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Compare Hootsuite and Planable 
Featured Products
At a Glance
Market Segments
Small-Business (59.4% of reviews)
Small-Business (95.0% of reviews)
Entry-Level Pricing
$199.00 1 user Per Month
Free
Hootsuite
Star Rating
(6,685)4.3 out of 5
Market Segments
Small-Business (59.4% of reviews)
Pros & Cons
Entry-Level Pricing
$199.00 1 user Per Month
Free Trial is available
Browse all 3 pricing plansPlanable
Star Rating
(968)4.6 out of 5
Market Segments
Small-Business (95.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Hootsuite excels in managing multiple social media accounts efficiently, with users appreciating its ability to schedule posts across various platforms. One user highlighted, "My favorite part of Hootsuite is being able to schedule multiple posts across multiple accounts and platforms," making it a strong choice for those juggling multiple clients.
- Users say that Planable stands out for its collaborative features, allowing teams to draft, approve, and schedule content seamlessly. A reviewer noted, "It replaced so much of my manual content creation process," which can significantly enhance workflow efficiency for teams working together on content.
- Reviewers mention that Hootsuite's customer support is highly regarded, with users expressing satisfaction with the assistance they receive. One user shared their positive experience, stating, "The customer support is also great," which can be crucial for businesses needing timely help.
- According to verified reviews, Planable's user interface is praised for its intuitiveness, making it easy for new users to navigate. A user remarked, "The design is very user-friendly and intuitive," which can reduce the learning curve for teams just starting with social media management tools.
- G2 reviewers report that Hootsuite offers robust analytics features, although some users feel that its social analytics could be improved. One user mentioned, "I appreciate the ability to customize different performance reports," indicating that while the analytics are useful, there is room for enhancement in this area.
- Users say that Planable's approval workflows are particularly effective, with one reviewer highlighting the ability to show clients content before it goes live. This feature fosters better communication and feedback, making it a valuable tool for agencies and teams focused on client collaboration.
Pricing
Entry-Level Pricing
Hootsuite
Standard
$199.00
1 user Per Month
- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
Free Trial
Hootsuite
Free Trial is available
Planable
Free Trial is available
Ratings
Meets Requirements
8.4
6,022
8.6
826
Ease of Use
8.6
6,098
9.2
843
Ease of Setup
8.7
3,886
9.2
633
Ease of Admin
8.6
2,546
9.3
507
Quality of Support
8.2
4,511
8.8
610
Has the product been a good partner in doing business?
8.6
2,318
9.0
454
Product Direction (% positive)
8.0
5,937
9.0
792
Features by Category
Social Analytics
7.5(won by default)
2146
Not enough data
7.9(won by default)
2352
Not enough data
8.6(won by default)
2480
Not enough data
7.4(won by default)
1812
Not enough data
7.4(won by default)
2037
Not enough data
7.6(won by default)
1486
Not enough data
7.5(won by default)
1447
Not enough data
Reports & Dashboards
8.1(won by default)
2388
Not enough data
8.3(won by default)
2361
Not enough data
8.4(won by default)
2325
Not enough data
7.1(won by default)
1388
Not enough data
Agentic AI - Social Media Analytics
6.7(won by default)
146
Not enough data
6.6(won by default)
145
Not enough data
6.6(won by default)
144
Not enough data
6.6(won by default)
146
Not enough data
6.7(won by default)
146
Not enough data
Content & Collaboration
9.0
2749
9.2
666
8.0
2571
8.6
578
8.0
2513
Feature Not Available
7.8
2396
8.9
605
8.2
2526
8.8
588
8.1
2518
8.2
539
Social Management
8.1
4472
7.0
356
8.9
4958
9.0
700
8.2
4474
Feature Not Available
8.4
4790
7.6
539
7.1
3469
6.3
425
8.0
2529
8.4
507
7.9
2148
Feature Not Available
Agentic AI - Social Media Management
6.8
278
6.4
60
7.1
277
6.9
60
7.1
277
6.9
60
7.1
275
6.8
58
7.1
271
6.6
59
7.0
271
6.4
60
7.1
267
6.6
60
Platform Interoperability
7.7
562
Not enough data
Agentic AI - Social Media Advertising
7.4
58
Not enough data
7.2
57
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.6
58
Not enough data
7.7
59
Not enough data
Social Functionality
8.4
667
Not enough data
Campaign Management
8.4
671
Not enough data
8.1
665
Not enough data
8.1
657
Not enough data
7.9
664
Not enough data
8.1
661
Not enough data
8.4
654
Not enough data
8.2
647
Not enough data
7.8
633
Not enough data
7.7
635
Not enough data
8.1
628
Not enough data
8.0
621
Not enough data
7.5
621
Not enough data
7.7
615
Not enough data
Targeting
8.1
627
Not enough data
7.8
616
Not enough data
7.9
614
Not enough data
7.8
608
Not enough data
Platform
7.7
598
Not enough data
8.2
615
Not enough data
8.5
611
Not enough data
8.6
607
Not enough data
8.3
600
Not enough data
8.2
597
Not enough data
8.3
599
Not enough data
8.0
587
Not enough data
8.1
591
Not enough data
Monitoring & Listening
8.1
1910
Not enough data
7.2
1508
Not enough data
8.2
701
Not enough data
8.0
676
Not enough data
7.9
669
Not enough data
7.7
648
Not enough data
Agentic AI - Social Media Listening Tools
7.3
59
Not enough data
7.2
59
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.4
59
Not enough data
Data Management & Analysis
7.5
1356
Not enough data
8.1
1860
Not enough data
8.2
718
Not enough data
7.8
646
Not enough data
Categories
Categories
Shared Categories
Hootsuite and Planable are categorized as Social Media Management
Unique Categories
Hootsuite is categorized as Social Media Suites, Social Media Listening Tools, Social Media Analytics, and Social Media Advertising
Planable has no unique categories
Reviews
Reviewers' Company Size
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Planable
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.5%
Non-Profit Organization Management
8.5%
Higher Education
4.3%
Computer Software
3.9%
Information Technology and Services
3.6%
Other
64.2%
Marketing and Advertising
31.8%
Health, Wellness and Fitness
3.7%
Computer Software
3.7%
Retail
3.0%
Professional Training & Coaching
2.6%
Other
55.2%
Discussions
What is the most popular feature of Hootsuite?
4 Comments
HV
Scheduling in advance and recommend post timesRead more
What do you get with free Hootsuite?
4 Comments
MW
Nothing. Hootsuite discontinued their free tier Read more
How to connect Hootsuite to Facebook business page
3 Comments
JM
Hootsuite has deep, rich help pages that often include instructional videos. Adding your Facebook page and other social networks can be found...Read more
Are there plans for Google My Business Integration?
3 Comments
SL
They offer that now. That was a HUGE plus for us!Read more
How can you better use planable with Instagram
2 Comments
XM
Hi Kevin - not 100% sure what you mean but if you refer to our mobile app it's definitely up and running on both Android and iOS. Would be great if you could...Read more
Can you base the pricing plan based on number of users verses number of workspaces?
1 Comment
NL
Hey Lesley,
Great news! We now have two new pricing plans with costs per user and workspace, so you pay for what you use 😊Read more
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