing-360/reviews) | | --- | --- | | 4.4/5 (14,921 reviews) | 3.5/5 (61 reviews) | | Small-Business | Small-Business | | 8.1 | 7.7 | | 8.7 | 7.0 | | Ease of Use (1,981 all-time mentions) | Customer Support (5 all-time mentions) | ### How do the pricing models of HubSpot Marketing Hub and Marketing 360 compare? HubSpot Marketing Hub is rated as the stronger value for money compared to Marketing 360, based on reviewer satisfaction scores. - **HubSpot Marketing Hub:** Reviewers frequently cite strong value for money, with several noting that the platform provides more value than what they pay for and that it centralizes multiple tools, reducing overall costs. - **Marketing 360:** Reviewers express mixed value sentiment, with some describing the platform as pricey for the features delivered and others noting that the billing structure can be cumbersome. - **Switching reasons:** Several reviewers mention switching to HubSpot Marketing Hub for its broader feature set and better value compared to using multiple separate solutions. ### What are the best alternatives to HubSpot Marketing Hub and Marketing 360? The top three alternatives to HubSpot Marketing Hub and Marketing 360 are Demandbase One, ActiveCampaign, and Birdeye. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) | 4.4/5 (14,921 reviews) | Small-Business | Reviewers note pricing climbs quickly as contact database grows | Ease of Use (1,981 all-time mentions) | | [Marketing 360](https://www.g2.com/products/madwire-marketing-360/reviews) | 3.5/5 (61 reviews) | Small-Business | Mixed value sentiment, some cite high cost for features delivered | Customer Support (5 all-time mentions) | | [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) | 4.4/5 (1,988 reviews) | Mid-Market | — | — | | [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) | 4.4/5 (14,780 reviews) | Small-Business | — | — | | [Birdeye](https://www.g2.com/products/birdeye/reviews) | 4.7/5 (4,205 reviews) | Small-Business | — | — | ### Which Marketing Automation features should I prioritize when comparing HubSpot Marketing Hub and Marketing 360? Buyers comparing HubSpot Marketing Hub and Marketing 360 should prioritize automation capabilities, integrations, reporting and analytics, website management, and support quality. - **Automation capabilities:** HubSpot Marketing Hub is cited for powerful automation features (495 all-time mentions), while Marketing 360 offers batch uploading and bulk editing not present in HubSpot Marketing Hub. - **Integrations:** HubSpot Marketing Hub is mentioned in 1,586 reviews for integrations, including Facebook (310 all-time mentions); Marketing 360 is mentioned for integrations in recent reviews but with fewer all-time mentions. - **Reporting and analytics:** HubSpot Marketing Hub is frequently praised for reporting and analytics (multiple recent reviews), while Marketing 360 reviewers mention effective reporting but also note dashboard limitations. - **Website management:** Both products are cited for website features, but HubSpot Marketing Hub receives more frequent positive mentions for website management and centralization. - **Support quality:** HubSpot Marketing Hub has 498 all-time mentions for customer support, compared to 5 for Marketing 360. ### What are the pros and cons of HubSpot Marketing Hub vs Marketing 360? HubSpot Marketing Hub's headline strength is its ease of use and feature variety, while Marketing 360's is its customer support and business growth focus. - **HubSpot Marketing Hub strengths:** Ease of Use (1,981 all-time mentions), Features (1,103), Helpful (1,014), Intuitive (905), Powerful Features (495), User-Friendly (369), Feature Variety (240), Training (221). - **HubSpot Marketing Hub trade-offs:** Reviewers note that advanced features can be expensive, the platform can feel complex for simple tasks, and design customization for landing pages and emails can be limiting compared to specialized tools. - **Marketing 360 strengths:** Customer Support (5 all-time mentions), Business Growth (3), Customer Management (3), Features (3), Helpful (3), Campaign Management (2), Convenience (2), Integrations (2), Lead Generation (2). - **Marketing 360 trade-offs:** Reviewers cite payment issues (2 all-time mentions), dashboard and interface limitations, and concerns about value for the price paid. ### Is HubSpot Marketing Hub or Marketing 360 better for small businesses? HubSpot Marketing Hub is the better fit for small businesses, supported by its dominant small-business segment and strong reviewer sentiment. - **HubSpot Marketing Hub:** Small-Business is the largest segment, with reviewers consistently highlighting ease of use, centralization of marketing activities, and strong automation as benefits for small teams. - **Marketing 360:** Small-Business is also the largest segment, but reviewers express mixed experiences, with some citing helpful support and others noting concerns about value and dashboard usability. ### Which Marketing Automation platform has better integrations? HubSpot Marketing Hub is favored for integrations, with a significantly higher volume of reviewer-cited integration mentions. - **HubSpot Marketing Hub:** 1,586 reviews mention integrations, including Facebook (310 all-time mentions), with recent reviews highlighting ease of connecting website forms and CRM tools. - **Marketing 360:** Integrations are mentioned in recent reviews, but with fewer all-time mentions and less detail on specific third-party tools. ### How do HubSpot Marketing Hub and Marketing 360 compare on customer support? HubSpot Marketing Hub outperforms Marketing 360 on Quality of Support by a material margin of 1.7 points (8.7 vs 7.0). - **HubSpot Marketing Hub:** 498 all-time mentions for customer support, with reviewers frequently citing knowledgeable and responsive support teams, though a few note onboarding support could be improved. - **Marketing 360:** 5 all-time mentions for customer support, with recent reviews describing helpful and responsive account managers, but some reviewers report inconsistent experiences and limited support hours. ### Which is easier to implement, HubSpot Marketing Hub or Marketing 360? HubSpot Marketing Hub and Marketing 360 are close on Ease of Setup, with HubSpot Marketing Hub at 8.1 and Marketing 360 at 7.7, indicating near parity. - **HubSpot Marketing Hub:** Reviewers describe the setup as straightforward and easy for most use cases, though some note a learning curve for advanced features and onboarding support as a potential area for improvement. - **Marketing 360:** Reviewers report that setup is generally easy and user-friendly, with several citing positive onboarding experiences and helpful guidance from account managers. ### Which product has better Website? HubSpot Marketing Hub is favored for Website features, with more frequent positive mentions and higher reviewer satisfaction. - **HubSpot Marketing Hub:** Website is a frequently mentioned feature in recent reviews, with reviewers citing centralized website management, ease of building landing pages, and integration with marketing campaigns; 1,981 all-time mentions for Ease of Use support this sentiment. - **Marketing 360:** Website features are mentioned in recent reviews, with reviewers noting the platform's ability to create and manage websites, but also citing dashboard and interface limitations.