Introducing G2.ai, the future of software buying.Try now
Compare Heap and Looker 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Adcredo
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Omni Analytics
Visit Website
At a Glance
Market Segments
Mid-Market (54.1% of reviews)
Mid-Market (60.7% of reviews)
Entry-Level Pricing
Free 10000 Sessions Per Month
No pricing available
Heap
Star Rating
(1,094)4.4 out of 5
Market Segments
Mid-Market (54.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free 10000 Sessions Per Month
Browse all 4 pricing plansLooker
Star Rating
(1,581)4.4 out of 5
Market Segments
Mid-Market (60.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about LookerSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Heap | by Contentsquare excels in Click Tracking with a score of 9.4, allowing for detailed insights into user interactions, while Looker’s score of 8.4 in Click Tracking indicates it may not capture the same level of detail.
- Reviewers mention that Heap's Standard Event Tracking feature is highly praised with a score of 9.0, providing users with robust tracking capabilities, whereas Looker’s score of 8.3 suggests it may not offer the same depth in event tracking.
- G2 users highlight that Looker shines in Custom Reports and Dashboards with a score of 9.0, making it easier for users to tailor their reporting needs, while Heap's score of 8.3 indicates it may have less flexibility in this area.
- Users on G2 report that Heap | by Contentsquare has a strong performance in Retention metrics with a score of 8.0, which is slightly lower than Looker’s score of 8.3, suggesting Looker may provide better insights into user retention strategies.
- Reviewers mention that Looker’s Data Visualization capabilities are rated at 8.3, which is competitive, but Heap’s focus on Graphs and Charts with a score of 8.2 may not be as visually compelling, indicating a potential area for improvement.
- Users say that both products have strong Quality of Support ratings at 8.7, but Heap | by Contentsquare’s slightly lower score in Ease of Setup (8.5) compared to Looker (8.0) suggests that Looker may offer a more user-friendly onboarding experience.
Pricing
Entry-Level Pricing
Heap
Free
Free
10000 Sessions Per Month
Find product-market fit
- Up to 10K monthly sessions
- Core analytics charts
- Unlimited enrichment sources
Looker
No pricing availableFree Trial
Heap
Free Trial is available
Looker
Free Trial is available
Ratings
Meets Requirements
8.6
856
8.7
1,082
Ease of Use
8.1
865
8.2
1,087
Ease of Setup
8.5
313
8.2
566
Ease of Admin
8.6
317
8.3
429
Quality of Support
8.7
679
8.6
920
Has the product been a good partner in doing business?
8.8
299
8.9
407
Product Direction (% positive)
8.7
794
8.8
1,014
Features by Category
Reports
Not enough data
8.6
657
|
Verified
Not enough data
8.2
614
|
Verified
Not enough data
8.2
653
|
Verified
Not enough data
8.3
526
|
Verified
Not enough data
8.7
655
|
Verified
Self Service
Not enough data
8.4
619
|
Verified
Not enough data
8.6
635
|
Verified
Not enough data
8.4
608
|
Verified
Not enough data
8.1
614
|
Verified
Not enough data
8.3
586
|
Verified
Not enough data
7.7
499
|
Verified
Advanced Analytics
Not enough data
7.6
428
|
Verified
Not enough data
8.4
627
|
Verified
Not enough data
8.0
510
|
Verified
Building Reports
Not enough data
8.3
384
|
Verified
Not enough data
8.3
392
|
Verified
Not enough data
8.0
354
|
Verified
Not enough data
8.1
328
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
Not enough data
8.6
657
|
Verified
Not enough data
8.2
614
|
Verified
Not enough data
8.2
653
|
Verified
Not enough data
8.3
526
|
Verified
Not enough data
8.7
655
|
Verified
Reports
Not enough data
8.5
108
Not enough data
8.5
107
Not enough data
8.0
102
Generative AI
Not enough data
7.0
101
Not enough data
7.1
101
Visualization
Not enough data
8.5
111
Not enough data
8.4
110
Not enough data
8.6
111
Not enough data
8.3
110
Data Updates
Not enough data
8.1
108
Not enough data
8.3
106
Collaboration
Not enough data
8.4
107
Not enough data
8.0
107
Not enough data
8.0
103
Data Updates
Not enough data
7.9
138
Not enough data
8.0
141
Not enough data
8.5
144
Reports
Not enough data
8.6
657
|
Verified
Not enough data
8.2
614
|
Verified
Not enough data
8.2
653
|
Verified
Not enough data
8.3
526
|
Verified
Not enough data
8.7
655
|
Verified
Data Preparation
Not enough data
8.4
281
|
Verified
Not enough data
8.2
259
|
Verified
Data Modeling and Blending
Not enough data
8.4
309
|
Verified
Not enough data
8.7
326
|
Verified
Not enough data
8.3
309
|
Verified
Generative AI
Not enough data
7.1
88
Not enough data
7.1
86
Agentic AI - Analytics Platforms
Not enough data
7.2
39
Not enough data
7.3
38
Not enough data
7.3
38
Not enough data
7.1
39
Not enough data
7.3
39
Not enough data
7.4
38
Not enough data
7.6
37
Self Service
Not enough data
8.4
619
|
Verified
Not enough data
8.6
635
|
Verified
Not enough data
8.4
608
|
Verified
Not enough data
8.1
614
|
Verified
Not enough data
8.3
586
|
Verified
Not enough data
7.7
499
|
Verified
Deployment & Integration - Analytics Platforms
Not enough data
8.0
35
Not enough data
8.1
34
Not enough data
7.7
33
Not enough data
8.3
34
Advanced Analytics
Not enough data
7.6
428
|
Verified
Not enough data
8.4
627
|
Verified
Not enough data
8.0
510
|
Verified
Performance & Scalability - Analytics Platforms
Not enough data
8.1
35
Not enough data
7.9
34
Advanced Analytics & Modeling - Analytics Platforms
Not enough data
7.8
34
Not enough data
7.2
34
Not enough data
7.3
34
Agentic AI Capabilities - Analytics Platforms
Not enough data
7.2
34
Not enough data
7.5
34
Not enough data
7.7
34
Not enough data
7.4
34
Personalized Intelligence - Analytics Platforms
Not enough data
7.7
34
Not enough data
7.2
35
Not enough data
7.6
34
Building Reports
Not enough data
8.3
384
|
Verified
Not enough data
8.3
392
|
Verified
Not enough data
8.0
354
|
Verified
Not enough data
8.1
328
|
Verified
Reports
Not enough data
8.6
657
|
Verified
Not enough data
8.2
614
|
Verified
Not enough data
8.2
653
|
Verified
Not enough data
8.3
526
|
Verified
Not enough data
8.7
655
|
Verified
Self Service
Not enough data
8.4
619
|
Verified
Not enough data
8.6
635
|
Verified
Not enough data
8.4
608
|
Verified
Not enough data
8.1
614
|
Verified
Not enough data
8.3
586
|
Verified
Not enough data
7.7
499
|
Verified
Building Reports
Not enough data
8.3
384
|
Verified
Not enough data
8.3
392
|
Verified
Not enough data
8.0
354
|
Verified
Not enough data
8.1
328
|
Verified
Metrics
8.6
397
8.8
238
8.4
365
8.7
238
8.3
327
8.4
223
9.0
398
8.3
225
8.8
391
8.4
214
8.0
305
8.3
224
8.1
279
8.4
218
8.7
347
8.5
229
8.7
368
8.3
221
Reporting
8.6
365
8.4
240
8.0
293
Feature Not Available
8.7
330
8.6
241
8.3
358
8.5
244
8.2
205
8.1
198
8.4
225
8.4
204
8.3
375
9.0
253
Other
8.4
339
8.7
225
8.0
185
8.6
208
7.6
192
8.4
200
8.2
214
8.7
215
8.1
149
8.7
206
8.0
45
8.2
178
7.9
47
8.3
190
Agentic AI - Digital Analytics
Not enough data
7.6
16
Not enough data
7.8
15
Not enough data
7.8
16
Not enough data
7.9
16
Administration
8.4
274
8.4
216
8.6
99
8.3
193
8.6
412
8.5
245
8.7
388
8.6
239
User Identification
8.1
41
Not enough data
8.6
94
Not enough data
8.5
68
Not enough data
Tracking & Reporting
8.6
102
Not enough data
8.4
93
Not enough data
8.1
80
Not enough data
8.1
97
Not enough data
8.2
96
Not enough data
8.4
90
Not enough data
Metrics
8.3
65
Not enough data
7.9
51
Not enough data
8.0
56
Not enough data
8.2
57
Not enough data
8.4
68
Not enough data
User Behavior
9.4
83
Not enough data
9.0
73
Not enough data
9.0
69
Not enough data
A/B Testing
9.1
52
Not enough data
8.9
24
Not enough data
9.3
61
Not enough data
9.3
44
Not enough data
Visitor Information
9.3
66
Not enough data
8.9
61
Not enough data
Agentic AI - Session Replay
Not enough data
Not enough data
Product Analytics
8.3
300
Not enough data
8.7
358
Not enough data
8.5
327
Not enough data
8.7
351
Not enough data
7.9
105
Not enough data
8.4
223
Not enough data
7.8
92
Not enough data
8.3
254
Not enough data
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.6
85
Not enough data
8.4
87
Not enough data
8.6
83
Not enough data
8.2
69
Not enough data
7.8
72
Not enough data
7.3
49
Not enough data
Administration
8.1
69
Not enough data
8.2
50
Not enough data
8.5
65
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
9.2
30
Not enough data
9.2
31
Not enough data
Platform Data
9.1
32
Not enough data
8.7
34
Not enough data
9.2
33
Not enough data
8.9
33
Not enough data
Platform Additional Functionality
9.2
33
Not enough data
8.9
31
Not enough data
7.9
15
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Survey Management
8.7
18
Not enough data
9.1
23
Not enough data
9.0
26
Not enough data
9.3
25
Not enough data
Process Management
9.1
23
Not enough data
9.1
23
Not enough data
9.4
26
Not enough data
9.3
25
Not enough data
System Management
9.4
20
Not enough data
9.3
14
Not enough data
Agentic AI - Sales Analytics
Not enough data
7.0
11
Not enough data
7.6
11
Not enough data
6.7
11
Not enough data
7.4
12
Not enough data
7.3
11
Data Sourcing
Not enough data
8.8
203
Not enough data
8.8
220
Not enough data
8.6
188
Not enough data
8.8
224
Not enough data
8.7
208
Predictive Analytics
Not enough data
8.3
152
Not enough data
8.2
148
Not enough data
8.2
146
Not enough data
8.0
164
Sales Management
Not enough data
8.4
161
Not enough data
8.2
140
Not enough data
8.6
170
Not enough data
8.7
168
Marketing Operations
Not enough data
8.6
222
|
Verified
Not enough data
8.7
241
|
Verified
Not enough data
8.5
227
|
Verified
Not enough data
8.9
244
|
Verified
Not enough data
8.3
129
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
230
|
Verified
Not enough data
8.8
260
|
Verified
Not enough data
8.5
212
|
Verified
Not enough data
8.5
213
|
Verified
Not enough data
8.4
199
|
Verified
Not enough data
7.9
119
|
Verified
Agentic AI - Marketing Analytics
Not enough data
6.8
14
Not enough data
7.7
15
Not enough data
7.4
15
Metrics
8.3
65
Not enough data
7.9
51
Not enough data
8.0
56
Not enough data
8.2
57
Not enough data
8.4
68
Not enough data
Variation Testing
8.5
37
Not enough data
Feature Not Available
Not enough data
8.7
45
Not enough data
8.6
45
Not enough data
8.3
43
Not enough data
8.2
29
Not enough data
Reporting
8.4
64
Not enough data
8.2
65
Not enough data
Personalization
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
38
Not enough data
Administration
8.1
52
Not enough data
7.8
15
Not enough data
8.5
62
Not enough data
8.9
63
Not enough data
Categories
Categories
Shared Categories
Heap and Looker are categorized as Digital Analytics
Unique Categories
Heap is categorized as E-Commerce Analytics, Product Analytics, Session Replay, Mobile App Analytics, Mobile App Optimization, Enterprise Feedback Management, and Customer Journey Analytics
Looker is categorized as Sales Analytics, Marketing Analytics, Embedded Business Intelligence, Analytics Platforms, and Data Visualization
Reviews
Reviewers' Company Size
Heap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
16.4%
Information Technology and Services
12.0%
Financial Services
9.1%
Marketing and Advertising
7.7%
Internet
5.4%
Other
49.4%
Computer Software
11.7%
Information Technology and Services
11.1%
Marketing and Advertising
8.3%
Financial Services
7.7%
Internet
6.2%
Other
55.2%
Discussions
Does Heap work with multiple domains or websites?
1 Comment
MM
yes it supports, for instance we have 5 different websites, and you can create each project for each websites and do you analysis, all you need is to just...Read more
Does Heap support multiple projects on the same account?
1 Comment
MM
yes it supports multiple projects, Under the menu accounts, settings u can add multi projects. Read more
Does Heap work well with single-page web apps built on Backbone, Angular, and other frameworks?
1 Comment
MM
It should work for sure, heap will look for user visit on the page, and event actions triggered on the components on the object the present in your page. Read more
Is looker an ETL tool?
3 Comments
AP
No, Looker is not an ETL tool. It is a Business Intelligence (BI) and Data Analytics platform that helps users visualize, explore and analyze data.Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
Which databases does Looker work with?
1 Comment
Official Response from Looker
Looker works with any SQL readable data store, including Hadoop. Looker sits in-database allowing you to access all of your row level data and leverage the...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
