# Holistics Data vs Looker Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Looker excels in user satisfaction, with a significantly higher overall score compared to Holistics Data. Users appreciate the intuitive reports interface, which allows for easy creation of both standard and self-service reports, making data visualization straightforward and effective.
- **Users say** that Looker’s implementation process is smooth, with many highlighting the intuitive onboarding wizard that helps new users get started quickly. In contrast, Holistics Data, while praised for its dashboard capabilities, has fewer recent reviews, which may indicate a less robust user experience during setup.
- **Reviewers mention** that Looker provides excellent support, with a quality rating that matches Holistics Data. Users have noted that Looker’s support team is responsive and helpful, particularly when it comes to integrating tech stacks and troubleshooting issues, which enhances the overall user experience.
- **According to verified reviews** , Looker shines in its data visualization capabilities, with users praising its ability to create shareable dashboards and perform marketing funnel analytics. Holistics Data also offers strong visualization tools, but users have noted that it requires a bit more reliance on engineering for complex reporting tasks.
- **G2 reviewers highlight** that Looker’s data querying and filtering features are robust, allowing users to easily manipulate and analyze data. Users have expressed satisfaction with the ability to create new fields and calculate values based on existing data elements, which is a key advantage over Holistics Data’s more limited querying capabilities.
- **Users report** that Holistics Data is particularly effective for small businesses, offering a semantic layer that helps maintain consistent metrics across different data sources. However, Looker’s broader market presence and higher user satisfaction ratings suggest it may be a better fit for mid-market companies looking for comprehensive analytics solutions.



| | Holistics Data | Looker | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 16 | 1,647 | 
| **Largest Market Segment** | Small-Business (50.0% of reviews) | Mid-Market (60.6% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Holistics Data

Pros:
- Analytics (1 reviews)
- Customer Support (1 reviews)

Cons:
- Coding Difficulty (1 reviews)
- Initial Difficulty (1 reviews)

### Looker

Pros:
- Ease of Use (108 reviews)
- Insights (64 reviews)

Cons:
- Learning Curve (52 reviews)
- Learning Difficulty (38 reviews)

---
## Ratings Comparison
| Rating | Holistics Data | Looker | 
|---|---|---|
  | **Meets Requirements** | 8.2 (13 reviews) | 8.7 (1132 reviews) | 
  | **Ease of Use** | 8.3 (13 reviews) | 8.3 (1138 reviews) | 
  | **Ease of Setup** | 8.5 (8 reviews) | 8.3 (614 reviews) | 
  | **Ease of Admin** | 8.5 (8 reviews) | 8.3 (430 reviews) | 
  | **Quality of Support** | 8.6 (11 reviews) | 8.6 (967 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.3 (8 reviews) | 8.9 (409 reviews) | 
  | **Product Direction (% positive)** | 9.1 (13 reviews) | 8.7 (1060 reviews) | 

---
## Pricing

### Holistics Data

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Looker

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Holistics Data** | N/A | N/A |
| **Looker** | 8.3/10 | 784 |

#### Reports

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Reports Interface** | 8.2 (10 reviews) | 8.6 (682 reviews) ✓ Verified | 
| **Steps to Answer** | 7.2 (9 reviews) | 8.2 (620 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.0 (9 reviews) | 8.2 (676 reviews) ✓ Verified | 
| **Score Cards** | 8.3 (6 reviews) | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.9 (9 reviews) | 8.7 (679 reviews) ✓ Verified | 

#### Self Service 

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Calculated Fields** | 8.1 (9 reviews) | 8.4 (627 reviews) ✓ Verified | 
| **Data Column Filtering** | 8.3 (9 reviews) | 8.6 (649 reviews) ✓ Verified | 
| **Data Discovery** | 7.6 (9 reviews) | 8.4 (616 reviews) ✓ Verified | 
| **Search** | 8.0 (9 reviews) | 8.1 (618 reviews) ✓ Verified | 
| **Collaboration / Workflow** | 8.7 (10 reviews) | 8.4 (595 reviews) ✓ Verified | 
| **Automodeling** | 8.5 (9 reviews) | 7.7 (504 reviews) ✓ Verified | 

#### Advanced Analytics

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Predictive Analytics** | 6.2 (7 reviews) | 7.6 (430 reviews) ✓ Verified | 
| **Data Visualization** | 9.3 (9 reviews) | 8.4 (648 reviews) ✓ Verified | 
| **Big Data Services** | 7.1 (7 reviews) | 8.0 (520 reviews) ✓ Verified | 

#### Building Reports

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Data Transformation** | 8.1 (6 reviews) | 8.3 (386 reviews) ✓ Verified | 
| **Data Modeling** | 8.6 (7 reviews) | 8.3 (405 reviews) ✓ Verified | 
| **WYSIWYG Report Design** | 9.4 (8 reviews) | 8.0 (358 reviews) ✓ Verified | 
| **Integration APIs** | 7.8 (6 reviews) | 8.1 (333 reviews) ✓ Verified | 

#### Platform

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Mobile User Support** | Not enough data | Not enough data | 
| **Customization ** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | 

### Data Visualization

| Product | Score | Reviews |
|---|---|---|
| **Holistics Data** | N/A | N/A |
| **Looker** | 8.2/10 | 750 |

#### Reports

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Reports Interface** | 8.2 (10 reviews) | 8.6 (682 reviews) ✓ Verified | 
| **Steps to Answer** | 7.2 (9 reviews) | 8.2 (620 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.0 (9 reviews) | 8.2 (676 reviews) ✓ Verified | 
| **Score Cards** | 8.3 (6 reviews) | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.9 (9 reviews) | 8.7 (679 reviews) ✓ Verified | 

#### Reports

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Reports Interface** | Not enough data | 8.5 (112 reviews) | 
| **Share Reports** | Not enough data | 8.5 (109 reviews) | 
| **Steps to Answer** | Not enough data | 8.0 (103 reviews) | 

#### Generative AI

| Feature | Holistics Data | Looker | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.0 (100 reviews) | 
| **AI Text Summarization** | Not enough data | 7.1 (100 reviews) | 

#### Visualization

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Graphs and Charts** | Not enough data | 8.5 (116 reviews) | 
| **Score Cards** | Not enough data | 8.4 (111 reviews) | 
| **Dashboards** | Not enough data | 8.7 (116 reviews) | 
| **Formats** | Not enough data | 8.3 (109 reviews) | 

#### Data Updates

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Historical Snapshots** | Not enough data | 8.1 (107 reviews) | 
| **Real-Time Updating** | Not enough data | 8.3 (107 reviews) | 

#### Collaboration

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Sharing** | Not enough data | 8.4 (109 reviews) | 
| **Co-Editing** | Not enough data | 8.0 (106 reviews) | 
| **Devices** | Not enough data | 8.0 (102 reviews) | 

#### Data Updates

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Historical Snapshots** | Not enough data | 7.8 (137 reviews) | 
| **Real-Time Updating** | Not enough data | 8.0 (143 reviews) | 
| **Email Reports** | Not enough data | 8.5 (145 reviews) | 

### Analytics Platforms

| Product | Score | Reviews |
|---|---|---|
| **Holistics Data** | 8.2/10 | 13 |
| **Looker** | 7.9/10 | 806 |

#### Reports

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Reports Interface** | 8.2 (10 reviews) | 8.6 (682 reviews) ✓ Verified | 
| **Steps to Answer** | 7.2 (9 reviews) | 8.2 (620 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.0 (9 reviews) | 8.2 (676 reviews) ✓ Verified | 
| **Score Cards** | 8.3 (6 reviews) | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.9 (9 reviews) | 8.7 (679 reviews) ✓ Verified | 

#### Data Preparation

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Connectors** | 8.1 (6 reviews) | 8.3 (294 reviews) ✓ Verified | 
| **Data Governance** | 7.0 (5 reviews) | 8.3 (264 reviews) ✓ Verified | 

#### Data Modeling and Blending

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Data Querying** | 8.6 (7 reviews) | 8.5 (313 reviews) ✓ Verified | 
| **Data Filtering** | 7.9 (7 reviews) | 8.7 (334 reviews) ✓ Verified | 
| **Data Blending** | 8.7 (5 reviews) | 8.4 (310 reviews) ✓ Verified | 

#### Generative AI

| Feature | Holistics Data | Looker | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.1 (88 reviews) | 
| **AI Text Summarization** | Not enough data | 7.1 (86 reviews) | 

#### Agentic AI - Analytics Platforms

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.2 (40 reviews) | 
| **Multi-step Planning** | Not enough data | 7.4 (39 reviews) | 
| **Cross-system Integration** | Not enough data | 7.3 (40 reviews) | 
| **Adaptive Learning** | Not enough data | 7.1 (40 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.3 (40 reviews) | 
| **Proactive Assistance** | Not enough data | 7.4 (39 reviews) | 
| **Decision Making** | Not enough data | 7.8 (40 reviews) | 

#### Self Service 

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Calculated Fields** | 8.1 (9 reviews) | 8.4 (627 reviews) ✓ Verified | 
| **Data Column Filtering** | 8.3 (9 reviews) | 8.6 (649 reviews) ✓ Verified | 
| **Data Discovery** | 7.6 (9 reviews) | 8.4 (616 reviews) ✓ Verified | 
| **Search** | 8.0 (9 reviews) | 8.1 (618 reviews) ✓ Verified | 
| **Collaboration / Workflow** | 8.7 (10 reviews) | 8.4 (595 reviews) ✓ Verified | 
| **Automodeling** | 8.5 (9 reviews) | 7.7 (504 reviews) ✓ Verified | 

#### Deployment &amp; Integration - Analytics Platforms

| Feature | Holistics Data | Looker | 
|---|---|---|
| **No-code Dashboard Builder** | Not enough data | 8.1 (40 reviews) | 
| **Report Scheduling and Automation** | Not enough data | 8.4 (44 reviews) | 
| **Embedded Analytics and White-labeling** | Not enough data | 7.7 (35 reviews) | 
| **Data Source Connectivity** | Not enough data | 8.4 (52 reviews) | 

#### Advanced Analytics

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Predictive Analytics** | 6.2 (7 reviews) | 7.6 (430 reviews) ✓ Verified | 
| **Data Visualization** | 9.3 (9 reviews) | 8.4 (648 reviews) ✓ Verified | 
| **Big Data Services** | 7.1 (7 reviews) | 8.0 (520 reviews) ✓ Verified | 

#### Performance &amp; Scalability - Analytics Platforms

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Large data handling and Query Speed** | Not enough data | 7.2 (58 reviews) | 
| **Concurrent User Support** | Not enough data | 8.0 (36 reviews) | 

#### Advanced Analytics &amp; Modeling - Analytics Platforms

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Data Modeling and Governance** | Not enough data | 8.2 (45 reviews) | 
| **Notebook and Script Integration** | Not enough data | 7.1 (34 reviews) | 
| **Built-in Predictive and Statistical Models** | Not enough data | 7.3 (35 reviews) | 

#### Agentic AI Capabilities - Analytics Platforms

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Auto-generated Insights and Narratives** | Not enough data | 7.1 (34 reviews) | 
| **Natural Language Queries** | Not enough data | 7.5 (36 reviews) | 
| **Proactive KPI Monitoring and Alerts** | Not enough data | 7.6 (35 reviews) | 
| **AI Agents for Analytical Follow-ups** | Not enough data | 7.4 (35 reviews) | 

#### Personalized Intelligence - Analytics Platforms

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Behavioral Learning for Contextual Query Refinement** | Not enough data | 7.6 (35 reviews) | 
| **Role-based Insight Personalization** | Not enough data | 7.4 (37 reviews) | 
| **Conversational and Prompt-based Analytics** | Not enough data | 7.6 (35 reviews) | 

#### Building Reports

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Data Transformation** | 8.1 (6 reviews) | 8.3 (386 reviews) ✓ Verified | 
| **Data Modeling** | 8.6 (7 reviews) | 8.3 (405 reviews) ✓ Verified | 
| **WYSIWYG Report Design** | 9.4 (8 reviews) | 8.0 (358 reviews) ✓ Verified | 
| **Integration APIs** | 7.8 (6 reviews) | 8.1 (333 reviews) ✓ Verified | 

### Embedded Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Holistics Data** | N/A | N/A |
| **Looker** | 8.4/10 | 776 |

#### Reports

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Reports Interface** | 8.2 (10 reviews) | 8.6 (682 reviews) ✓ Verified | 
| **Steps to Answer** | 7.2 (9 reviews) | 8.2 (620 reviews) ✓ Verified | 
| **Graphs and Charts** | 8.0 (9 reviews) | 8.2 (676 reviews) ✓ Verified | 
| **Score Cards** | 8.3 (6 reviews) | 8.3 (530 reviews) ✓ Verified | 
| **Dashboards** | 8.9 (9 reviews) | 8.7 (679 reviews) ✓ Verified | 

#### Self Service 

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Calculated Fields** | 8.1 (9 reviews) | 8.4 (627 reviews) ✓ Verified | 
| **Data Column Filtering** | 8.3 (9 reviews) | 8.6 (649 reviews) ✓ Verified | 
| **Data Discovery** | 7.6 (9 reviews) | 8.4 (616 reviews) ✓ Verified | 
| **Search** | 8.0 (9 reviews) | 8.1 (618 reviews) ✓ Verified | 
| **Collaboration / Workflow** | 8.7 (10 reviews) | 8.4 (595 reviews) ✓ Verified | 
| **Automodeling** | 8.5 (9 reviews) | 7.7 (504 reviews) ✓ Verified | 

#### Building Reports

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Data Transformation** | 8.1 (6 reviews) | 8.3 (386 reviews) ✓ Verified | 
| **Data Modeling** | 8.6 (7 reviews) | 8.3 (405 reviews) ✓ Verified | 
| **WYSIWYG Report Design** | 9.4 (8 reviews) | 8.0 (358 reviews) ✓ Verified | 
| **Integration APIs** | 7.8 (6 reviews) | 8.1 (333 reviews) ✓ Verified | 

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Holistics Data** | N/A | N/A |
| **Looker** | 8.4/10 | 325 |

#### Metrics

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Sessions - Digital Analytics** | Not enough data | 8.8 (238 reviews) | 
| **Engagement** | Not enough data | 8.7 (238 reviews) | 
| **Entry and Exit Pages** | Not enough data | 8.4 (224 reviews) | 
| **Standard Event Tracking** | Not enough data | 8.3 (226 reviews) | 
| **Custom Event Tracking** | Not enough data | 8.4 (215 reviews) | 
| **Retention** | Not enough data | 8.3 (225 reviews) | 
| **Return** | Not enough data | 8.4 (219 reviews) | 
| **Conversions** | Not enough data | 8.5 (231 reviews) | 
| **Funnels** | Not enough data | 8.3 (223 reviews) | 

#### Reporting

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Real-Time Reporting** | Not enough data | 8.4 (243 reviews) | 
| **Trending** | Not enough data | Feature Not Available | 
| **Retroactive Reporting** | Not enough data | 8.6 (242 reviews) | 
| **Segmentation** | Not enough data | 8.5 (245 reviews) | 
| **Mobile Reporting** | Not enough data | 8.1 (199 reviews) | 
| **Unification Across Devices** | Not enough data | 8.4 (205 reviews) | 
| **Custom Reports and Dashboards** | Not enough data | 9.0 (254 reviews) | 

#### Other

| Feature | Holistics Data | Looker | 
|---|---|---|
| **User Data** | Not enough data | 8.7 (226 reviews) | 
| **Site Search Reporting** | Not enough data | 8.6 (209 reviews) | 
| **Load Time Monitoring** | Not enough data | 8.4 (201 reviews) | 
| **Campaign Tracking** | Not enough data | 8.7 (216 reviews) | 
| **E-Commerce** | Not enough data | 8.7 (208 reviews) | 
| **Promotional Messages** | Not enough data | 8.2 (180 reviews) | 
| **Administration Alerts** | Not enough data | 8.3 (191 reviews) | 

#### Agentic AI - Digital Analytics

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.4 (15 reviews) | 
| **Cross-system Integration** | Not enough data | 7.8 (15 reviews) | 
| **Proactive Assistance** | Not enough data | 7.8 (16 reviews) | 
| **Decision Making** | Not enough data | 7.9 (16 reviews) | 

#### Administration

| Feature | Holistics Data | Looker | 
|---|---|---|
| **API / Integrations** | Not enough data | 8.4 (218 reviews) | 
| **QA Testing** | Not enough data | 8.3 (193 reviews) | 
| **Performance and Reliability** | Not enough data | 8.5 (245 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.6 (239 reviews) | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Holistics Data** | N/A | N/A |
| **Looker** | 8.1/10 | 260 |

#### Agentic AI - Sales Analytics

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.0 (11 reviews) | 
| **Cross-system Integration** | Not enough data | 7.6 (11 reviews) | 
| **Adaptive Learning** | Not enough data | 6.7 (11 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.4 (12 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (11 reviews) | 

#### Data Sourcing

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Data Sourcing** | Not enough data | 8.8 (203 reviews) | 
| **Exporting &amp; Sharing Data** | Not enough data | 8.8 (221 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | 8.6 (188 reviews) | 
| **Interactive Dashboards** | Not enough data | 8.8 (225 reviews) | 
| **Data Segmentation** | Not enough data | 8.7 (209 reviews) | 

#### Predictive Analytics

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Lead Scoring** | Not enough data | 8.3 (153 reviews) | 
| **Opportunity Scoring** | Not enough data | 8.2 (149 reviews) | 
| **Risk Analysis** | Not enough data | 8.2 (147 reviews) | 
| **Live Forecasting** | Not enough data | 8.0 (164 reviews) | 

#### Sales Management

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Live Pipeline Management** | Not enough data | 8.4 (161 reviews) | 
| **Sales Gamification** | Not enough data | 8.2 (140 reviews) | 
| **Account-Based Analytics** | Not enough data | 8.6 (170 reviews) | 
| **Activity Tracking** | Not enough data | 8.7 (168 reviews) | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Holistics Data** | N/A | N/A |
| **Looker** | 8.2/10 | 312 |

#### Marketing Operations

| Feature | Holistics Data | Looker | 
|---|---|---|
| **ROI Tracking** | Not enough data | 8.6 (221 reviews) ✓ Verified | 
| **Data Collection** | Not enough data | 8.7 (242 reviews) ✓ Verified | 
| **Customer Insights** | Not enough data | 8.5 (229 reviews) ✓ Verified | 
| **Multi-User Access** | Not enough data | 8.9 (244 reviews) ✓ Verified | 
| **Spend Management** | Not enough data | 8.4 (130 reviews) | 
| **White Label** | Not enough data | Feature Not Available | 

#### Campaign Activity

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Campaign Insights** | Not enough data | 8.6 (231 reviews) ✓ Verified | 
| **Reports and Dashboards** | Not enough data | 8.8 (260 reviews) ✓ Verified | 
| **Campaign Stickiness** | Not enough data | 8.5 (212 reviews) ✓ Verified | 
| **Multichannel Tracking** | Not enough data | 8.5 (213 reviews) ✓ Verified | 
| **Brand Optimization** | Not enough data | 8.4 (199 reviews) ✓ Verified | 
| **Predictive Analytics** | Not enough data | 7.9 (120 reviews) ✓ Verified | 

#### Agentic AI - Marketing Analytics

| Feature | Holistics Data | Looker | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.8 (14 reviews) | 
| **Cross-system Integration** | Not enough data | 7.5 (14 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (14 reviews) | 

---
## Categories
**Shared Categories (2):** [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence), [Analytics Platforms](https://www.g2.com/categories/analytics-platforms)


**Unique to Looker (4):** [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [Data Visualization Tools](https://www.g2.com/categories/data-visualization-tools)


---
## Reviewer Demographics

### By Company Size

| Segment | Holistics Data | Looker | 
|---|---|---|
| **Small-Business** | 50.0% | 19.3% | 
| **Mid-Market** | 43.8% | 60.6% | 
| **Enterprise** | 6.3% | 20.1% | 

### By Industry

#### Holistics Data

- **Internet:** 18.8%
- **Information Technology and Services:** 12.5%
- **Health, Wellness and Fitness:** 12.5%
- **Computer Software:** 12.5%
- **Insurance:** 6.3%
- **Food &amp; Beverages:** 6.3%
- **Financial Services:** 6.3%
- **Events Services:** 6.3%
- **Consumer Services:** 6.3%
- **Construction:** 6.3%
- **Other:** 6.3%

#### Looker

- **Computer Software:** 11.5%
- **Information Technology and Services:** 11.2%
- **Marketing and Advertising:** 8.3%
- **Financial Services:** 7.4%
- **Internet:** 6.1%
- **Retail:** 5.0%
- **Food &amp; Beverages:** 2.3%
- **Consumer Goods:** 2.1%
- **Health, Wellness and Fitness:** 2.1%
- **Hospital &amp; Health Care:** 2.1%
- **Other:** 41.9%

---
## Alternatives

### Alternatives to Holistics Data

- [Sisense](https://www.g2.com/products/sisense/reviews) — 4.2/5 stars (1062 reviews)
- [Mode](https://www.g2.com/products/mode-mode/reviews) — 4.5/5 stars (330 reviews)
- [Hex](https://www.g2.com/products/hex-tech-hex/reviews) — 4.5/5 stars (398 reviews)
- [Strategy One (formerly MicroStrategy ONE)](https://www.g2.com/products/strategy-one-formerly-microstrategy-one/reviews) — 4.2/5 stars (600 reviews)
- [GoodData.AI](https://www.g2.com/products/gooddata-ai/reviews) — 4.3/5 stars (616 reviews)
- [Tableau](https://www.g2.com/products/tableau/reviews) — 4.4/5 stars (3692 reviews)
- [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews) — 4.5/5 stars (1640 reviews)
- [Sigma](https://www.g2.com/products/sigma-computing-sigma/reviews) — 4.4/5 stars (557 reviews)
- [ThoughtSpot](https://www.g2.com/products/thoughtspot/reviews) — 4.4/5 stars (334 reviews)
- [Domo](https://www.g2.com/products/domo/reviews) — 4.3/5 stars (1011 reviews)

### Alternatives to Looker

- [Mode](https://www.g2.com/products/mode-mode/reviews) — 4.5/5 stars (330 reviews)
- [Zoho Analytics](https://www.g2.com/products/zoho-analytics/reviews) — 4.2/5 stars (285 reviews)
- [Sisense](https://www.g2.com/products/sisense/reviews) — 4.2/5 stars (1062 reviews)
- [Domo](https://www.g2.com/products/domo/reviews) — 4.3/5 stars (1011 reviews)
- [Spotfire Analytics](https://www.g2.com/products/spotfire-analytics/reviews) — 4.2/5 stars (362 reviews)
- [Grow.com](https://www.g2.com/products/grow-com/reviews) — 4.3/5 stars (279 reviews)
- [Toucan](https://www.g2.com/products/toucan/reviews) — 4.7/5 stars (182 reviews)
- [Tableau](https://www.g2.com/products/tableau/reviews) — 4.4/5 stars (3692 reviews)
- [Qlik Sense](https://www.g2.com/products/qlik-sense/reviews) — 4.4/5 stars (930 reviews)
- [Amazon QuickSight](https://www.g2.com/products/amazon-quicksight/reviews) — 4.3/5 stars (694 reviews)

---
## Top Discussions

### Holistics Data

No discussions available for this product.

### Looker

- Title: [Is looker an ETL tool?](https://www.g2.com/discussions/is-looker-an-etl-tool) — 4 comments
  > **Top comment:** "After so many attempts in getting my funds back which I lost to a fake platform called mycoinbanking.com I lost the total of $348.000.  I needed the profit..."
- Title: [Best way to start on visualizations?](https://www.g2.com/discussions/24831-best-way-to-start-on-visualizations) — 2 comments, 1 upvote
  > **Top comment:** "Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a..."
- Title: [What is Looker used for?](https://www.g2.com/discussions/what-is-looker-used-for) — 1 comment
  > **Top comment:** "Looker is used to explore, analyze, and visualize data. It helps create dashboards and reports to understand business performance and make better decisions...."
- Title: [How do I know where in my SQL errors are?](https://www.g2.com/discussions/how-do-i-know-where-in-my-sql-errors-are) — 1 comment, 1 upvote
  > **Top comment:** "Hey Carlos! 

I&#39;m Izzy, the Looker Community manager. Yeah, especially in huge SQL queries it can be hard to figure out exactly where the issue lies. That..."
- Title: [Multi-brand implementation](https://www.g2.com/discussions/multi-brand-implementation) — 1 comment, 1 upvote
  > **Top comment:** "Hey Brian! 

I&#39;m Izzy, the Looker Community manager. 

There&#39;s 2 components here (well, a few more, but 2 high-level ones). Folder/content access and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/holistics-data-vs-looker)

