# GWI vs Infegy Starscape Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Infegy Starscape excels in organizing vast amounts of data, making it easy for users to quickly find the insights they need. One user highlighted its ability to pull meaningful insights from a large dataset of public social data, which can be invaluable for business decisions.
- **Users say** GWI has made significant improvements in its user interface, making it much easier to navigate compared to previous versions. This enhanced usability has been a consistent point of praise, with one reviewer noting the platform's drag-and-drop functionality as particularly user-friendly.
- **According to verified reviews** , Infegy Starscape stands out for its exceptional support quality, with users giving it high marks for responsiveness and helpfulness. This level of support can be crucial for teams looking to maximize their use of the platform.
- **Reviewers mention** that GWI's data feels robust and reliable, which instills confidence in the results users are getting. The simplicity of pulling audience data through its interface has been a highlight, making it easier for users to trust the insights they derive.
- **G2 reviewers report** that both platforms have similar scores in ease of setup and administration, indicating that users find both tools relatively straightforward to implement and manage. However, Infegy Starscape's specific features for audience insights and advanced filtering have received particular praise for their effectiveness.
- **Users say** that while GWI has a strong market presence and a free entry-level price, Infegy Starscape's focus on deep data analysis and historical context provides a unique advantage for businesses needing comprehensive insights from social data.



| | GWI | Infegy Starscape | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 196 | 213 | 
| **Largest Market Segment** | Mid-Market (44.9% of reviews) | Mid-Market (46.0% of reviews) | 
| **Entry Level Price** | Free 1 Users Per Month | Starting at $295.00 1 Seat Per Month | 

---
## Top Pros & Cons

### GWI

Pros:
- Ease of Use (59 reviews)
- Audience Analysis (50 reviews)

Cons:
- Inaccuracy (10 reviews)
- Limited Data (8 reviews)

### Infegy Starscape

Pros:
- Ease of Use (9 reviews)
- Customer Support (5 reviews)

Cons:
- Learning Curve (5 reviews)
- Dashboard Issues (2 reviews)

---
## Ratings Comparison
| Rating | GWI | Infegy Starscape | 
|---|---|---|
  | **Meets Requirements** | 8.1 (172 reviews) | 8.6 (169 reviews) | 
  | **Ease of Use** | 8.2 (173 reviews) | 8.3 (172 reviews) | 
  | **Ease of Setup** | 8.8 (144 reviews) | 8.8 (78 reviews) | 
  | **Ease of Admin** | 8.7 (70 reviews) | 8.7 (65 reviews) | 
  | **Quality of Support** | 9.1 (160 reviews) | 9.8 (166 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (72 reviews) | 9.6 (68 reviews) | 
  | **Product Direction (% positive)** | 8.9 (166 reviews) | 9.5 (161 reviews) | 

---
## Pricing

### GWI

#### Entry-Level Pricing

Plan: FREE

Price: Free 1 Users Per Month

Description: Grab quick insights on the fly, nice and easy

Key Features:
- Get instant insights with our AI assistant, GWI Spark
- Enjoy up to 20 prompts per month
- Dive deeper in just one click

[Browse all 3 editions](https://www.g2.com/products/gwi/pricing)

#### Free Trial

Yes

### Infegy Starscape

#### Entry-Level Pricing

Plan: AI Studio Only

Price: Starting at $295.00 1 Seat Per Month

Description: Access insights via our AI Studio! Enter a prompt and receive comprehensive insights from our social data set.

Key Features:
- Unlimited queries

[Browse all 4 editions](https://www.g2.com/products/infegy-starscape/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **GWI** | N/A | N/A |
| **Infegy Starscape** | 7.9/10 | 78 |

#### Social Analytics

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Competitor Analysis** | Not enough data | 8.3 (61 reviews) | 
| **Follower Analysis** | Not enough data | Feature Not Available | 
| **Post Performance** | Not enough data | 7.9 (56 reviews) | 
| **Paid Campaign Tracking** | Not enough data | 6.8 (36 reviews) | 
| **Attribution** | Not enough data | Feature Not Available | 
| **Hashtag Analytics** | Not enough data | 8.5 (62 reviews) | 
| **Sentiment Analysis** | Not enough data | 8.0 (72 reviews) | 

#### Reports & Dashboards

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Report Customizability** | Not enough data | 8.1 (62 reviews) | 
| **Report Exporting** | Not enough data | 8.0 (63 reviews) | 
| **Scalability** | Not enough data | 8.2 (52 reviews) | 
| **White Label** | Not enough data | 7.4 (41 reviews) | 

#### Agentic AI - Social Media Analytics

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Audience Intelligence Platforms

| Product | Score | Reviews |
|---|---|---|
| **GWI** | 6.8/10 | 165 |
| **Infegy Starscape** | 8.4/10 | 35 |

#### Audiences

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Audience Insights** | 8.8 (163 reviews) | 9.1 (34 reviews) | 
| **Influencer Identification** | Feature Not Available | 8.0 (28 reviews) | 
| **Buyer Personas** | 7.9 (150 reviews) | 7.3 (29 reviews) | 
| **Segmentation** | 7.9 (152 reviews) | 8.3 (32 reviews) | 

#### Data Analysis

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Network Analysis** | 7.0 (146 reviews) | 8.3 (28 reviews) | 
| **Dashboards** | 7.4 (151 reviews) | 8.5 (32 reviews) | 
| **Visualizations** | 7.4 (149 reviews) | 8.8 (35 reviews) | 
| **Advanced Filtering** | 7.7 (150 reviews) | 8.6 (34 reviews) | 

#### Administration

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Marketing Integrations** | 6.0 (134 reviews) | Feature Not Available | 
| **Data Exporting** | 7.4 (146 reviews) | 8.5 (28 reviews) | 

#### Agentic AI - Audience Intelligence Platforms

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Autonomous Task Execution** | 5.8 (11 reviews) | Not enough data | 
| **Cross-system Integration** | 4.7 (10 reviews) | Not enough data | 
| **Adaptive Learning** | 5.2 (10 reviews) | Not enough data | 
| **Proactive Assistance** | 5.8 (10 reviews) | Not enough data | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **GWI** | N/A | N/A |
| **Infegy Starscape** | 8.1/10 | 120 |

#### Monitoring & Listening

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Social Measurement** | Not enough data | 8.4 (108 reviews) | 
| **Influencer Identification** | Not enough data | 7.2 (94 reviews) | 
| **Brand Monitoring** | Not enough data | 8.3 (82 reviews) | 
| **Keyword Tracking** | Not enough data | 8.6 (83 reviews) | 
| **Trend Analysis** | Not enough data | 8.6 (89 reviews) | 
| **Competitor Analysis** | Not enough data | 8.3 (80 reviews) | 

#### Agentic AI - Social Media Listening Tools

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Data Management & Analysis

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Sentiment Analysis** | Not enough data | 7.9 (114 reviews) | 
| **Social Reporting** | Not enough data | 8.5 (101 reviews) | 
| **Alerts and Notifications** | Not enough data | 6.7 (60 reviews) | 
| **Advanced Data Filtering** | Not enough data | 8.0 (72 reviews) | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **GWI** | N/A | N/A |
| **Infegy Starscape** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | 
| **Industry & Locale Adaptability** | Not enough data | Not enough data | 
| **Behavioral & Adaptive Logic Guidance** | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Not enough data | 

#### Audience Access - Consumer Insights Platforms

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | 
| **Benchmarking & Norms** | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | GWI | Infegy Starscape | 
|---|---|---|
| **Dashboards & Embedded Integrations** | Not enough data | Not enough data | 
| **Embeddable Reports** | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms)

**Unique to GWI (1):** [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)

**Unique to Infegy Starscape (2):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)


---
## Reviewer Demographics

### By Company Size

| Segment | GWI | Infegy Starscape | 
|---|---|---|
| **Small-Business** | 23.0% | 34.6% | 
| **Mid-Market** | 44.9% | 46.0% | 
| **Enterprise** | 32.1% | 19.4% | 

### By Industry

#### GWI

- **Marketing and Advertising:** 52.8%
- **Market Research:** 5.6%
- **Entertainment:** 4.5%
- **Online Media:** 4.5%
- **Sports:** 3.4%
- **Public Relations and Communications:** 2.8%
- **Consumer Goods:** 2.2%
- **Computer Software:** 2.2%
- **Publishing:** 2.2%
- **Automotive:** 2.2%
- **Other:** 17.4%

#### Infegy Starscape

- **Marketing and Advertising:** 50.7%
- **Market Research:** 12.8%
- **Public Relations and Communications:** 8.1%
- **Consumer Goods:** 2.8%
- **Entertainment:** 2.4%
- **Food & Beverages:** 2.4%
- **Retail:** 1.9%
- **Research:** 1.9%
- **Management Consulting:** 1.9%
- **Online Media:** 1.4%
- **Other:** 13.7%

---
## Alternatives

### Alternatives to GWI

- [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2658 reviews)
- [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1243 reviews)
- [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) — 4.4/5 stars (3018 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23738 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1989 reviews)
- [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (792 reviews)
- [Forsta](https://www.g2.com/products/forsta/reviews) — 4.2/5 stars (335 reviews)
- [Audiense](https://www.g2.com/products/audiense/reviews) — 4.5/5 stars (247 reviews)
- [Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews) — 4.3/5 stars (311 reviews)

### Alternatives to Infegy Starscape

- [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews)
- [Quid](https://www.g2.com/products/quid-2023-10-05/reviews) — 4.3/5 stars (305 reviews)
- [Synthesio](https://www.g2.com/products/synthesio/reviews) — 4.3/5 stars (152 reviews)
- [Talkwalker by Hootsuite](https://www.g2.com/products/talkwalker-by-hootsuite/reviews) — 4.3/5 stars (137 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1215 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2658 reviews)
- [Mention](https://www.g2.com/products/mention/reviews) — 4.3/5 stars (442 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews)
- [Brand24](https://www.g2.com/products/brand24/reviews) — 4.6/5 stars (351 reviews)

---
## Top Discussions

### GWI

- Title: [What is GWI used for?](https://www.g2.com/discussions/what-is-gwi-used-for) — 1 comment
  > **Top comment:** "What GWI claims is to provide "the world’s most complete view of real people" through their database (GWI Core annual sample: 960K across 54 markets, 50K+..."

### Infegy Starscape

- Title: [What does Infegy do?](https://www.g2.com/discussions/what-does-infegy-do) — 1 comment
  > **Top comment:** "Social listening, insight mining and trend reporting."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/gwi-vs-infegy-starscape)