Compare GoSquared, Inspectlet, Mixpanel, and Heap

Pricing

 
Plans start at
Free
Micro
$39
per month
Free
$0
per month
 
Startup
$79
per month
Enterprise
Custom
 
Growth
$149
per month
 
Accelerate
$299
per month
 
Enterprise
Contact Inspectlet
 
Free Trial
Free Trial Unavailable
Free Trial
Free Trial
GoSquared
Plans start at
Free
Free Trial
Inspectlet
Micro
$39per month
Startup
$79per month
Growth
$149per month
Accelerate
$299per month
Enterprise
Contact Inspectlet
Free Trial Unavailable
Mixpanel
Free Trial
Heap
Free
$0per month
Enterprise
Custom
Free Trial

Ratings

Meets Requirements
Meets Requirements
9.0
8.4
8.2
8.5
Ease of Use
Ease of Use
9.2
9.1
7.7
8.1
Ease of Setup
Ease of Setup
9.6
Not enough data available
7.1
8.9
Ease of Admin
Ease of Admin
8.8
Not enough data available
7.5
8.5
Quality of Support
Quality of Support
9.2
8.7
7.8
8.3
Ease of Doing Business With
Ease of Doing Business With
9.0
8.0
8.1
8.3
Product Direction (% positive)
Product Direction (% positive)
9.4
7.5
6.9
9.0
Meets Requirements
GoSquared
9.0
Inspectlet
8.4
Mixpanel
8.2
Heap
8.5
Ease of Use
GoSquared
9.2
Inspectlet
9.1
Mixpanel
7.7
Heap
8.1
Ease of Setup
GoSquared
9.6
Inspectlet
Not enough data available
Mixpanel
7.1
Heap
8.9
Ease of Admin
GoSquared
8.8
Inspectlet
Not enough data available
Mixpanel
7.5
Heap
8.5
Quality of Support
GoSquared
9.2
Inspectlet
8.7
Mixpanel
7.8
Heap
8.3
Ease of Doing Business With
GoSquared
9.0
Inspectlet
8.0
Mixpanel
8.1
Heap
8.3
Product Direction (% positive)
GoSquared
9.4
Inspectlet
7.5
Mixpanel
6.9
Heap
9.0

Features

Metrics
Sessions - Digital Analytics
GoSquared
9.1
Inspectlet
8.7
Mixpanel
8.6
Heap
8.7
Engagement
GoSquared
9.0
Inspectlet
8.6
Mixpanel
8.5
Heap
8.4
Entry and Exit Pages
GoSquared
8.5
Inspectlet
8.3
Mixpanel
7.8
Heap
8.0
Standard Event Tracking
GoSquared
8.5
Inspectlet
8.4
Mixpanel
8.6
Heap
9.1
Custom Event Tracking
GoSquared
8.6
Inspectlet
8.0
Mixpanel
8.6
Heap
8.8
Retention
GoSquared
9.1
Inspectlet
7.9
Mixpanel
8.0
Heap
8.0
Return
GoSquared
Not enough data available
Inspectlet
8.0
Mixpanel
8.0
Heap
8.0
Conversions
GoSquared
9.1
Inspectlet
8.4
Mixpanel
8.4
Heap
8.4
Funnels
GoSquared
Not enough data available
Inspectlet
8.2
Mixpanel
8.8
Heap
8.6
Reporting
Real-Time Reporting
GoSquared
9.3
Inspectlet
8.3
Mixpanel
8.4
Heap
8.7
Trending
GoSquared
8.8
Inspectlet
7.9
Mixpanel
8.1
Heap
7.7
Retroactive Reporting
GoSquared
8.6
Inspectlet
7.9
Mixpanel
7.8
Heap
8.9
Segmentation
GoSquared
8.5
Inspectlet
8.0
Mixpanel
8.4
Heap
8.2
Mobile Reporting
GoSquared
8.5
Inspectlet
8.1
Mixpanel
7.8
Heap
8.1
Unification Across Devices
GoSquared
8.9
Inspectlet
8.7
Mixpanel
7.4
Heap
8.4
Custom Reports and Dashboards
GoSquared
8.9
Inspectlet
7.9
Mixpanel
7.6
Heap
8.1
Other
User Data
GoSquared
8.4
Inspectlet
9.0
Mixpanel
8.3
Heap
8.4
Site Search Reporting
GoSquared
Not enough data available
Inspectlet
9.0
Mixpanel
7.5
Heap
8.0
Load Time Monitoring
GoSquared
Not enough data available
Inspectlet
8.5
Mixpanel
7.2
Heap
7.7
Campaign Tracking
GoSquared
8.8
Inspectlet
8.4
Mixpanel
7.8
Heap
8.2
E-Commerce
GoSquared
9.1
Inspectlet
8.1
Mixpanel
7.3
Heap
7.4
Promotional Messages
GoSquared
8.7
Inspectlet
8.7
Mixpanel
7.5
Heap
Not enough data available
Administration Alerts
GoSquared
8.5
Inspectlet
8.7
Mixpanel
7.6
Heap
Not enough data available
Administration
API / Integrations
GoSquared
9.0
Inspectlet
8.2
Mixpanel
7.9
Heap
8.1
QA Testing
GoSquared
8.9
Inspectlet
8.5
Mixpanel
7.7
Heap
Not enough data available
Performance and Reliability
GoSquared
9.1
Inspectlet
8.6
Mixpanel
8.2
Heap
8.5
User, Role, and Access Management
GoSquared
8.6
Inspectlet
8.2
Mixpanel
8.0
Heap
8.5

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
40.7%
25.0%
63.2%
54.6%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
38.9%
41.7%
31.8%
37.5%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
20.4%
33.3%
4.9%
7.9%
GoSquared
Small-Business
40.7%
Mid-Market
38.9%
Enterprise
20.4%
Inspectlet
Small-Business
25.0%
Mid-Market
41.7%
Enterprise
33.3%
Mixpanel
Small-Business
63.2%
Mid-Market
31.8%
Enterprise
4.9%
Heap
Small-Business
54.6%
Mid-Market
37.5%
Enterprise
7.9%

Reviewers' Industry

 
Marketing and Advertising
12.3%
Information Technology and Services
20.8%
Computer Software
23.7%
Computer Software
16.2%
 
Health, Wellness and Fitness
7.0%
Wholesale
8.3%
Internet
17.9%
Information Technology and Services
13.9%
 
Arts and Crafts
7.0%
Retail
8.3%
Information Technology and Services
12.9%
Internet
13.4%
 
Information Technology and Services
5.3%
Marketing and Advertising
8.3%
Marketing and Advertising
8.0%
Marketing and Advertising
10.6%
 
Entertainment
5.3%
Internet
8.3%
Financial Services
6.7%
Financial Services
6.0%
 
Other
63.2%
Other
45.8%
Other
30.8%
Other
39.8%
GoSquared
Marketing and Advertising
12.3%
Health, Wellness and Fitness
7.0%
Arts and Crafts
7.0%
Information Technology and Services
5.3%
Entertainment
5.3%
Other
63.2%
Inspectlet
Information Technology and Services
20.8%
Wholesale
8.3%
Retail
8.3%
Marketing and Advertising
8.3%
Internet
8.3%
Other
45.8%
Mixpanel
Computer Software
23.7%
Internet
17.9%
Information Technology and Services
12.9%
Marketing and Advertising
8.0%
Financial Services
6.7%
Other
30.8%
Heap
Computer Software
16.2%
Information Technology and Services
13.9%
Internet
13.4%
Marketing and Advertising
10.6%
Financial Services
6.0%
Other
39.8%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Matthew N.
Consultant in Internet

I like GoSquared because of its no-nonsense approach to real time web analytics. It's easy implementation and customisation options made it an easy choice for me. Add to that a team of super enthusiastic people working behind the scenes and you have got a...

Kaytlin S.
User in Information Technology and Services

What I like most about this software is the ease with which I can configure, modify and adapt everything to what I need. It provides quite complete visual reports, they are quite detailed, informing all the movements and interactions that users make on...

Nick D.
User in Financial Services

Interface is overall very easy to use and get started with. It does a very good job of supporting some advanced analysis without making the interface overly complex. Cohort analysis is very good. Very easy to integrate with.

User in Internet

Heap takes a unique approach to web interaction tracking. Unlike many other web analytics tools, Heap collects every action a user takes on each of your site's pages by default. It's up to you to organize the data, but you can define individual actions on...

Most Helpful Critical Review
Most Helpful Critical Review
Brittany W.
Administrator in Education Management

I don't like how the dashboard is a little confusing on the website. It's easier to read than Google analytics, but still takes some time to figure out how to navigate.

Executive Sponsor in Internet

The inclusion of the software on our eCommerce platform conflicted with the checkout process and prevented credit card transactions. There configuration and set-up seemed to be point-and-click, so we didn't do full regression testing. HIGHLY recommend...

Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

Anne M.
User in Financial Services

The inaccuracies (#s will jump) over time, I record HEAP data daily/weekly/monthly and when I go back to see it I notice there are something slight or LARGE changes in the numbers I also dislike how easily it is to pull inaccurate information if your...

 
GoSquared
Most Helpful Favorable Review
Matthew N.
Consultant in Internet

I like GoSquared because of its no-nonsense approach to real time web analytics. It's easy implementation and customisation options made it an easy choice for me. Add to that a team of super enthusiastic people working behind the scenes and you have got a...

Most Helpful Critical Review
Brittany W.
Administrator in Education Management

I don't like how the dashboard is a little confusing on the website. It's easier to read than Google analytics, but still takes some time to figure out how to navigate.

Inspectlet
Most Helpful Favorable Review
Kaytlin S.
User in Information Technology and Services

What I like most about this software is the ease with which I can configure, modify and adapt everything to what I need. It provides quite complete visual reports, they are quite detailed, informing all the movements and interactions that users make on...

Most Helpful Critical Review
Executive Sponsor in Internet

The inclusion of the software on our eCommerce platform conflicted with the checkout process and prevented credit card transactions. There configuration and set-up seemed to be point-and-click, so we didn't do full regression testing. HIGHLY recommend...

Mixpanel
Most Helpful Favorable Review
Nick D.
User in Financial Services

Interface is overall very easy to use and get started with. It does a very good job of supporting some advanced analysis without making the interface overly complex. Cohort analysis is very good. Very easy to integrate with.

Most Helpful Critical Review
Dominic B.
User in Information Technology and Services

MixPanel separates event tracking and people tracking. This makes reporting difficult at times. Also, there is no "clean and easy" dashboard look as KISS Metrics offers.

Heap
Most Helpful Favorable Review
User in Internet

Heap takes a unique approach to web interaction tracking. Unlike many other web analytics tools, Heap collects every action a user takes on each of your site's pages by default. It's up to you to organize the data, but you can define individual actions on...

Most Helpful Critical Review
Anne M.
User in Financial Services

The inaccuracies (#s will jump) over time, I record HEAP data daily/weekly/monthly and when I go back to see it I notice there are something slight or LARGE changes in the numbers I also dislike how easily it is to pull inaccurate information if your...

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Videos

 No videos providedNo videos provided

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.


The New Standard in Tracking Customer Data

Heap automatically captures every web, mobile, and cloud interaction: clicks, submits, transactions, emails, and more. Retroactively analyze your data without writing code.

See how Heap provided Opploans a 5% lift in conversion rate with their applications which resulted in a eight-figure win!

Read more about this case study: https://heap.io/customer-stories/opploans-video-success-story

GoSquared
No videos provided
Inspectlet
No videos provided
Mixpanel

Mixpanel is helping the world learn from its data by translating user behavior into actionable knowledge. As the leading user analytics platform, Mixpanel tracks interactions to surface information that provides valuable insights which enable businesses to make smarter decisions, break down knowledge silos and drive data-informed innovation.

Heap


The New Standard in Tracking Customer Data

Heap automatically captures every web, mobile, and cloud interaction: clicks, submits, transactions, emails, and more. Retroactively analyze your data without writing code.

See how Heap provided Opploans a 5% lift in conversion rate with their applications which resulted in a eight-figure win!

Read more about this case study: https://heap.io/customer-stories/opploans-video-success-story

Ask GoSquared a QuestionContact GoSquaredRequest More InformationRequest More InformationAsk Mixpanel a QuestionContact MixpanelAsk Heap a QuestionContact Heap
 
GoSquared
GoSquared
Inspectlet
Inspectlet
Mixpanel
Mixpanel
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Heap
Heap
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