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Compare Hightouch and Secoda 
Featured Products
At a Glance
Market Segments
Mid-Market (62.9% of reviews)
Mid-Market (69.2% of reviews)
Entry-Level Pricing
Free Per Month
Contact Us Per Year
Hightouch
Star Rating
(380)4.6 out of 5
Market Segments
Mid-Market (62.9% of reviews)
Pros & Cons
Entry-Level Pricing
Free Per Month
Browse all 4 pricing plansSecoda
Star Rating
(55)4.5 out of 5
Market Segments
Mid-Market (69.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Year
Browse all 4 pricing plansHightouch vs Secoda
When assessing the two solutions, reviewers found Hightouch easier to use and set up. However, Secoda is easier to administer. Reviewers also preferred doing business with Secoda overall.
- Reviewers felt that Hightouch meets the needs of their business better than Secoda.
- When comparing quality of ongoing product support, reviewers felt that Secoda is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Hightouch over Secoda.
Pricing
Entry-Level Pricing
Hightouch
Free
Free
Per Month
Get started for Free! No credit card required.
- Up to 1 destination
- Unlimited destination fields
- SSO with Google
Secoda
Enterprise
Contact Us
Per Year
Built for bigger teams with security or deployment needs.
- Everything in Premium, plus:
- Unlimited integrations
- Custom user roles
Free Trial
Hightouch
Free Trial is available
Secoda
Free Trial is available
Ratings
Meets Requirements
8.9
301
8.3
31
Ease of Use
9.2
304
8.2
32
Ease of Setup
9.1
144
8.7
26
Ease of Admin
8.9
130
9.2
19
Quality of Support
9.2
253
9.7
30
Has the product been a good partner in doing business?
9.3
127
9.6
19
Product Direction (% positive)
9.4
277
9.2
30
Features by Category
Data Governance
Not enough data
8.7
5
Not enough data
9.0
5
Not enough data
8.9
9
Data Preparation
Not enough data
9.3
9
Not enough data
7.2
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Collaboration
Not enough data
9.2
6
Not enough data
9.3
5
Not enough data
9.3
9
Not enough data
9.5
7
Artificial Intelligence
Not enough data
Not enough data
Not enough data
8.1
6
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Machine Learning Data Catalog
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Administration
Not enough data
Feature Not Available
Not enough data
8.3
11
Not enough data
7.2
9
Not enough data
8.2
10
Management
Not enough data
9.1
11
Not enough data
9.1
11
Not enough data
8.0
11
Not enough data
7.5
10
Not enough data
8.8
11
Compliance
Not enough data
7.8
10
Not enough data
8.5
11
Not enough data
8.2
10
Not enough data
7.5
10
Security
Not enough data
8.6
11
Not enough data
8.3
11
Not enough data
7.5
10
Data Quality
Not enough data
7.3
10
Not enough data
6.2
10
Not enough data
6.8
10
Maintainence
Not enough data
8.5
10
Not enough data
7.8
10
Generative AI
Not enough data
5.6
6
Not enough data
5.3
5
Agentic AI - Data Governance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Database Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.8
78
Not enough data
8.6
73
Not enough data
7.9
64
Not enough data
7.7
64
Not enough data
Intelligence
8.3
67
Not enough data
7.2
58
Not enough data
7.8
60
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sensitive Data Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Data Fabric
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Development
9.5
13
Not enough data
9.2
13
Not enough data
9.2
12
Not enough data
9.4
14
Not enough data
8.9
11
Not enough data
9.5
13
Not enough data
8.9
11
Not enough data
Management
8.6
14
Not enough data
9.0
13
Not enough data
9.2
14
Not enough data
9.4
13
Not enough data
Feature Not Available
Not enough data
Security
9.4
12
Not enough data
9.4
14
Not enough data
9.5
13
Not enough data
Integration Options
9.3
12
Not enough data
9.1
11
Not enough data
8.9
11
Not enough data
8.3
10
Not enough data
Deployment
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Development
9.4
38
Not enough data
8.7
33
Not enough data
Management
8.8
36
Not enough data
9.4
39
Not enough data
Integration Options
9.1
31
Not enough data
8.6
28
Not enough data
9.4
34
Not enough data
8.4
26
Not enough data
Data Management
9.3
70
Not enough data
8.7
58
Not enough data
9.2
69
Not enough data
9.3
68
Not enough data
Agentic AI - DataOps Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.3
51
Not enough data
7.4
50
Not enough data
Monitoring and Management
8.4
60
Not enough data
8.1
57
Feature Not Available
Cloud Deployment
Feature Not Available
Not enough data
8.6
51
Not enough data
Generative AI
6.0
17
Not enough data
6.1
17
Not enough data
Data management
Not enough data
9.3
10
Not enough data
7.0
11
Not enough data
7.8
10
Not enough data
8.2
10
Not enough data
8.2
11
Reporting
Not enough data
5.4
9
Not enough data
6.5
10
Not enough data
6.3
10
Generative AI
Not enough data
5.2
7
Not enough data
4.5
7
Data Management
8.5
107
Not enough data
8.1
89
Not enough data
8.5
107
Not enough data
8.9
123
Not enough data
8.1
99
Not enough data
Functionality
8.1
106
Not enough data
8.7
112
Not enough data
8.3
112
Not enough data
8.9
106
Not enough data
9.3
115
Not enough data
9.2
115
Not enough data
8.2
89
Not enough data
Security
8.4
96
Not enough data
8.4
84
Not enough data
Generative AI
6.1
32
Not enough data
Functionality
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Data Observability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Hightouch and Secoda are categorized as DataOps Platforms
Unique Categories
Hightouch is categorized as Customer Data Platform (CDP), E-Commerce Data Integration, iPaaS, Identity Resolution, and Reverse ETL
Reviews
Reviewers' Company Size
Hightouch
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Secoda
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
18.7%
Information Technology and Services
15.8%
Financial Services
14.7%
Marketing and Advertising
5.3%
Leisure, Travel & Tourism
3.4%
Other
42.1%
Computer Software
19.2%
Financial Services
17.3%
Information Technology and Services
15.4%
Hospitality
5.8%
Health, Wellness and Fitness
5.8%
Other
36.5%
Alternatives
Discussions
What is Hightouch used for?
1 Comment
JP
Hightouch is used for pushing data from your data warehouse to other tools/systems an SaaS tools. That process is called Reverse ETL or data activation. For...Read more
Hightouch has no more discussions with answers
Secoda has no discussions with answers
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