# Hotjar by Contentsquare vs Typeform Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Typeform excels in user experience, with many users praising its intuitive interface and the recent addition of AI features that simplify survey creation. One user noted, &quot;I find Typeform very intuitive, which is a big plus for me,&quot; highlighting how these enhancements reduce the amount of research and thinking required.
- **Users say** that Hotjar provides valuable insights into user behavior through its heatmaps and session recordings. Reviewers appreciate how these tools offer fast, visual feedback on website interactions, making it easier to identify UX and UI issues. One user mentioned, &quot;Hotjar’s heatmaps and session recordings provide clear, visual insights into user behavior.&quot;
- **According to verified reviews** , Typeform stands out for its ease of setup and integration capabilities. Users have highlighted the seamless integration with apps like Klaviyo and Calendly, which significantly reduces friction in setting up demos. A user remarked, &quot;I like how I can integrate it with other apps, which really reduces friction in setting up demos for my business.&quot;
- **Reviewers mention** that while Hotjar&#39;s free version is sufficient for many users, it may lack some advanced features that Typeform offers. Users appreciate that Hotjar&#39;s free tools are adequate for basic needs, but some feel that Typeform&#39;s paid features provide more comprehensive solutions for survey creation and data collection.
- **Users highlight** that Typeform&#39;s reporting and analytics capabilities are robust, with many finding the data presentation clear and actionable. One user noted, &quot;It was really easy to use the AI tool to help build out the survey,&quot; indicating that Typeform not only simplifies survey creation but also enhances data analysis.
- **G2 reviewers indicate** that while both products have strong support ratings, Hotjar slightly edges out Typeform in this area. Users have rated Hotjar&#39;s support highly, with one stating, &quot;The free version allows me to see how customers are acting on the website,&quot; suggesting that the support provided enhances the overall user experience.



| | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 343 | 1,016 | 
| **Largest Market Segment** | Small-Business (52.5% of reviews) | Small-Business (65.3% of reviews) | 
| **Entry Level Price** | Free | Free Per Month | 

---
## Top Pros & Cons

### Hotjar by Contentsquare

Pros:
- Ease of Use (12 reviews)
- Features (10 reviews)

Cons:
- Limitations (5 reviews)
- Missing Features (4 reviews)

### Typeform

Pros:
- Ease of Use (136 reviews)
- Intuitive (88 reviews)

Cons:
- Expensive (47 reviews)
- Limited Customization (21 reviews)

---
## Ratings Comparison
| Rating | Hotjar by Contentsquare | Typeform | 
|---|---|---|
  | **Meets Requirements** | 8.6 (266 reviews) | 8.9 (835 reviews) | 
  | **Ease of Use** | 9.0 (269 reviews) | 9.3 (847 reviews) | 
  | **Ease of Setup** | 9.0 (130 reviews) | 9.1 (562 reviews) | 
  | **Ease of Admin** | 8.9 (120 reviews) | 9.0 (443 reviews) | 
  | **Quality of Support** | 8.6 (182 reviews) | 8.4 (604 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (107 reviews) | 8.8 (423 reviews) | 
  | **Product Direction (% positive)** | 8.2 (260 reviews) | 8.6 (795 reviews) | 

---
## Pricing

### Hotjar by Contentsquare

#### Entry-Level Pricing

Plan: Free

Price: Free

Description: A simple way to get started

Key Features:
- 200k monthly sessions
- 1 project
- Replays, Heatmaps + Funnels

[Browse all 4 editions](https://www.g2.com/products/hotjar-by-contentsquare/pricing)

#### Free Trial

Yes

### Typeform

#### Entry-Level Pricing

Plan: FREE

Price: Free Per Month

Description: Discover the possibilities of conversational forms

Key Features:
- 10 responses/month
- 1 user
- Unlimited typeforms

[Browse all 3 editions](https://www.g2.com/products/typeform/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | 8.6/10 | 186 |
| **Typeform** | N/A | N/A |

#### Metrics

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Sessions - Digital Analytics** | 8.7 (26 reviews) | Not enough data | 
| **Engagement** | 9.1 (28 reviews) | Not enough data | 
| **Entry and Exit Pages** | 9.0 (25 reviews) | Not enough data | 
| **Standard Event Tracking** | 9.1 (24 reviews) | Not enough data | 
| **Custom Event Tracking** | 8.8 (20 reviews) | Not enough data | 
| **Retention** | 8.6 (19 reviews) | Not enough data | 
| **Return** | 8.8 (18 reviews) | Not enough data | 
| **Conversions** | 9.0 (21 reviews) | Not enough data | 
| **Funnels** | 9.0 (27 reviews) | Not enough data | 

#### Reporting

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Real-Time Reporting** | Feature Not Available | Not enough data | 
| **Trending** | 9.0 (20 reviews) | Not enough data | 
| **Retroactive Reporting** | Feature Not Available | Not enough data | 
| **Segmentation** | 8.1 (20 reviews) | Not enough data | 
| **Mobile Reporting** | 8.6 (20 reviews) | Not enough data | 
| **Unification Across Devices** | 8.2 (17 reviews) | Not enough data | 
| **Custom Reports and Dashboards** | 8.9 (22 reviews) | Not enough data | 

#### Other

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **User Data** | 8.1 (25 reviews) | Not enough data | 
| **Site Search Reporting** | Feature Not Available | Not enough data | 
| **Load Time Monitoring** | Feature Not Available | Not enough data | 
| **Campaign Tracking** | 7.8 (18 reviews) | Not enough data | 
| **E-Commerce** | 8.1 (15 reviews) | Not enough data | 
| **Promotional Messages** | Feature Not Available | Not enough data | 
| **Administration Alerts** | Feature Not Available | Not enough data | 

#### Agentic AI - Digital Analytics

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | Not enough data | 
| **Cross-system Integration** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 
| **Decision Making** | Feature Not Available | Not enough data | 

#### Administration

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **API / Integrations** | 8.2 (70 reviews) | Not enough data | 
| **QA Testing** | Feature Not Available | Not enough data | 
| **Performance and Reliability** | 8.9 (140 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.9 (140 reviews) | Not enough data | 

### User Research

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | 8.6/10 | 65 |
| **Typeform** | N/A | N/A |

#### User Response Methods

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Survey** | 8.9 (49 reviews) ✓ Verified | Not enough data | 
| **Video Snippets** | 8.9 (42 reviews) ✓ Verified | Not enough data | 
| **Video Interview** | 8.8 (15 reviews) | Not enough data | 
| **Photo Submission** | Feature Not Available | Not enough data | 
| **Text/Notes** | 8.3 (31 reviews) ✓ Verified | Not enough data | 

#### Participant Selection

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **In-App** | Feature Not Available | Not enough data | 
| **In-Store** | Feature Not Available | Not enough data | 
| **On-Site** | 8.6 (37 reviews) ✓ Verified | Not enough data | 
| **Recruitment Pool** | 9.3 (16 reviews) | Not enough data | 

#### Insights

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Analytics** | 8.8 (52 reviews) ✓ Verified | Not enough data | 
| **Collaboration** | 8.6 (39 reviews) ✓ Verified | Not enough data | 
| **Sorting** | 8.5 (40 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **AI Text Summarization** | 7.7 (5 reviews) | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | N/A | N/A |
| **Typeform** | N/A | N/A |

#### Lead Generation

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import &amp; Export Tools** | Not enough data | Not enough data | 

### Session Replay

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | 8.7/10 | 100 |
| **Typeform** | N/A | N/A |

#### User Behavior

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Click Tracking** | 9.0 (71 reviews) ✓ Verified | Not enough data | 
| **Mouse Movement ** | 8.9 (72 reviews) ✓ Verified | Not enough data | 
| **Frustration Tracking** | 8.6 (54 reviews) ✓ Verified | Not enough data | 

#### A/B Testing 

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Error and Bug Tracking** | 9.1 (36 reviews) ✓ Verified | Not enough data | 
| **Split URL Testing** | 8.8 (36 reviews) | Not enough data | 
| **Data Analysis** | 8.8 (56 reviews) ✓ Verified | Not enough data | 
| **Notes** | 8.8 (36 reviews) ✓ Verified | Not enough data | 

#### Visitor Information

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **User Identification** | 7.6 (46 reviews) ✓ Verified | Not enough data | 
| **Search Box** | 8.7 (41 reviews) | Not enough data | 

#### Agentic AI - Session Replay

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Cross-system Integration** | Feature Not Available | Not enough data | 

### Product Analytics

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | N/A | N/A |
| **Typeform** | N/A | N/A |

#### Product Analytics

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Account-Level Analytics** | Not enough data | Not enough data | 
| **User-Level Analytics** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Funnels** | Not enough data | Not enough data | 
| **Alerts** | Feature Not Available | Not enough data | 
| **Multi-Product Analytics** | Feature Not Available | Not enough data | 
| **User Scoring** | Feature Not Available | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### Agentic AI - Product Analytics

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | Not enough data | 
| **Cross-system Integration** | Feature Not Available | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 

#### Behavioral Analytics - Product Analytics

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Multi-Product Analytics** | Feature Not Available | Not enough data | 
| **User level Analytics** | Not enough data | Not enough data | 
| **Account level Analytics** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Funnels** | Not enough data | Not enough data | 

#### Platform Infrastructure - Product Analytics

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Cross System integrations** | Not enough data | Not enough data | 
| **Alerts** | Feature Not Available | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### AI driven optimization - Product Analytics

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **User scoring** | Feature Not Available | Not enough data | 
| **Adaptive learning** | Feature Not Available | Not enough data | 
| **Automated insights** | Not enough data | Not enough data | 
| **Autonomous task execution** | Feature Not Available | Not enough data | 

### E-Commerce Analytics

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | 7.9/10 | 9 |
| **Typeform** | N/A | N/A |

#### Analytics

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Reports** | 7.8 (9 reviews) | Not enough data | 
| **Dashboard** | 8.1 (9 reviews) | Not enough data | 
| **Web Analytics** | 9.1 (9 reviews) | Not enough data | 
| **Campaign Tracking** | 7.8 (6 reviews) | Not enough data | 
| **Customer Demographics** | 8.6 (7 reviews) | Not enough data | 
| **Predictive Analytics** | Feature Not Available | Not enough data | 

#### Administration

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Data Storage** | 7.6 (7 reviews) | Not enough data | 
| **A/B Testing** | 5.7 (5 reviews) | Not enough data | 
| **Integrations** | 8.8 (8 reviews) | Not enough data | 

#### Generative AI

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 

#### Agentic AI - E-Commerce Analytics

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Multi-step Planning** | Feature Not Available | Not enough data | 
| **Cross-system Integration** | Feature Not Available | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 
| **Decision Making** | Feature Not Available | Not enough data | 

### Digital Experience Monitoring (DEM)

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | 8.9/10 | 10 |
| **Typeform** | N/A | N/A |

#### Experience

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Real-Time Monitoring** | 9.0 (10 reviews) | Not enough data | 
| **Session Replay** | 9.2 (10 reviews) | Not enough data | 
| **Behavioral Analysis** | 9.0 (10 reviews) | Not enough data | 

#### Agentic AI - Digital Experience Monitoring (DEM)

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | Not enough data | 
| **Multi-step Planning** | Feature Not Available | Not enough data | 
| **Cross-system Integration** | Feature Not Available | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Natural Language Interaction** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 
| **Decision Making** | Feature Not Available | Not enough data | 

#### Management

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Content Management** | Feature Not Available | Not enough data | 
| **Alerts** | Feature Not Available | Not enough data | 
| **Budget Analysis** | Feature Not Available | Not enough data | 

#### Performance

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Uptime Monitoring** | Feature Not Available | Not enough data | 
| **Performance Monitoring** | 8.5 (9 reviews) | Not enough data | 
| **Issue Tracking** | Feature Not Available | Not enough data | 
| **Resource Monitoring** | Feature Not Available | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | N/A | N/A |
| **Typeform** | 8.8/10 | 138 |

#### Lead Monitoring

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Features** | Not enough data | 8.6 (130 reviews) | 
| **Performance** | Not enough data | 8.7 (126 reviews) | 
| **Identification** | Not enough data | Feature Not Available | 

#### Agentic AI - Lead Capture

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

#### Data Capture

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Mobile** | Not enough data | 8.7 (125 reviews) | 
| **Websites** | Not enough data | 8.9 (122 reviews) | 
| **Social Media** | Not enough data | 8.4 (111 reviews) | 
| **Data** | Not enough data | 8.8 (117 reviews) | 

#### Analytics

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Export/Import** | Not enough data | 8.7 (118 reviews) | 
| **Reporting** | Not enough data | 8.4 (119 reviews) | 

#### Customization

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Forms** | Not enough data | 9.3 (123 reviews) | 
| **Personalization** | Not enough data | 9.1 (121 reviews) | 
| **Templates** | Not enough data | 8.6 (115 reviews) | 
| **Integration** | Not enough data | 8.8 (119 reviews) | 

### Feedback Analytics

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | 8.6/10 | 15 |
| **Typeform** | N/A | N/A |

#### Feedback Management

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Tagging** | Feature Not Available | Not enough data | 
| **Segmentation** | 8.7 (10 reviews) | Not enough data | 
| **Custom Reports and Dashboards** | 8.6 (11 reviews) | Not enough data | 

#### Feedback Analysis

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Thematic Analysis** | 8.8 (8 reviews) | Not enough data | 
| **Sentiment Analysis** | 8.3 (5 reviews) | Not enough data | 
| **NPS/CSAT Scoring** | 8.8 (7 reviews) | Not enough data | 

#### Feedback Sources

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Online Reviews** | Feature Not Available | Not enough data | 
| **Surveys** | 8.7 (9 reviews) | Not enough data | 
| **Social Media** | Feature Not Available | Not enough data | 
| **Customer Service Channels** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 
| **AI Text Summarization** | 8.0 (5 reviews) | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | 8.6/10 | 11 |
| **Typeform** | 8.6/10 | 292 |

#### Survey Management

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Survey Builder** | 9.3 (7 reviews) | 9.1 (274 reviews) | 
| **Question Types** | 8.3 (6 reviews) | 9.2 (273 reviews) | 
| **Templates** | Not enough data | 8.5 (254 reviews) | 
| **Survey Distribution** | Not enough data | 8.7 (254 reviews) | 

#### Survey Customization

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Branching/Skip Logic** | Not enough data | 8.8 (262 reviews) | 
| **Branding** | 8.3 (5 reviews) | 8.6 (253 reviews) | 
| **Multimedia Support** | Not enough data | 8.4 (232 reviews) | 
| **Multilingual Surveys** | Not enough data | 7.9 (199 reviews) | 

#### Survey Insights

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Reporting &amp; Analytics** | 8.3 (5 reviews) | 8.4 (257 reviews) | 
| **BI Tools Integration** | Not enough data | 8.0 (191 reviews) | 
| **Data Exporting** | Not enough data | 8.8 (243 reviews) | 
| **Permissions** | Not enough data | 8.7 (219 reviews) | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | N/A | N/A |
| **Typeform** | 8.6/10 | 254 |

#### Customization

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Custom Fields** | Not enough data | 8.6 (198 reviews) | 
| **Conditional Logic** | Not enough data | 8.9 (210 reviews) | 
| **Multi-page Forms** | Not enough data | 9.0 (201 reviews) | 
| **Design** | Not enough data | 9.0 (229 reviews) | 

#### Additional Functionality

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Embedded Forms** | Not enough data | 8.8 (187 reviews) | 
| **Offline Capability** | Not enough data | Feature Not Available | 
| **Notifications** | Not enough data | 8.4 (177 reviews) | 
| **Payments** | Not enough data | 7.6 (156 reviews) | 
| **Mobile Forms** | Not enough data | 8.6 (178 reviews) | 

### Software Testing

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | N/A | N/A |
| **Typeform** | N/A | N/A |

#### Agentic AI - Software Testing

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | Not enough data | 
| **Natural Language Interaction** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 

### Heatmap Tools

| Product | Score | Reviews |
|---|---|---|
| **Hotjar by Contentsquare** | 8.6/10 | 166 |
| **Typeform** | N/A | N/A |

#### Agentic AI - Heatmap Tools

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | Not enough data | 
| **Multi-step Planning** | Feature Not Available | Not enough data | 
| **Cross-system Integration** | Feature Not Available | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Natural Language Interaction** | Feature Not Available | Not enough data | 
| **Decision Making** | Feature Not Available | Not enough data | 

#### Analysis

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Conversion Opportunities** | 8.6 (114 reviews) | Not enough data | 
| **Side-By-Side Analysis** | 8.3 (95 reviews) | Not enough data | 
| **Mobile Device Analysis** | 8.6 (109 reviews) | Not enough data | 
| **Data Quantification** | 8.1 (102 reviews) | Not enough data | 
| **Webpage Element Analysis** | 8.9 (125 reviews) | Not enough data | 

#### Reporting

| Feature | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Heat Maps** | 9.3 (153 reviews) | Not enough data | 
| **Session Replays** | 9.0 (148 reviews) | Not enough data | 
| **Monitoring** | 8.7 (128 reviews) | Not enough data | 
| **Data Segmentation** | 7.9 (106 reviews) | Not enough data | 

---
## Categories
**Shared Categories (1):** [Survey Software](https://www.g2.com/categories/survey)

**Unique to Hotjar by Contentsquare (9):** [Session Replay Software](https://www.g2.com/categories/session-replay), [Feedback Analytics Software](https://www.g2.com/categories/feedback-analytics), [User Research Tools](https://www.g2.com/categories/user-research), [Product Analytics Software](https://www.g2.com/categories/product-analytics), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [Digital Experience Monitoring (DEM) Software](https://www.g2.com/categories/digital-experience-monitoring-dem), [E-Commerce Analytics Software](https://www.g2.com/categories/e-commerce-analytics), [Software Testing Tools](https://www.g2.com/categories/software-testing), [Heatmap Tools](https://www.g2.com/categories/heatmap-tools)

**Unique to Typeform (2):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder), [Lead Capture Software](https://www.g2.com/categories/lead-capture)


---
## Reviewer Demographics

### By Company Size

| Segment | Hotjar by Contentsquare | Typeform | 
|---|---|---|
| **Small-Business** | 52.5% | 65.3% | 
| **Mid-Market** | 38.4% | 28.1% | 
| **Enterprise** | 9.1% | 6.5% | 

### By Industry

#### Hotjar by Contentsquare

- **Marketing and Advertising:** 15.9%
- **Computer Software:** 15.0%
- **Information Technology and Services:** 11.2%
- **Internet:** 9.3%
- **Retail:** 5.6%
- **Financial Services:** 3.7%
- **Health, Wellness and Fitness:** 3.4%
- **Automotive:** 2.2%
- **Consumer Goods:** 1.9%
- **Furniture:** 1.9%
- **Other:** 29.9%

#### Typeform

- **Marketing and Advertising:** 11.5%
- **Information Technology and Services:** 9.2%
- **Computer Software:** 8.8%
- **Health, Wellness and Fitness:** 4.0%
- **Non-Profit Organization Management:** 3.5%
- **Internet:** 3.4%
- **Education Management:** 3.4%
- **Retail:** 3.0%
- **Financial Services:** 2.6%
- **Real Estate:** 2.2%
- **Other:** 48.2%

---
## Alternatives

### Alternatives to Hotjar by Contentsquare

- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)
- [Fullstory](https://www.g2.com/products/fullstory/reviews) — 4.5/5 stars (1051 reviews)
- [Mouseflow](https://www.g2.com/products/mouseflow/reviews) — 4.6/5 stars (690 reviews)
- [Lucky Orange](https://www.g2.com/products/lucky-orange/reviews) — 4.6/5 stars (375 reviews)
- [LogRocket](https://www.g2.com/products/logrocket/reviews) — 4.6/5 stars (2392 reviews)
- [Smartlook](https://www.g2.com/products/smartlook/reviews) — 4.6/5 stars (874 reviews)
- [Quantum Metric](https://www.g2.com/products/quantum-metric/reviews) — 4.6/5 stars (276 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1807 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1371 reviews)
- [PostHog](https://www.g2.com/products/posthog/reviews) — 4.5/5 stars (1052 reviews)

### Alternatives to Typeform

- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5347 reviews)
- [FormAssembly](https://www.g2.com/products/formassembly/reviews) — 4.4/5 stars (413 reviews)
- [Outgrow](https://www.g2.com/products/outgrow/reviews) — 4.7/5 stars (332 reviews)
- [involve.me](https://www.g2.com/products/involve-me/reviews) — 4.7/5 stars (104 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23863 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2066 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (955 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (475 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (471 reviews)
- [Wufoo](https://www.g2.com/products/wufoo/reviews) — 4.2/5 stars (296 reviews)

---
## Top Discussions

### Hotjar by Contentsquare

- Title: [Is there a python/Node.js API Client for hotjar?](https://www.g2.com/discussions/is-there-a-python-node-js-api-client-for-hotjar) — 1 comment, 1 upvote
  > **Top comment:** "Wow, I&#39;m really happy that I came across this wonderful company that helped me in making a successful trade and I got all my profits without stressing myself..."
- Title: [What resources are available to customers?](https://www.g2.com/discussions/customer-success-7cf46643-7932-4113-a210-bcb082e9a6d8) — 1 comment, 1 upvote
  > **Top comment:** "Image or video "
- Title: [What feedback tools do you offer?](https://www.g2.com/discussions/feedback-tools) — 1 comment, 1 upvote
  > **Top comment:** "Test Your Mind, Become an Internet marketer? "
- Title: [How is Hotjar different from Google Analytics?](https://www.g2.com/discussions/google-analytics-b0c99bad-90ac-4ec0-95b0-a151d299363c) — 1 comment, 1 upvote
  > **Top comment:** "Hotjar has a better set of advanced tools to get a better look at heatmaps and visitor recordings. Where as Google Analytics majorly focuses on all the..."
- Title: [What is Hotjar?](https://www.g2.com/discussions/hotjar) — 1 comment, 1 upvote
  > **Top comment:** "https://boardsontop.com/longboard-size-chart/"

### Typeform

- Title: [What is Typeform used for?](https://www.g2.com/discussions/typeform-what-is-typeform-used-for) — 2 comments
  > **Top comment:** "Typeform is used for collecting data from user&#39;s. Such as surveys / forms and Quiz. it is easy to create and instantly make it live."
- Title: [What is Typeform used for?](https://www.g2.com/discussions/what-is-typeform-used-for) — 2 comments
  > **Top comment:** "For educational and survey purposes."
- Title: [what is my gain?](https://www.g2.com/discussions/what-is-my-gain) — 2 comments, 1 upvote
  > **Top comment:** "more thoughtful responses, and higher completion rates"
- Title: [Can we randomize the questions based on the audience?](https://www.g2.com/discussions/51173-can-we-randomize-the-questions-based-on-the-audience) — 2 comments, 1 upvote
  > **Top comment:** "Hey Nishant,

you can use &quot;logicJump&quot; to let people jump to a specific question. Or you can create different Typeforms for different groups of people...."
- Title: [Have you got APIs?](https://www.g2.com/discussions/have-you-got-apis) — 2 comments, 1 upvote
  > **Top comment:** "Yes, you can see the information here: https://developer.typeform.com/"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/hotjar-by-contentsquare-vs-typeform)

