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At a Glance
Market Segments
Small-Business (59.4% of reviews)
Small-Business (94.9% of reviews)
Entry-Level Pricing
$99.00 1 user Per Month
Free
Hootsuite
Star Rating
(6,625)4.3 out of 5
Market Segments
Small-Business (59.4% of reviews)
Entry-Level Pricing
$99.00 1 user Per Month
Free Trial is available
Browse all 3 pricing plansPlanable
Star Rating
(940)4.6 out of 5
Market Segments
Small-Business (94.9% of reviews)
Entry-Level Pricing
Free
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Hootsuite excels in Social Publishing, scoring 8.9, which reviewers mention allows for seamless scheduling across multiple platforms. In contrast, Planable, while still strong at 9.1, is noted for its intuitive interface that simplifies the publishing process.
- Reviewers mention that Planable shines in Approval Workflows with a score of 8.9, making it easier for teams to collaborate and get content approved. Hootsuite, with a score of 7.8, is seen as less efficient in this area, with users noting that the approval process can be cumbersome.
- Users on G2 highlight Planable's Ease of Use, scoring 9.2, which many find makes onboarding new team members a breeze. Hootsuite, while still user-friendly at 8.6, has been described by some reviewers as having a steeper learning curve due to its extensive features.
- Reviewers mention that Hootsuite's Social Analytics, scoring 8.1, provides robust insights that help businesses track their performance effectively. However, Planable's score of 7.0 indicates that users find its analytics less comprehensive, with some wishing for more detailed reporting options.
- Users say that Hootsuite's Content Calendar, rated at 9.0, is a standout feature that allows for easy visual planning of social media posts. Planable, with a score of 9.2, is praised for its drag-and-drop functionality, which many users find enhances their content planning experience.
- G2 users report that Hootsuite's Quality of Support, scoring 8.1, is generally reliable, but some have experienced delays in response times. In contrast, Planable's support, rated at 8.8, is frequently highlighted for its quick and helpful responses, making it a preferred choice for users needing assistance.
Pricing
Entry-Level Pricing
Hootsuite
Standard
$99.00
1 user Per Month
- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
Free Trial
Hootsuite
Free Trial is available
Planable
Free Trial is available
Ratings
Meets Requirements
8.4
5,983
8.6
801
Ease of Use
8.6
6,060
9.2
817
Ease of Setup
8.7
3,853
9.2
607
Ease of Admin
8.6
2,531
9.3
489
Quality of Support
8.2
4,479
8.8
595
Has the product been a good partner in doing business?
8.6
2,304
9.0
439
Product Direction (% positive)
8.0
5,901
9.0
765
Features by Category
Social Analytics
7.5(won by default)
2142
Not enough data
7.9(won by default)
2349
Not enough data
8.6(won by default)
2474
Not enough data
7.4(won by default)
1809
Not enough data
7.4(won by default)
2033
Not enough data
7.6(won by default)
1482
Not enough data
7.4(won by default)
1444
Not enough data
Reports & Dashboards
8.1(won by default)
2382
Not enough data
8.3(won by default)
2357
Not enough data
8.4(won by default)
2318
Not enough data
7.1(won by default)
1384
Not enough data
Agentic AI - Social Media Analytics
6.7(won by default)
144
Not enough data
6.6(won by default)
143
Not enough data
6.6(won by default)
142
Not enough data
6.6(won by default)
144
Not enough data
6.7(won by default)
144
Not enough data
Content & Collaboration
9.0
2731
9.2
651
8.0
2563
8.6
574
8.0
2503
Feature Not Available
7.8
2386
8.9
594
8.2
2519
8.8
583
8.1
2506
8.2
534
Social Management
8.1
4448
6.9
351
8.9
4923
9.1
679
8.2
4461
Feature Not Available
8.4
4768
7.6
534
7.1
3461
6.3
423
8.0
2519
8.4
505
7.9
2136
Feature Not Available
Agentic AI - Social Media Management
6.7
273
6.2
57
7.0
271
6.8
56
7.1
270
6.7
56
7.0
270
6.6
55
7.0
266
6.5
56
6.9
266
6.3
57
7.1
262
6.5
57
Platform Interoperability
7.7
563
Not enough data
Agentic AI - Social Media Advertising
7.4
59
Not enough data
7.2
58
Not enough data
7.4
59
Not enough data
7.4
60
Not enough data
7.6
59
Not enough data
7.7
60
Not enough data
Social Functionality
8.4
667
Not enough data
Campaign Management
8.4
671
Not enough data
8.1
665
Not enough data
8.1
657
Not enough data
7.9
664
Not enough data
8.1
661
Not enough data
8.4
654
Not enough data
8.2
647
Not enough data
7.8
633
Not enough data
7.7
635
Not enough data
8.1
628
Not enough data
8.0
621
Not enough data
7.5
621
Not enough data
7.7
615
Not enough data
Targeting
8.1
627
Not enough data
7.8
616
Not enough data
7.9
615
Not enough data
7.8
609
Not enough data
Platform
7.7
598
Not enough data
8.3
615
Not enough data
8.5
612
Not enough data
8.6
608
Not enough data
8.3
601
Not enough data
8.2
598
Not enough data
8.3
600
Not enough data
8.0
588
Not enough data
8.1
592
Not enough data
Monitoring & Listening
8.1
1907
Not enough data
7.2
1506
Not enough data
8.2
699
Not enough data
8.0
674
Not enough data
7.9
667
Not enough data
7.7
646
Not enough data
Agentic AI - Social Media Listening Tools
7.3
57
Not enough data
7.1
57
Not enough data
7.3
56
Not enough data
7.3
57
Not enough data
7.3
57
Not enough data
Data Management & Analysis
7.5
1354
Not enough data
8.1
1858
Not enough data
8.2
715
Not enough data
7.8
644
Not enough data
Categories
Categories
Shared Categories
Hootsuite and Planable are categorized as Social Media Management
Unique Categories
Hootsuite is categorized as Social Media Suites, Social Media Listening Tools, Social Media Analytics, and Social Media Advertising
Planable has no unique categories
Reviews
Reviewers' Company Size
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Planable
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.5%
Non-Profit Organization Management
8.5%
Higher Education
4.3%
Computer Software
3.9%
Information Technology and Services
3.6%
Other
64.2%
Marketing and Advertising
31.6%
Health, Wellness and Fitness
3.8%
Computer Software
3.7%
Retail
3.1%
Professional Training & Coaching
2.7%
Other
55.1%
Discussions
What is the most popular feature of Hootsuite?
4 Comments
HV
Scheduling in advance and recommend post timesRead more
What do you get with free Hootsuite?
4 Comments
MW
Nothing. Hootsuite discontinued their free tier Read more
How to connect Hootsuite to Facebook business page
3 Comments
JM
Hootsuite has deep, rich help pages that often include instructional videos. Adding your Facebook page and other social networks can be found...Read more
Are there plans for Google My Business Integration?
3 Comments
SL
They offer that now. That was a HUGE plus for us!Read more
How can you better use planable with Instagram
2 Comments
XM
Hi Kevin - not 100% sure what you mean but if you refer to our mobile app it's definitely up and running on both Android and iOS. Would be great if you could...Read more
Can you base the pricing plan based on number of users verses number of workspaces?
1 Comment
NL
Hey Lesley,
Great news! We now have two new pricing plans with costs per user and workspace, so you pay for what you use 😊Read more
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