Compare Hotjar vs UserZoom

See this
comparison of Hotjar vs. UserZoom
based on data from user reviews. Hotjar rates 4.3/5 stars with 143 reviews. UserZoom rates 3.4/5 stars with 16 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
BASIC
FREE
one time fee
 
PRO
$29
per month
 
BUSINESS
$89
per month
 
Free Trial
Free Trial Unavailable
Hotjar
BASIC
FREEone time fee
PRO
$29per month
BUSINESS
$89per month
Free Trial
UserZoom
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
8.6
8.1
Ease of Use
Ease of Use
9.0
7.9
Ease of Setup
Ease of Setup
8.8
8.0
Ease of Admin
Ease of Admin
9.1
Not enough data available
Quality of Support
Quality of Support
8.4
6.5
Ease of Doing Business With
Ease of Doing Business With
8.9
Not enough data available
Product Direction (% positive)
Product Direction (% positive)
8.3
6.8
Meets Requirements
Hotjar
8.6
UserZoom
8.1
Ease of Use
Hotjar
9.0
UserZoom
7.9
Ease of Setup
Hotjar
8.8
UserZoom
8.0
Ease of Admin
Hotjar
9.1
UserZoom
Not enough data available
Quality of Support
Hotjar
8.4
UserZoom
6.5
Ease of Doing Business With
Hotjar
8.9
UserZoom
Not enough data available
Product Direction (% positive)
Hotjar
8.3
UserZoom
6.8

Features

User Response Methods
Survey
Hotjar
8.9
UserZoom
8.3
Video Snippets
Hotjar
8.8
UserZoom
7.2
Video Interview
Hotjar
Not enough data available
UserZoom
7.3
Photo Submission
Hotjar
9.4
UserZoom
8.1
Text/Notes
Hotjar
8.6
UserZoom
9.0
User Behavior
Click Tracking
Hotjar
8.7
UserZoom
8.6
Eye Tracking
Hotjar
8.8
UserZoom
8.1
Mouse Movement
Hotjar
8.5
UserZoom
8.3
Frustration Tracking
Hotjar
8.6
UserZoom
7.3
Analysis
Conversion Opportunities
Hotjar
8.2
UserZoom
Not enough data available
Side-By-Side Analysis
Hotjar
7.8
UserZoom
Not enough data available
Mobile Device Analysis
Hotjar
8.2
UserZoom
Not enough data available
Data Quantification
Hotjar
7.7
UserZoom
Not enough data available
Webpage Element Analysis
Hotjar
8.7
UserZoom
Not enough data available
Participant Selection
In-App
Hotjar
9.0
UserZoom
8.3
In-Store
Hotjar
8.7
UserZoom
Not enough data available
On-Site
Hotjar
8.6
UserZoom
Not enough data available
Recruitment Pool
Hotjar
9.0
UserZoom
7.7
A/B Testing
Error and Bug Tracking
Hotjar
9.0
UserZoom
Not enough data available
Split URL Testing
Hotjar
8.8
UserZoom
Not enough data available
Data Analysis
Hotjar
8.5
UserZoom
Not enough data available
Notes
Hotjar
Not enough data available
UserZoom
Not enough data available
Reporting
Heat Maps
Hotjar
9.4
UserZoom
Not enough data available
Session Replays
Hotjar
9.0
UserZoom
Not enough data available
Monitoring
Hotjar
8.4
UserZoom
Not enough data available
Data Segmentation
Hotjar
7.6
UserZoom
Not enough data available
Insights
Analytics
Hotjar
9.2
UserZoom
8.7
Collaboration
Hotjar
9.2
UserZoom
8.3
Sorting
Hotjar
9.0
UserZoom
8.0
Visitor Information
User Identification
Hotjar
8.1
UserZoom
Not enough data available
Search Box
Hotjar
8.5
UserZoom
Not enough data available
Variation Testing
A/B Testing
Hotjar
7.1
UserZoom
9.0
Conversion Goal
Hotjar
7.7
UserZoom
8.0
Percentage of Traffic
Hotjar
7.6
UserZoom
8.3
Confidence Level
Hotjar
7.9
UserZoom
8.3
Multivariate Testing
Hotjar
7.0
UserZoom
8.3
Split URL Testing
Hotjar
6.5
UserZoom
7.7
Build
WYSIWYG Editor
Hotjar
7.5
UserZoom
Not enough data available
Landing Pages
Hotjar
7.6
UserZoom
7.3
Reporting
Segmentation
Hotjar
7.5
UserZoom
Not enough data available
Reports and Dashboards
Hotjar
8.0
UserZoom
8.0
Mobile Optimization
Hotjar
8.1
UserZoom
Not enough data available
Personalization
Standard Targeting
Hotjar
8.1
UserZoom
Not enough data available
Custom Targeting
Hotjar
7.6
UserZoom
8.7
Profile Storage Duration
Hotjar
7.1
UserZoom
Not enough data available
In-Page Analytics
Click Reporting
Hotjar
9.0
UserZoom
9.7
Heat Maps
Hotjar
9.3
UserZoom
8.6
Session Replays
Hotjar
9.1
UserZoom
8.6
Administration
API / Integrations
Hotjar
7.9
UserZoom
Not enough data available
QA Testing
Hotjar
7.5
UserZoom
Not enough data available
Performance and Reliability
Hotjar
8.6
UserZoom
Not enough data available
User, Role, and Access Management
Hotjar
8.7
UserZoom
Not enough data available

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
52.9%
6.3%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
37.1%
31.3%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
10.0%
62.5%
Hotjar
Small-Business
52.9%
Mid-Market
37.1%
Enterprise
10.0%
UserZoom
Small-Business
6.3%
Mid-Market
31.3%
Enterprise
62.5%

Reviewers' Industry

 
Marketing and Advertising
21.4%
Internet
25.0%
 
Internet
15.0%
Retail
18.8%
 
Information Technology and Services
12.9%
Insurance
18.8%
 
Computer Software
11.4%
Computer Software
12.5%
 
Retail
4.3%
Medical Devices
6.3%
 
Other
35.0%
Other
18.8%
Hotjar
Marketing and Advertising
21.4%
Internet
15.0%
Information Technology and Services
12.9%
Computer Software
11.4%
Retail
4.3%
Other
35.0%
UserZoom
Internet
25.0%
Retail
18.8%
Insurance
18.8%
Computer Software
12.5%
Medical Devices
6.3%
Other
18.8%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Polly H.
User in Marketing and Advertising

Hotjar has many different features within one suite which is great. There's nothing worse than trying to triangulate data from ten different tracking sources. Integration is really easy and funnels are easy to set up. This is a great tool for anyone new...

User in Computer Software

Our team had a trial run of the product and we have been very impressed by the ease of setting up studies and the various dimensions across which we can slice and dice the collected data. The collected data and insights definitely gives your product an edge.

Most Helpful Critical Review
Most Helpful Critical Review
Jennifer G.
Administrator

I don't find it as intuitive as other applications. I also find the data obtained can be hard to understand.

Administrator in Retail

They separated the features to the point that the basic license isn't of much use if you do serious, rigorous research. Some really basic research fundamentals (e.g. randomization, block/routing logic) are now only in the 'advanced' tier license. And it....

 
Hotjar
Most Helpful Favorable Review
Polly H.
User in Marketing and Advertising

Hotjar has many different features within one suite which is great. There's nothing worse than trying to triangulate data from ten different tracking sources. Integration is really easy and funnels are easy to set up. This is a great tool for anyone new...

Most Helpful Critical Review
Jennifer G.
Administrator

I don't find it as intuitive as other applications. I also find the data obtained can be hard to understand.

UserZoom
Most Helpful Favorable Review
User in Computer Software

Our team had a trial run of the product and we have been very impressed by the ease of setting up studies and the various dimensions across which we can slice and dice the collected data. The collected data and insights definitely gives your product an edge.

Most Helpful Critical Review
Administrator in Retail

They separated the features to the point that the basic license isn't of much use if you do serious, rigorous research. Some really basic research fundamentals (e.g. randomization, block/routing logic) are now only in the 'advanced' tier license. And it....

Screenshots

 
1 of 5
2 of 5
3 of 5
4 of 5
5 of 5
No screenshots provided
UserZoom
No screenshots provided

Videos

 

Hotjar Video Testimonial

No videos provided
Hotjar

Hotjar Video Testimonial

UserZoom
No videos provided

Downloads

 No downloads providedNo downloads provided
Hotjar
No downloads provided
UserZoom
No downloads provided
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