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Compare Hootsuite and Socialinsider 
Featured Products
At a Glance
Market Segments
Small-Business (59.4% of reviews)
Small-Business (71.4% of reviews)
Entry-Level Pricing
$99.00 1 user Per Month
$99.00
Hootsuite
Star Rating
(6,659)4.3 out of 5
Market Segments
Small-Business (59.4% of reviews)
Pros & Cons
Entry-Level Pricing
$99.00 1 user Per Month
Free Trial is available
Browse all 3 pricing plansSocialinsider
Star Rating
(134)4.6 out of 5
Market Segments
Small-Business (71.4% of reviews)
Pros & Cons
Entry-Level Pricing
$99.00
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Hootsuite excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Socialinsider. Users appreciate the platform's ability to schedule posts across multiple platforms seamlessly, making it a favorite for those managing social media for multiple clients.
- Users say that Socialinsider shines in its data visualization and reporting capabilities. Reviewers highlight how the layout makes it easy to gather and present data from various social media accounts, which is particularly useful for creating appealing presentations.
- According to verified reviews, Hootsuite's implementation process is praised for its intuitive onboarding, allowing new users to quickly learn the system and take over social media management without a steep learning curve. This is a significant advantage for teams needing to onboard new members rapidly.
- Reviewers mention that Socialinsider offers robust benchmarking features, allowing users to compare their social media performance against competitors easily. This capability is particularly beneficial for users looking to optimize their content strategy based on performance insights.
- G2 reviewers highlight that while Hootsuite has a larger user base and more reviews, Socialinsider's users report higher satisfaction in areas like customer support and ease of use. Many users appreciate the responsive support team and the platform's user-friendly interface.
- Users report that Hootsuite's comprehensive scheduling tools, including a link shortener and image library, are invaluable for saving time and enhancing productivity. However, some users feel that Socialinsider's focus on analytics provides a more tailored experience for those primarily interested in performance metrics.
Pricing
Entry-Level Pricing
Hootsuite
Standard
$99.00
1 user Per Month
- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
Socialinsider
Adapt
$99.00
Get strategic insights and analyze content performance across channels.
- 20 Social Profiles Analytics (authenticated & competitors)
- 1 user
- Competitors Analytics and Insights
Free Trial
Hootsuite
Free Trial is available
Socialinsider
Free Trial is available
Ratings
Meets Requirements
8.4
6,010
9.1
110
Ease of Use
8.6
6,087
9.4
110
Ease of Setup
8.7
3,876
9.5
72
Ease of Admin
8.6
2,544
9.3
63
Quality of Support
8.2
4,501
9.4
110
Has the product been a good partner in doing business?
8.6
2,316
9.3
62
Product Direction (% positive)
8.0
5,927
8.7
101
Features by Category
Social Analytics
7.5
2147
9.4(won by 1.9)
83
7.9
2354
8.8(won by 0.9)
85
8.6
2480
9.3(won by 0.7)
86
7.4
1814
8.3(won by 0.9)
66
7.4(won by default)
2038
Feature Not Available
7.6
1488
9.0(won by 1.4)
50
7.5
1449
8.8(won by 1.3)
40
Reports & Dashboards
8.1
2388
8.6(won by 0.5)
78
8.3
2363
9.1(won by 0.8)
82
8.4
2326
9.1(won by 0.7)
76
7.1
1389
9.0(won by 1.9)
44
Agentic AI - Social Media Analytics
6.8
148
8.3(won by 1.5)
6
6.7
147
7.8(won by 1.1)
6
6.7
146
8.3(won by 1.6)
6
6.7
148
8.3(won by 1.6)
5
6.7
148
8.7(won by 2.0)
5
Content & Collaboration
9.0
2743
Not enough data
8.0
2572
Not enough data
8.0
2512
Not enough data
7.8
2395
Not enough data
8.2
2528
Not enough data
8.1
2517
Not enough data
Social Management
8.1
4462
Not enough data
8.9
4945
Not enough data
8.2
4470
Not enough data
8.4
4782
Not enough data
7.1
3469
Not enough data
8.0
2528
Not enough data
7.9
2145
Not enough data
Agentic AI - Social Media Management
6.8
280
Not enough data
7.1
278
Not enough data
7.1
277
Not enough data
7.1
277
Not enough data
7.1
273
Not enough data
7.0
273
Not enough data
7.1
269
Not enough data
Platform Interoperability
7.7
564
Not enough data
Agentic AI - Social Media Advertising
7.5
60
Not enough data
7.3
59
Not enough data
7.4
60
Not enough data
7.4
61
Not enough data
7.6
60
Not enough data
7.8
61
Not enough data
Social Functionality
8.4
668
Not enough data
Campaign Management
8.4
672
Not enough data
8.1
666
Not enough data
8.1
658
Not enough data
7.9
665
Not enough data
8.1
662
Not enough data
8.4
655
Not enough data
8.2
648
Not enough data
7.8
634
Not enough data
7.7
636
Not enough data
8.1
629
Not enough data
8.0
622
Not enough data
7.5
622
Not enough data
7.7
616
Not enough data
Targeting
8.1
628
Not enough data
7.8
617
Not enough data
7.9
616
Not enough data
7.8
610
Not enough data
Platform
7.7
599
Not enough data
8.3
616
Not enough data
8.6
613
Not enough data
8.6
609
Not enough data
8.3
602
Not enough data
8.2
599
Not enough data
8.3
601
Not enough data
8.0
589
Not enough data
8.2
593
Not enough data
Monitoring & Listening
8.1
1910
Not enough data
7.2
1508
Not enough data
8.2
701
Not enough data
8.0
676
Not enough data
7.9
669
Not enough data
7.7
648
Not enough data
Agentic AI - Social Media Listening Tools
7.3
59
Not enough data
7.2
59
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.4
59
Not enough data
Data Management & Analysis
7.5
1356
Not enough data
8.1
1860
Not enough data
8.2
718
Not enough data
7.8
646
Not enough data
Categories
Categories
Shared Categories
Hootsuite and Socialinsider are categorized as Social Media Analytics
Unique Categories
Hootsuite is categorized as Social Media Suites, Social Media Management, Social Media Listening Tools, and Social Media Advertising
Socialinsider has no unique categories
Reviews
Reviewers' Company Size
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Socialinsider
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.5%
Non-Profit Organization Management
8.5%
Higher Education
4.3%
Computer Software
3.9%
Information Technology and Services
3.6%
Other
64.2%
Marketing and Advertising
31.0%
Computer Software
5.6%
Information Technology and Services
4.8%
Higher Education
4.0%
Online Media
3.2%
Other
51.6%
Discussions
What is the most popular feature of Hootsuite?
4 Comments
HV
Scheduling in advance and recommend post timesRead more
What do you get with free Hootsuite?
4 Comments
MW
Nothing. Hootsuite discontinued their free tier Read more
How to connect Hootsuite to Facebook business page
3 Comments
JM
Hootsuite has deep, rich help pages that often include instructional videos. Adding your Facebook page and other social networks can be found...Read more
What is social media analytics?
1 Comment
GA
Social media analytics is a comprehensive collection of data that helps an individual or organization understand how to use social media strategically. The...Read more
Socialinsider has no more discussions with answers
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