Join the 1500 companies using G2 Track to manage SaaS spend, usage, contracts & compliance.
Compare GoSquared, Woopra, and Mixpanel

Pricing

 
Plans start at
Free
Core
$0
per month
 
Pro
$999
 
Enterprise Edition
Let's talk!
 
Free Trial
Free Trial
Free Trial
GoSquared
Plans start at
Free
Free Trial
Woopra
Core
$0per month
Pro
$999
Enterprise Edition
Let's talk!
Free Trial
Mixpanel
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.9
8.7
8.2
Ease of Use
Ease of Use
9.1
8.4
7.7
Ease of Setup
Ease of Setup
9.6
8.6
7.1
Ease of Admin
Ease of Admin
8.8
8.5
7.5
Quality of Support
Quality of Support
9.3
8.2
7.8
Ease of Doing Business With
Ease of Doing Business With
9.1
8.7
8.2
Product Direction (% positive)
Product Direction (% positive)
9.3
8.4
6.7
Meets Requirements
GoSquared
8.9
Woopra
8.7
Mixpanel
8.2
Ease of Use
GoSquared
9.1
Woopra
8.4
Mixpanel
7.7
Ease of Setup
GoSquared
9.6
Woopra
8.6
Mixpanel
7.1
Ease of Admin
GoSquared
8.8
Woopra
8.5
Mixpanel
7.5
Quality of Support
GoSquared
9.3
Woopra
8.2
Mixpanel
7.8
Ease of Doing Business With
GoSquared
9.1
Woopra
8.7
Mixpanel
8.2
Product Direction (% positive)
GoSquared
9.3
Woopra
8.4
Mixpanel
6.7

Features

Metrics
Sessions - Digital Analytics
GoSquared
9.1
Woopra
8.7
Mixpanel
8.6
Engagement
GoSquared
9.0
Woopra
8.3
Mixpanel
8.5
Entry and Exit Pages
GoSquared
8.4
Woopra
8.2
Mixpanel
7.8
Standard Event Tracking
GoSquared
8.5
Woopra
8.6
Mixpanel
8.6
Custom Event Tracking
GoSquared
8.7
Woopra
8.8
Mixpanel
8.6
Retention
GoSquared
9.1
Woopra
8.2
Mixpanel
7.9
Return
GoSquared
Not enough data available
Woopra
8.5
Mixpanel
8.0
Conversions
GoSquared
9.1
Woopra
8.4
Mixpanel
8.4
Funnels
GoSquared
Not enough data available
Woopra
8.4
Mixpanel
8.8
Reporting
Real-Time Reporting
GoSquared
9.4
Woopra
8.9
Mixpanel
8.4
Trending
GoSquared
8.8
Woopra
8.0
Mixpanel
8.1
Retroactive Reporting
GoSquared
8.6
Woopra
7.9
Mixpanel
7.8
Segmentation
GoSquared
8.5
Woopra
8.3
Mixpanel
8.4
Mobile Reporting
GoSquared
8.4
Woopra
8.1
Mixpanel
7.8
Unification Across Devices
GoSquared
8.8
Woopra
7.7
Mixpanel
7.4
Custom Reports and Dashboards
GoSquared
8.9
Woopra
7.9
Mixpanel
7.5
Other
User Data
GoSquared
8.3
Woopra
8.3
Mixpanel
8.3
Site Search Reporting
GoSquared
Not enough data available
Woopra
8.3
Mixpanel
7.5
Load Time Monitoring
GoSquared
Not enough data available
Woopra
8.0
Mixpanel
7.2
Campaign Tracking
GoSquared
8.8
Woopra
8.2
Mixpanel
7.8
E-Commerce
GoSquared
9.1
Woopra
8.4
Mixpanel
7.2
Promotional Messages
GoSquared
8.8
Woopra
8.0
Mixpanel
7.4
Administration Alerts
GoSquared
8.5
Woopra
7.8
Mixpanel
7.6
Administration
Performance and Reliability
GoSquared
9.0
Woopra
8.4
Mixpanel
8.2
User, Role, and Access Management
GoSquared
8.4
Woopra
8.6
Mixpanel
8.0
API / Integrations
GoSquared
8.9
Woopra
8.5
Mixpanel
7.9
QA Testing
GoSquared
8.9
Woopra
8.5
Mixpanel
7.7

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
45.7%
63.6%
64.2%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
32.6%
29.1%
31.2%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
21.7%
7.3%
4.7%
GoSquared
Small-Business
45.7%
Mid-Market
32.6%
Enterprise
21.7%
Woopra
Small-Business
63.6%
Mid-Market
29.1%
Enterprise
7.3%
Mixpanel
Small-Business
64.2%
Mid-Market
31.2%
Enterprise
4.7%

Reviewers' Industry

 
Marketing and Advertising
13.0%
Computer Software
15.3%
Computer Software
25.8%
 
Health, Wellness and Fitness
9.3%
Information Technology and Services
13.6%
Internet
18.7%
 
Information Technology and Services
7.4%
Internet
12.7%
Information Technology and Services
14.4%
 
Financial Services
5.6%
Real Estate
5.9%
Marketing and Advertising
7.0%
 
Entertainment
5.6%
Retail
5.1%
Financial Services
7.0%
 
Other
59.3%
Other
47.5%
Other
27.1%
GoSquared
Marketing and Advertising
13.0%
Health, Wellness and Fitness
9.3%
Information Technology and Services
7.4%
Financial Services
5.6%
Entertainment
5.6%
Other
59.3%
Woopra
Computer Software
15.3%
Information Technology and Services
13.6%
Internet
12.7%
Real Estate
5.9%
Retail
5.1%
Other
47.5%
Mixpanel
Computer Software
25.8%
Internet
18.7%
Information Technology and Services
14.4%
Marketing and Advertising
7.0%
Financial Services
7.0%
Other
27.1%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Matthew N.
Consultant in Internet

I like GoSquared because of its no-nonsense approach to real time web analytics. It's easy implementation and customisation options made it an easy choice for me. Add to that a team of super enthusiastic people working behind the scenes and you have got a...

Abhijit P.
Administrator in Information Technology and Services

We use various Internet Marketing methods like SEO, SEM, Email Marketing, SMM etc. at our company to get business leads and Woopra has evolved as the most important tool for us to identify how a business lead has converted for us. We also use Woopra to...

Erich R.
Administrator in Internet

We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient.

Most Helpful Critical Review
Most Helpful Critical Review
Brittany W.
Administrator in Education Management

I don't like how the dashboard is a little confusing on the website. It's easier to read than Google analytics, but still takes some time to figure out how to navigate.

G2 User in Internet

However, trying to get more in depth reporting is really tough to do. I have had a hard time pulling more specific reports with Woopra. Additionally, the fact that you cannot use AND as well as OR filtering for Reports is pretty ridiculous, and makes it...

Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

 
GoSquared
Most Helpful Favorable Review
Matthew N.
Consultant in Internet

I like GoSquared because of its no-nonsense approach to real time web analytics. It's easy implementation and customisation options made it an easy choice for me. Add to that a team of super enthusiastic people working behind the scenes and you have got a...

Most Helpful Critical Review
Brittany W.
Administrator in Education Management

I don't like how the dashboard is a little confusing on the website. It's easier to read than Google analytics, but still takes some time to figure out how to navigate.

Woopra
Most Helpful Favorable Review
Abhijit P.
Administrator in Information Technology and Services

We use various Internet Marketing methods like SEO, SEM, Email Marketing, SMM etc. at our company to get business leads and Woopra has evolved as the most important tool for us to identify how a business lead has converted for us. We also use Woopra to...

Most Helpful Critical Review
G2 User in Internet

However, trying to get more in depth reporting is really tough to do. I have had a hard time pulling more specific reports with Woopra. Additionally, the fact that you cannot use AND as well as OR filtering for Reports is pretty ridiculous, and makes it...

Mixpanel
Most Helpful Favorable Review
Erich R.
Administrator in Internet

We've used Mixpanel a number of times to implement site analytics. It's incredibly easy to setup and get running. A great way to breakdown your analytics data from your site. Great dashboards, great reporting, and it's relatively cost efficient.

Most Helpful Critical Review
Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

Screenshots

 
1 of 4
2 of 4
3 of 4
4 of 4
1 of 6
2 of 6
3 of 6
4 of 6
5 of 6
6 of 6
1 of 4
2 of 4
3 of 4
4 of 4

Videos

 No videos providedNo videos provided

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.

GoSquared
No videos provided
Woopra
No videos provided
Mixpanel

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.

Downloads

 No downloads providedNo downloads provided
GoSquared
No downloads provided
Woopra
No downloads provided
Ask GoSquared a QuestionContact GoSquaredAsk Woopra a QuestionContact WoopraAsk Mixpanel a QuestionContact Mixpanel