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Compare Hootsuite and Muck Rack 
Featured Products
At a Glance
Market Segments
Small-Business (59.4% of reviews)
Small-Business (57.7% of reviews)
Entry-Level Pricing
$99.00 1 user Per Month
No pricing available
Hootsuite
Star Rating
(6,660)4.3 out of 5
Market Segments
Small-Business (59.4% of reviews)
Pros & Cons
Entry-Level Pricing
$99.00 1 user Per Month
Free Trial is available
Browse all 3 pricing plansMuck Rack
Star Rating
(303)4.6 out of 5
Market Segments
Small-Business (57.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Muck RackSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Hootsuite excels in its ability to manage social media across multiple platforms, with users highlighting the straightforward scheduling feature that allows for easy planning of posts. New users have found it particularly accessible, making the transition into social media management smooth and efficient.
- Users say Muck Rack stands out for its exceptional customer service, with many praising the helpfulness and responsiveness of the support team. This level of support is especially beneficial for users who may need assistance navigating the platform or troubleshooting issues.
- Reviewers mention that while Hootsuite has a robust set of features, including a link shortener and an image library, some users feel it could improve in meeting specific workflow needs, indicating occasional configuration challenges.
- According to verified reviews, Muck Rack's intuitive design makes it easy for users to find the information they need quickly. This ease of use is a significant advantage for teams looking to streamline their media tracking and reporting processes.
- G2 reviewers highlight that Hootsuite's implementation process is generally quick, with many users appreciating the intuitive onboarding wizard that helps them get started without a steep learning curve.
- Users appreciate Muck Rack's AI tracking features, which enhance its media monitoring capabilities. Reviewers have noted that the platform effectively captures media hits and minimizes bounce-back emails, contributing to a more efficient user experience.
Pricing
Entry-Level Pricing
Hootsuite
Standard
$99.00
1 user Per Month
- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
Muck Rack
No pricing availableFree Trial
Hootsuite
Free Trial is available
Muck Rack
No trial information availableRatings
Meets Requirements
8.4
6,010
8.9
221
Ease of Use
8.6
6,087
8.9
222
Ease of Setup
8.7
3,876
9.0
113
Ease of Admin
8.6
2,544
9.0
77
Quality of Support
8.2
4,501
9.2
208
Has the product been a good partner in doing business?
8.6
2,316
9.3
78
Product Direction (% positive)
8.0
5,927
9.0
214
Features by Category
Social Analytics
7.5(won by default)
2146
Not enough data
7.9(won by default)
2353
Not enough data
8.6(won by default)
2479
Not enough data
7.4(won by default)
1813
Not enough data
7.4(won by default)
2037
Not enough data
7.6(won by default)
1487
Not enough data
7.5(won by default)
1448
Not enough data
Reports & Dashboards
8.1(won by default)
2387
Not enough data
8.3(won by default)
2362
Not enough data
8.4(won by default)
2325
Not enough data
7.1(won by default)
1388
Not enough data
Agentic AI - Social Media Analytics
6.7(won by default)
147
Not enough data
6.7(won by default)
146
Not enough data
6.6(won by default)
145
Not enough data
6.6(won by default)
147
Not enough data
6.7(won by default)
147
Not enough data
Content Creation
Not enough data
6.0
5
Not enough data
7.0
5
Not enough data
Feature Not Available
Not enough data
6.7
5
Agentic AI - Press Release Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Content Distribution
Not enough data
8.3
6
Not enough data
9.2
6
Not enough data
5.0
5
Not enough data
8.3
6
Contact Management
Not enough data
9.2
57
Not enough data
8.6
47
Not enough data
8.9
50
Not enough data
9.1
41
PR Management
Not enough data
8.9
50
Not enough data
8.9
46
Not enough data
8.3
42
Not enough data
8.4
50
Agentic AI - Regulatory Change Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Workflow Automation
Not enough data
Feature Not Available
Not enough data
8.7
51
Not enough data
8.8
43
Not enough data
8.4
48
Content & Collaboration
9.0
2743
Not enough data
8.0
2571
Not enough data
8.0
2511
Not enough data
7.8
2394
Not enough data
8.2
2527
Not enough data
8.1
2516
Not enough data
Social Management
8.1
4462
Not enough data
8.9
4945
Not enough data
8.2
4469
Not enough data
8.4
4781
Not enough data
7.1
3468
Not enough data
8.0
2527
Not enough data
7.9
2144
Not enough data
Agentic AI - Social Media Management
6.8
279
Not enough data
7.0
277
Not enough data
7.1
276
Not enough data
7.1
276
Not enough data
7.1
272
Not enough data
7.0
272
Not enough data
7.1
268
Not enough data
Media Channels
Not enough data
6.9
75
Not enough data
8.0
106
Not enough data
9.0
118
Geographic Coverage
Not enough data
8.4
114
Not enough data
9.1
117
Not enough data
7.8
95
Reporting
Not enough data
8.3
112
Not enough data
8.1
115
Not enough data
8.1
105
Not enough data
8.2
107
Agentic AI - Media Monitoring
Not enough data
3.6
7
Not enough data
3.1
7
Not enough data
3.6
7
Not enough data
3.1
7
Not enough data
3.1
7
Generative AI
Not enough data
5.6
34
Not enough data
5.5
31
Platform Interoperability
7.7
563
Not enough data
Agentic AI - Social Media Advertising
7.4
59
Not enough data
7.2
58
Not enough data
7.4
59
Not enough data
7.4
60
Not enough data
7.6
59
Not enough data
7.7
60
Not enough data
Social Functionality
8.4
667
Not enough data
Campaign Management
8.4
671
Not enough data
8.1
665
Not enough data
8.1
657
Not enough data
7.9
664
Not enough data
8.1
661
Not enough data
8.4
654
Not enough data
8.2
647
Not enough data
7.8
633
Not enough data
7.7
635
Not enough data
8.1
628
Not enough data
8.0
621
Not enough data
7.5
621
Not enough data
7.7
615
Not enough data
Targeting
8.1
627
Not enough data
7.8
616
Not enough data
7.9
615
Not enough data
7.8
609
Not enough data
Platform
7.7
598
Not enough data
8.3
615
Not enough data
8.5
612
Not enough data
8.6
608
Not enough data
8.3
601
Not enough data
8.2
598
Not enough data
8.3
600
Not enough data
8.0
588
Not enough data
8.1
592
Not enough data
Monitoring & Listening
8.1
1910
Not enough data
7.2
1508
Not enough data
8.2
701
Not enough data
8.0
676
Not enough data
7.9
669
Not enough data
7.7
648
Not enough data
Agentic AI - Social Media Listening Tools
7.3
59
Not enough data
7.2
59
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.4
59
Not enough data
Data Management & Analysis
7.5
1356
Not enough data
8.1
1860
Not enough data
8.2
718
Not enough data
7.8
646
Not enough data
Generative AI
Not enough data
5.4
33
Not enough data
5.6
30
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Database
Not enough data
9.2
149
Not enough data
8.4
127
Not enough data
Feature Not Available
Outreach
Not enough data
8.6
122
Not enough data
7.7
96
Not enough data
6.8
85
Reporting
Not enough data
8.4
134
Not enough data
8.7
114
Not enough data
8.1
110
Agentic AI - Media and Influencer Targeting
Not enough data
3.9
9
Not enough data
4.1
9
Not enough data
4.4
9
Not enough data
4.4
9
Not enough data
3.9
9
User Rights/Roles
Not enough data
7.7
83
Not enough data
8.5
103
Categories
Categories
Shared Categories
Hootsuite and Muck Rack are categorized as Social Media Listening Tools
Unique Categories
Hootsuite is categorized as Social Media Suites, Social Media Management, Social Media Analytics, and Social Media Advertising
Muck Rack is categorized as PR CRM, Media Monitoring, Answer Engine Optimization (AEO), Media and Influencer Targeting, PR Analytics, and Press Release Distribution
Reviews
Reviewers' Company Size
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Muck Rack
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.5%
Non-Profit Organization Management
8.5%
Higher Education
4.3%
Computer Software
3.9%
Information Technology and Services
3.6%
Other
64.2%
Public Relations and Communications
43.9%
Non-Profit Organization Management
4.5%
Entertainment
4.5%
Marketing and Advertising
4.2%
Information Technology and Services
4.2%
Other
38.7%
Discussions
What is the most popular feature of Hootsuite?
4 Comments
HV
Scheduling in advance and recommend post timesRead more
What do you get with free Hootsuite?
4 Comments
MW
Nothing. Hootsuite discontinued their free tier Read more
How to connect Hootsuite to Facebook business page
3 Comments
JM
Hootsuite has deep, rich help pages that often include instructional videos. Adding your Facebook page and other social networks can be found...Read more
Muck Rack has no discussions with answers
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