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Compare Hootsuite and Oktopost 
Featured Products
At a Glance
Market Segments
Small-Business (59.4% of reviews)
Mid-Market (51.5% of reviews)
Entry-Level Pricing
$99.00 1 user Per Month
No pricing available
Hootsuite
Star Rating
(6,661)4.3 out of 5
Market Segments
Small-Business (59.4% of reviews)
Pros & Cons
Entry-Level Pricing
$99.00 1 user Per Month
Free Trial is available
Browse all 3 pricing plansOktopost
Star Rating
(143)4.4 out of 5
Market Segments
Mid-Market (51.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about OktopostSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Hootsuite excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Oktopost. Users appreciate its intuitive scheduling tools that allow for easy management of posts across multiple platforms, making it a favorite for those new to social media management.
- According to verified reviews, Oktopost shines in its customer support, with users highlighting the platform's responsiveness and helpfulness. Many users feel that the support team is exceptional, providing assistance at every stage of the process, which is particularly beneficial for enterprise-level clients.
- Reviewers mention that Hootsuite's implementation process is straightforward, with many users noting how quickly they were able to get started. Features like the link shortener and image library are praised for saving time and enhancing productivity, making it easier for users to manage their social media presence.
- Users say that Oktopost is particularly effective for brands focused on trackable growth and ROI, thanks to its robust social BI tools. This capability allows users to gain real insights from their social media campaigns, which is a significant advantage for businesses looking to measure success accurately.
- Reviewers highlight that while Hootsuite has a broader feature set, Oktopost offers a more user-friendly experience with its intuitive interface. Users find it easy to navigate and manage their accounts, which is especially beneficial for those who may not be as tech-savvy.
- According to recent feedback, Hootsuite's extensive range of features, including content planning and social publishing, is a strong point, but some users feel overwhelmed by the number of options. In contrast, Oktopost's streamlined approach is appreciated by users who prefer a more focused toolset for their social media needs.
Pricing
Entry-Level Pricing
Hootsuite
Standard
$99.00
1 user Per Month
- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
Oktopost
No pricing availableFree Trial
Hootsuite
Free Trial is available
Oktopost
No trial information availableRatings
Meets Requirements
8.4
6,010
8.6
108
Ease of Use
8.6
6,087
9.0
111
Ease of Setup
8.7
3,877
8.9
59
Ease of Admin
8.6
2,544
9.0
59
Quality of Support
8.2
4,501
9.2
103
Has the product been a good partner in doing business?
8.6
2,316
9.3
58
Product Direction (% positive)
8.0
5,927
9.1
107
Features by Category
Social Analytics
7.5(tied score)
2146
7.5(tied score)
14
7.9(won by 0.1)
2353
7.8
20
8.6(tied score)
2479
8.6(tied score)
59
7.4(won by default)
1813
Feature Not Available
7.4
2037
7.6(won by 0.2)
43
7.6(tied score)
1487
7.6(tied score)
9
7.5
1448
7.7(won by 0.2)
10
Reports & Dashboards
8.1(won by 0.4)
2387
7.7
38
8.3(won by 0.1)
2362
8.2
56
8.4
2325
8.7(won by 0.3)
50
7.1
1388
8.2(won by 1.1)
10
Agentic AI - Social Media Analytics
6.7(won by default)
147
Not enough data
6.7(won by default)
146
Not enough data
6.6(won by default)
145
Not enough data
6.6(won by default)
147
Not enough data
6.7(won by default)
147
Not enough data
Content & Collaboration
9.0
2744
9.2
16
8.0
2571
8.8
17
8.0
2511
8.5
12
7.8
2394
8.7
13
8.2
2526
8.6
16
8.1
2516
9.4
12
Social Management
8.1
4462
8.3
73
8.9
4945
9.0
81
8.2
4469
8.8
77
8.4
4781
8.6
77
7.1
3467
Feature Not Available
8.0
2527
9.3
14
7.9
2144
Not enough data
Agentic AI - Social Media Management
6.8
279
Not enough data
7.0
277
Not enough data
7.1
276
Not enough data
7.1
276
Not enough data
7.1
272
Not enough data
7.0
272
Not enough data
7.1
268
Not enough data
Platform Interoperability
7.7
563
Not enough data
Agentic AI - Social Media Advertising
7.4
59
Not enough data
7.2
58
Not enough data
7.4
59
Not enough data
7.4
60
Not enough data
7.6
59
Not enough data
7.7
60
Not enough data
Social Functionality
8.4
667
Not enough data
Campaign Management
8.4
671
Not enough data
8.1
665
Not enough data
8.1
657
Not enough data
7.9
664
Not enough data
8.1
661
Not enough data
8.4
654
Not enough data
8.2
647
Not enough data
7.8
633
Not enough data
7.7
635
Not enough data
8.1
628
Not enough data
8.0
621
Not enough data
7.5
621
Not enough data
7.7
615
Not enough data
Targeting
8.1
627
Not enough data
7.8
616
Not enough data
7.9
615
Not enough data
7.8
609
Not enough data
Platform
7.7
598
Not enough data
8.3
615
Not enough data
8.5
612
Not enough data
8.6
608
Not enough data
8.3
601
Not enough data
8.2
598
Not enough data
8.3
600
Not enough data
8.0
588
Not enough data
8.1
592
Not enough data
Content Sharing
Not enough data
10.0
12
|
Verified
Not enough data
9.7
11
|
Verified
Not enough data
9.5
10
|
Verified
Not enough data
9.4
8
|
Verified
Content Dashboard
Not enough data
9.6
8
|
Verified
Not enough data
8.3
8
|
Verified
Not enough data
8.9
9
|
Verified
Analytics
Not enough data
9.7
11
|
Verified
Not enough data
9.6
9
|
Verified
Not enough data
9.3
5
|
Verified
Not enough data
9.4
6
|
Verified
Platform
Not enough data
9.8
8
|
Verified
Not enough data
9.7
6
|
Verified
Not enough data
9.1
9
Not enough data
6.7
5
Agentic AI - Employee Advocacy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Listening
8.1
1909
8.1
42
7.2
1508
6.7
11
8.2
700
9.8
7
8.0
676
8.8
7
7.9
669
9.3
7
7.7
648
9.2
6
Agentic AI - Social Media Listening Tools
7.3
59
Not enough data
7.2
59
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.4
59
Not enough data
Data Management & Analysis
7.5
1356
8.3
14
8.1
1860
8.3
45
8.2
717
9.8
10
7.8
646
9.1
9
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Hootsuite and Oktopost are categorized as Social Media Suites, Social Media Management, Social Media Listening Tools, and Social Media Analytics
Unique Categories
Hootsuite is categorized as Social Media Advertising
Oktopost is categorized as Employee Advocacy
Reviews
Reviewers' Company Size
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Oktopost
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.5%
Non-Profit Organization Management
8.5%
Higher Education
4.3%
Computer Software
3.9%
Information Technology and Services
3.6%
Other
64.2%
Computer Software
29.4%
Marketing and Advertising
17.6%
Information Technology and Services
16.9%
Financial Services
6.6%
Internet
5.1%
Other
24.3%
Alternatives
Discussions
What is the most popular feature of Hootsuite?
4 Comments
HV
Scheduling in advance and recommend post timesRead more
What do you get with free Hootsuite?
4 Comments
MW
Nothing. Hootsuite discontinued their free tier Read more
How to connect Hootsuite to Facebook business page
3 Comments
JM
Hootsuite has deep, rich help pages that often include instructional videos. Adding your Facebook page and other social networks can be found...Read more
Does your social media management platform integrate with Marketo?
1 Comment
Official Response from Oktopost
Absolutely yes! Otkopost is the only social media management and employee advocacy platform that has a native and approved Marketo integration. The...Read more
Does your social media management platform integrate with Pardot?
1 Comment
Official Response from Oktopost
Absolutely yes! The integration will automatically push all social engagement data (clicks, shares, likes, comments, etc.) to the correct leads within...Read more
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