# Gravity Forms vs Heyflow Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Gravity Forms excels in user-friendliness, allowing users to create complex forms with advanced logic effortlessly. Many users appreciate its seamless integration with WordPress, which enhances their overall experience.
- **Users say** that Heyflow offers impressive flexibility, enabling them to build forms from scratch or utilize templates effectively. This adaptability is particularly beneficial for those looking to implement A/B testing and conditional logic, making it a versatile choice for various workflows.
- **Reviewers mention** that Gravity Forms stands out for its powerful integrations and conditional logic capabilities. Users highlight the ease of customizing forms to meet specific needs, which is a significant advantage for businesses requiring tailored solutions.
- **According to verified reviews** , Heyflow is praised for its quick support and usability, with users noting that the connection with their sheets enhances their workflow. However, some users feel that it may not match the depth of features offered by Gravity Forms.
- **G2 reviewers indicate** that Gravity Forms has a higher overall satisfaction score, reflecting its strong performance in areas like ease of setup and administration. Users appreciate the intuitive onboarding process, which helps them get started quickly without a steep learning curve.
- **Users report** that while Heyflow provides a variety of options for form creation, it sometimes lacks the advanced features that Gravity Forms offers, such as robust payment processing and multi-page forms, which can be crucial for businesses with more complex needs.



| | Gravity Forms | Heyflow | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 247 | 61 | 
| **Largest Market Segment** | Small-Business (83.2% of reviews) | Small-Business (85.5% of reviews) | 
| **Entry Level Price** | $59 Per Year | Starting at $22.00 50 Responses | 

---
## Top Pros & Cons

### Gravity Forms

Pros:
- Flexibility (3 reviews)
- Ease of Use (2 reviews)

Cons:
- Expensive (2 reviews)
- Complex Features (1 reviews)

### Heyflow

Pros:
- Ease of Use (16 reviews)
- Intuitive (7 reviews)

Cons:
- Expensive (5 reviews)
- Learning Curve (4 reviews)

---
## Ratings Comparison
| Rating | Gravity Forms | Heyflow | 
|---|---|---|
  | **Meets Requirements** | 9.1 (181 reviews) | 8.3 (35 reviews) | 
  | **Ease of Use** | 9.0 (183 reviews) | 8.5 (37 reviews) | 
  | **Ease of Setup** | 9.0 (134 reviews) | 8.2 (34 reviews) | 
  | **Ease of Admin** | 8.9 (124 reviews) | 7.9 (23 reviews) | 
  | **Quality of Support** | 8.8 (143 reviews) | 8.5 (34 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.4 (102 reviews) | 7.7 (23 reviews) | 
  | **Product Direction (% positive)** | 8.0 (166 reviews) | 8.1 (36 reviews) | 

---
## Pricing

### Gravity Forms

#### Entry-Level Pricing

Plan: Basic License

Price: $59 Per Year

Description: Great for bloggers or small ventures who need a single site installation with simple email capture and marketing.

Key Features:
- 1 Site
- Unlimited Forms
- Unlimited Entries

[Browse all 3 editions](https://www.g2.com/products/gravity-forms/pricing)

#### Free Trial

No

### Heyflow

#### Entry-Level Pricing

Plan: Starter

Price: Starting at $22.00 50 Responses

Description: Essential features for small businesses starting out.

Key Features:
- 5 funnels
- Core bundle
- Website embedding

[Browse all 3 editions](https://www.g2.com/products/heyflow-heyflow/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Gravity Forms** | N/A | N/A |
| **Heyflow** | 6.8/10 | 15 |

#### Page Customization

| Feature | Gravity Forms | Heyflow | 
|---|---|---|
| **Drag and Drop** | Not enough data | 8.3 (13 reviews) | 
| **Templates** | Not enough data | 7.0 (14 reviews) | 
| **Advanced Customization** | Not enough data | 6.7 (14 reviews) | 
| **Content Library** | Not enough data | 6.8 (11 reviews) | 

#### Page Optimization

| Feature | Gravity Forms | Heyflow | 
|---|---|---|
| **A/B Testing** | Not enough data | 6.8 (12 reviews) | 
| **Mobile Responsive** | Not enough data | 6.9 (13 reviews) | 
| **Web Analytics** | Not enough data | 6.8 (12 reviews) | 
| **SEO** | Not enough data | 5.6 (12 reviews) | 

#### Integrations

| Feature | Gravity Forms | Heyflow | 
|---|---|---|
| **E-Commerce Integration** | Not enough data | 6.8 (10 reviews) | 
| **Email Marketing Integration** | Not enough data | 6.2 (11 reviews) | 
| **Domain Integration** | Not enough data | 7.1 (12 reviews) | 

#### Generative AI

| Feature | Gravity Forms | Heyflow | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

#### Agentic AI - Landing Page Builders

| Feature | Gravity Forms | Heyflow | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Gravity Forms** | 8.6/10 | 28 |
| **Heyflow** | 7.7/10 | 31 |

#### Customization

| Feature | Gravity Forms | Heyflow | 
|---|---|---|
| **Custom Fields** | 9.4 (24 reviews) | 7.5 (25 reviews) | 
| **Conditional Logic** | 9.2 (24 reviews) | 7.5 (24 reviews) | 
| **Multi-page Forms** | 8.6 (22 reviews) | 7.9 (24 reviews) | 
| **Design** | 8.6 (23 reviews) | 8.5 (28 reviews) | 

#### Additional Functionality

| Feature | Gravity Forms | Heyflow | 
|---|---|---|
| **Embedded Forms** | 9.2 (24 reviews) | 8.1 (22 reviews) | 
| **Offline Capability** | 5.0 (9 reviews) | Feature Not Available | 
| **Notifications** | 9.3 (22 reviews) | 7.6 (21 reviews) | 
| **Payments** | 8.7 (17 reviews) | 6.8 (19 reviews) | 
| **Mobile Forms** | 9.4 (22 reviews) | 7.9 (22 reviews) | 

---
## Categories
**Shared Categories (1):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder)


**Unique to Heyflow (1):** [Landing Page Builders](https://www.g2.com/categories/landing-page-builders)


---
## Reviewer Demographics

### By Company Size

| Segment | Gravity Forms | Heyflow | 
|---|---|---|
| **Small-Business** | 83.2% | 85.5% | 
| **Mid-Market** | 15.4% | 10.9% | 
| **Enterprise** | 1.4% | 3.6% | 

### By Industry

#### Gravity Forms

- **Marketing and Advertising:** 26.8%
- **Information Technology and Services:** 7.0%
- **Non-Profit Organization Management:** 6.6%
- **Design:** 6.1%
- **Internet:** 5.6%
- **Computer Software:** 3.8%
- **Graphic Design:** 3.8%
- **Financial Services:** 2.8%
- **Information Services:** 2.3%
- **Consumer Services:** 1.9%
- **Other:** 33.3%

#### Heyflow

- **Marketing and Advertising:** 26.2%
- **Automotive:** 11.9%
- **Information Technology and Services:** 9.5%
- **Staffing and Recruiting:** 7.1%
- **Legal Services:** 7.1%
- **Health, Wellness and Fitness:** 7.1%
- **Real Estate:** 4.8%
- **Financial Services:** 4.8%
- **Computer Software:** 4.8%
- **Renewables & Environment:** 2.4%
- **Other:** 14.3%

---
## Alternatives

### Alternatives to Gravity Forms

- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5128 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (993 reviews)
- [WPForms](https://www.g2.com/products/wpforms/reviews) — 4.7/5 stars (969 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (469 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (471 reviews)
- [Cognito Forms](https://www.g2.com/products/cognito-forms/reviews) — 4.6/5 stars (118 reviews)
- [CallRail](https://www.g2.com/products/callrail/reviews) — 4.5/5 stars (1715 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23538 reviews)
- [FormAssembly](https://www.g2.com/products/formassembly/reviews) — 4.5/5 stars (400 reviews)

### Alternatives to Heyflow

- [Perspective](https://www.g2.com/products/perspective/reviews) — 4.7/5 stars (147 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (993 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5128 reviews)
- [Webflow](https://www.g2.com/products/webflow/reviews) — 4.4/5 stars (991 reviews)
- [Unbounce Landing Pages](https://www.g2.com/products/unbounce-unbounce-landing-pages/reviews) — 4.3/5 stars (386 reviews)
- [ClickFunnels](https://www.g2.com/products/clickfunnels/reviews) — 4.6/5 stars (417 reviews)
- [CallRail](https://www.g2.com/products/callrail/reviews) — 4.5/5 stars (1715 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14741 reviews)
- [Instapage](https://www.g2.com/products/instapage/reviews) — 4.3/5 stars (521 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)

---
## Top Discussions

### Gravity Forms

- Title: [How can I prevent bots from filling out my forms?](https://www.g2.com/discussions/26574-how-can-i-prevent-bots-from-filling-out-my-forms) — 2 comments, 1 upvote
  > **Top comment:** "We find this a consistent problem with our customer websites also. Typically we use a Google Capture that you can setup in Gravity Forms that in our..."
- Title: [How can Gravity Forms be used for vacation rental websites, other booking form solutions?](https://www.g2.com/discussions/26589-how-can-gravity-forms-be-used-for-vacation-rental-websites-other-booking-form-solutions) — 1 comment, 1 upvote
  > **Top comment:** "I would think if you couple Gravity forms with a Wordpress Custom Post Type (CPT), you could achieve this quite easily. That way Gravity does all the tricky..."
- Title: [Is there a way to request new plugin options](https://www.g2.com/discussions/26571-is-there-a-way-to-request-new-plugin-options) — 1 comment, 1 upvote
  > **Top comment:** "My experience with Gravity is their support is solid and deep. I've had to seek assistance with complex operations between how Gravity interacts with Stripe..."
- Title: [how do I change the next button to change colour plus use a hand icon](https://www.g2.com/discussions/26555-how-do-i-change-the-next-button-to-change-colour-plus-use-a-hand-icon) — 1 comment, 1 upvote
  > **Top comment:** "I'd use your browser's developer tools to identify the element's handle (id or class(es)) and then place the css: 'pointer: cursor;' into your style sheet..."
- Title: [Will you consider adding templates?](https://www.g2.com/discussions/will-you-consider-adding-templates) — 1 comment, 1 upvote
  > **Top comment:** "I can't answer on behalf of Gravity however you are able to add classes directly into each field which will control some key elements such as layouts etc...."

### Heyflow

- Title: [What is Heyflow used for?](https://www.g2.com/discussions/what-is-heyflow-used-for) — 1 comment *(includes official response)*
  > **Top comment:** "Heyflow is a no-code tool for businesses to build interactive online forms and landing pages. Customers send their traffic (often generated by ads) to their..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/gravity-forms-vs-heyflow-heyflow)