Compare Hook and Planhat 
Featured Products
At a Glance
Market Segments
Mid-Market (84.9% of reviews)
Mid-Market (61.0% of reviews)
Entry-Level Pricing
No pricing available
Custom
Hook
Star Rating
(53)4.7 out of 5
Market Segments
Mid-Market (84.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about HookPlanhat
Star Rating
(926)4.5 out of 5
Market Segments
Mid-Market (61.0% of reviews)
Pros & Cons
Entry-Level Pricing
Custom
Learn more about PlanhatSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Planhat excels in providing a clean and intuitive interface, making it easy for users to track customer health and manage accounts effectively. Users appreciate the customizable dashboards that centralize customer data, allowing for quick insights into renewal risks.
- Users say that Hook offers valuable data-driven insights through its account health score, which consolidates critical metrics. This feature helps renewal teams make informed decisions and proactively address accounts that may be at risk of not renewing.
- According to verified reviews, Planhat has a significantly higher overall G2 Score, indicating greater user satisfaction. Reviewers highlight the platform's ability to provide fast insights into workflows and actions needed, which enhances day-to-day usability.
- Reviewers mention that while Hook has a strong focus on account health, it has fewer recent reviews, which may limit the reliability of its current user experience. In contrast, Planhat has received a substantial number of recent reviews, reflecting ongoing improvements and user engagement.
- Users highlight that Hook's engagement timeline feature is particularly useful for identifying accounts that are less likely to renew, providing a holistic view of the book of business. However, some users feel that Planhat's comprehensive dashboard offers a more streamlined approach to visualizing customer data.
- G2 reviewers note that while both products have strong support ratings, Planhat users have praised specific support interactions, mentioning the exceptional assistance received from team members. This level of support can be a deciding factor for users who prioritize customer service in their software choices.
Pricing
Entry-Level Pricing
Hook
No pricing availablePlanhat
From Start-up to Enterprise
Custom
Planhat is priced to fit your company size. You can view details here: https://www.planhat.com/pricing/
Free Trial
Hook
No trial information availablePlanhat
No trial information availableRatings
Meets Requirements
8.6
51
8.6
755
Ease of Use
9.1
51
8.3
764
Ease of Setup
8.6
24
7.5
520
Ease of Admin
9.8
7
8.2
463
Quality of Support
9.6
47
9.2
731
Has the product been a good partner in doing business?
10.0
7
9.3
460
Product Direction (% positive)
9.8
51
9.2
706
Features by Category
Sales Force Automation
Not enough data
8.4
29
Not enough data
7.5
25
Not enough data
7.5
25
Not enough data
8.3
29
Not enough data
6.7
24
Not enough data
8.7
26
Not enough data
7.0
23
Not enough data
6.2
24
Not enough data
6.5
25
Marketing Automation
Not enough data
7.4
28
Not enough data
6.9
27
Not enough data
5.9
25
Not enough data
5.3
25
Customer Support
Not enough data
7.2
27
Not enough data
7.0
28
Not enough data
7.4
28
Not enough data
5.8
24
Not enough data
6.3
24
Reporting & Analytics
Not enough data
7.7
30
Not enough data
7.5
30
Not enough data
7.0
26
Mobile & Social
Not enough data
6.2
24
Not enough data
5.6
23
Not enough data
5.0
23
Platform
Not enough data
8.7
51
Not enough data
8.3
50
Not enough data
8.6
50
Not enough data
7.4
47
Not enough data
5.6
44
Not enough data
6.7
46
Not enough data
8.3
48
Not enough data
7.1
46
Integration
Not enough data
7.7
40
Not enough data
7.8
40
Not enough data
7.4
38
Generative AI
Not enough data
7.0
18
Agentic AI - CRM
Not enough data
6.1
17
Not enough data
6.4
17
Not enough data
6.7
18
Not enough data
5.9
17
Not enough data
6.5
16
Not enough data
6.1
16
Not enough data
6.0
16
Customer Information
8.3
41
8.7
566
|
Verified
8.9
43
8.8
552
|
Verified
8.7
41
8.8
569
|
Verified
7.4
33
8.2
548
|
Verified
8.8
32
8.5
515
|
Verified
9.0
37
8.0
494
|
Verified
6.4
24
7.2
422
|
Verified
Predictions
8.7
40
7.9
501
|
Verified
8.0
34
7.5
435
|
Verified
8.1
32
8.3
496
|
Verified
8.8
29
6.7
350
|
Verified
Platform
8.2
37
8.3
556
|
Verified
8.6
37
8.1
529
|
Verified
8.6
34
8.2
491
|
Verified
8.2
36
8.5
506
|
Verified
8.3
35
8.2
523
|
Verified
8.3
34
8.6
532
|
Verified
9.1
35
8.8
513
|
Verified
9.3
29
8.9
475
|
Verified
9.0
35
8.5
524
|
Verified
8.8
32
8.8
523
|
Verified
Generative AI
6.5
13
6.1
170
6.5
13
6.2
174
Agentic AI - Customer Success
Not enough data
6.3
98
Not enough data
6.7
98
Not enough data
6.8
101
Not enough data
6.5
97
Not enough data
6.2
99
Billing and Payments
Not enough data
7.9
80
Not enough data
7.6
68
Not enough data
7.5
74
Revenue Recognition
Not enough data
8.2
97
Not enough data
7.0
69
Not enough data
7.5
74
Revenue Optimization
Not enough data
8.1
103
Not enough data
7.4
78
Not enough data
8.2
106
Not enough data
7.8
92
Product Analytics
9.2
6
8.6
81
8.3
6
8.2
81
9.0
5
8.9
77
Not enough data
7.7
66
9.7
5
8.4
79
8.3
5
8.3
67
9.2
6
8.3
75
8.9
6
8.5
81
Agentic AI - Product Analytics
Not enough data
6.5
19
Not enough data
7.0
18
Not enough data
6.2
17
Not enough data
6.6
18
Behavioral Analytics - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Infrastructure - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI driven optimization - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
8.3
182
Not enough data
8.4
175
Not enough data
6.4
139
Not enough data
7.3
141
Intelligence
Not enough data
6.3
121
Not enough data
6.5
129
Not enough data
6.5
124
Sales Team
7.9
11
7.7
89
5.7
10
7.3
88
6.7
9
8.0
108
Intelligence
8.3
11
7.6
99
4.2
8
7.4
89
5.9
9
7.2
86
Mapping
4.5
7
6.9
84
7.7
8
8.2
99
Agentic AI - Customer Revenue Optimization
Not enough data
7.0
28
Not enough data
7.3
28
Not enough data
7.0
28
Not enough data
7.3
28
Not enough data
6.7
27
Not enough data
7.2
29
Platform Basics
Not enough data
8.0
167
Not enough data
7.9
152
Not enough data
8.2
146
Not enough data
7.7
132
Not enough data
7.8
137
Agentic AI - Customer Journey Mapping
Not enough data
6.4
36
Content
Not enough data
7.2
122
Not enough data
6.8
102
Not enough data
5.7
97
Not enough data
6.2
93
Not enough data
7.1
108
Collaboration
Not enough data
6.5
103
Not enough data
6.3
100
Not enough data
8.0
124
Not enough data
8.0
139
Not enough data
7.3
104
Not enough data
4.7
85
Onboarding Setup
Not enough data
8.6
252
Not enough data
8.1
256
Not enough data
8.6
258
Project Tracking
Not enough data
8.2
235
Not enough data
7.7
201
Not enough data
8.0
211
Not enough data
8.4
255
Not enough data
7.9
208
Customer Engagement
Not enough data
7.7
229
Not enough data
8.0
224
Not enough data
7.4
213
Not enough data
8.3
229
Not enough data
8.1
233
Platform
8.8
19
Not enough data
8.9
19
Not enough data
8.1
13
Not enough data
Predictions
8.9
15
Not enough data
8.8
16
Not enough data
8.9
15
Not enough data
8.7
13
Not enough data
8.8
13
Not enough data
9.0
19
Not enough data
Generative AI
6.3
5
Not enough data
6.7
5
Not enough data
Functionality
Not enough data
7.6
54
Not enough data
7.4
50
Not enough data
7.5
46
Not enough data
7.2
49
Not enough data
7.2
54
Management
Not enough data
8.1
61
Not enough data
8.4
62
Not enough data
7.2
48
Not enough data
8.2
64
Not enough data
8.1
49
Generative AI
Not enough data
6.4
31
Not enough data
6.6
31
Categories
Categories
Shared Categories
Hook and Planhat are categorized as Customer Revenue Optimization, Customer Success, and Product Analytics
Unique Categories
Hook is categorized as Proactive Customer Retention
Planhat is categorized as Client Portal, Customer Journey Mapping, Subscription Revenue Management, Customer Data Platform (CDP), CRM, Data Quality, and Client Onboarding
Reviews
Reviewers' Company Size
Hook
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Planhat
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
51.9%
Information Technology and Services
25.0%
Market Research
3.8%
Information Services
3.8%
Consulting
1.9%
Other
13.5%
Computer Software
37.2%
Information Technology and Services
18.6%
Marketing and Advertising
8.1%
Education Management
2.4%
E-Learning
2.2%
Other
31.5%
Discussions
Hook has no discussions with answers
How long did it take to implement?
2 Comments
Official Response from Planhat
Comment deleted by user.Read more
It shouldbe good if we can export the changes etc on Playbooks or have a clear idea on NPS score expectations.
1 Comment
Official Response from Planhat
Hi Martha,
Thanks for your question!
We'd love to understand a bit deeper what you are trying to solve so please feel free to reach out to your CSM...Read more
How can I, launch two simultaneos NPScampaings
1 Comment
Official Response from Planhat
Hi Matheus, your CSM will be in touch shortly and help you to set it up :)
Read more
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