Compare Hootsuite and Prowly 
At a Glance
Market Segments
Small-Business (59.4% of reviews)
Small-Business (75.9% of reviews)
Entry-Level Pricing
$199.00 1 user Per Month
Starting at $258.00 2 Users Per Year
Hootsuite
Star Rating
(6,698)4.3 out of 5
Market Segments
Small-Business (59.4% of reviews)
Pros & Cons
Entry-Level Pricing
$199.00 1 user Per Month
Free Trial is available
Browse all 3 pricing plansProwly
Star Rating
(112)4.2 out of 5
Market Segments
Small-Business (75.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $258.00 2 Users Per Year
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Hootsuite excels in managing multiple social media accounts efficiently, with users appreciating its ability to schedule posts across various platforms. One user highlighted, "My favorite part of Hootsuite is being able to schedule multiple posts across multiple accounts and platforms," which is particularly beneficial for those juggling multiple clients.
- Users say that Prowly stands out for its organization in public relations tasks, making it easier to manage media contacts and send press releases without the hassle of multiple tools. A user noted, "Prowly makes PR work feel much more organized and less manual," showcasing its strength in streamlining PR processes.
- Reviewers mention that Hootsuite's customer support is a significant advantage, with many users expressing satisfaction with the assistance they receive. One user remarked on their positive experience with a representative, stating, "I had a fantastic experience with my Hootsuite representative," which adds to the overall user satisfaction.
- According to verified reviews, Prowly's interface is praised for its intuitive design, making it easy for users to navigate and manage their PR efforts. A user commented, "The interface is clean, and creating press kits is straightforward," highlighting its user-friendly approach.
- G2 reviewers report that Hootsuite offers robust reporting features, allowing users to customize performance reports effectively. One user appreciated this capability, saying, "I appreciate the ability to customize different performance reports," which is crucial for businesses looking to analyze their social media impact.
- Users say that while Prowly provides powerful PR management tools, its pricing may be a barrier for some, starting at $258. This contrasts with Hootsuite's more accessible entry-level price of $99, making it a more attractive option for small businesses looking to manage their social media presence.
Pricing
Entry-Level Pricing
Hootsuite
Standard
$199.00
1 user Per Month
- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
Prowly
Basic Annual
Starting at $258.00
2 Users Per Year
For individuals looking to strengthen PR efforts by finding contacts, sending pitches, and monitoring the media.
Price per month, billed annually
- 500 Media database contacts
- Add own contacts to CRM
- Send, schedule and analyze 1,000 per month
Free Trial
Hootsuite
Free Trial is available
Prowly
Free Trial is available
Ratings
Meets Requirements
8.4
6,035
8.5
95
Ease of Use
8.6
6,111
8.8
95
Ease of Setup
8.6
3,898
8.3
61
Ease of Admin
8.6
2,550
8.4
54
Quality of Support
8.2
4,524
8.5
91
Has the product been a good partner in doing business?
8.6
2,322
8.3
54
Product Direction (% positive)
8.0
5,949
7.9
87
Features by Category
Social Analytics
7.5(won by default)
2146
Not enough data
7.9(won by default)
2352
Not enough data
8.6(won by default)
2481
Not enough data
7.4(won by default)
1812
Not enough data
7.4(won by default)
2037
Not enough data
7.6(won by default)
1486
Not enough data
7.5(won by default)
1447
Not enough data
Reports & Dashboards
8.1(won by default)
2387
Not enough data
8.3(won by default)
2361
Not enough data
8.4(won by default)
2325
Not enough data
7.1(won by default)
1388
Not enough data
Agentic AI - Social Media Analytics
6.7(won by default)
146
Not enough data
6.6(won by default)
145
Not enough data
6.7(won by default)
145
Not enough data
6.6(won by default)
146
Not enough data
6.7(won by default)
146
Not enough data
Content Creation
Not enough data
8.1
16
Not enough data
7.7
15
Not enough data
7.5
14
Not enough data
6.3
13
Agentic AI - Press Release Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Content Distribution
Not enough data
8.0
15
Not enough data
7.8
15
Not enough data
7.1
11
Not enough data
7.9
15
Contact Management
Not enough data
8.5
12
Not enough data
7.5
12
Not enough data
7.5
12
Not enough data
7.8
12
PR Management
Not enough data
8.5
11
Not enough data
7.6
12
Not enough data
8.0
11
Not enough data
8.9
11
Agentic AI - Regulatory Change Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Workflow Automation
Not enough data
6.4
7
Not enough data
7.4
11
Not enough data
8.5
11
Not enough data
7.4
11
Content & Collaboration
9.0
2753
Not enough data
8.0
2571
Not enough data
8.0
2516
Not enough data
7.8
2397
Not enough data
8.2
2527
Not enough data
8.1
2521
Not enough data
Social Management
8.1
4482
Not enough data
8.9
4971
Not enough data
8.2
4477
Not enough data
8.4
4801
Not enough data
7.1
3468
Not enough data
8.0
2527
Not enough data
7.9
2147
Not enough data
Agentic AI - Social Media Management
6.8
278
Not enough data
7.1
277
Not enough data
7.1
277
Not enough data
7.1
275
Not enough data
7.1
271
Not enough data
7.0
271
Not enough data
7.1
267
Not enough data
Media Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Geographic Coverage
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
7.7
562
Not enough data
Agentic AI - Social Media Advertising
7.4
58
Not enough data
7.2
57
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.6
58
Not enough data
7.7
59
Not enough data
Social Functionality
8.4
666
Not enough data
Campaign Management
8.4
670
Not enough data
8.1
664
Not enough data
8.1
656
Not enough data
7.9
663
Not enough data
8.1
660
Not enough data
8.4
653
Not enough data
8.2
647
Not enough data
7.8
633
Not enough data
7.7
635
Not enough data
8.1
628
Not enough data
8.0
621
Not enough data
7.5
621
Not enough data
7.7
615
Not enough data
Targeting
8.1
627
Not enough data
7.8
616
Not enough data
7.9
614
Not enough data
7.8
608
Not enough data
Platform
7.7
598
Not enough data
8.2
615
Not enough data
8.5
611
Not enough data
8.6
607
Not enough data
8.3
600
Not enough data
8.2
597
Not enough data
8.3
599
Not enough data
8.0
587
Not enough data
8.1
591
Not enough data
Monitoring & Listening
8.1
1910
9.0
5
7.2
1508
7.3
5
8.2
701
Not enough data
8.0
676
8.0
5
7.9
669
Feature Not Available
7.7
648
8.3
5
Agentic AI - Social Media Listening Tools
7.3
59
Not enough data
7.2
59
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.4
59
Not enough data
Data Management & Analysis
7.5
1356
7.3
5
8.1
1860
8.3
5
8.2
718
6.3
5
7.8
646
7.0
5
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Distribution & Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
8.7
5
Not enough data
7.3
5
Database
Not enough data
8.8
55
Not enough data
8.3
55
Not enough data
8.4
51
Outreach
Not enough data
8.8
54
Not enough data
8.3
11
Not enough data
8.6
46
Reporting
Not enough data
9.0
7
Not enough data
8.4
48
Not enough data
8.2
50
Agentic AI - Media and Influencer Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Rights/Roles
Not enough data
8.3
41
Not enough data
8.3
49
Categories
Categories
Shared Categories
Hootsuite and Prowly are categorized as Social Media Listening Tools
Unique Categories
Hootsuite is categorized as Social Media Suites, Social Media Management, Social Media Analytics, and Social Media Advertising
Prowly is categorized as Online Newsroom, PR CRM, Media Monitoring, Media and Influencer Targeting, PR Analytics, and Press Release Distribution
Reviews
Reviewers' Company Size
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Prowly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.5%
Non-Profit Organization Management
8.5%
Higher Education
4.3%
Computer Software
3.9%
Information Technology and Services
3.6%
Other
64.2%
Public Relations and Communications
16.7%
Internet
6.5%
Media Production
6.5%
Computer Software
6.5%
Marketing and Advertising
5.6%
Other
58.3%
Alternatives
Discussions
What is the most popular feature of Hootsuite?
4 Comments
HV
Scheduling in advance and recommend post timesRead more
What do you get with free Hootsuite?
4 Comments
MW
Nothing. Hootsuite discontinued their free tier Read more
How to connect Hootsuite to Facebook business page
3 Comments
JM
Hootsuite has deep, rich help pages that often include instructional videos. Adding your Facebook page and other social networks can be found...Read more
Prowly has no discussions with answers
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