# GrowSurf vs ReferralCandy Comparison
---
## AI Generated Summary
- **G2 reviewers report** that ReferralCandy excels in user satisfaction, with many praising its straightforward management of referral programs. Users appreciate the platform's ability to track referrals and rewards efficiently, eliminating the need for manual checks or spreadsheets.
- **Users say** that GrowSurf stands out for its exceptional customer support, with one reviewer highlighting the responsiveness of their support team. This level of assistance can be crucial for users who may need quick solutions during their referral program implementation.
- **According to verified reviews** , ReferralCandy is noted for its ease of setup, with users describing the onboarding process as intuitive and seamless. This feature allows businesses to quickly integrate the platform into their existing tools, making it a popular choice for small businesses.
- **Reviewers mention** that while GrowSurf offers a self-service design that appeals to users, it may not be as robust in terms of overall functionality compared to ReferralCandy. Users have expressed that ReferralCandy's features are more comprehensive for managing larger referral programs.
- **G2 reviewers highlight** that ReferralCandy has a larger market presence among small businesses, with a significant percentage of reviews coming from this segment. This suggests that it may be better suited for small businesses looking for a reliable referral solution.
- **Users report** that while both platforms have high ratings for ease of use, GrowSurf slightly edges out in this area. However, ReferralCandy's strong customer support and dependable tracking features make it a compelling option for those prioritizing reliability in their referral programs.



| | GrowSurf | ReferralCandy | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 10 | 110 | 
| **Largest Market Segment** | Small-Business (60.0% of reviews) | Small-Business (88.1% of reviews) | 
| **Entry Level Price** | Starting at $179.00 Per Month | Starting at $47.00 | 

---
## Top Pros & Cons

### GrowSurf

Pros:
- Customer Support (3 reviews)
- Easy Setup (3 reviews)

Cons:
- Lack of Guidance (2 reviews)
- Referral Issues (2 reviews)

### ReferralCandy

Pros:
- Customer Support (6 reviews)
- Easy Setup (5 reviews)

Cons:
- Connection Issues (1 reviews)
- Limited Customization (1 reviews)

---
## Ratings Comparison
| Rating | GrowSurf | ReferralCandy | 
|---|---|---|
  | **Meets Requirements** | 8.6 (6 reviews) | 8.3 (73 reviews) | 
  | **Ease of Use** | 9.0 (7 reviews) | 8.3 (74 reviews) | 
  | **Ease of Setup** | 7.8 (6 reviews) | 7.7 (55 reviews) | 
  | **Ease of Admin** | Not enough data | 8.2 (48 reviews) | 
  | **Quality of Support** | 10.0 (6 reviews) | 9.0 (70 reviews) | 
  | **Has the product been a good partner in doing business?** | Not enough data | 8.9 (47 reviews) | 
  | **Product Direction (% positive)** | 8.3 (7 reviews) | 8.4 (58 reviews) | 

---
## Pricing

### GrowSurf

#### Entry-Level Pricing

Plan: Startup

Price: Starting at $179.00 Per Month

Description: Perfect for companies just getting started with referral marketing

Key Features:
- 2,500 participants
- 2 campaigns
- 2 team members

[Browse all 3 editions](https://www.g2.com/products/growsurf/pricing)

#### Free Trial

Yes

### ReferralCandy

#### Entry-Level Pricing

Plan: Premium

Price: Starting at $47.00

Description: For small businesses getting started

Key Features:
- Automated referral program
- Unlimited customers & advocates
- Dashboard & data reports

[Browse all 3 editions](https://www.g2.com/products/referralcandy/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Customer Advocacy

| Product | Score | Reviews |
|---|---|---|
| **GrowSurf** | N/A | N/A |
| **ReferralCandy** | N/A | N/A |

#### Agentic AI - Customer Advocacy

| Feature | GrowSurf | ReferralCandy | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Brand Advocacy

| Product | Score | Reviews |
|---|---|---|
| **GrowSurf** | N/A | N/A |
| **ReferralCandy** | N/A | N/A |

#### Discovery

| Feature | GrowSurf | ReferralCandy | 
|---|---|---|
| **Referral Program** | Not enough data | Not enough data | 
| **Incentives** | Not enough data | Not enough data | 
| **3rd-Party Trends** | Not enough data | Not enough data | 

#### Insight

| Feature | GrowSurf | ReferralCandy | 
|---|---|---|
| **Monitoring** | Not enough data | Not enough data | 
| **Adoption Insight** | Not enough data | Not enough data | 
| **Engagement Analysis** | Not enough data | Not enough data | 

#### Mobile

| Feature | GrowSurf | ReferralCandy | 
|---|---|---|
| **Mobile Optimization** | Not enough data | Not enough data | 

#### Platform

| Feature | GrowSurf | ReferralCandy | 
|---|---|---|
| **Multichannel Sharing** | Not enough data | Not enough data | 
| **Forum** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 
| **Content Distribution** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Customer Advocacy Software](https://www.g2.com/categories/customer-advocacy)




---
## Reviewer Demographics

### By Company Size

| Segment | GrowSurf | ReferralCandy | 
|---|---|---|
| **Small-Business** | 60.0% | 88.1% | 
| **Mid-Market** | 40.0% | 11.0% | 
| **Enterprise** | 0% | 0.9% | 

### By Industry

#### GrowSurf

- **Sports:** 20.0%
- **Information Technology and Services:** 20.0%
- **Computer Software:** 20.0%
- **Mental Health Care:** 10.0%
- **Marketing and Advertising:** 10.0%
- **Leisure, Travel & Tourism:** 10.0%
- **Human Resources:** 10.0%

#### ReferralCandy

- **Retail:** 13.8%
- **Consumer Goods:** 8.3%
- **Food & Beverages:** 8.3%
- **Health, Wellness and Fitness:** 5.5%
- **Apparel & Fashion:** 4.6%
- **Leisure, Travel & Tourism:** 4.6%
- **Marketing and Advertising:** 4.6%
- **Cosmetics:** 3.7%
- **Education Management:** 3.7%
- **Music:** 3.7%
- **Other:** 39.4%

---
## Alternatives

### Alternatives to GrowSurf

- [Influitive](https://www.g2.com/products/jigsaw-interactive-influitive/reviews) — 4.4/5 stars (396 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4065 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2217 reviews)
- [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews) — 4.6/5 stars (591 reviews)
- [Smile.io](https://www.g2.com/products/smile-io/reviews) — 4.6/5 stars (439 reviews)
- [NiceJob](https://www.g2.com/products/nicejob/reviews) — 4.8/5 stars (417 reviews)
- [PostBeyond by Influitive](https://www.g2.com/products/postbeyond-by-influitive/reviews) — 4.6/5 stars (401 reviews)
- [Okendo](https://www.g2.com/products/okendo/reviews) — 4.6/5 stars (366 reviews)
- [Synup](https://www.g2.com/products/synup/reviews) — 4.5/5 stars (315 reviews)
- [Yotpo](https://www.g2.com/products/yotpo/reviews) — 4.3/5 stars (265 reviews)

### Alternatives to ReferralCandy

- [Smile.io](https://www.g2.com/products/smile-io/reviews) — 4.6/5 stars (439 reviews)
- [Yotpo](https://www.g2.com/products/yotpo/reviews) — 4.3/5 stars (265 reviews)
- [Ambassador Software](https://www.g2.com/products/ambassador-software/reviews) — 4.5/5 stars (75 reviews)
- [Influitive](https://www.g2.com/products/jigsaw-interactive-influitive/reviews) — 4.4/5 stars (396 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4065 reviews)
- [Mention Me](https://www.g2.com/products/mention-me/reviews) — 4.4/5 stars (61 reviews)
- [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews) — 4.6/5 stars (591 reviews)
- [NiceJob](https://www.g2.com/products/nicejob/reviews) — 4.8/5 stars (417 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2217 reviews)
- [Referral Factory](https://www.g2.com/products/referral-factory/reviews) — 4.8/5 stars (181 reviews)

---
## Top Discussions

### GrowSurf

No discussions available for this product.

### ReferralCandy

- Title: [Is ReferralCandy good?](https://www.g2.com/discussions/is-referralcandy-good) — 2 comments
  > **Top comment:** "In our experience it’s good. Some months we got referrals, some other months we didn’t. But it’s a good tool and it automatically helps set up everything for..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/growsurf-vs-referralcandy)