# Hotjar vs Typeform Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Typeform excels in user experience, with many praising its intuitive interface and ease of use. Users appreciate how simple it is to create surveys and integrate results with tools like Google Suite and Hubspot, making it a favorite for collecting feedback.
- **According to verified reviews** , Hotjar shines in providing actionable insights through features like heatmaps and session recordings. Users find these tools invaluable for understanding user interactions on their sites, which helps in quickly improving user experience.
- **Reviewers mention** that Typeform's setup process is notably quick and straightforward, with one user highlighting the ease of synchronization with their CRM pipeline. This efficiency is a significant advantage for businesses looking to streamline their workflows.
- **Users say** that while Hotjar offers a rich suite of features, including surveys and heatmapping, some find it less user-friendly compared to Typeform. The integration of various features is appreciated, but the learning curve can be a hurdle for new users.
- **G2 reviewers highlight** that Typeform's recent introduction of AI features for survey creation has made the process even simpler, enhancing its appeal for users who need to gather information quickly and effectively.
- **According to recent feedback** , while Hotjar's support quality is rated slightly higher, Typeform users still express satisfaction with the assistance they receive, indicating that both platforms are committed to helping their users succeed.



| | Hotjar | Typeform | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 342 | 993 | 
| **Largest Market Segment** | Small-Business (52.4% of reviews) | Small-Business (64.7% of reviews) | 
| **Entry Level Price** | Free 35 Daily sessions | Free Per Month | 

---
## Top Pros & Cons

### Hotjar

Pros:
- Ease of Use (14 reviews)
- Features (12 reviews)

Cons:
- Limitations (5 reviews)
- Expensive (4 reviews)

### Typeform

Pros:
- Ease of Use (138 reviews)
- Intuitive (87 reviews)

Cons:
- Expensive (47 reviews)
- Limited Customization (21 reviews)

---
## Ratings Comparison
| Rating | Hotjar | Typeform | 
|---|---|---|
  | **Meets Requirements** | 8.6 (265 reviews) | 8.9 (816 reviews) | 
  | **Ease of Use** | 8.9 (268 reviews) | 9.3 (828 reviews) | 
  | **Ease of Setup** | 9.0 (129 reviews) | 9.1 (543 reviews) | 
  | **Ease of Admin** | 8.9 (120 reviews) | 9.0 (435 reviews) | 
  | **Quality of Support** | 8.5 (181 reviews) | 8.4 (592 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (107 reviews) | 8.8 (414 reviews) | 
  | **Product Direction (% positive)** | 8.2 (260 reviews) | 8.6 (779 reviews) | 

---
## Pricing

### Hotjar

#### Entry-Level Pricing

Plan: Observe Basic

Price: Free 35 Daily sessions

Description: Visualize user behavior with Heatmaps and see what your users see with Recordings.

Key Features:
- Automatic data capture
- Unlimited heatmaps
- Up to 1,050 sessions/month

[Browse all 12 editions](https://www.g2.com/products/hotjar/pricing)

#### Free Trial

Yes

### Typeform

#### Entry-Level Pricing

Plan: FREE

Price: Free Per Month

Description: Discover the possibilities of conversational forms

Key Features:
- 10 responses/month
- 1 user
- Unlimited typeforms

[Browse all 3 editions](https://www.g2.com/products/typeform/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | 8.6/10 | 186 |
| **Typeform** | N/A | N/A |

#### Metrics

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Sessions - Digital Analytics** | 8.7 (26 reviews) | Not enough data | 
| **Engagement** | 9.1 (28 reviews) | Not enough data | 
| **Entry and Exit Pages** | 9.0 (25 reviews) | Not enough data | 
| **Standard Event Tracking** | 9.1 (24 reviews) | Not enough data | 
| **Custom Event Tracking** | 8.8 (20 reviews) | Not enough data | 
| **Retention** | 8.6 (19 reviews) | Not enough data | 
| **Return** | 8.8 (18 reviews) | Not enough data | 
| **Conversions** | 9.0 (21 reviews) | Not enough data | 
| **Funnels** | 9.0 (27 reviews) | Not enough data | 

#### Reporting

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Real-Time Reporting** | Feature Not Available | Not enough data | 
| **Trending** | 9.0 (20 reviews) | Not enough data | 
| **Retroactive Reporting** | Feature Not Available | Not enough data | 
| **Segmentation** | 8.1 (20 reviews) | Not enough data | 
| **Mobile Reporting** | 8.6 (20 reviews) | Not enough data | 
| **Unification Across Devices** | 8.2 (17 reviews) | Not enough data | 
| **Custom Reports and Dashboards** | 8.9 (22 reviews) | Not enough data | 

#### Other

| Feature | Hotjar | Typeform | 
|---|---|---|
| **User Data** | 8.1 (25 reviews) | Not enough data | 
| **Site Search Reporting** | Feature Not Available | Not enough data | 
| **Load Time Monitoring** | Feature Not Available | Not enough data | 
| **Campaign Tracking** | 7.8 (18 reviews) | Not enough data | 
| **E-Commerce** | 8.1 (15 reviews) | Not enough data | 
| **Promotional Messages** | Feature Not Available | Not enough data | 
| **Administration Alerts** | Feature Not Available | Not enough data | 

#### Agentic AI - Digital Analytics

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Administration

| Feature | Hotjar | Typeform | 
|---|---|---|
| **API / Integrations** | 8.2 (70 reviews) | Not enough data | 
| **QA Testing** | Feature Not Available | Not enough data | 
| **Performance and Reliability** | 8.9 (140 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.9 (140 reviews) | Not enough data | 

### User Research

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | 8.6/10 | 65 |
| **Typeform** | N/A | N/A |

#### User Response Methods

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Survey** | 8.9 (49 reviews) ✓ Verified | Not enough data | 
| **Video Snippets** | 8.9 (42 reviews) ✓ Verified | Not enough data | 
| **Video Interview** | 8.8 (15 reviews) | Not enough data | 
| **Photo Submission** | 8.7 (26 reviews) | Not enough data | 
| **Text/Notes** | 8.3 (31 reviews) ✓ Verified | Not enough data | 

#### Participant Selection

| Feature | Hotjar | Typeform | 
|---|---|---|
| **In-App** | Feature Not Available | Not enough data | 
| **In-Store** | Feature Not Available | Not enough data | 
| **On-Site** | 8.6 (37 reviews) ✓ Verified | Not enough data | 
| **Recruitment Pool** | 9.3 (16 reviews) | Not enough data | 

#### Insights

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Analytics** | 8.8 (52 reviews) ✓ Verified | Not enough data | 
| **Collaboration** | 8.6 (39 reviews) ✓ Verified | Not enough data | 
| **Sorting** | 8.5 (40 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Hotjar | Typeform | 
|---|---|---|
| **AI Text Summarization** | 7.7 (5 reviews) | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | N/A | N/A |
| **Typeform** | N/A | N/A |

#### Lead Generation

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### Session Replay

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | 8.7/10 | 99 |
| **Typeform** | N/A | N/A |

#### User Behavior

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Click Tracking** | 9.0 (71 reviews) ✓ Verified | Not enough data | 
| **Mouse Movement ** | 8.9 (72 reviews) ✓ Verified | Not enough data | 
| **Frustration Tracking** | 8.6 (53 reviews) ✓ Verified | Not enough data | 

#### A/B Testing 

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Error and Bug Tracking** | 9.1 (36 reviews) ✓ Verified | Not enough data | 
| **Split URL Testing** | 8.8 (36 reviews) | Not enough data | 
| **Data Analysis** | 8.7 (55 reviews) ✓ Verified | Not enough data | 
| **Notes** | 8.8 (36 reviews) ✓ Verified | Not enough data | 

#### Visitor Information

| Feature | Hotjar | Typeform | 
|---|---|---|
| **User Identification** | 7.6 (46 reviews) ✓ Verified | Not enough data | 
| **Search Box** | 8.7 (41 reviews) | Not enough data | 

#### Agentic AI - Session Replay

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Cross-system Integration** | 8.8 (7 reviews) | Not enough data | 

### Product Analytics

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | N/A | N/A |
| **Typeform** | N/A | N/A |

#### Product Analytics

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Account-Level Analytics** | Not enough data | Not enough data | 
| **User-Level Analytics** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Funnels** | Not enough data | Not enough data | 
| **Alerts** | Feature Not Available | Not enough data | 
| **Multi-Product Analytics** | Feature Not Available | Not enough data | 
| **User Scoring** | Feature Not Available | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### Agentic AI - Product Analytics

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Behavioral Analytics - Product Analytics

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Multi-Product Analytics** | Not enough data | Not enough data | 
| **User level Analytics** | Not enough data | Not enough data | 
| **Account level Analytics** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Funnels** | Not enough data | Not enough data | 

#### Platform Infrastructure - Product Analytics

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Cross System integrations** | Not enough data | Not enough data | 
| **Alerts** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### AI driven optimization - Product Analytics

| Feature | Hotjar | Typeform | 
|---|---|---|
| **User scoring** | Not enough data | Not enough data | 
| **Adaptive learning** | Not enough data | Not enough data | 
| **Automated insights** | Not enough data | Not enough data | 
| **Autonomous task execution** | Not enough data | Not enough data | 

### E-Commerce Analytics

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | 7.8/10 | 9 |
| **Typeform** | N/A | N/A |

#### Analytics

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Reports** | 7.8 (9 reviews) | Not enough data | 
| **Dashboard** | 8.1 (9 reviews) | Not enough data | 
| **Web Analytics** | 9.1 (9 reviews) | Not enough data | 
| **Campaign Tracking** | 7.8 (6 reviews) | Not enough data | 
| **Customer Demographics** | 8.6 (7 reviews) | Not enough data | 
| **Predictive Analytics** | Feature Not Available | Not enough data | 

#### Administration

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Data Storage** | 7.6 (7 reviews) | Not enough data | 
| **A/B Testing** | 5.7 (5 reviews) | Not enough data | 
| **Integrations** | 8.8 (8 reviews) | Not enough data | 

#### Generative AI

| Feature | Hotjar | Typeform | 
|---|---|---|
| **AI Text Generation** | 6.7 (5 reviews) | Not enough data | 

#### Agentic AI - E-Commerce Analytics

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Digital Experience Monitoring (DEM)

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | 8.9/10 | 10 |
| **Typeform** | N/A | N/A |

#### Experience

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Real-Time Monitoring** | 9.0 (10 reviews) | Not enough data | 
| **Session Replay** | 9.2 (10 reviews) | Not enough data | 
| **Behavioral Analysis** | 9.0 (10 reviews) | Not enough data | 

#### Agentic AI - Digital Experience Monitoring (DEM)

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Management

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Content Management** | Feature Not Available | Not enough data | 
| **Alerts** | Feature Not Available | Not enough data | 
| **Budget Analysis** | Feature Not Available | Not enough data | 

#### Performance

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Uptime Monitoring** | Feature Not Available | Not enough data | 
| **Performance Monitoring** | 8.5 (9 reviews) | Not enough data | 
| **Issue Tracking** | Feature Not Available | Not enough data | 
| **Resource Monitoring** | Feature Not Available | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | N/A | N/A |
| **Typeform** | 8.7/10 | 134 |

#### Lead Monitoring

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Features** | Not enough data | 8.6 (127 reviews) | 
| **Performance** | Not enough data | 8.7 (123 reviews) | 
| **Identification** | Not enough data | Feature Not Available | 

#### Agentic AI - Lead Capture

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

#### Data Capture

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Mobile** | Not enough data | 8.7 (124 reviews) | 
| **Websites** | Not enough data | 8.9 (121 reviews) | 
| **Social Media** | Not enough data | 8.4 (111 reviews) | 
| **Data** | Not enough data | 8.8 (116 reviews) | 

#### Analytics

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Export/Import** | Not enough data | 8.7 (115 reviews) | 
| **Reporting** | Not enough data | 8.4 (116 reviews) | 

#### Customization

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Forms** | Not enough data | 9.3 (121 reviews) | 
| **Personalization** | Not enough data | 9.1 (120 reviews) | 
| **Templates** | Not enough data | 8.6 (115 reviews) | 
| **Integration** | Not enough data | 8.7 (117 reviews) | 

### Feedback Analytics

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | 8.5/10 | 15 |
| **Typeform** | N/A | N/A |

#### Feedback Management

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Tagging** | Feature Not Available | Not enough data | 
| **Segmentation** | 8.7 (10 reviews) | Not enough data | 
| **Custom Reports and Dashboards** | 8.6 (11 reviews) | Not enough data | 

#### Feedback Analysis

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Thematic Analysis** | 8.8 (8 reviews) | Not enough data | 
| **Sentiment Analysis** | Feature Not Available | Not enough data | 
| **NPS/CSAT Scoring** | 8.8 (7 reviews) | Not enough data | 

#### Feedback Sources

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Online Reviews** | Feature Not Available | Not enough data | 
| **Surveys** | 8.7 (9 reviews) | Not enough data | 
| **Social Media** | Feature Not Available | Not enough data | 
| **Customer Service Channels** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | Hotjar | Typeform | 
|---|---|---|
| **AI Text Generation** | 8.1 (6 reviews) | Not enough data | 
| **AI Text Summarization** | 8.0 (5 reviews) | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | 8.6/10 | 11 |
| **Typeform** | 8.5/10 | 284 |

#### Survey Management

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Survey Builder** | 9.3 (7 reviews) | 9.0 (269 reviews) | 
| **Question Types** | 8.3 (6 reviews) | 9.2 (268 reviews) | 
| **Templates** | Not enough data | 8.5 (254 reviews) | 
| **Survey Distribution** | Not enough data | 8.7 (252 reviews) | 

#### Survey Customization

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Branching/Skip Logic** | Not enough data | 8.7 (258 reviews) | 
| **Branding** | 8.3 (5 reviews) | 8.5 (250 reviews) | 
| **Multimedia Support** | Not enough data | 8.4 (231 reviews) | 
| **Multilingual Surveys** | Not enough data | 7.9 (198 reviews) | 

#### Survey Insights

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Reporting & Analytics** | 8.3 (5 reviews) | 8.4 (253 reviews) | 
| **BI Tools Integration** | Feature Not Available | 7.9 (190 reviews) | 
| **Data Exporting** | Not enough data | 8.8 (239 reviews) | 
| **Permissions** | Not enough data | 8.7 (219 reviews) | 

#### Agentic AI - Survey

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 
| **Decision Making** | Not enough data | Feature Not Available | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | N/A | N/A |
| **Typeform** | 8.6/10 | 242 |

#### Customization

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Custom Fields** | Not enough data | 8.6 (195 reviews) | 
| **Conditional Logic** | Not enough data | 8.9 (205 reviews) | 
| **Multi-page Forms** | Not enough data | 9.0 (199 reviews) | 
| **Design** | Not enough data | 9.0 (221 reviews) | 

#### Additional Functionality

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Embedded Forms** | Not enough data | 8.8 (183 reviews) | 
| **Offline Capability** | Not enough data | Feature Not Available | 
| **Notifications** | Not enough data | 8.4 (176 reviews) | 
| **Payments** | Not enough data | 7.6 (155 reviews) | 
| **Mobile Forms** | Not enough data | 8.6 (177 reviews) | 

### Software Testing

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | N/A | N/A |
| **Typeform** | N/A | N/A |

#### Agentic AI - Software Testing

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Heatmap Tools

| Product | Score | Reviews |
|---|---|---|
| **Hotjar** | 8.6/10 | 166 |
| **Typeform** | N/A | N/A |

#### Agentic AI - Heatmap Tools

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Analysis

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Conversion Opportunities** | 8.6 (114 reviews) | Not enough data | 
| **Side-By-Side Analysis** | 8.3 (95 reviews) | Not enough data | 
| **Mobile Device Analysis** | 8.6 (109 reviews) | Not enough data | 
| **Data Quantification** | 8.1 (102 reviews) | Not enough data | 
| **Webpage Element Analysis** | 8.9 (125 reviews) | Not enough data | 

#### Reporting

| Feature | Hotjar | Typeform | 
|---|---|---|
| **Heat Maps** | 9.3 (153 reviews) | Not enough data | 
| **Session Replays** | 9.0 (148 reviews) | Not enough data | 
| **Monitoring** | 8.7 (128 reviews) | Not enough data | 
| **Data Segmentation** | 7.9 (106 reviews) | Not enough data | 

---
## Categories
**Shared Categories (1):** [Survey Software](https://www.g2.com/categories/survey)

**Unique to Hotjar (9):** [Feedback Analytics Software](https://www.g2.com/categories/feedback-analytics), [Digital Experience Monitoring (DEM) Software](https://www.g2.com/categories/digital-experience-monitoring-dem), [Product Analytics Software](https://www.g2.com/categories/product-analytics), [Session Replay Software](https://www.g2.com/categories/session-replay), [User Research Tools](https://www.g2.com/categories/user-research), [Heatmap Tools](https://www.g2.com/categories/heatmap-tools), [Software Testing Tools](https://www.g2.com/categories/software-testing), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [E-Commerce Analytics Software](https://www.g2.com/categories/e-commerce-analytics)

**Unique to Typeform (2):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder), [Lead Capture Software](https://www.g2.com/categories/lead-capture)


---
## Reviewer Demographics

### By Company Size

| Segment | Hotjar | Typeform | 
|---|---|---|
| **Small-Business** | 52.4% | 64.7% | 
| **Mid-Market** | 38.6% | 28.7% | 
| **Enterprise** | 9.1% | 6.6% | 

### By Industry

#### Hotjar

- **Marketing and Advertising:** 15.9%
- **Computer Software:** 14.7%
- **Information Technology and Services:** 11.3%
- **Internet:** 9.4%
- **Retail:** 5.6%
- **Financial Services:** 3.8%
- **Health, Wellness and Fitness:** 3.4%
- **Automotive:** 2.2%
- **Consumer Goods:** 1.9%
- **Furniture:** 1.9%
- **Other:** 30.0%

#### Typeform

- **Marketing and Advertising:** 11.6%
- **Information Technology and Services:** 9.3%
- **Computer Software:** 9.0%
- **Health, Wellness and Fitness:** 4.0%
- **Non-Profit Organization Management:** 3.6%
- **Internet:** 3.5%
- **Education Management:** 3.5%
- **Retail:** 2.9%
- **Financial Services:** 2.5%
- **Real Estate:** 2.2%
- **Other:** 47.8%

---
## Alternatives

### Alternatives to Hotjar

- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)
- [Fullstory](https://www.g2.com/products/fullstory/reviews) — 4.5/5 stars (1048 reviews)
- [Mouseflow](https://www.g2.com/products/mouseflow/reviews) — 4.6/5 stars (690 reviews)
- [Lucky Orange](https://www.g2.com/products/lucky-orange/reviews) — 4.6/5 stars (366 reviews)
- [LogRocket](https://www.g2.com/products/logrocket/reviews) — 4.6/5 stars (2352 reviews)
- [Smartlook](https://www.g2.com/products/smartlook/reviews) — 4.6/5 stars (874 reviews)
- [Quantum Metric](https://www.g2.com/products/quantum-metric/reviews) — 4.6/5 stars (268 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1768 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1334 reviews)
- [PostHog](https://www.g2.com/products/posthog/reviews) — 4.5/5 stars (1048 reviews)

### Alternatives to Typeform

- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5134 reviews)
- [FormAssembly](https://www.g2.com/products/formassembly/reviews) — 4.5/5 stars (400 reviews)
- [Outgrow](https://www.g2.com/products/outgrow/reviews) — 4.7/5 stars (328 reviews)
- [involve.me](https://www.g2.com/products/involve-me/reviews) — 4.7/5 stars (102 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23538 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2061 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (948 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (471 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (469 reviews)
- [Wufoo](https://www.g2.com/products/wufoo/reviews) — 4.2/5 stars (296 reviews)

---
## Top Discussions

### Hotjar

- Title: [Is there a python/Node.js API Client for hotjar?](https://www.g2.com/discussions/is-there-a-python-node-js-api-client-for-hotjar) — 1 comment, 1 upvote
  > **Top comment:** "Wow, I'm really happy that I came across this wonderful company that helped me in making a successful trade and I got all my profits without stressing myself..."
- Title: [What resources are available to customers?](https://www.g2.com/discussions/customer-success-7cf46643-7932-4113-a210-bcb082e9a6d8) — 1 comment, 1 upvote
  > **Top comment:** "Image or video "
- Title: [What feedback tools do you offer?](https://www.g2.com/discussions/feedback-tools) — 1 comment, 1 upvote
  > **Top comment:** "Test Your Mind, Become an Internet marketer? "
- Title: [How is Hotjar different from Google Analytics?](https://www.g2.com/discussions/google-analytics-b0c99bad-90ac-4ec0-95b0-a151d299363c) — 1 comment, 1 upvote
  > **Top comment:** "Hotjar has a better set of advanced tools to get a better look at heatmaps and visitor recordings. Where as Google Analytics majorly focuses on all the..."
- Title: [What is Hotjar?](https://www.g2.com/discussions/hotjar) — 1 comment, 1 upvote
  > **Top comment:** "https://boardsontop.com/longboard-size-chart/"

### Typeform

- Title: [what is my gain?](https://www.g2.com/discussions/what-is-my-gain) — 2 comments, 1 upvote
  > **Top comment:** "more thoughtful responses, and higher completion rates"
- Title: [Can we randomize the questions based on the audience?](https://www.g2.com/discussions/51173-can-we-randomize-the-questions-based-on-the-audience) — 2 comments, 1 upvote
  > **Top comment:** "Hey Nishant,

you can use "logicJump" to let people jump to a specific question. Or you can create different Typeforms for different groups of people...."
- Title: [Have you got APIs?](https://www.g2.com/discussions/have-you-got-apis) — 2 comments, 1 upvote
  > **Top comment:** "Yes, you can see the information here: https://developer.typeform.com/"
- Title: [Is it possible to set up an integration in Typeform where only the file uploads that user provide get pulled into a google sheet not the whole entry?](https://www.g2.com/discussions/is-it-possible-to-set-up-an-integration-in-typeform-where-only-the-file-uploads-that-user-provide-get-pulled-into-a-google-sheet-not-the-whole-entry) — 2 comments
  > **Top comment:** "I would just set up a separate typeform with just the one question in addition to basic confirmation or id. You can then link people to the new form from the..."
- Title: [What is Typeform used for?](https://www.g2.com/discussions/typeform-what-is-typeform-used-for) — 1 comment
  > **Top comment:** "Typeform is used for collecting data from user's. Such as surveys / forms and Quiz. it is easy to create and instantly make it live."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/hotjar-vs-typeform)