Compare GoSquared, Pendo, and Mixpanel

Pricing

 
Plans start at
Free
 
Free Trial
Free Trial
Free Trial
GoSquared
Plans start at
Free
Free Trial
Pendo
Free Trial
Mixpanel
Free Trial

Ratings

Meets Requirements
Meets Requirements
9.0
8.7
8.2
Ease of Use
Ease of Use
9.2
8.1
7.7
Ease of Setup
Ease of Setup
9.5
8.1
7.1
Ease of Admin
Ease of Admin
8.9
8.6
7.5
Quality of Support
Quality of Support
9.2
8.8
7.8
Ease of Doing Business With
Ease of Doing Business With
9.1
9.3
8.1
Product Direction (% positive)
Product Direction (% positive)
9.4
9.3
6.9
Meets Requirements
GoSquared
9.0
Pendo
8.7
Mixpanel
8.2
Ease of Use
GoSquared
9.2
Pendo
8.1
Mixpanel
7.7
Ease of Setup
GoSquared
9.5
Pendo
8.1
Mixpanel
7.1
Ease of Admin
GoSquared
8.9
Pendo
8.6
Mixpanel
7.5
Quality of Support
GoSquared
9.2
Pendo
8.8
Mixpanel
7.8
Ease of Doing Business With
GoSquared
9.1
Pendo
9.3
Mixpanel
8.1
Product Direction (% positive)
GoSquared
9.4
Pendo
9.3
Mixpanel
6.9

Features

Metrics
Sessions - Digital Analytics
GoSquared
9.1
Pendo
8.5
Mixpanel
8.6
Engagement
GoSquared
9.1
Pendo
8.7
Mixpanel
8.6
Entry and Exit Pages
GoSquared
8.4
Pendo
8.5
Mixpanel
7.9
Standard Event Tracking
GoSquared
8.6
Pendo
8.8
Mixpanel
8.6
Custom Event Tracking
GoSquared
8.7
Pendo
8.6
Mixpanel
8.6
Retention
GoSquared
9.1
Pendo
8.0
Mixpanel
8.0
Return
GoSquared
Not enough data available
Pendo
8.1
Mixpanel
8.0
Conversions
GoSquared
9.1
Pendo
8.4
Mixpanel
8.4
Funnels
GoSquared
Not enough data available
Pendo
8.3
Mixpanel
8.8
Reporting
Real-Time Reporting
GoSquared
9.3
Pendo
7.8
Mixpanel
8.4
Trending
GoSquared
8.9
Pendo
8.3
Mixpanel
8.1
Retroactive Reporting
GoSquared
8.6
Pendo
8.8
Mixpanel
7.8
Segmentation
GoSquared
8.4
Pendo
8.7
Mixpanel
8.4
Mobile Reporting
GoSquared
8.5
Pendo
8.0
Mixpanel
7.9
Unification Across Devices
GoSquared
8.9
Pendo
7.8
Mixpanel
7.5
Custom Reports and Dashboards
GoSquared
8.9
Pendo
7.7
Mixpanel
7.6
Other
User Data
GoSquared
8.4
Pendo
8.8
Mixpanel
8.3
Site Search Reporting
GoSquared
Not enough data available
Pendo
7.8
Mixpanel
7.5
Load Time Monitoring
GoSquared
Not enough data available
Pendo
7.1
Mixpanel
7.2
Campaign Tracking
GoSquared
8.8
Pendo
7.6
Mixpanel
7.8
E-Commerce
GoSquared
9.1
Pendo
6.0
Mixpanel
7.4
Promotional Messages
GoSquared
8.8
Pendo
8.6
Mixpanel
7.6
Administration Alerts
GoSquared
8.5
Pendo
8.5
Mixpanel
7.6
Administration
API / Integrations
GoSquared
9.0
Pendo
8.1
Mixpanel
7.9
QA Testing
GoSquared
8.9
Pendo
8.0
Mixpanel
7.7
Performance and Reliability
GoSquared
9.1
Pendo
8.4
Mixpanel
8.3
User, Role, and Access Management
GoSquared
8.6
Pendo
8.1
Mixpanel
8.0

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
41.8%
13.7%
63.2%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
38.2%
70.0%
31.1%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
20.0%
16.3%
5.7%
GoSquared
Small-Business
41.8%
Mid-Market
38.2%
Enterprise
20.0%
Pendo
Small-Business
13.7%
Mid-Market
70.0%
Enterprise
16.3%
Mixpanel
Small-Business
63.2%
Mid-Market
31.1%
Enterprise
5.7%

Reviewers' Industry

 
Marketing and Advertising
12.1%
Computer Software
42.1%
Computer Software
23.6%
 
Health, Wellness and Fitness
6.9%
Information Technology and Services
13.7%
Internet
17.9%
 
Arts and Crafts
6.9%
Marketing and Advertising
10.0%
Information Technology and Services
13.1%
 
Information Technology and Services
5.2%
Internet
4.7%
Marketing and Advertising
8.3%
 
Food & Beverages
5.2%
Human Resources
3.7%
Financial Services
6.6%
 
Other
63.8%
Other
25.8%
Other
30.6%
GoSquared
Marketing and Advertising
12.1%
Health, Wellness and Fitness
6.9%
Arts and Crafts
6.9%
Information Technology and Services
5.2%
Food & Beverages
5.2%
Other
63.8%
Pendo
Computer Software
42.1%
Information Technology and Services
13.7%
Marketing and Advertising
10.0%
Internet
4.7%
Human Resources
3.7%
Other
25.8%
Mixpanel
Computer Software
23.6%
Internet
17.9%
Information Technology and Services
13.1%
Marketing and Advertising
8.3%
Financial Services
6.6%
Other
30.6%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Matthew N.
Consultant in Internet

I like GoSquared because of its no-nonsense approach to real time web analytics. It's easy implementation and customisation options made it an easy choice for me. Add to that a team of super enthusiastic people working behind the scenes and you have got a...

Allie J.
User

Pendo allows you to track customer visits and clicks on page elements, pages, or a set of pages. It's been very helpful to find out if customers are following the intended journey, and if not, where they are going astray. This has allowed my team to...

Nick D.
User in Financial Services

Interface is overall very easy to use and get started with. It does a very good job of supporting some advanced analysis without making the interface overly complex. Cohort analysis is very good. Very easy to integrate with.

Most Helpful Critical Review
Most Helpful Critical Review
Brittany W.
Administrator in Education Management

I don't like how the dashboard is a little confusing on the website. It's easier to read than Google analytics, but still takes some time to figure out how to navigate.

User in Computer Software

I've been using the tool actively for over two years now and in that time they've added an impressive amount of new functionality. Being so familiar with the product, I'm acutely aware of all its shortcomings of which there are many. Namely, a truly...

Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

 
GoSquared
Most Helpful Favorable Review
Matthew N.
Consultant in Internet

I like GoSquared because of its no-nonsense approach to real time web analytics. It's easy implementation and customisation options made it an easy choice for me. Add to that a team of super enthusiastic people working behind the scenes and you have got a...

Most Helpful Critical Review
Brittany W.
Administrator in Education Management

I don't like how the dashboard is a little confusing on the website. It's easier to read than Google analytics, but still takes some time to figure out how to navigate.

Pendo
Most Helpful Favorable Review
Allie J.
User

Pendo allows you to track customer visits and clicks on page elements, pages, or a set of pages. It's been very helpful to find out if customers are following the intended journey, and if not, where they are going astray. This has allowed my team to...

Most Helpful Critical Review
User in Computer Software

I've been using the tool actively for over two years now and in that time they've added an impressive amount of new functionality. Being so familiar with the product, I'm acutely aware of all its shortcomings of which there are many. Namely, a truly...

Mixpanel
Most Helpful Favorable Review
Nick D.
User in Financial Services

Interface is overall very easy to use and get started with. It does a very good job of supporting some advanced analysis without making the interface overly complex. Cohort analysis is very good. Very easy to integrate with.

Most Helpful Critical Review
Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

Screenshots

 
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Videos

 No videos provided

Build products customers love with Pendo's integrated platform. Without any coding Pendo helps product managers identify trends, gather feedback, and guide users every day.

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.

GoSquared
No videos provided
Pendo

Build products customers love with Pendo's integrated platform. Without any coding Pendo helps product managers identify trends, gather feedback, and guide users every day.

Mixpanel

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.

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