Introducing G2.ai, the future of software buying.Try now
Compare Hightouch and RudderStack 
Featured Products
At a Glance
Market Segments
Mid-Market (63.0% of reviews)
Mid-Market (52.0% of reviews)
Entry-Level Pricing
Free Per Month
Free 1000000 events Per Month
Hightouch
Star Rating
(381)4.6 out of 5
Market Segments
Mid-Market (63.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free Per Month
Browse all 4 pricing plansRudderStack
Star Rating
(51)4.7 out of 5
Market Segments
Mid-Market (52.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1000000 events Per Month
Free Trial is available
Browse all 4 pricing plansHightouch vs RudderStack
When assessing the two solutions, reviewers found Hightouch easier to use and set up. However, RudderStack is easier to administer. Reviewers also preferred doing business with RudderStack overall.
- Reviewers felt that RudderStack meets the needs of their business better than Hightouch.
- When comparing quality of ongoing product support, reviewers felt that RudderStack is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of RudderStack over Hightouch.
Pricing
Entry-Level Pricing
Hightouch
Free
Free
Per Month
Get started for Free! No credit card required.
- Up to 1 destination
- Unlimited destination fields
- SSO with Google
RudderStack
Free
Free
1000000 events Per Month
Best for startups and small teams who need to stream event data
- 15+ SDK sources
- 180+ cloud destinations
- Warehouse Destinations
Free Trial
Hightouch
Free Trial is available
RudderStack
Free Trial is available
Ratings
Meets Requirements
8.9
302
9.1
47
Ease of Use
9.2
305
8.9
48
Ease of Setup
9.1
145
8.8
36
Ease of Admin
8.9
130
9.3
34
Quality of Support
9.2
254
9.6
46
Has the product been a good partner in doing business?
9.3
127
9.5
35
Product Direction (% positive)
9.3
278
10.0
44
Features by Category
Data
Not enough data
9.4
6
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.7
6
Analytics
Not enough data
5.7
5
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diverse Extraction Points
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.3
5
Not enough data
Not enough data
Compliance
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Data Quality
Not enough data
9.0
5
Not enough data
10.0
5
Not enough data
Not enough data
Maintainence
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Data Governance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.8
79
8.4
15
8.6
73
8.7
15
7.9
64
6.9
14
7.8
65
8.5
14
Intelligence
8.3
67
6.0
12
7.2
58
5.2
10
7.8
61
5.2
10
Development
9.5
13
8.8
8
9.2
13
Not enough data
9.2
12
Feature Not Available
9.4
14
Not enough data
8.9
11
Not enough data
9.5
13
Not enough data
8.9
11
Feature Not Available
Management
8.6
14
Not enough data
9.0
13
Not enough data
9.2
14
Not enough data
9.4
13
Not enough data
Feature Not Available
Not enough data
Security
9.4
12
Not enough data
9.4
14
Not enough data
9.5
13
Not enough data
Integration Options
9.3
12
Feature Not Available
9.1
11
Feature Not Available
8.9
11
Not enough data
8.3
10
Feature Not Available
Deployment
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Development
9.4
38
8.9
6
8.7
33
6.3
5
Management
8.8
36
6.0
5
9.4
39
7.7
5
Integration Options
9.1
31
6.0
5
8.6
28
6.3
5
9.4
34
7.7
5
8.4
26
5.7
5
Data Management
9.3
70
Not enough data
8.7
58
Not enough data
9.2
69
Not enough data
9.3
68
Not enough data
Agentic AI - DataOps Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.3
51
Not enough data
7.4
50
Not enough data
Monitoring and Management
8.4
60
Not enough data
8.1
57
Not enough data
Cloud Deployment
Feature Not Available
Not enough data
8.6
51
Not enough data
Generative AI
6.0
17
Not enough data
6.1
17
Not enough data
Data Management
8.5
108
8.3
10
8.1
89
7.8
10
8.5
108
7.7
10
8.9
124
8.7
10
8.1
100
7.2
10
Functionality
8.1
107
7.4
9
8.7
113
9.0
10
8.3
113
7.0
9
8.9
107
9.2
11
9.3
116
9.5
10
9.2
116
9.5
11
8.2
90
8.1
9
Security
8.4
97
9.4
9
8.4
85
8.3
9
Generative AI
6.1
32
6.0
5
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Hightouch and RudderStack are categorized as Customer Data Platform (CDP), E-Commerce Data Integration, iPaaS, and Reverse ETL
Reviews
Reviewers' Company Size
Hightouch
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
RudderStack
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
18.6%
Information Technology and Services
15.7%
Financial Services
14.7%
Marketing and Advertising
5.2%
Leisure, Travel & Tourism
3.4%
Other
42.3%
Computer Software
20.0%
Information Technology and Services
10.0%
Retail
8.0%
Hospital & Health Care
8.0%
Furniture
6.0%
Other
48.0%
Alternatives
Discussions
What is Hightouch used for?
1 Comment
JP
Hightouch is used for pushing data from your data warehouse to other tools/systems an SaaS tools. That process is called Reverse ETL or data activation. For...Read more
Hightouch has no more discussions with answers
RudderStack has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
