# HighLevel vs Podium Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Podium excels in user experience, particularly with its intuitive interface and features like call summarization, which users find helpful for tracking important client interactions. In contrast, while HighLevel offers a robust set of tools, some users mention that it can be overwhelming until they become familiar with the system.
- **Users say** that Podium's implementation process is smooth and straightforward, with many praising the platform's ease of navigation. HighLevel, while also noted for its ease of setup, has received feedback indicating that users may require more time to fully grasp its extensive features.
- **Reviewers mention** that Podium's AI capabilities are a standout feature, with users appreciating how it tracks calls and records them for later review. This functionality is particularly beneficial for maintaining quality in customer interactions. HighLevel, on the other hand, is recognized for its comprehensive marketing automation tools, which users find valuable for managing follow-ups and campaigns.
- **According to verified reviews** , Podium's customer support is highly rated, with users highlighting the quality of assistance they receive. In comparison, while HighLevel's support is generally good, some users have expressed a desire for quicker response times during peak periods.
- **Users appreciate** Podium's focus on small businesses, as evidenced by its significant market presence in this segment. HighLevel also targets small businesses but has a higher percentage of users who find it suitable for a broader range of marketing needs, which can be advantageous for those looking for an all-in-one solution.
- **G2 reviewers highlight** that Podium's review management feature has led to noticeable increases in customer feedback for many users, showcasing its effectiveness in enhancing online reputation. HighLevel users, while satisfied with its capabilities, often emphasize the need for a learning curve to fully leverage its potential.



| | HighLevel | Podium | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 641 | 2,109 | 
| **Largest Market Segment** | Small-Business (94.5% of reviews) | Small-Business (60.7% of reviews) | 
| **Entry Level Price** | $97.00 Per Month | Contact Us Per Month | 

---
## Top Pros & Cons

### HighLevel

Pros:
- Features (156 reviews)
- Helpful (140 reviews)

Cons:
- Learning Curve (141 reviews)
- Missing Features (91 reviews)

### Podium

Pros:
- Ease of Use (393 reviews)
- Helpful (352 reviews)

Cons:
- Missing Features (95 reviews)
- Messaging Issues (94 reviews)

---
## Ratings Comparison
| Rating | HighLevel | Podium | 
|---|---|---|
  | **Meets Requirements** | 8.7 (221 reviews) | 9.1 (1767 reviews) | 
  | **Ease of Use** | 7.8 (560 reviews) | 9.3 (1786 reviews) | 
  | **Ease of Setup** | 7.4 (349 reviews) | 9.1 (1112 reviews) | 
  | **Ease of Admin** | 8.0 (163 reviews) | 9.3 (914 reviews) | 
  | **Quality of Support** | 8.2 (215 reviews) | 9.0 (1644 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (157 reviews) | 9.2 (932 reviews) | 
  | **Product Direction (% positive)** | 9.0 (215 reviews) | 8.9 (1749 reviews) | 

---
## Pricing

### HighLevel

#### Entry-Level Pricing

Plan: Starter

Price: $97.00 Per Month

Description: All the tools you need to grow your businesses online with unlimited Users, unlimited Contacts, and a suite of AI tools!

Key Features:
- CRM
- Email & SMS Marketing
- Funnel & Website Builders

[Browse all 2 editions](https://www.g2.com/products/highlevel/pricing)

#### Free Trial

Yes

### Podium

#### Entry-Level Pricing

Plan: Core

Price: Contact Us Per Month

Description: With essential AI features, respond to and convert more leads faster.

Key Features:
- Consolidated Lead Conversion Platform
- Review Management with AI Reponses
- Basic Automations

[Browse all 3 editions](https://www.g2.com/products/podium/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.4/10 | 180 |
| **Podium** | N/A | N/A |

#### Sales Force Automation

| Feature | HighLevel | Podium | 
|---|---|---|
| **Contact & Account Management** | 8.8 (117 reviews) | Not enough data | 
| **Partner Relationship Mgmt. (PRM)** | Feature Not Available | Not enough data | 
| **Opportunity & Pipeline Mgmt.** | 9.1 (119 reviews) | Not enough data | 
| **Task / Activity Management** | 8.4 (112 reviews) | Not enough data | 
| **Territory & Quota Management** | 7.5 (83 reviews) | Not enough data | 
| **Desktop Integration** | 8.8 (98 reviews) | Not enough data | 
| **Product & Price List Management** | 8.3 (84 reviews) | Not enough data | 
| **Quote & Order Management** | 7.9 (81 reviews) | Not enough data | 
| **Customer Contract Management** | 8.1 (89 reviews) | Not enough data | 

#### Marketing Automation

| Feature | HighLevel | Podium | 
|---|---|---|
| **Email Marketing** | 9.0 (121 reviews) | Not enough data | 
| **Campaign Management** | 9.1 (109 reviews) | Not enough data | 
| **Lead Management** | 9.1 (116 reviews) | Not enough data | 
| **Marketing ROI Analytics** | 8.3 (99 reviews) | Not enough data | 

#### Customer Support

| Feature | HighLevel | Podium | 
|---|---|---|
| **Case Management** | 8.0 (93 reviews) | Not enough data | 
| **Customer Support Portal** | Feature Not Available | Not enough data | 
| **Knowledge Base** | Feature Not Available | Not enough data | 
| **Call Center Features** | 8.1 (98 reviews) | Not enough data | 
| **Support Analytics** | 8.2 (92 reviews) | Not enough data | 

#### Reporting & Analytics

| Feature | HighLevel | Podium | 
|---|---|---|
| **Reporting** | 8.4 (97 reviews) | Not enough data | 
| **Dashboards** | 8.3 (107 reviews) | Not enough data | 
| **Forecasting** | Feature Not Available | Not enough data | 

#### Mobile & Social

| Feature | HighLevel | Podium | 
|---|---|---|
| **Social Collaboration Features** | 8.0 (88 reviews) | Not enough data | 
| **Social Network Integration** | 8.3 (103 reviews) | Not enough data | 
| **Mobile User Support** | 7.7 (89 reviews) | Not enough data | 

#### Platform

| Feature | HighLevel | Podium | 
|---|---|---|
| **Customization** | 8.5 (110 reviews) | Not enough data | 
| **Workflow Capability** | 9.0 (110 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.6 (99 reviews) | Not enough data | 
| **Internationalization** | 8.1 (85 reviews) | Not enough data | 
| **Sandbox / Test Environments** | Feature Not Available | Not enough data | 
| **Document & Content Mgmt.** | 8.3 (82 reviews) | Not enough data | 
| **Performance and Reliability** | 8.4 (103 reviews) | Not enough data | 
| **Output Document Generation** | 7.8 (82 reviews) | Not enough data | 

#### Integration

| Feature | HighLevel | Podium | 
|---|---|---|
| **Data Import & Export Tools** | 8.5 (86 reviews) | Not enough data | 
| **Integration APIs** | 8.3 (91 reviews) | Not enough data | 
| **Breadth of Partner Applications** | 8.1 (78 reviews) | Not enough data | 

#### Generative AI

| Feature | HighLevel | Podium | 
|---|---|---|
| **AI Text Generation** | 8.5 (64 reviews) | Not enough data | 

#### Agentic AI - CRM

| Feature | HighLevel | Podium | 
|---|---|---|
| **Autonomous Task Execution** | 7.8 (24 reviews) | Not enough data | 
| **Multi-step Planning** | 8.5 (21 reviews) | Not enough data | 
| **Cross-system Integration** | 8.9 (23 reviews) | Not enough data | 
| **Adaptive Learning** | 8.3 (20 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.4 (23 reviews) | Not enough data | 
| **Proactive Assistance** | 8.4 (20 reviews) | Not enough data | 
| **Decision Making** | 8.3 (20 reviews) | Not enough data | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.5/10 | 125 |
| **Podium** | N/A | N/A |

#### Email Marketing

| Feature | HighLevel | Podium | 
|---|---|---|
| **Building and Personalizing Emails** | 8.9 (93 reviews) | Not enough data | 
| **Sending Outbound Emails** | 8.7 (89 reviews) | Not enough data | 
| **Manage Email Deliverability** | 8.4 (86 reviews) | Not enough data | 
| **Automated Email Responses** | 8.8 (92 reviews) | Not enough data | 

#### Online Marketing

| Feature | HighLevel | Podium | 
|---|---|---|
| **Landing Pages and Forms** | 8.8 (96 reviews) | Not enough data | 
| **Dynamic Content** | 8.7 (80 reviews) | Not enough data | 
| **A/B Testing** | 8.6 (81 reviews) | Not enough data | 
| **Mobile Optimized** | 8.2 (88 reviews) | Not enough data | 
| **Search Tracking and Optimization** | Feature Not Available | Not enough data | 

#### Lead Management

| Feature | HighLevel | Podium | 
|---|---|---|
| **Marketing Lead Database** | 8.8 (79 reviews) | Not enough data | 
| **Data Quality Management** | 8.5 (70 reviews) | Not enough data | 
| **Segmentation** | 8.8 (76 reviews) | Not enough data | 
| **Lead Scoring and Grading** | 8.3 (75 reviews) | Not enough data | 
| **Lead Nurturing** | 8.8 (85 reviews) | Not enough data | 
| **Online Behavior Tracking** | 8.1 (76 reviews) | Not enough data | 
| **Automated Alerts and Tasks** | 8.8 (78 reviews) | Not enough data | 
| **CRM Lead Integration** | 9.1 (83 reviews) | Not enough data | 

#### Campaign Management

| Feature | HighLevel | Podium | 
|---|---|---|
| **Program Management** | Feature Not Available | Not enough data | 
| **Event / Webinar Marketing** | 8.5 (77 reviews) | Not enough data | 
| **Calendaring** | 8.8 (91 reviews) | Not enough data | 
| **Budgeting** | Feature Not Available | Not enough data | 

#### Social

| Feature | HighLevel | Podium | 
|---|---|---|
| **Social Listening** | Feature Not Available | Not enough data | 
| **Social Sharing** | Feature Not Available | Not enough data | 
| **Social Campaigns** | 8.6 (78 reviews) | Not enough data | 
| **Social Media Engagement** | Feature Not Available | Not enough data | 
| **Social Media Advertising** | 8.6 (80 reviews) | Not enough data | 

#### Reporting & Analytics

| Feature | HighLevel | Podium | 
|---|---|---|
| **Basic Reporting** | 8.8 (88 reviews) | Not enough data | 
| **Web Analytics** | 8.5 (80 reviews) | Not enough data | 
| **ROI Analytics** | 8.4 (79 reviews) | Not enough data | 
| **Revenue Analytics** | 8.3 (77 reviews) | Not enough data | 
| **SEO / Keyword Analytics** | Feature Not Available | Not enough data | 

#### Platform

| Feature | HighLevel | Podium | 
|---|---|---|
| **Customization ** | 8.6 (82 reviews) | Not enough data | 
| **Workflow Capability** | 8.9 (85 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.7 (82 reviews) | Not enough data | 
| **Internationalization** | 8.0 (62 reviews) | Not enough data | 
| **Sandbox / Test Environments** | Feature Not Available | Not enough data | 
| **Performance and Reliability** | 8.4 (77 reviews) | Not enough data | 
| **Output Document Generation** | Feature Not Available | Not enough data | 

#### Agentic AI - Marketing Automation

| Feature | HighLevel | Podium | 
|---|---|---|
| **Autonomous Task Execution** | 8.1 (14 reviews) | Not enough data | 
| **Multi-step Planning** | 8.2 (13 reviews) | Not enough data | 
| **Cross-system Integration** | 8.2 (13 reviews) | Not enough data | 
| **Adaptive Learning** | 7.6 (12 reviews) | Not enough data | 
| **Proactive Assistance** | 7.9 (12 reviews) | Not enough data | 
| **Decision Making** | 8.1 (12 reviews) | Not enough data | 

#### Integration

| Feature | HighLevel | Podium | 
|---|---|---|
| **Data Import & Export Tools** | 8.4 (76 reviews) | Not enough data | 
| **Integration APIs** | 8.2 (76 reviews) | Not enough data | 
| **Breadth of Partner Applications** | 8.4 (72 reviews) | Not enough data | 

### AI Chatbots

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | N/A | N/A |
| **Podium** | 7.5/10 | 47 |

#### Core Conversational Capabilities - AI Chatbots

| Feature | HighLevel | Podium | 
|---|---|---|
| **Controlled LLM Response Generation** | Not enough data | Not enough data | 
| **Context Maintenance Within Sessions** | Not enough data | Not enough data | 
| **Natural Language Understanding & Intent Inference** | Not enough data | Not enough data | 

#### Data

| Feature | HighLevel | Podium | 
|---|---|---|
| **Reliability** | Not enough data | 8.0 (40 reviews) | 
| **Data Security** | Not enough data | 8.7 (41 reviews) | 

#### Interaction

| Feature | HighLevel | Podium | 
|---|---|---|
| **Complex Query Handling** | Not enough data | 8.0 (42 reviews) | 
| **Natural Conversation** | Not enough data | 8.2 (41 reviews) | 
| **Understanding** | Not enough data | 8.3 (41 reviews) | 
| **Context Management** | Not enough data | 8.3 (41 reviews) | 
| **Customizability** | Not enough data | 8.3 (40 reviews) | 

#### Task & Flow Management - AI Chatbots

| Feature | HighLevel | Podium | 
|---|---|---|
| **Scripted Dialogue & Decision Tree Support** | Not enough data | Not enough data | 
| **Fallback Responses for Unknown Queries** | Not enough data | Not enough data | 

#### Learning

| Feature | HighLevel | Podium | 
|---|---|---|
| **User Interaction Learning** | Not enough data | 8.1 (41 reviews) | 
| **Error Learning** | Not enough data | 7.8 (42 reviews) | 

#### Deployment & Embedding - AI Chatbots

| Feature | HighLevel | Podium | 
|---|---|---|
| **API Access for Business System Integration** | Not enough data | Not enough data | 
| **Web Widget & SDK Embedding** | Not enough data | Not enough data | 

#### Content Generation

| Feature | HighLevel | Podium | 
|---|---|---|
| **Creativity** | Not enough data | 8.1 (42 reviews) | 
| **Content Accuracy** | Not enough data | 7.9 (42 reviews) | 

#### Admin & Configuration - AI Chatbots

| Feature | HighLevel | Podium | 
|---|---|---|
| **No-Code Conversation Design** | Not enough data | Not enough data | 

#### System

| Feature | HighLevel | Podium | 
|---|---|---|
| **API Flexibility** | Not enough data | Feature Not Available | 
| **Update Frequency and Utility** | Not enough data | 8.4 (42 reviews) | 
| **Cross-Platform Compatibility	** | Not enough data | 8.5 (41 reviews) | 
| **Software Integration** | Not enough data | 8.5 (40 reviews) | 

#### Agentic AI - AI Chatbots

| Feature | HighLevel | Podium | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.4 (9 reviews) | 
| **Multi-step Planning** | Not enough data | 6.5 (9 reviews) | 
| **Cross-system Integration** | Not enough data | 6.5 (9 reviews) | 
| **Adaptive Learning** | Not enough data | 6.1 (9 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.7 (9 reviews) | 
| **Proactive Assistance** | Not enough data | 5.9 (9 reviews) | 
| **Decision Making** | Not enough data | 6.9 (9 reviews) | 

#### Monitoring & Improvement - AI Chatbots

| Feature | HighLevel | Podium | 
|---|---|---|
| **Feedback-Driven Response Optimization** | Not enough data | Not enough data | 

#### Reliability & Safety - AI Chatbots

| Feature | HighLevel | Podium | 
|---|---|---|
| **Guardrails & Content Controls** | Not enough data | Not enough data | 

### Conversational Marketing

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.3/10 | 11 |
| **Podium** | 7.1/10 | 270 |

#### Messenger

| Feature | HighLevel | Podium | 
|---|---|---|
| **Sequencing** | 9.2 (6 reviews) | 8.3 (158 reviews) | 
| **AI** | 8.1 (9 reviews) | 7.7 (209 reviews) | 
| **Live Chat** | 8.5 (8 reviews) | 9.1 (224 reviews) | 
| **Customization Interface** | 7.6 (7 reviews) | Feature Not Available | 

#### Channels

| Feature | HighLevel | Podium | 
|---|---|---|
| **Social Media** | 9.6 (8 reviews) | 7.9 (212 reviews) | 
| **Website** | 9.6 (8 reviews) | 8.6 (221 reviews) | 
| **Text Message (SMS)** | 9.6 (8 reviews) | 9.3 (239 reviews) | 
| **Voice Assistants** | 7.7 (8 reviews) | Feature Not Available | 
| **Other** | 7.2 (6 reviews) | 8.0 (195 reviews) | 

#### Customers

| Feature | HighLevel | Podium | 
|---|---|---|
| **Targeting** | 9.0 (7 reviews) | 8.3 (154 reviews) | 
| **Profiles** | 9.2 (8 reviews) | 8.4 (156 reviews) | 
| **Analytics** | 9.2 (8 reviews) | 8.5 (224 reviews) | 
| **Lead Gathering** | 9.4 (8 reviews) | 8.3 (223 reviews) | 
| **Sales Conversion** | 8.8 (8 reviews) | 8.5 (223 reviews) | 

#### Agentic AI - Conversational Marketing

| Feature | HighLevel | Podium | 
|---|---|---|
| **Autonomous Task Execution** | 6.3 (5 reviews) | 4.4 (13 reviews) | 
| **Multi-step Planning** | 6.3 (5 reviews) | 4.5 (13 reviews) | 
| **Cross-system Integration** | 7.0 (5 reviews) | 4.2 (13 reviews) | 
| **Adaptive Learning** | Not enough data | 5.2 (14 reviews) | 
| **Natural Language Interaction** | 6.3 (5 reviews) | 5.2 (14 reviews) | 
| **Proactive Assistance** | Not enough data | 5.0 (13 reviews) | 
| **Decision Making** | Not enough data | 4.9 (13 reviews) | 

### Automotive Marketing

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | N/A | N/A |
| **Podium** | 7.9/10 | 69 |

#### Platform Basics

| Feature | HighLevel | Podium | 
|---|---|---|
| **Reporting** | Not enough data | 8.6 (66 reviews) | 
| **Interoperability** | Not enough data | 8.5 (64 reviews) | 
| **Performance** | Not enough data | 9.1 (65 reviews) | 

#### Platform Data

| Feature | HighLevel | Podium | 
|---|---|---|
| **Dashboard** | Not enough data | 9.1 (65 reviews) | 
| **Alerts and Notifications** | Not enough data | 9.0 (66 reviews) | 

#### Platform Additional Functionality

| Feature | HighLevel | Podium | 
|---|---|---|
| **Cloud** | Not enough data | 8.5 (63 reviews) | 
| **Mobility** | Not enough data | 9.1 (65 reviews) | 
| **Messaging** | Not enough data | 9.3 (65 reviews) | 

#### Platform Content

| Feature | HighLevel | Podium | 
|---|---|---|
| **Automation** | Not enough data | 9.0 (64 reviews) | 

#### Agentic AI - Automotive Marketing

| Feature | HighLevel | Podium | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.3 (9 reviews) | 
| **Multi-step Planning** | Not enough data | 6.5 (9 reviews) | 
| **Cross-system Integration** | Not enough data | 6.5 (9 reviews) | 
| **Adaptive Learning** | Not enough data | 6.7 (9 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.0 (10 reviews) | 
| **Proactive Assistance** | Not enough data | 6.7 (9 reviews) | 
| **Decision Making** | Not enough data | 6.7 (9 reviews) | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.5/10 | 77 |
| **Podium** | 7.7/10 | 277 |

#### Text Messaging

| Feature | HighLevel | Podium | 
|---|---|---|
| **Bulk SMS** | 9.1 (63 reviews) | 8.7 (230 reviews) ✓ Verified | 
| **Two-Way Text Messaging** | 9.4 (62 reviews) | 9.3 (243 reviews) ✓ Verified | 
| **Text Scheduler** | 9.2 (59 reviews) | 8.4 (187 reviews) | 
| **Automatic Replies** | 9.2 (62 reviews) | 8.6 (241 reviews) ✓ Verified | 
| **Automatic URL Shortening** | Feature Not Available | 8.3 (213 reviews) ✓ Verified | 
| **MMS Marketing** | 8.7 (55 reviews) | 8.4 (216 reviews) ✓ Verified | 
| **Personalization** | 8.8 (58 reviews) | 8.5 (233 reviews) ✓ Verified | 
| **Transactional SMS** | 8.7 (60 reviews) | 8.5 (216 reviews) ✓ Verified | 

#### SMS Platform

| Feature | HighLevel | Podium | 
|---|---|---|
| **Reporting** | 8.8 (57 reviews) | 8.5 (223 reviews) ✓ Verified | 
| **Automation** | 9.1 (64 reviews) | 8.6 (224 reviews) ✓ Verified | 
| **White Label** | 9.1 (62 reviews) | Feature Not Available | 
| **Text-to-Landline** | 7.1 (47 reviews) | 7.7 (204 reviews) ✓ Verified | 
| **Short Codes** | 8.1 (46 reviews) | Feature Not Available | 
| **API Integration** | 8.6 (56 reviews) | 8.2 (206 reviews) ✓ Verified | 

#### Agentic AI - SMS Marketing

| Feature | HighLevel | Podium | 
|---|---|---|
| **Autonomous Task Execution** | 7.4 (9 reviews) | 5.7 (24 reviews) | 
| **Multi-step Planning** | 8.3 (9 reviews) | 6.1 (24 reviews) | 
| **Cross-system Integration** | 8.7 (9 reviews) | 6.6 (24 reviews) | 
| **Natural Language Interaction** | 8.0 (9 reviews) | 6.4 (24 reviews) | 
| **Proactive Assistance** | 7.7 (8 reviews) | 5.8 (24 reviews) | 
| **Decision Making** | 8.1 (8 reviews) | 5.7 (24 reviews) | 

### Customer Communications Management

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.2/10 | 15 |
| **Podium** | 8.1/10 | 434 |

#### Channels

| Feature | HighLevel | Podium | 
|---|---|---|
| **Multi-Channel Coverage** | 8.5 (12 reviews) | 8.1 (328 reviews) | 
| **Open Listening** | 7.7 (10 reviews) | 8.1 (326 reviews) | 
| **Physical Media** | 7.4 (9 reviews) | Feature Not Available | 

#### Design

| Feature | HighLevel | Podium | 
|---|---|---|
| **Communications Strategy Development** | 8.3 (9 reviews) | 8.2 (341 reviews) | 
| **Create Content** | 7.9 (12 reviews) | Feature Not Available | 
| **Personalization** | 9.0 (10 reviews) | 8.5 (379 reviews) | 
| **Inbound Identification** | 8.0 (9 reviews) | 8.4 (370 reviews) | 
| **Regulatory Compliance** | 9.3 (9 reviews) | 8.6 (340 reviews) | 

#### Generative AI

| Feature | HighLevel | Podium | 
|---|---|---|
| **AI Text Generation** | 8.2 (10 reviews) | 7.5 (238 reviews) | 
| **AI Text Summarization** | 8.1 (9 reviews) | 7.5 (234 reviews) | 

### Shared Inbox

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.4/10 | 6 |
| **Podium** | 7.6/10 | 98 |

#### Productivity Tools

| Feature | HighLevel | Podium | 
|---|---|---|
| **Notes** | Not enough data | 8.4 (88 reviews) | 
| **Internal Discussion** | Not enough data | Feature Not Available | 
| **Assignments and Tasks** | 8.0 (5 reviews) | Feature Not Available | 
| **Workflows** | 8.9 (6 reviews) | Feature Not Available | 
| **Templates** | Not enough data | 9.2 (93 reviews) | 
| **Integrations** | 8.0 (5 reviews) | 8.4 (88 reviews) | 
| **Tagging System** | 8.3 (6 reviews) | 8.1 (90 reviews) | 

#### Analytics

| Feature | HighLevel | Podium | 
|---|---|---|
| **Trends** | 8.3 (5 reviews) | Feature Not Available | 
| **Performance Tracking** | 8.7 (5 reviews) | Feature Not Available | 
| **Email Tracking** | 8.7 (5 reviews) | Feature Not Available | 

#### Agentic AI - Shared Inbox

| Feature | HighLevel | Podium | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.7 (23 reviews) | 
| **Decision Making** | Not enough data | 6.0 (23 reviews) | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.8/10 | 10 |
| **Podium** | 8.7/10 | 38 |

#### Responses

| Feature | HighLevel | Podium | 
|---|---|---|
| **Personalization** | 9.2 (8 reviews) | 9.2 (15 reviews) | 
| **Route To Human** | 9.4 (9 reviews) | 9.3 (16 reviews) | 
| **Natural Language Understanding (NLU)** | 7.5 (8 reviews) | 8.8 (15 reviews) | 

#### Automation - AI Agents

| Feature | HighLevel | Podium | 
|---|---|---|
| **Sales Follow-Up** | 8.9 (9 reviews) | 8.7 (17 reviews) | 
| **Customer Interaction Automation** | 9.2 (8 reviews) | 8.9 (21 reviews) | 
| **Lead Generation** | 9.2 (8 reviews) | 8.5 (17 reviews) | 
| **Document Processing** | 8.5 (8 reviews) | 8.8 (16 reviews) | 
| **Feedback Collection** | 9.2 (8 reviews) | 9.0 (19 reviews) | 

#### Platform

| Feature | HighLevel | Podium | 
|---|---|---|
| **Conversation Editor** | 8.8 (8 reviews) | 8.8 (16 reviews) | 
| **Integration** | 9.2 (8 reviews) | 8.7 (18 reviews) | 
| **Human-In-The-Loop** | 9.2 (8 reviews) | 9.0 (15 reviews) | 

#### Autonomy -  AI Agents

| Feature | HighLevel | Podium | 
|---|---|---|
| **Independent Decision Making** | 8.1 (8 reviews) | 8.6 (15 reviews) | 
| **Adaptive Responses** | 8.8 (8 reviews) | 8.8 (15 reviews) | 
| **Task Execution** | 8.3 (8 reviews) | 8.6 (16 reviews) | 
| **Problem Solving** | 8.3 (8 reviews) | 7.9 (15 reviews) | 

#### Generative AI

| Feature | HighLevel | Podium | 
|---|---|---|
| **AI Text Generation** | 8.5 (8 reviews) | 8.5 (16 reviews) | 
| **AI Text Summarization** | 8.5 (8 reviews) | 8.0 (16 reviews) | 

### Chatbots

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.9/10 | 9 |
| **Podium** | 8.5/10 | 36 |

#### Responses

| Feature | HighLevel | Podium | 
|---|---|---|
| **Customization** | 9.5 (7 reviews) | 8.7 (33 reviews) | 
| **Control** | 7.3 (5 reviews) | 8.4 (33 reviews) | 
| **Route To Human** | 9.5 (7 reviews) | 8.9 (33 reviews) | 
| **Menu bars** | 9.5 (7 reviews) | Feature Not Available | 
| **Drip sequences** | 9.5 (7 reviews) | 8.2 (32 reviews) | 

#### Platform

| Feature | HighLevel | Podium | 
|---|---|---|
| **Live chat** | 8.6 (7 reviews) | Feature Not Available | 
| **Integrations** | 9.3 (7 reviews) | Feature Not Available | 
| **Branding** | 8.6 (7 reviews) | 8.5 (31 reviews) | 
| **Analytics** | 8.6 (7 reviews) | 8.4 (32 reviews) | 
| **A/B testing** | 8.3 (7 reviews) | Feature Not Available | 
| **Role-based access** | 9.5 (7 reviews) | 8.8 (32 reviews) | 
| **Collection of information** | 9.5 (7 reviews) | 8.9 (31 reviews) | 

#### Generative AI

| Feature | HighLevel | Podium | 
|---|---|---|
| **AI Text Generation** | 8.8 (8 reviews) | 8.1 (32 reviews) | 
| **AI Text Summarization** | 8.6 (7 reviews) | 8.1 (31 reviews) | 

### Conversational Support

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 9.6/10 | 9 |
| **Podium** | 8.3/10 | 347 |

#### Conversational Platform

| Feature | HighLevel | Podium | 
|---|---|---|
| **Personalization** | 9.7 (6 reviews) | 8.7 (298 reviews) | 
| **Omnichannel** | 9.7 (6 reviews) | 8.4 (253 reviews) | 
| **Contextual Engagement** | 8.6 (7 reviews) | 8.3 (166 reviews) | 
| **Proactive Engagement** | 9.7 (6 reviews) | 8.5 (183 reviews) | 

#### Support Automation

| Feature | HighLevel | Podium | 
|---|---|---|
| **Intelligent Routing** | 9.7 (6 reviews) | 8.5 (258 reviews) | 
| **Seamless Escalation** | 9.7 (6 reviews) | 8.3 (166 reviews) | 
| **Transcripts** | 9.7 (6 reviews) | 8.7 (169 reviews) | 
| **Self-Serve Support** | 9.7 (6 reviews) | 8.1 (174 reviews) | 

#### Generative AI

| Feature | HighLevel | Podium | 
|---|---|---|
| **AI Text Generation** | 9.7 (6 reviews) | 7.5 (153 reviews) | 
| **AI Text Summarization** | 9.8 (7 reviews) | 7.5 (155 reviews) | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.5/10 | 13 |
| **Podium** | 8.4/10 | 803 |

#### Generative AI

| Feature | HighLevel | Podium | 
|---|---|---|
| **AI Text Generation** | 8.6 (6 reviews) | 7.7 (246 reviews) | 
| **AI Text Summarization** | 8.9 (6 reviews) | 7.5 (244 reviews) | 
| **AI Text-to-Speech** | 8.8 (7 reviews) | Feature Not Available | 

#### Communication

| Feature | HighLevel | Podium | 
|---|---|---|
| **Pop-up Chat** | 9.4 (8 reviews) | 9.2 (700 reviews) ✓ Verified | 
| **Notifications** | 7.9 (7 reviews) | 9.0 (726 reviews) ✓ Verified | 
| **Targeted Emails** | 9.8 (7 reviews) | 8.1 (509 reviews) | 
| **In-App Messaging** | 9.5 (7 reviews) | 9.0 (668 reviews) ✓ Verified | 
| **Co-Browsing** | 7.2 (6 reviews) | 7.3 (295 reviews) | 

####  Internal Use

| Feature | HighLevel | Podium | 
|---|---|---|
| **Customization ** | 8.3 (9 reviews) | 8.2 (617 reviews) ✓ Verified | 
| **Conversation Archiving** | 7.2 (6 reviews) | 8.9 (677 reviews) ✓ Verified | 
| **Lead Development** | 7.6 (7 reviews) | 8.6 (648 reviews) ✓ Verified | 
| **Knowledge Base** | 9.3 (7 reviews) | 8.6 (627 reviews) ✓ Verified | 
| **Team Inbox ** | 7.3 (5 reviews) | 8.8 (634 reviews) ✓ Verified | 
| **Customer Profiles** | 9.4 (8 reviews) | 8.5 (600 reviews) ✓ Verified | 

### VoIP Providers

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | N/A | N/A |
| **Podium** | 6.6/10 | 42 |

#### Platform Basics - VoIP Providers

| Feature | HighLevel | Podium | 
|---|---|---|
| **PBX systems, VoIP Softphone** | Not enough data | 6.8 (11 reviews) | 
| **Call Management** | Not enough data | 6.5 (11 reviews) | 
| **Network monitoring** | Not enough data | 6.2 (10 reviews) | 
| **Integrations** | Not enough data | 5.8 (11 reviews) | 
| **Virtual PBX** | Not enough data | 5.8 (10 reviews) | 
| **SIP trunking services** | Not enough data | 6.5 (10 reviews) | 

#### Basic Communication

| Feature | HighLevel | Podium | 
|---|---|---|
| **Phone Calls** | Not enough data | 8.4 (42 reviews) | 
| **Video Calls** | Not enough data | Feature Not Available | 
| **Instant Messaging** | Not enough data | Feature Not Available | 
| **Screen Sharing** | Not enough data | Feature Not Available | 
| **Conference Calls** | Not enough data | Feature Not Available | 
| **Desk-to-Desk Calls** | Not enough data | 7.3 (37 reviews) | 

#### Agentic AI - VoIP Providers

| Feature | HighLevel | Podium | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.0 (7 reviews) | 
| **Cross-system Integration** | Not enough data | 6.0 (7 reviews) | 
| **Adaptive Learning** | Not enough data | 6.2 (7 reviews) | 
| **Proactive Assistance** | Not enough data | 6.7 (7 reviews) | 

#### Access

| Feature | HighLevel | Podium | 
|---|---|---|
| **Software Pairing** | Not enough data | Feature Not Available | 
| **Browser Extension** | Not enough data | Feature Not Available | 
| **Individual Download** | Not enough data | Feature Not Available | 

#### Advanced Features

| Feature | HighLevel | Podium | 
|---|---|---|
| **Hold Music** | Not enough data | 6.7 (39 reviews) | 
| **Automated Attendants** | Not enough data | Feature Not Available | 
| **VOiP Number** | Not enough data | 8.1 (39 reviews) | 

### Online Reputation Management

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.4/10 | 50 |
| **Podium** | 7.3/10 | 766 |

#### Consumer Intelligence

| Feature | HighLevel | Podium | 
|---|---|---|
| **Customer Feedback** | Feature Not Available | 9.1 (635 reviews) ✓ Verified | 
| **Competitive Intelligence** | Feature Not Available | 8.4 (519 reviews) | 
| **Sentiment Analysis** | Feature Not Available | 8.5 (561 reviews) ✓ Verified | 

#### Reporting

| Feature | HighLevel | Podium | 
|---|---|---|
| **Revenue Reporting** | 8.4 (38 reviews) | Feature Not Available | 
| **Corporate Reporting** | 7.6 (37 reviews) | 8.4 (526 reviews) ✓ Verified | 
| **Dashboard** | 8.6 (43 reviews) | 8.9 (653 reviews) ✓ Verified | 

#### Media Monitoring

| Feature | HighLevel | Podium | 
|---|---|---|
| **Social Networks Monitoring** | Feature Not Available | 8.5 (519 reviews) | 
| **Social Media Management** | 8.5 (47 reviews) | 7.3 (203 reviews) | 
| **Digital Media Monitoring** | Feature Not Available | 8.3 (513 reviews) | 

#### In-House Management

| Feature | HighLevel | Podium | 
|---|---|---|
| **Employee Performance** | 8.1 (39 reviews) | 8.6 (504 reviews) | 
| **Team Workflow** | 8.6 (40 reviews) | 8.6 (504 reviews) ✓ Verified | 

#### Generative AI

| Feature | HighLevel | Podium | 
|---|---|---|
| **AI Text Generation** | 9.1 (30 reviews) | 7.5 (139 reviews) | 

#### Agentic AI - Online Reputation Management

| Feature | HighLevel | Podium | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.1 (12 reviews) | 
| **Multi-step Planning** | Not enough data | 5.3 (12 reviews) | 
| **Cross-system Integration** | Not enough data | 5.8 (12 reviews) | 
| **Adaptive Learning** | Not enough data | 5.3 (12 reviews) | 
| **Proactive Assistance** | Not enough data | 5.6 (12 reviews) | 
| **Decision Making** | Not enough data | 5.6 (12 reviews) | 

### Website Builder

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | 8.8/10 | 63 |
| **Podium** | N/A | N/A |

#### Customizations

| Feature | HighLevel | Podium | 
|---|---|---|
| **Templates** | 8.8 (52 reviews) | Not enough data | 
| **Drag and Drop** | 9.3 (52 reviews) | Not enough data | 
| **HTML Input** | 8.8 (43 reviews) | Not enough data | 
| **Domain Name** | 9.1 (47 reviews) | Not enough data | 

#### Growth

| Feature | HighLevel | Podium | 
|---|---|---|
| **SEO** | Feature Not Available | Not enough data | 
| **Site Analytics** | 8.5 (48 reviews) | Not enough data | 
| **Marketing Tools** | 9.5 (47 reviews) | Not enough data | 
| **E-Commerce** | 8.0 (49 reviews) | Not enough data | 
| **Hosting** | 8.3 (46 reviews) | Not enough data | 

#### Content

| Feature | HighLevel | Podium | 
|---|---|---|
| **Email Integrations** | 9.1 (50 reviews) | Not enough data | 
| **Content Management** | 8.8 (48 reviews) | Not enough data | 
| **Permissions** | 8.9 (46 reviews) | Not enough data | 
| **WordPress Tool** | 8.5 (39 reviews) | Not enough data | 

#### Support

| Feature | HighLevel | Podium | 
|---|---|---|
| **Customer Support** | 8.3 (48 reviews) | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **HighLevel** | N/A | N/A |
| **Podium** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | HighLevel | Podium | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (10):** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations), [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing), [Shared Inbox Software](https://www.g2.com/categories/shared-inbox), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management), [VoIP Providers](https://www.g2.com/categories/voip-providers), [Customer Communications Management Software](https://www.g2.com/categories/customer-communications-management), [Chatbots Software](https://www.g2.com/categories/chatbots), [Live Chat Software](https://www.g2.com/categories/live-chat), [Conversational Support Software](https://www.g2.com/categories/conversational-support)

**Unique to HighLevel (3):** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [CRM Software](https://www.g2.com/categories/crm), [Website Builder Software](https://www.g2.com/categories/website-builder)

**Unique to Podium (2):** [AI Chatbots Software](https://www.g2.com/categories/ai-chatbots), [Automotive Marketing Software](https://www.g2.com/categories/automotive-marketing)


---
## Reviewer Demographics

### By Company Size

| Segment | HighLevel | Podium | 
|---|---|---|
| **Small-Business** | 94.5% | 60.7% | 
| **Mid-Market** | 4.5% | 34.5% | 
| **Enterprise** | 1.0% | 4.8% | 

### By Industry

#### HighLevel

- **Marketing and Advertising:** 43.3%
- **Consulting:** 9.8%
- **Real Estate:** 4.9%
- **Health, Wellness and Fitness:** 4.4%
- **Professional Training & Coaching:** 4.2%
- **Information Technology and Services:** 2.9%
- **Computer Software:** 2.7%
- **Construction:** 2.0%
- **Financial Services:** 2.0%
- **E-Learning:** 1.7%
- **Other:** 21.9%

#### Podium

- **Automotive:** 19.9%
- **Retail:** 13.7%
- **Consumer Services:** 9.0%
- **Construction:** 8.1%
- **Furniture:** 6.2%
- **Hospital & Health Care:** 3.9%
- **Medical Practice:** 3.7%
- **Luxury Goods & Jewelry:** 3.5%
- **Health, Wellness and Fitness:** 2.6%
- **Insurance:** 2.5%
- **Other:** 27.0%

---
## Alternatives

### Alternatives to HighLevel

- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4096 reviews)
- [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (528 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14704 reviews)
- [Ontraport](https://www.g2.com/products/ontraport/reviews) — 4.5/5 stars (224 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2046 reviews)
- [Thryv](https://www.g2.com/products/thryv/reviews) — 4.3/5 stars (2008 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1355 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14808 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13847 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2571 reviews)

### Alternatives to Podium

- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4096 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3867 reviews)
- [Plivo](https://www.g2.com/products/plivo/reviews) — 4.5/5 stars (747 reviews)
- [Swell](https://www.g2.com/products/socialswell-inc-swell/reviews) — 4.5/5 stars (372 reviews)
- [Drift](https://www.g2.com/products/drift/reviews) — 4.4/5 stars (1256 reviews)
- [Chekkit](https://www.g2.com/products/chekkit/reviews) — 4.9/5 stars (155 reviews)
- [LiveChat](https://www.g2.com/products/livechat/reviews) — 4.5/5 stars (808 reviews)
- [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) — 4.3/5 stars (6979 reviews)
- [Front](https://www.g2.com/products/front/reviews) — 4.6/5 stars (2483 reviews)
- [Twilio](https://www.g2.com/products/twilio/reviews) — 4.1/5 stars (523 reviews)

---
## Top Discussions

### HighLevel

- Title: [How are other agencies working around HighLevel’s limits for bigger or more custom clients?](https://www.g2.com/discussions/how-are-other-agencies-working-around-highlevel-s-limits-for-bigger-or-more-custom-clients) — 3 comments, 1 upvote
  > **Top comment:** "<p><span style="color: rgb(0, 0, 0);">Try automating pipeline stage movement in HighLevel. You can set workflows to move deals automatically (like from..."
- Title: [What is high level app?](https://www.g2.com/discussions/what-is-high-level-app) — 2 comments
  > **Top comment:** "HighLevel as several mobile app options. You can contract with HighLevel to have them build your own branded app or you can use their Grey Labeled app called..."
- Title: [Has pricing and “hidden” add‑ons changed how you package HighLevel to your own clients?](https://www.g2.com/discussions/has-pricing-and-hidden-add-ons-changed-how-you-package-highlevel-to-your-own-clients) — 1 comment
  > **Top comment:** "<p><span style="color: rgb(0, 0, 0);">For better CRM organization, use automated tags in HighLevel workflows instead of manual tagging. Define clear tag..."
- Title: [What tips do you have for keeping email and SMS healthy when the tech side feels fragile?](https://www.g2.com/discussions/what-tips-do-you-have-for-keeping-email-and-sms-healthy-when-the-tech-side-feels-fragile) — 1 comment, 1 upvote
  > **Top comment:** "<p><span style="color: rgb(0, 0, 0);">You might want to explore HighLevel's conditional logic in workflows. This lets workflows make decisions based on lead..."
- Title: [How are you handling HighLevel’s steep learning curve without losing days of billable time?](https://www.g2.com/discussions/how-are-you-handling-highlevel-s-steep-learning-curve-without-losing-days-of-billable-time) — 1 comment
  > **Top comment:** "<p><span style="color: rgb(0, 0, 0);">Have you tried using HighLevel's workflow automation for lead follow-up? You can set up automated sequences that send..."

### Podium

- Title: [How can I make people interact with the chat feature better?](https://www.g2.com/discussions/24096-how-can-i-make-people-interact-with-the-chat-feature-better) — 3 comments, 3 upvotes
  > **Top comment:** "Let them know about how easy it is to connect to the company they are using. It's a direct connection between the customer and service techs."
- Title: [Is podium a CRM?](https://www.g2.com/discussions/is-podium-a-crm) — 2 comments
  > **Top comment:** "No, podium is not a CRM. I would call it an online reputation management platform. It helps get and manage, google reviews along with unifying customer..."
- Title: [What does the company podium do?](https://www.g2.com/discussions/what-does-the-company-podium-do) — 2 comments
  > **Top comment:** "Provides an expensive platform small business owners can use to solicit customer reviews on Google maps. "
- Title: [How do I edit my templates ( If this is not a permissions issues )](https://www.g2.com/discussions/how-do-i-edit-my-templates-if-this-is-not-a-permissions-issues) — 2 comments, 1 upvote
  > **Top comment:** "If it is not a permissions issue then to be honest I am not sure.  You can create new templates.  When I login to Podium on a computer it tells me that you..."
- Title: [On an Android phone is there a way other than Google Play Store to download Podium to my cell phone?](https://www.g2.com/discussions/on-an-android-phone-is-there-a-way-other-than-google-play-store-to-download-podium-to-my-cell-phone) — 2 comments, 1 upvote
  > **Top comment:** "Aptoid has been designed according to Google standards, and the experience is almost as good as the Play Store with a well-designed user interface"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/highlevel-vs-podium)