# Gusto vs Now Flock Benefits Administration Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Gusto excels in overall user satisfaction, with a significantly higher G2 Score compared to Now Flock Benefits Administration. Users appreciate Gusto's professional platform and its seamless integration of features, making it a preferred choice for small businesses.
- **Users say** that Gusto's user interface is easy to navigate, which contributes to a low-pressure experience. In contrast, while Now Flock Benefits Administration also receives praise for its intuitive design, it lacks the same level of user engagement and satisfaction as Gusto.
- **Reviewers mention** that Gusto's implementation process is quick and straightforward, with many highlighting the intuitive onboarding wizard. This is a stark contrast to Now Flock Benefits Administration, which, despite being easy to install, has not garnered recent reviews to support its effectiveness in onboarding.
- **According to verified reviews** , Gusto shines in time and attendance management, receiving high marks for its tracking options. Users specifically noted how easy it is to use these features, while Now Flock Benefits Administration struggles in this area, with lower ratings and fewer features dedicated to time management.
- **G2 reviewers report** that Gusto's support quality is commendable, with users appreciating the responsiveness and helpfulness of the support team. In comparison, while Now Flock Benefits Administration also has a solid support rating, it does not match the level of satisfaction reported by Gusto users.
- **Users say** that Gusto's comprehensive benefits administration features, such as easy enrollment and record management, are standout aspects of the platform. Meanwhile, Now Flock Benefits Administration is noted for its ease of navigating the benefits enrollment process, but it lacks the depth and breadth of features that Gusto offers.



| | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.9 out of 5 | 
| **Total Reviews** | 10,352 | 83 | 
| **Largest Market Segment** | Small-Business (83.9% of reviews) | Mid-Market (60.3% of reviews) | 
| **Entry Level Price** | Starting at $49.00 Per Month | No pricing available | 

---
## Top Pros & Cons

### Gusto

Pros:
- Ease of Use (5184 reviews)
- Payroll Ease (2721 reviews)

Cons:
- Missing Features (619 reviews)
- Poor Customer Support (548 reviews)

### Now Flock Benefits Administration

**Not enough data**

---
## Ratings Comparison
| Rating | Gusto | Now Flock Benefits Administration | 
|---|---|---|
  | **Meets Requirements** | 9.4 (7414 reviews) | 9.6 (59 reviews) | 
  | **Ease of Use** | 9.5 (7646 reviews) | 9.5 (59 reviews) | 
  | **Ease of Setup** | 9.3 (6224 reviews) | 9.4 (22 reviews) | 
  | **Ease of Admin** | 9.3 (2379 reviews) | 9.6 (23 reviews) | 
  | **Quality of Support** | 9.0 (6165 reviews) | 9.5 (50 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (2376 reviews) | 9.5 (23 reviews) | 
  | **Product Direction (% positive)** | 9.2 (7402 reviews) | 9.3 (53 reviews) | 

---
## Pricing

### Gusto

#### Entry-Level Pricing

Plan: Simple Plan

Price: Starting at $49.00 Per Month

Description: For small businesses or s-corps needing basic payroll.

Key Features:
- Full-service single-state payroll including W-2s and 1099s
- Basic support
-  Employee profiles and self-service

[Browse all 3 editions](https://www.g2.com/products/gusto/pricing)

#### Free Trial

Yes

### Now Flock Benefits Administration

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Core HR

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | 8.6/10 | 2798 |
| **Now Flock Benefits Administration** | 8.8/10 | 34 |

#### Core HR

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Organization Management** | 8.8 (914 reviews) | 9.1 (21 reviews) | 
| **Time, Attendance, and PTO** | 9.0 (958 reviews) | 9.2 (12 reviews) | 
| **Expense Management** | 8.1 (803 reviews) | Feature Not Available | 
| **Salary Structures** | 8.6 (851 reviews) | 8.1 (13 reviews) | 
| **Compliance** | 8.8 (880 reviews) | 9.0 (21 reviews) | 
| **Benefits Administration** | 8.8 (889 reviews) | 9.6 (25 reviews) | 

#### Generative AI

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **AI Text Summarization** | 7.2 (473 reviews) | Not enough data | 

#### Platform

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Customization ** | 8.2 (2271 reviews) | 8.4 (19 reviews) | 
| **Integration APIs** | 8.0 (2066 reviews) | 8.3 (12 reviews) | 
| **User, Role, and Access Management** | 8.9 (2313 reviews) | 8.8 (21 reviews) | 
| **Performance** | 9.2 (2352 reviews) | 9.3 (19 reviews) | 
| **Mobility** | 8.9 (2245 reviews) | 8.9 (14 reviews) | 
| **Reporting** | 8.7 (2300 reviews) | 8.8 (19 reviews) | 
| **Dashboards** | 9.1 (2290 reviews) | 9.1 (20 reviews) | 

### Payroll

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | 9.1/10 | 6673 |
| **Now Flock Benefits Administration** | N/A | N/A |

#### Employee Self Service

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Web Portal** | 9.5 (5458 reviews) ✓ Verified | Not enough data | 
| **Benefits Manager** | 8.9 (4817 reviews) ✓ Verified | Not enough data | 
| **Mobile** | 9.0 (4863 reviews) ✓ Verified | Not enough data | 

#### Administration

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Payroll Entry** | 9.4 (5288 reviews) ✓ Verified | Not enough data | 
| **Time Off Accrual** | 9.1 (4786 reviews) ✓ Verified | Not enough data | 
| **Direct Deposit** | 9.6 (5218 reviews) ✓ Verified | Not enough data | 
| **Expense Reimbursement** | 8.9 (4492 reviews) ✓ Verified | Not enough data | 
| **Pre-tax Deductions** | 9.2 (4710 reviews) ✓ Verified | Not enough data | 
| **Wage Garnishment** | 8.8 (4173 reviews) ✓ Verified | Not enough data | 
| **Approvals** | 9.1 (4389 reviews) ✓ Verified | Not enough data | 
| **Check/W-2 Printing** | 9.2 (4570 reviews) ✓ Verified | Not enough data | 
| **Check/W-2 Delivery** | 9.2 (4559 reviews) ✓ Verified | Not enough data | 

#### Taxes

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Tax Calculation** | 9.3 (5046 reviews) ✓ Verified | Not enough data | 
| **Tax Filing** | 9.2 (4866 reviews) ✓ Verified | Not enough data | 
| **Automatic Tax Payment** | Feature Not Available | Not enough data | 

#### Integration

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **API / Integration** | 8.6 (4201 reviews) ✓ Verified | Not enough data | 
| **Time Tracking Integration** | 8.8 (4146 reviews) ✓ Verified | Not enough data | 
| **Accounting Integration** | 8.8 (4203 reviews) ✓ Verified | Not enough data | 
| **Core HR Integration** | 8.6 (3907 reviews) ✓ Verified | Not enough data | 

#### Platform

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Reporting and Dashboards** | 9.0 (4683 reviews) ✓ Verified | Not enough data | 
| **User, Role, and Access Management** | 9.2 (4616 reviews) ✓ Verified | Not enough data | 
| **Performance and Reliability** | 9.3 (5147 reviews) ✓ Verified | Not enough data | 
| **Scalability** | 9.2 (4524 reviews) ✓ Verified | Not enough data | 

### Benefits Administration

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | 8.7/10 | 2800 |
| **Now Flock Benefits Administration** | 9.2/10 | 42 |

#### Benefits Administration Platform Features

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Benefits Record Management** | 9.0 (1365 reviews) | 9.5 (28 reviews) | 
| **Enrollment Planning** | 8.9 (1317 reviews) | 9.5 (29 reviews) | 
| **Third-Party Carrier Integration** | 8.4 (1223 reviews) | 9.0 (19 reviews) | 
| **Document Management** | 9.0 (1342 reviews) | 9.3 (29 reviews) | 
| **Total Compensation Statements** | 9.1 (1311 reviews) | 9.4 (18 reviews) | 
| **Self-Service Portal** | 9.2 (1357 reviews) | 9.5 (29 reviews) | 
| **Regulatory Compliance** | 9.0 (1279 reviews) | 9.1 (20 reviews) | 
| **Mobile Benefits Access** | 8.8 (1256 reviews) | 8.8 (20 reviews) | 

#### Benefits Administration Platform Features

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Benefits Record Management** | 9.0 (1365 reviews) | 9.5 (28 reviews) | 
| **Enrollment Planning** | 8.9 (1317 reviews) | 9.5 (29 reviews) | 
| **Third-Party Carrier Integration** | 8.4 (1223 reviews) | 9.0 (19 reviews) | 
| **Document Management** | 9.0 (1342 reviews) | 9.3 (29 reviews) | 
| **Total Compensation Statements** | 9.1 (1311 reviews) | 9.4 (18 reviews) | 
| **Self-Service Portal** | 9.2 (1357 reviews) | 9.5 (29 reviews) | 
| **Regulatory Compliance** | 9.0 (1279 reviews) | 9.1 (20 reviews) | 
| **Benefits Dashboards** | 9.1 (932 reviews) | 9.7 (31 reviews) | 
| **Mobile Benefits Access** | 8.8 (1256 reviews) | 8.8 (20 reviews) | 
| **Integrations / APIs** | 8.5 (1061 reviews) | 8.9 (16 reviews) | 
| **Internationalization** | 8.3 (977 reviews) | Not enough data | 
| **Mobility** | 8.9 (1043 reviews) | Not enough data | 

#### Generative AI

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **AI Text Generation** | 7.2 (840 reviews) | Not enough data | 
| **AI Text Summarization** | 7.2 (837 reviews) | Not enough data | 
| **AI Image-to-Text** | 7.1 (832 reviews) | Not enough data | 

#### Platform

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Customization ** | 8.2 (2271 reviews) | 8.4 (19 reviews) | 
| **Integration APIs** | 8.0 (2066 reviews) | 8.3 (12 reviews) | 
| **User, Role, and Access Management** | 8.9 (2313 reviews) | 8.8 (21 reviews) | 
| **Performance** | 9.2 (2352 reviews) | 9.3 (19 reviews) | 
| **Mobility** | 8.9 (2245 reviews) | 8.9 (14 reviews) | 
| **Reporting** | 8.7 (2300 reviews) | 8.8 (19 reviews) | 
| **Dashboards** | 9.1 (2290 reviews) | 9.1 (20 reviews) | 

### Time & Attendance

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | 9.4/10 | 98 |
| **Now Flock Benefits Administration** | 9.2/10 | 9 |

#### Automation

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Process Automation** | 9.1 (29 reviews) | 9.3 (7 reviews) | 

#### Logistics

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Dashboards & Reporting** | 9.0 (8 reviews) | 9.0 (5 reviews) | 
| **Data Collection** | 8.8 (21 reviews) | 9.4 (6 reviews) | 
| **Lanuguage Options** | Not enough data | 9.3 (5 reviews) | 

#### Management

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Schedule Creation Tools** | 7.6 (14 reviews) | 9.7 (5 reviews) | 
| **Schedule Management** | 9.2 (29 reviews) | 9.4 (6 reviews) | 
| **Employee Leave Management** | 10.0 (9 reviews) | 9.2 (6 reviews) | 
| **User Access** | 9.3 (10 reviews) | 9.4 (6 reviews) | 
| **User Role Access** | 9.3 (12 reviews) | 9.0 (7 reviews) | 
| **Employee Information** | 10.0 (23 reviews) | 9.6 (8 reviews) | 
| **Employee Information Automation** | Not enough data | 9.0 (7 reviews) | 

#### Monitoring

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Regulations Enforcement** | 10.0 (6 reviews) | 8.6 (6 reviews) | 
| **Compliance Monitoring** | 10.0 (7 reviews) | 8.6 (6 reviews) | 
| **Integration** | 10.0 (9 reviews) | 9.3 (5 reviews) | 

### HR Compliance

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | N/A | N/A |
| **Now Flock Benefits Administration** | 8.6/10 | 10 |

#### Platform Basics

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Interoperability** | Not enough data | 8.3 (6 reviews) | 
| **Performance** | Not enough data | 9.0 (8 reviews) | 

#### Platform Data

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Visualization** | Not enough data | 8.6 (7 reviews) | 
| **Platform Search** | Not enough data | 8.8 (7 reviews) | 
| **Alerts and Notifications** | Not enough data | 8.3 (7 reviews) | 

#### Platform Content

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Automation** | Not enough data | 8.3 (6 reviews) | 
| **File Sharing** | Not enough data | 9.2 (8 reviews) | 
| **Content Library** | Not enough data | 8.3 (6 reviews) | 

#### Generative AI

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 

### Contractor Management

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | 8.6/10 | 203 |
| **Now Flock Benefits Administration** | N/A | N/A |

#### Platform Basics

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Interoperability** | 8.5 (186 reviews) | Not enough data | 
| **Performance** | 9.2 (195 reviews) | Not enough data | 
| **Portal** | 8.9 (186 reviews) | Not enough data | 

#### Platform Performance

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Reporting** | 8.8 (193 reviews) | Not enough data | 
| **Application Monitoring** | 8.5 (179 reviews) | Not enough data | 

#### Platform Functionality

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Document management** | 9.1 (189 reviews) | Not enough data | 
| **Requalification** | 8.5 (182 reviews) | Not enough data | 
| **Compliance** | 8.8 (180 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Onboarding** | 8.9 (184 reviews) | Not enough data | 
| **Pre-qualifiation** | 8.4 (176 reviews) | Not enough data | 
| **Onsite Monitoring** | 8.1 (173 reviews) | Not enough data | 

#### Generative AI

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **AI Text Summarization** | 7.3 (159 reviews) | Not enough data | 

### Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | 10.0/10 | 6 |
| **Now Flock Benefits Administration** | N/A | N/A |

#### Performance reviews

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **360 Reviews** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Review Status Tracking** | Not enough data | Not enough data | 

#### Goals

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Goal-Setting** | 10.0 (5 reviews) | Not enough data | 
| **Company Goals And OKRs** | Not enough data | Not enough data | 

#### Feedback

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Continuous Feedback** | Not enough data | Not enough data | 
| **Requesting Feedback** | Not enough data | Not enough data | 
| **1-On-1 Meetings** | Not enough data | Not enough data | 
| **Public Praise** | Not enough data | Not enough data | 

#### Data

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Dashboards And Reports** | Not enough data | Not enough data | 
| **Historical Data** | Not enough data | Not enough data | 

#### Agentic AI - Performance Management

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

### Contractor Payments

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | 8.9/10 | 836 |
| **Now Flock Benefits Administration** | N/A | N/A |

#### Platform Basics

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Performance** | 9.2 (773 reviews) | Not enough data | 
| **Portal** | 9.2 (778 reviews) | Not enough data | 

#### Platform Administration

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Integrations** | 8.6 (711 reviews) | Not enough data | 
| **Compliance** | 9.1 (758 reviews) | Not enough data | 
| **Reporting** | 8.9 (763 reviews) | Not enough data | 

#### Platform Payment Content

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Document management** | 9.0 (760 reviews) | Not enough data | 
| **Invoicing Tool** | 8.4 (652 reviews) | Not enough data | 
| **Wage access** | 9.1 (737 reviews) | Not enough data | 

### HCM Software

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | N/A | N/A |
| **Now Flock Benefits Administration** | N/A | N/A |

#### Generative AI

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Talent Management

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | N/A | N/A |
| **Now Flock Benefits Administration** | N/A | N/A |

#### Generative AI

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Recruiting

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | N/A | N/A |
| **Now Flock Benefits Administration** | N/A | N/A |

#### Generative AI

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Talent Acquisition Suites

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | N/A | N/A |
| **Now Flock Benefits Administration** | N/A | N/A |

#### Generative AI

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 

### Onboarding

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | 8.6/10 | 2762 |
| **Now Flock Benefits Administration** | 9.1/10 | 34 |

#### Agentic AI - Onboarding

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (245 reviews) | Not enough data | 
| **Adaptive Learning** | 7.9 (245 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.8 (249 reviews) | Not enough data | 
| **Proactive Assistance** | 7.9 (250 reviews) | Not enough data | 
| **Decision Making** | 8.0 (249 reviews) | Not enough data | 

#### Platform Content

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Forms Library** | 8.7 (1160 reviews) | 9.2 (17 reviews) | 
| **E-Forms** | 9.1 (1189 reviews) | 8.9 (17 reviews) | 
| **E-Signature** | 9.3 (1194 reviews) | 9.3 (20 reviews) | 
| **Background Checks** | 8.4 (1098 reviews) | Not enough data | 
| **Offer Letter Approvals** | 8.8 (1108 reviews) | 9.6 (9 reviews) | 
| **Offer Letter Templates** | 8.6 (1100 reviews) | 9.4 (9 reviews) | 

#### Platform Additional Functionality

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Self-Service Portal** | 9.3 (1169 reviews) | 9.5 (19 reviews) | 
| **Automated Team Introductions** | 8.8 (1095 reviews) | 9.2 (10 reviews) | 
| **Compliance Training** | 8.5 (1072 reviews) | 8.9 (6 reviews) | 
| **Automated Onboarding Workflows** | 8.9 (1122 reviews) | 9.7 (15 reviews) | 
| **Onboarding Notifications** | 9.1 (1147 reviews) | 9.5 (19 reviews) | 

#### Platform Data

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Time-to-Productivity Reporting** | 8.4 (1021 reviews) | 8.6 (7 reviews) | 
| **Onboarding Process Reporting** | 8.7 (1063 reviews) | 9.3 (14 reviews) | 
| **Visualization** | 8.8 (1043 reviews) | 8.5 (8 reviews) | 

#### Platform

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Customization ** | 8.2 (2271 reviews) | 8.4 (19 reviews) | 
| **Integration APIs** | 8.0 (2066 reviews) | 8.3 (12 reviews) | 
| **User, Role, and Access Management** | 8.9 (2313 reviews) | 8.8 (21 reviews) | 
| **Performance** | 9.2 (2352 reviews) | 9.3 (19 reviews) | 
| **Mobility** | 8.9 (2245 reviews) | 8.9 (14 reviews) | 
| **Reporting** | 8.7 (2300 reviews) | 8.8 (19 reviews) | 
| **Dashboards** | 9.1 (2290 reviews) | 9.1 (20 reviews) | 

#### Recruiting and Onboarding

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Interview Scheduling** | 8.0 (995 reviews) | Not enough data | 
| **Onboarding** | 9.0 (1166 reviews) | 9.4 (20 reviews) | 

### Employee Engagement

| Product | Score | Reviews |
|---|---|---|
| **Gusto** | N/A | N/A |
| **Now Flock Benefits Administration** | 8.9/10 | 32 |

#### Platform Basics

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Performance Benchmarking** | Not enough data | 8.0 (5 reviews) | 
| **Reporting & Dashboards** | Not enough data | 9.2 (8 reviews) | 
| **Interoperability** | Not enough data | Not enough data | 

#### Platform Content

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Employee Pulse Surveys** | Not enough data | 8.3 (5 reviews) | 
| **Survey Customization** | Not enough data | 9.2 (6 reviews) | 
| **Goal and Challenge Creation** | Not enough data | 9.3 (5 reviews) | 
| **Science-based templates** | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Employee Segmenting** | Not enough data | 9.2 (8 reviews) | 
| **Goal and Challenge Creation** | Not enough data | 9.3 (5 reviews) | 
| **Peer Recognition** | Not enough data | 8.7 (5 reviews) | 
| **Social Feedback Portal** | Not enough data | Not enough data | 

#### Platform

| Feature | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Customization ** | 8.2 (2271 reviews) | 8.4 (19 reviews) | 
| **Integration APIs** | 8.0 (2066 reviews) | 8.3 (12 reviews) | 
| **User, Role, and Access Management** | 8.9 (2313 reviews) | 8.8 (21 reviews) | 
| **Performance** | 9.2 (2352 reviews) | 9.3 (19 reviews) | 
| **Mobility** | 8.9 (2245 reviews) | 8.9 (14 reviews) | 
| **Reporting** | 8.7 (2300 reviews) | 8.8 (19 reviews) | 
| **Dashboards** | 9.1 (2290 reviews) | 9.1 (20 reviews) | 

---
## Categories
**Shared Categories (4):** [Time & Attendance Software](https://www.g2.com/categories/time-attendance), [Onboarding Software](https://www.g2.com/categories/onboarding-software), [Benefits Administration Software](https://www.g2.com/categories/benefits-administration), [Core HR Software](https://www.g2.com/categories/core-hr)

**Unique to Gusto (5):** [ Contractor Payment Software](https://www.g2.com/categories/contractor-payments), [Contractor Management Software](https://www.g2.com/categories/contractor-management), [Payroll Software](https://www.g2.com/categories/payroll), [HCM Software](https://www.g2.com/categories/hcm-software), [Performance Management Software](https://www.g2.com/categories/performance-management)

**Unique to Now Flock Benefits Administration (2):** [Employee Engagement Software](https://www.g2.com/categories/employee-engagement), [HR Compliance Software](https://www.g2.com/categories/hr-compliance)


---
## Reviewer Demographics

### By Company Size

| Segment | Gusto | Now Flock Benefits Administration | 
|---|---|---|
| **Small-Business** | 83.9% | 35.9% | 
| **Mid-Market** | 15.6% | 60.3% | 
| **Enterprise** | 0.5% | 3.8% | 

### By Industry

#### Gusto

- **Non-Profit Organization Management:** 5.7%
- **Accounting:** 4.9%
- **Computer Software:** 4.9%
- **Health, Wellness and Fitness:** 4.9%
- **Hospital & Health Care:** 4.8%
- **Mental Health Care:** 4.6%
- **Marketing and Advertising:** 4.5%
- **Information Technology and Services:** 3.7%
- **Medical Practice:** 3.7%
- **Construction:** 2.8%
- **Other:** 55.7%

#### Now Flock Benefits Administration

- **Insurance:** 10.3%
- **Marketing and Advertising:** 7.7%
- **Staffing and Recruiting:** 5.1%
- **Public Relations and Communications:** 5.1%
- **Computer Software:** 5.1%
- **Hospital & Health Care:** 3.8%
- **Recreational Facilities and Services:** 3.8%
- **Pharmaceuticals:** 3.8%
- **Biotechnology:** 3.8%
- **Consumer Electronics:** 3.8%
- **Other:** 47.4%

---
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- [Workday HCM](https://www.g2.com/products/workday-hcm/reviews) — 4.1/5 stars (1620 reviews)
- [APS](https://www.g2.com/products/aps-aps/reviews) — 4.6/5 stars (826 reviews)

### Alternatives to Now Flock Benefits Administration

- [Ease](https://www.g2.com/products/employee-navigator-ease/reviews) — 4.6/5 stars (1446 reviews)
- [Rippling](https://www.g2.com/products/rippling/reviews) — 4.8/5 stars (12670 reviews)
- [HR Plus](https://www.g2.com/products/trinet-hr-plus/reviews) — 3.9/5 stars (465 reviews)
- [Employee Navigator](https://www.g2.com/products/employee-navigator/reviews) — 4.6/5 stars (161 reviews)
- [Paylocity](https://www.g2.com/products/paylocity/reviews) — 4.4/5 stars (5311 reviews)
- [ADP Workforce Now](https://www.g2.com/products/adp-workforce-now/reviews) — 4.2/5 stars (4213 reviews)
- [Dayforce](https://www.g2.com/products/dayforce/reviews) — 4.2/5 stars (956 reviews)
- [Workday HCM](https://www.g2.com/products/workday-hcm/reviews) — 4.1/5 stars (1620 reviews)
- [BambooHR](https://www.g2.com/products/bamboohr/reviews) — 4.4/5 stars (5054 reviews)
- [Kallidus](https://www.g2.com/products/kallidus/reviews) — 4.3/5 stars (391 reviews)

---
## Top Discussions

### Gusto

- Title: [Is there an app for Gusto payroll?](https://www.g2.com/discussions/is-there-an-app-for-gusto-payroll) — 4 comments, 1 upvote
  > **Top comment:** "No, only for employees. You can only run payroll using a browser."
- Title: [Is gusto payroll safe?](https://www.g2.com/discussions/is-gusto-payroll-safe) — 3 comments, 6 upvotes
  > **Top comment:** "Yes, it is secure"
- Title: [What is Gusto used for?](https://www.g2.com/discussions/what-is-gusto-used-for) — 2 comments
  > **Top comment:** "payroll"
- Title: [What is gusto payroll?](https://www.g2.com/discussions/what-is-gusto-payroll) — 2 comments
  > **Top comment:** "Gusto payroll is a web client platform where you can perform payment for an employees or contractor for your owned business. Simply it is your accounting..."
- Title: [Why doesn't Gusto take responsibility and rectify the pay problems that they have caused?](https://www.g2.com/discussions/25111-why-doesn-t-gusto-take-responsibility-and-rectify-the-pay-problems-that-they-have-caused) — 2 comments, 3 upvotes *(includes official response)*
  > **Top comment:** "Hi there, we see you've been in touch with several customer support advocates and managers to help go through the situation as well as provide options for..."

### Now Flock Benefits Administration

No discussions available for this product.

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/gusto-vs-now-flock-benefits-administration)