# Hootsuite Amplify vs Sprinklr Social Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Hootsuite Amplify excels in user experience, with many praising its intuitive interface that simplifies employee advocacy. Users appreciate the ease of accessing pre-approved marketing content and personalizing posts for their social channels, making sharing straightforward and efficient.
- **According to verified reviews** , Sprinklr Social offers robust reporting and customizable dashboards, which users find particularly useful for tracking brand sentiment and mentions. One user highlighted the convenience of auto-importing social media posts, enhancing their ability to tag content for better insights.
- **Users say** that Hootsuite Amplify shines in its onboarding and implementation process, with many recent users noting the exceptional support from customer success managers. This has made transitioning from previous platforms seamless and has helped optimize their social advocacy programs.
- **Reviewers mention** that while Sprinklr Social is easy to navigate, some users have encountered challenges with specific workflows, indicating that it may not always align perfectly with their needs. However, the platform's features, like the "Link in Bio" for Instagram, have been highlighted as particularly beneficial.
- **G2 reviewers highlight** that Hootsuite Amplify's scheduling capabilities are user-friendly, allowing users to easily plan posts in advance. This flexibility is appreciated, especially for those looking to manage their social media presence effectively over weekends or holidays.
- **According to recent feedback** , while Sprinklr Social has a solid foundation with features like engagement tracking, it faces challenges in areas like integrations and mobile usability compared to Hootsuite Amplify, which has received higher ratings in these aspects, making it a more versatile choice for users on the go.



| | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 203 | 1,207 | 
| **Largest Market Segment** | Small-Business (40.0% of reviews) | Enterprise (48.7% of reviews) | 
| **Entry Level Price** | No pricing available | $2,800.00 1 User Per Year | 

---
## Top Pros & Cons

### Hootsuite Amplify

Pros:
- Content Management (2 reviews)
- Ease of Use (2 reviews)

Cons:
- Limited Content (2 reviews)
- Difficulty in Navigation (1 reviews)

### Sprinklr Social

Pros:
- Ease of Use (95 reviews)
- Centralized Management (74 reviews)

Cons:
- Complex Usage (54 reviews)
- Learning Curve (48 reviews)

---
## Ratings Comparison
| Rating | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
  | **Meets Requirements** | 8.8 (180 reviews) | 8.1 (981 reviews) | 
  | **Ease of Use** | 8.8 (180 reviews) | 7.5 (1010 reviews) | 
  | **Ease of Setup** | 8.3 (68 reviews) | 7.0 (604 reviews) | 
  | **Ease of Admin** | 8.6 (67 reviews) | 7.3 (436 reviews) | 
  | **Quality of Support** | 8.7 (161 reviews) | 7.8 (933 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (67 reviews) | 8.0 (421 reviews) | 
  | **Product Direction (% positive)** | 8.3 (164 reviews) | 7.9 (959 reviews) | 

---
## Pricing

### Hootsuite Amplify

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Sprinklr Social

#### Entry-Level Pricing

Plan:  Essentials- Growth Package 

Price: $2,800.00 1 User Per Year

Description: The Standard Plan offers essential social media management 
features tailored for smaller teams, focusing on basic listening, 
publishing, engagement, and reporting. Powered by AI-driven 
capabilities, it enables teams to monitor online conversations, 
schedule and distribute content, manage audience interactions, 
and track performance efficiently. Designed for those handling 
fundamental social media operations, this plan helps streamline 
workflows and enhance strategy with simple yet effective tools. 
Ideal for businesses seeking a solid foundation in scalable, AIenhanced social media management

Key Features:
- Cross Module
- Social Publishing and Engagement 
- Social Listening 

[Browse all 2 editions](https://www.g2.com/products/sprinklr-social/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | 7.1/10 | 564 |

#### Social Analytics

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Competitor Analysis** | Not enough data | 7.1 (364 reviews) | 
| **Follower Analysis** | Not enough data | Feature Not Available | 
| **Post Performance** | Not enough data | 8.2 (440 reviews) | 
| **Paid Campaign Tracking** | Not enough data | Feature Not Available | 
| **Attribution** | Not enough data | Feature Not Available | 
| **Hashtag Analytics** | Not enough data | 7.1 (223 reviews) | 
| **Sentiment Analysis** | Not enough data | 7.1 (232 reviews) | 

#### Reports & Dashboards

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Report Customizability** | Not enough data | 8.1 (445 reviews) | 
| **Report Exporting** | Not enough data | 8.0 (442 reviews) | 
| **Scalability** | Not enough data | 8.2 (437 reviews) | 
| **White Label** | Not enough data | Feature Not Available | 

#### Agentic AI - Social Media Analytics

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (39 reviews) | 
| **Cross-system Integration** | Not enough data | 6.5 (39 reviews) | 
| **Adaptive Learning** | Not enough data | 6.2 (38 reviews) | 
| **Proactive Assistance** | Not enough data | 6.0 (38 reviews) | 
| **Decision Making** | Not enough data | 6.5 (38 reviews) | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | 7.3/10 | 704 |

#### Content & Collaboration

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Content Calendar** | Not enough data | 8.5 (345 reviews) | 
| **Content Library** | Not enough data | 8.0 (331 reviews) | 
| **Shared Inbox** | Not enough data | 7.6 (310 reviews) | 
| **Approval Workflows** | Not enough data | 7.9 (334 reviews) | 
| **Users and Permissions** | Not enough data | 7.9 (344 reviews) | 
| **Content Creation** | Not enough data | 7.3 (236 reviews) | 

#### Social Management

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Social Analytics** | Not enough data | 8.2 (576 reviews) | 
| **Social Publishing** | Not enough data | 8.6 (552 reviews) | 
| **Campaign Optimization** | Not enough data | Feature Not Available | 
| **Social Engagement** | Not enough data | 8.3 (579 reviews) | 
| **Social Ads** | Not enough data | 7.3 (419 reviews) | 
| **Campaign Planning** | Not enough data | 7.4 (243 reviews) | 
| **Hashtag Capabilites** | Not enough data | 7.3 (202 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.5 (57 reviews) | 
| **Multi-step Planning** | Not enough data | 6.6 (55 reviews) | 
| **Cross-system Integration** | Not enough data | 6.6 (62 reviews) | 
| **Adaptive Learning** | Not enough data | 6.3 (55 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.5 (55 reviews) | 
| **Proactive Assistance** | Not enough data | 6.4 (53 reviews) | 
| **Decision Making** | Not enough data | 6.4 (52 reviews) | 

### Review Management

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | 7.7/10 | 65 |

#### Collection

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Authentification** | Not enough data | Feature Not Available | 
| **Review Forms** | Not enough data | 7.4 (47 reviews) ✓ Verified | 
| **Personalization** | Not enough data | Feature Not Available | 
| **Engagement** | Not enough data | 8.4 (56 reviews) ✓ Verified | 
| **Community Q&A** | Not enough data | Feature Not Available | 

#### Agentic AI - Review Management

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Adaptive Learning** | Not enough data | 7.2 (10 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.3 (10 reviews) | 

#### Moderation

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Reviewer Validation** | Not enough data | 7.8 (48 reviews) ✓ Verified | 
| **Response Types** | Not enough data | Feature Not Available | 
| **Legal Agreements** | Not enough data | 8.2 (46 reviews) ✓ Verified | 

#### Use Cases

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **E-commerce** | Not enough data | 7.5 (46 reviews) ✓ Verified | 
| **Retail** | Not enough data | 7.6 (45 reviews) ✓ Verified | 
| **Customer Service** | Not enough data | 8.1 (52 reviews) ✓ Verified | 

#### Administration

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Incentives** | Not enough data | Feature Not Available | 
| **Syndication** | Not enough data | Feature Not Available | 
| **Insights** | Not enough data | 8.2 (55 reviews) ✓ Verified | 
| **Content** | Not enough data | 8.3 (54 reviews) ✓ Verified | 
| **Sampling** | Not enough data | 7.3 (45 reviews) ✓ Verified | 

#### Display Options

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Badges** | Not enough data | 7.1 (44 reviews) ✓ Verified | 
| **Widgets** | Not enough data | Feature Not Available | 
| **Integration & APIs** | Not enough data | 7.2 (52 reviews) ✓ Verified | 
| **Marketing** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 

### Employee Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | 7.9/10 | 26 |
| **Sprinklr Social** | 7.2/10 | 31 |

#### Content Sharing

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Social sharing** | 8.5 (24 reviews) ✓ Verified | 7.4 (30 reviews) | 
| **Content scheduling** | 8.3 (25 reviews) ✓ Verified | 7.9 (30 reviews) | 
| **Content optimization** | 8.0 (21 reviews) ✓ Verified | 7.5 (29 reviews) | 
| **Content templates** | 7.3 (20 reviews) ✓ Verified | Feature Not Available | 
| **AI Content Generation** | Not enough data | Not enough data | 
| **Content Settings** | Not enough data | Not enough data | 

#### Content Dashboard

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Company news** | 7.9 (21 reviews) ✓ Verified | Feature Not Available | 
| **Coworker content** | 7.2 (17 reviews) ✓ Verified | Feature Not Available | 
| **Brand content sharing** | 8.6 (23 reviews) ✓ Verified | Feature Not Available | 

#### Analytics

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Engagement tracking** | 8.0 (23 reviews) ✓ Verified | 7.8 (29 reviews) | 
| **KPI Tracking** | 7.9 (19 reviews) | Feature Not Available | 
| **Trends** | Feature Not Available | 6.9 (28 reviews) | 
| **Gamification** | 7.2 (18 reviews) ✓ Verified | Feature Not Available | 

#### Platform

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Integrations** | 7.7 (14 reviews) ✓ Verified | 6.6 (27 reviews) | 
| **Mobile** | 7.5 (22 reviews) ✓ Verified | 6.3 (29 reviews) | 
| **Adoption Insight** | 8.0 (20 reviews) | 7.3 (28 reviews) | 
| **Auto-translation & multiple language management** | Feature Not Available | 7.2 (27 reviews) | 

#### Agentic AI - Employee Advocacy

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.3 (5 reviews) | 
| **Cross-system Integration** | Not enough data | 7.0 (5 reviews) | 
| **Proactive Assistance** | Not enough data | 7.7 (5 reviews) | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | 7.4/10 | 490 |

#### Monitoring & Listening

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Social Measurement** | Not enough data | 8.2 (406 reviews) | 
| **Influencer Identification** | Not enough data | 7.0 (334 reviews) | 
| **Brand Monitoring** | Not enough data | 8.3 (158 reviews) | 
| **Keyword Tracking** | Not enough data | 8.2 (159 reviews) | 
| **Trend Analysis** | Not enough data | 7.5 (156 reviews) | 
| **Competitor Analysis** | Not enough data | 7.5 (147 reviews) | 

#### Agentic AI - Social Media Listening Tools

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.9 (30 reviews) | 
| **Cross-system Integration** | Not enough data | 6.7 (30 reviews) | 
| **Adaptive Learning** | Not enough data | 6.7 (30 reviews) | 
| **Proactive Assistance** | Not enough data | 6.7 (32 reviews) | 
| **Decision Making** | Not enough data | 7.2 (32 reviews) | 

#### Data Management & Analysis

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Sentiment Analysis** | Not enough data | 7.1 (365 reviews) | 
| **Social Reporting** | Not enough data | 8.3 (406 reviews) | 
| **Alerts and Notifications** | Not enough data | 7.9 (158 reviews) | 
| **Advanced Data Filtering** | Not enough data | 7.7 (149 reviews) | 

### Social Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | 7.6/10 | 59 |

#### Content

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Types** | Not enough data | 8.0 (57 reviews) | 
| **Migration** | Not enough data | 7.7 (55 reviews) | 
| **Publishing** | Not enough data | 8.2 (56 reviews) | 
| **UGC** | Not enough data | 7.5 (54 reviews) | 

#### Engagement

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Live Streaming** | Not enough data | 6.9 (53 reviews) | 
| **Omnichannel** | Not enough data | 7.2 (52 reviews) | 
| **Personalization** | Not enough data | 7.9 (53 reviews) | 
| **Conversational Commerce** | Not enough data | 7.1 (50 reviews) | 
| **Moderation** | Not enough data | 7.8 (52 reviews) | 

#### Social Shopping

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Promotions** | Not enough data | Feature Not Available | 
| **Shoppable Media** | Not enough data | 6.9 (50 reviews) | 
| **AR/VR** | Not enough data | Feature Not Available | 
| **Social Store** | Not enough data | 7.3 (51 reviews) | 

#### Analytics

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Product Insights** | Not enough data | Feature Not Available | 
| **Social Listening** | Not enough data | 8.3 (53 reviews) | 
| **Campaigns** | Not enough data | 7.9 (51 reviews) | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | 7.7/10 | 349 |

#### Generative AI

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.9 (133 reviews) | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

#### Process

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Mentions** | Not enough data | 8.2 (266 reviews) | 
| **Tickets** | Not enough data | 7.7 (243 reviews) | 
| **Macros** | Not enough data | 8.2 (249 reviews) | 

#### Channels

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Email** | Not enough data | 7.5 (197 reviews) | 
| **Social** | Not enough data | 8.7 (280 reviews) | 
| **Live Chat** | Not enough data | 7.5 (190 reviews) | 
| **Phone** | Not enough data | 6.8 (177 reviews) | 
| **Text** | Not enough data | 7.3 (185 reviews) | 

#### Insight

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Surveys** | Not enough data | 7.6 (199 reviews) | 
| **Reporting** | Not enough data | 8.4 (276 reviews) | 
| **Visitor Activity** | Not enough data | 7.9 (223 reviews) | 
| **Help Desk** | Not enough data | 7.7 (233 reviews) | 

### Conversational Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | N/A | N/A |

#### Conversational AI - Conversational Commerce Platforms

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **AI chatbots** | Not enough data | Not enough data | 
| **Messaging and Notifications** | Not enough data | Not enough data | 
| **AI agents ** | Not enough data | Not enough data | 
| **Voice assistants** | Not enough data | Not enough data | 
| **Communication apps** | Not enough data | Not enough data | 

#### Platform integration - Conversational Commerce Platforms

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Ecommerce stores** | Not enough data | Not enough data | 
| **Sales channels** | Not enough data | Not enough data | 
| **Payment Platform** | Not enough data | Not enough data | 
| **Internal tools** | Not enough data | Not enough data | 

#### Analytics and Reporting - Conversational Commerce Platforms

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Conversational analytics** | Not enough data | Not enough data | 
| **Advance reporting** | Not enough data | Not enough data | 

### SAP Store

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | N/A | N/A |

#### Agentic AI - SAP Store

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Brand Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | N/A | N/A |

#### Discovery

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Referral Program** | Not enough data | Not enough data | 
| **Incentives** | Not enough data | Not enough data | 
| **3rd-Party Trends** | Not enough data | Not enough data | 

#### Insight

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Monitoring** | Not enough data | Not enough data | 
| **Adoption Insight** | Not enough data | Not enough data | 
| **Engagement Analysis** | Not enough data | Not enough data | 

#### Mobile

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Mobile Optimization** | Not enough data | Not enough data | 

#### Platform

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Multichannel Sharing** | Not enough data | Not enough data | 
| **Forum** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 
| **Content Distribution** | Not enough data | Not enough data | 

### AI Customer Support Agents

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | N/A | N/A |

#### Customer Query Resolution - AI Customer Support Agents

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Automated Ticket Resolution** | Not enough data | Not enough data | 
| **Contextual Response Generation** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Knowledge Base Utilization** | Not enough data | Not enough data | 
| **Multilingual Support** | Not enough data | Not enough data | 

#### Customer Interaction Automation - AI Customer Support Agents

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Proactive Customer Outreach** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Escalation Handling** | Not enough data | Not enough data | 
| **Workflow Optimization** | Not enough data | Not enough data | 

#### Automation

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Customer Interaction Automation** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Document Processing** | Not enough data | Not enough data | 

#### Autonomy

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Independent Decision Making** | Not enough data | Not enough data | 
| **Adaptive Responses** | Not enough data | Not enough data | 
| **Task Execution** | Not enough data | Not enough data | 
| **Problem Solving** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Hootsuite Amplify** | N/A | N/A |
| **Sprinklr Social** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Employee Advocacy Software](https://www.g2.com/categories/employee-advocacy)


**Unique to Sprinklr Social (10):** [Conversational Commerce Platforms](https://www.g2.com/categories/conversational-commerce-platforms), [Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms), [SAP Store Software](https://www.g2.com/categories/sap-store), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools), [Review Management Software](https://www.g2.com/categories/review-management-software), [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents)


---
## Reviewer Demographics

### By Company Size

| Segment | Hootsuite Amplify | Sprinklr Social | 
|---|---|---|
| **Small-Business** | 40.0% | 22.4% | 
| **Mid-Market** | 31.3% | 29.0% | 
| **Enterprise** | 28.7% | 48.7% | 

### By Industry

#### Hootsuite Amplify

- **Information Technology and Services:** 8.7%
- **Marketing and Advertising:** 7.7%
- **Insurance:** 4.6%
- **Non-Profit Organization Management:** 4.1%
- **Computer Software:** 4.1%
- **Education Management:** 3.6%
- **Entertainment:** 3.6%
- **Financial Services:** 3.6%
- **Internet:** 3.1%
- **Higher Education:** 3.1%
- **Other:** 53.8%

#### Sprinklr Social

- **Marketing and Advertising:** 14.6%
- **Information Technology and Services:** 6.1%
- **Retail:** 4.7%
- **Financial Services:** 4.4%
- **Consumer Services:** 4.3%
- **Computer Software:** 3.9%
- **Consumer Goods:** 3.9%
- **Entertainment:** 3.6%
- **Hospital & Health Care:** 3.3%
- **Food & Beverages:** 2.6%
- **Other:** 48.6%

---
## Alternatives

### Alternatives to Hootsuite Amplify

- [Sociabble](https://www.g2.com/products/sociabble/reviews) — 4.7/5 stars (386 reviews)
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### Alternatives to Sprinklr Social

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- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7135 reviews)
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- [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2909 reviews)
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---
## Top Discussions

### Hootsuite Amplify

- Title: [How much does hootsuite amplify cost?](https://www.g2.com/discussions/how-much-does-hootsuite-amplify-cost) — 1 comment
  > **Top comment:** "The cost is dependent on your company size, how long a contract you have, and how many users you will have. Your Account Executive should help you determine..."

### Sprinklr Social

- Title: [What is the best way to find hashtags that are getting traffic.](https://www.g2.com/discussions/34161-what-is-the-best-way-to-find-hashtags-that-are-getting-traffic) — 1 comment, 1 upvote
  > **Top comment:** "semrush.com is Great!

You pay for what ya get if ya get me"
- Title: [Can I use this for my personal accounts?](https://www.g2.com/discussions/33990-can-i-use-this-for-my-personal-accounts) — 1 comment, 1 upvote
  > **Top comment:** "Hello everyone , here’s your  opportunity for you to achieve your dreams of being a multi million dollar rich through trading , I once loss all I got through..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/hootsuite-amplify-vs-sprinklr-social)