Introducing G2.ai, the future of software buying.Try now
Compare Higher Logic Thrive and Surefire Local 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
ToucanTech
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Planable
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Cloud Campaign
Visit Website
At a Glance
Market Segments
Small-Business (55.3% of reviews)
Small-Business (91.2% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Higher Logic Thrive
Star Rating
(429)4.4 out of 5
Market Segments
Small-Business (55.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Higher Logic ThriveSurefire Local
Star Rating
(57)4.6 out of 5
Market Segments
Small-Business (91.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Surefire LocalSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Higher Logic Thrive excels in email marketing capabilities, particularly in "Building and Personalizing Emails" with a score of 8.7, while Surefire Local struggles in this area with a score of only 6.3. Reviewers mention that Thrive's email features allow for more customization and effective outreach.
- Reviewers mention that Surefire Local shines in "Ease of Setup" with a score of 9.6, significantly higher than Higher Logic Thrive's score of 7.9. Users on G2 appreciate the straightforward onboarding process and user-friendly interface of Surefire Local.
- G2 users highlight that Higher Logic Thrive offers superior "Lead Management" features, scoring 7.9 compared to Surefire Local's 6.3. Reviewers say that Thrive's "Lead Scoring and Grading" and "Lead Nurturing" functionalities are particularly robust, helping businesses effectively track and manage leads.
- Users report that Surefire Local provides better "Quality of Support" with a score of 9.3, while Higher Logic Thrive has a score of 8.9. Reviewers mention that Surefire Local's customer service is responsive and helpful, which is crucial for small businesses needing immediate assistance.
- Reviewers mention that Higher Logic Thrive has a more comprehensive "Reporting and Dashboards" feature, scoring 9.2, compared to Surefire Local's 6.3. Users on G2 appreciate Thrive's ability to generate detailed reports that help in analyzing marketing performance effectively.
- Users say that Higher Logic Thrive's "Community Building" features, scoring 8.8, are more advanced than those of Surefire Local, which scored 6.3. Reviewers highlight Thrive's capabilities in fostering engagement and interaction within communities, making it a preferred choice for organizations focused on member engagement.
Pricing
Entry-Level Pricing
Higher Logic Thrive
No pricing availableSurefire Local
No pricing availableFree Trial
Higher Logic Thrive
No trial information availableSurefire Local
No trial information availableRatings
Meets Requirements
8.5
371
9.1
42
Ease of Use
8.1
373
9.1
43
Ease of Setup
7.8
233
9.2
31
Ease of Admin
8.3
247
9.6
31
Quality of Support
8.9
361
9.1
42
Has the product been a good partner in doing business?
9.0
241
9.6
31
Product Direction (% positive)
9.1
356
9.1
38
Features by Category
Email Marketing
8.7
155
5.3
6
9.0
157
5.3
6
8.6
154
5.3
6
8.4
88
6.1
6
Online Marketing
7.8
87
5.0
6
8.2
86
5.0
6
8.6
108
4.7
6
8.2
128
5.3
6
8.3
78
5.3
6
Lead Management
7.9
58
5.3
6
8.0
68
5.3
6
8.5
77
5.3
6
8.4
42
5.3
6
8.2
42
6.3
5
8.4
65
7.3
5
8.2
42
6.3
5
7.9
52
6.3
5
Campaign Management
Feature Not Available
6.3
5
8.3
61
Feature Not Available
Feature Not Available
6.7
5
Feature Not Available
6.3
5
Social
Feature Not Available
6.3
5
Feature Not Available
6.3
5
Feature Not Available
6.3
5
Feature Not Available
6.3
5
Feature Not Available
7.0
5
Reporting & Analytics
8.5
147
6.7
5
Feature Not Available
6.3
5
7.5
57
6.0
5
Feature Not Available
6.3
5
Feature Not Available
6.3
5
Platform
8.2
69
6.3
5
8.0
61
5.7
5
8.7
75
6.3
5
8.1
31
Feature Not Available
7.5
36
5.0
5
8.7
77
5.0
5
7.7
39
5.0
5
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.2
71
5.0
5
8.1
58
5.0
5
7.9
41
5.0
5
Listing Management
Not enough data
9.0
20
Not enough data
9.0
19
Not enough data
9.2
16
Not enough data
9.0
18
Performance
Not enough data
9.4
19
Not enough data
9.2
22
Local Search Optimization
Not enough data
8.6
25
Not enough data
8.8
26
Not enough data
9.2
26
Not enough data
8.9
26
Not enough data
8.5
25
Not enough data
9.1
26
Content & Collaboration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Community Building
6.8
31
Not enough data
7.8
59
Not enough data
8.0
14
Not enough data
Feature Not Available
Not enough data
8.2
15
Not enough data
8.3
16
Not enough data
Community Improvement
7.9
18
Not enough data
7.4
15
Not enough data
7.3
14
Not enough data
6.7
13
Not enough data
Customer Analytics
7.7
48
Not enough data
8.0
60
Not enough data
7.8
63
Not enough data
7.0
27
Not enough data
Community Management
7.6
47
Not enough data
7.2
50
Not enough data
8.3
15
Not enough data
Community Analytics
8.5
17
Not enough data
7.6
13
Not enough data
8.0
17
Not enough data
8.3
16
Not enough data
Agentic AI - Online Community Management
7.3
5
Not enough data
6.3
5
Not enough data
7.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Consumer Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.3
5
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media Monitoring
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
Not enough data
In-House Management
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Higher Logic Thrive and Surefire Local are categorized as Marketing Automation
Unique Categories
Higher Logic Thrive is categorized as Online Community Management
Surefire Local is categorized as Local Listing Management, Local SEO, Marketing Analytics, Online Reputation Management, Social Media Management, and Multi-Location Marketing Platforms
Reviews
Reviewers' Company Size
Higher Logic Thrive
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Surefire Local
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Non-Profit Organization Management
36.1%
Hospital & Health Care
5.7%
Marketing and Advertising
5.0%
Education Management
4.5%
Higher Education
2.9%
Other
45.8%
Construction
70.2%
Consumer Services
7.0%
Legal Services
5.3%
Marketing and Advertising
3.5%
Wholesale
1.8%
Other
12.3%
Discussions
CEO AMA?
1 Comment
JP
Hi Becca! Without a lot of context, we would say an Ask Me Anything (AMA) with the CEO could be a good way to boost engagement, as long as your member base...Read more
What benefits do these users get from the online community?
1 Comment
Official Response from Higher Logic Thrive
We often hear from our association customers that their community has become their members’ number one benefit. In an online member community, your members...Read more
What is an online community platform?
1 Comment
Official Response from Higher Logic Thrive
An online community is a dedicated online space created by an organization where users can connect with each other and with you.Read more
Why do I need a local marketing platform?
1 Comment
Official Response from Surefire Local
Our platform is ideal for companies who want to grow their business and they want to get more of their share of leads in the market (to drive new leads and...Read more
Surefire Local has no more discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
