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Compare GWI and Pulsar Platform 
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At a Glance
Market Segments
Mid-Market (44.8% of reviews)
Mid-Market (36.4% of reviews)
Entry-Level Pricing
Free 1 Users Per Month
No pricing available
GWI
Star Rating
(165)4.4 out of 5
Market Segments
Mid-Market (44.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1 Users Per Month
Browse all 3 pricing plansPulsar Platform
Star Rating
(35)4.2 out of 5
Market Segments
Mid-Market (36.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Pulsar PlatformSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that GWI excels in user-friendliness, with many users highlighting its intuitive interface that makes it easy to drill down into specific data for custom audiences. In contrast, while Pulsar Platform is also noted for its user-friendly design, it has fewer recent reviews, which may indicate a less active user base.
- Users say that GWI's extensive coverage of metrics and markets is a significant advantage, allowing users to find the information they need almost effortlessly. Pulsar Platform, while praised for its depth of analysis and qualitative insights, may not match GWI's breadth in audience research.
- Reviewers mention that Pulsar Platform's support team is exceptionally helpful, providing valuable resources that enhance user experience. However, GWI also receives positive feedback for its AI features that assist in formulating the right questions, indicating strong support in different areas.
- According to verified reviews, both platforms score similarly in terms of meeting user requirements, but Pulsar Platform shines in its ease of administration, which users find particularly beneficial for managing their projects efficiently.
- Users highlight that GWI's free entry-level pricing makes it accessible for a wider audience, which can be a deciding factor for many businesses. In contrast, Pulsar Platform does not have a free tier, which may limit its appeal to budget-conscious users.
- G2 reviewers note that while both platforms have strong product direction, GWI's higher overall satisfaction score reflects a more robust market presence and user trust, as evidenced by its larger number of reviews and consistent positive feedback.
Pricing
Entry-Level Pricing
GWI
FREE
Free
1 Users Per Month
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Pulsar Platform
No pricing availableFree Trial
GWI
Free Trial is available
Pulsar Platform
No trial information availableRatings
Meets Requirements
8.2
156
8.2
31
Ease of Use
8.2
157
8.1
31
Ease of Setup
8.8
129
8.7
23
Ease of Admin
8.8
68
9.2
22
Quality of Support
9.2
146
9.2
31
Has the product been a good partner in doing business?
9.1
70
9.2
22
Product Direction (% positive)
9.0
155
8.9
31
Features by Category
Social Analytics
Not enough data
7.9(won by default)
18
Not enough data
7.9(won by default)
17
Not enough data
8.2(won by default)
18
Not enough data
4.8(won by default)
7
Not enough data
5.3(won by default)
10
Not enough data
Not enough data
Not enough data
Not enough data
Reports & Dashboards
Not enough data
6.2(won by default)
18
Not enough data
6.7(won by default)
18
Not enough data
8.0(won by default)
17
Not enough data
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Feature Not Available
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Platform Content
Not enough data
Feature Not Available
Platform Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Media Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Geographic Coverage
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Audiences
8.7
149
8.3
5
Feature Not Available
6.3
5
7.9
146
Not enough data
7.9
146
8.7
5
Data Analysis
7.0
146
Not enough data
7.4
146
Not enough data
7.3
146
Not enough data
7.8
147
Not enough data
Administration
6.0
134
Not enough data
Feature Not Available
Not enough data
7.4
141
8.3
5
Agentic AI - Audience Intelligence Platforms
5.8
11
Not enough data
4.7
10
Not enough data
5.2
10
Not enough data
5.8
10
Not enough data
Monitoring & Listening
Not enough data
9.1
18
Not enough data
7.5
18
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Social Media Listening Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management & Analysis
Not enough data
7.9
17
Not enough data
8.3
18
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
GWI and Pulsar Platform are categorized as Audience Intelligence Platforms
Unique Categories
GWI has no unique categories
Pulsar Platform is categorized as Competitive Intelligence, Social Media Analytics, Social Media Listening Tools, and Media Monitoring
Reviews
Reviewers' Company Size
GWI
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pulsar Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
53.1%
Market Research
4.9%
Entertainment
4.3%
Sports
3.7%
Online Media
3.7%
Other
30.2%
Marketing and Advertising
42.4%
Public Relations and Communications
9.1%
Market Research
6.1%
Financial Services
6.1%
Telecommunications
3.0%
Other
33.3%
Alternatives
Discussions
GWI has no discussions with answers
Pulsar Platform has no discussions with answers
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