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Compare GoSquared, Inspectlet, Google Analytics, and Adobe Analytics

Pricing

 
Plans start at
Free
Micro
$39
per month
 
Startup
$79
per month
 
Growth
$149
per month
 
Accelerate
$299
per month
 
Enterprise
Contact Inspectlet
 
Free Trial
Free Trial Unavailable
Free Trial Unavailable
Free Trial Unavailable
GoSquared
Plans start at
Free
Free Trial
Inspectlet
Micro
$39per month
Startup
$79per month
Growth
$149per month
Accelerate
$299per month
Enterprise
Contact Inspectlet
Free Trial Unavailable
Google Analytics
Free Trial Unavailable
Adobe Analytics
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
9.0
8.3
9.0
8.4
Ease of Use
Ease of Use
9.1
9.1
7.6
7.0
Ease of Setup
Ease of Setup
9.6
Not enough data available
7.8
6.4
Ease of Admin
Ease of Admin
8.8
Not enough data available
8.1
7.2
Quality of Support
Quality of Support
9.3
8.6
7.3
7.5
Ease of Doing Business With
Ease of Doing Business With
9.1
8.0
8.2
7.6
Product Direction (% positive)
Product Direction (% positive)
9.3
7.3
8.4
6.9
Meets Requirements
GoSquared
9.0
Inspectlet
8.3
Google Analytics
9.0
Adobe Analytics
8.4
Ease of Use
GoSquared
9.1
Inspectlet
9.1
Google Analytics
7.6
Adobe Analytics
7.0
Ease of Setup
GoSquared
9.6
Inspectlet
Not enough data available
Google Analytics
7.8
Adobe Analytics
6.4
Ease of Admin
GoSquared
8.8
Inspectlet
Not enough data available
Google Analytics
8.1
Adobe Analytics
7.2
Quality of Support
GoSquared
9.3
Inspectlet
8.6
Google Analytics
7.3
Adobe Analytics
7.5
Ease of Doing Business With
GoSquared
9.1
Inspectlet
8.0
Google Analytics
8.2
Adobe Analytics
7.6
Product Direction (% positive)
GoSquared
9.3
Inspectlet
7.3
Google Analytics
8.4
Adobe Analytics
6.9

Features

Metrics
Sessions - Digital Analytics
GoSquared
9.1
Inspectlet
8.6
Google Analytics
9.0
Adobe Analytics
8.5
Engagement
GoSquared
8.9
Inspectlet
8.6
Google Analytics
8.7
Adobe Analytics
8.3
Entry and Exit Pages
GoSquared
8.4
Inspectlet
8.3
Google Analytics
8.7
Adobe Analytics
8.4
Standard Event Tracking
GoSquared
8.6
Inspectlet
8.3
Google Analytics
8.5
Adobe Analytics
8.3
Custom Event Tracking
GoSquared
8.7
Inspectlet
7.9
Google Analytics
8.3
Adobe Analytics
8.4
Retention
GoSquared
9.1
Inspectlet
7.8
Google Analytics
8.3
Adobe Analytics
7.9
Return
GoSquared
Not enough data available
Inspectlet
8.0
Google Analytics
8.4
Adobe Analytics
7.9
Conversions
GoSquared
9.0
Inspectlet
8.4
Google Analytics
8.5
Adobe Analytics
8.4
Funnels
GoSquared
Not enough data available
Inspectlet
8.1
Google Analytics
8.1
Adobe Analytics
8.1
Reporting
Real-Time Reporting
GoSquared
9.4
Inspectlet
8.2
Google Analytics
8.7
Adobe Analytics
8.1
Trending
GoSquared
8.9
Inspectlet
7.9
Google Analytics
8.5
Adobe Analytics
8.2
Retroactive Reporting
GoSquared
8.6
Inspectlet
7.8
Google Analytics
8.2
Adobe Analytics
8.0
Segmentation
GoSquared
8.5
Inspectlet
7.9
Google Analytics
8.3
Adobe Analytics
8.3
Mobile Reporting
GoSquared
8.3
Inspectlet
8.1
Google Analytics
8.5
Adobe Analytics
7.9
Unification Across Devices
GoSquared
8.8
Inspectlet
8.6
Google Analytics
8.2
Adobe Analytics
7.7
Custom Reports and Dashboards
GoSquared
9.0
Inspectlet
7.9
Google Analytics
8.5
Adobe Analytics
8.3
Other
User Data
GoSquared
8.3
Inspectlet
9.0
Google Analytics
8.4
Adobe Analytics
8.3
Site Search Reporting
GoSquared
Not enough data available
Inspectlet
8.9
Google Analytics
8.5
Adobe Analytics
8.2
Load Time Monitoring
GoSquared
Not enough data available
Inspectlet
8.5
Google Analytics
8.3
Adobe Analytics
7.8
Campaign Tracking
GoSquared
8.8
Inspectlet
8.4
Google Analytics
8.7
Adobe Analytics
8.4
E-Commerce
GoSquared
9.0
Inspectlet
8.1
Google Analytics
8.4
Adobe Analytics
8.3
Promotional Messages
GoSquared
8.8
Inspectlet
8.6
Google Analytics
8.0
Adobe Analytics
7.9
Administration Alerts
GoSquared
8.5
Inspectlet
8.6
Google Analytics
8.1
Adobe Analytics
8.0
Administration
Performance and Reliability
GoSquared
9.1
Inspectlet
8.7
Google Analytics
8.9
Adobe Analytics
8.2
User, Role, and Access Management
GoSquared
8.5
Inspectlet
8.2
Google Analytics
8.9
Adobe Analytics
8.3
API / Integrations
GoSquared
8.9
Inspectlet
8.0
Google Analytics
8.4
Adobe Analytics
7.8
QA Testing
GoSquared
8.8
Inspectlet
8.3
Google Analytics
8.1
Adobe Analytics
8.0

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
46.7%
22.7%
60.6%
26.6%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
31.1%
45.5%
27.5%
27.9%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
22.2%
31.8%
11.8%
45.5%
GoSquared
Small-Business
46.7%
Mid-Market
31.1%
Enterprise
22.2%
Inspectlet
Small-Business
22.7%
Mid-Market
45.5%
Enterprise
31.8%
Google Analytics
Small-Business
60.6%
Mid-Market
27.5%
Enterprise
11.8%
Adobe Analytics
Small-Business
26.6%
Mid-Market
27.9%
Enterprise
45.5%

Reviewers' Industry

 
Marketing and Advertising
13.2%
Information Technology and Services
25.0%
Marketing and Advertising
22.1%
Marketing and Advertising
14.6%
 
Information Technology and Services
7.5%
Banking
11.1%
Computer Software
6.8%
Retail
6.0%
 
Health, Wellness and Fitness
7.5%
Wholesale
8.3%
Information Technology and Services
6.8%
Financial Services
5.2%
 
Financial Services
5.7%
Retail
8.3%
Internet
6.1%
Information Technology and Services
5.1%
 
Entertainment
5.7%
Internet
8.3%
Higher Education
3.0%
Internet
4.0%
 
Other
60.4%
Other
38.9%
Other
55.2%
Other
65.1%
GoSquared
Marketing and Advertising
13.2%
Information Technology and Services
7.5%
Health, Wellness and Fitness
7.5%
Financial Services
5.7%
Entertainment
5.7%
Other
60.4%
Inspectlet
Information Technology and Services
25.0%
Banking
11.1%
Wholesale
8.3%
Retail
8.3%
Internet
8.3%
Other
38.9%
Google Analytics
Marketing and Advertising
22.1%
Computer Software
6.8%
Information Technology and Services
6.8%
Internet
6.1%
Higher Education
3.0%
Other
55.2%
Adobe Analytics
Marketing and Advertising
14.6%
Retail
6.0%
Financial Services
5.2%
Information Technology and Services
5.1%
Internet
4.0%
Other
65.1%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Matthew N.
Consultant in Internet

I like GoSquared because of its no-nonsense approach to real time web analytics. It's easy implementation and customisation options made it an easy choice for me. Add to that a team of super enthusiastic people working behind the scenes and you have got a...

G2 User in Retail

The pricing for inspectlet is very good as well as an easy to navigate interface

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Paul L.
Administrator in Information Technology and Services

The online control suite is quite amazing. If you know how to use it you can slice and dice your data in hundreds of ways. You can set it up to use first party cookies which is always nice. The performance of the reporting is awesome.

Most Helpful Critical Review
Most Helpful Critical Review
Brittany W.
Administrator in Education Management

I don't like how the dashboard is a little confusing on the website. It's easier to read than Google analytics, but still takes some time to figure out how to navigate.

Chris P.
User in Marketing and Advertising

There is no way to really aggregate something like this, and it is a tedious process to go through a lot of examples.

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

G2 User in Banking

The price. If it could be offered at a significant discount because Google's free Analytics tool provides many of the same features, it'd be helpful.

 
GoSquared
Most Helpful Favorable Review
Matthew N.
Consultant in Internet

I like GoSquared because of its no-nonsense approach to real time web analytics. It's easy implementation and customisation options made it an easy choice for me. Add to that a team of super enthusiastic people working behind the scenes and you have got a...

Most Helpful Critical Review
Brittany W.
Administrator in Education Management

I don't like how the dashboard is a little confusing on the website. It's easier to read than Google analytics, but still takes some time to figure out how to navigate.

Inspectlet
Most Helpful Favorable Review
G2 User in Retail

The pricing for inspectlet is very good as well as an easy to navigate interface

Most Helpful Critical Review
Chris P.
User in Marketing and Advertising

There is no way to really aggregate something like this, and it is a tedious process to go through a lot of examples.

Google Analytics
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Adobe Analytics
Most Helpful Favorable Review
Paul L.
Administrator in Information Technology and Services

The online control suite is quite amazing. If you know how to use it you can slice and dice your data in hundreds of ways. You can set it up to use first party cookies which is always nice. The performance of the reporting is awesome.

Most Helpful Critical Review
G2 User in Banking

The price. If it could be offered at a significant discount because Google's free Analytics tool provides many of the same features, it'd be helpful.

Screenshots

 
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Inspectlet
No screenshots provided
Google Analytics

Videos

 No videos providedNo videos providedNo videos provided

High-level overview of Analysis Workspace, with curation and project sharing, in Adobe Analytics.

GoSquared
No videos provided
Inspectlet
No videos provided
Google Analytics
No videos provided
Adobe Analytics

High-level overview of Analysis Workspace, with curation and project sharing, in Adobe Analytics.

Downloads

 No downloads providedNo downloads providedNo downloads provided
GoSquared
No downloads provided
Inspectlet
No downloads provided
Google Analytics
No downloads provided
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