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# Google Maps Platform vs HERE Location Services Comparison - What are their main differences?

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Google Maps PlatformHERE Location Services[+ Add Product](#)

Pricing

**Google Maps Platform**
No pricing available

**HERE Location Services**
Free Trial

**$0** No credit card required · HERE Location Services - Freemium

**$45/Month** · HERE Data Hub - Add-on

**$449/Month** · HERE Location Services - Pro 

**Pricing Insights**
from reviews

Perceived Cost

**Google Maps Platform**
$$$$$

**HERE Location Services**
Not enough reviews yet

Average Discount

**Google Maps Platform**
Not enough reviews yet

**HERE Location Services**
Not enough reviews yet

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**Google Maps Platform** 6 months
Based on 100 responses

**HERE Location Services** 6 months
Based on 100 responses

Return on Investment

**Google Maps Platform** 6 months
Based on 100 responses

**HERE Location Services** 6 months
Based on 100 responses

**Pros & Cons**
from reviews

**Google Maps Platform**

Ease of Use (15)

Location Services (15)

Mapping Issues (5)

Inaccurate Geolocation (4)

**HERE Location Services**

3D Visualization (1)

Data Management (1)

Accuracy Issues (1)

Connection Issues (1)

Integrations

**Google Maps Platform**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image")

Google Workspace

](https://www.g2.com/products/google-workspace/reviews)[
View all
](https://www.g2.com/products/google-maps-platform/integrations)

**HERE Location Services**
Not enough data

Screenshots

**Google Maps Platform**
No screenshot available

**HERE Location Services**
 ![HERE Location Services screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/137595/HLS-Maps.png)

**Ratings**
from reviews

Meets Requirements

**Google Maps Platform**

**9.5** /10

Based on 52 responses

**HERE Location Services**

**8.6** /10

Based on 12 responses

Ease of Use

**Google Maps Platform**

**9.3** /10

Based on 57 responses

**HERE Location Services**

**7.6** /10

Based on 12 responses

Ease of Setup

**Google Maps Platform**

**9.1** /10

Based on 48 responses

**HERE Location Services** Not enough data

Ease of Admin

**Google Maps Platform**

**8.4** /10

Based on 15 responses

**HERE Location Services** Not enough data

Quality of Support

**Google Maps Platform**

**8.9** /10

Based on 46 responses

**HERE Location Services**

**7.3** /10

Based on 10 responses

Has the product been a good partner in doing business?

**Google Maps Platform**

**8.3** /10

Based on 13 responses

**HERE Location Services** Not enough data

Product Direction (% positive)

**Google Maps Platform**

**8.9** /10

Based on 51 responses

**HERE Location Services**

**8.9** /10

Based on 11 responses

**Features**
ratings from reviews

GIS

**9.2** /10

Based on 29 responses

**8.6** /10

Based on 6 responses

Location Platform

**9.5** /10

Based on 26 responses

**9.0** /10

Based on 5 responses

Location Intelligence

**9.4** /10

Based on 19 responses

Not enough data

Uncover more feature rated insights from real users to improve your shopping experience.

See it for free

Geofencing

**10.0** /10

Based on 6 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
57.9%

Mid-Market(51-1000 emp.)
28.1%

Enterprise(\> 1000 emp.)
14.0%

Small-Business(50 or fewer emp.)
57.9%

Mid-Market(51-1000 emp.)
28.1%

Enterprise(\> 1000 emp.)
14.0%

Small-Business(50 or fewer emp.)
41.7%

Mid-Market(51-1000 emp.)
8.3%

Enterprise(\> 1000 emp.)
50.0%

Small-Business(50 or fewer emp.)
41.7%

Mid-Market(51-1000 emp.)
8.3%

Enterprise(\> 1000 emp.)
50.0%

**Reviewers' Industry**

[![Google Maps Platform](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_2cbe8c25d49763e01a3f3db6bf003e92/google-maps-platform.png "Google Maps Platform")](https://www.g2.com/products/google-maps-platform/reviews)
Google Maps Platform

Information Technology and Services
17.5%

Computer Software
8.8%

Higher Education
7.0%

Marketing and Advertising
7.0%

Transportation/Trucking/Railroad
3.5%

Other
56.1%

[![HERE Location Services](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_b0669d8143f4aa1f0ddbaf31b162dee2/here-location-services.jpg "HERE Location Services")](https://www.g2.com/products/here-location-services/reviews)
HERE Location Services

Computer Software
25.0%

Automotive
16.7%

Transportation/Trucking/Railroad
8.3%

Telecommunications
8.3%

Outsourcing/Offshoring
8.3%

Other
33.3%

Alternatives

**Google Maps Platform Alternatives**

 ![Esri ArcGIS](https://images.g2crowd.com/uploads/product/hd_favicon/1530900667/esri-arcgis.svg "Esri ArcGIS")

[
Esri ArcGIS
](/products/esri-arcgis/reviews)

 ![MapInfo Pro](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_8c279bac466618e81ea062684c2ee69a/mapinfo-pro.jpg "MapInfo Pro")

[
MapInfo Pro
](/products/mapinfo-pro/reviews)

 ![Radar](https://images.g2crowd.com/uploads/product/hd_favicon/75d2067ea71b9884b1ee47f7bcb0e21c/radar-labs-inc-radar.svg "Radar")

[
Radar
](/products/radar-labs-inc-radar/reviews)

 ![BatchGeo](https://images.g2crowd.com/uploads/product/hd_favicon/18ade3c7d488f27d74ae457b9bc53ece/batchgeo.svg "BatchGeo")

[
BatchGeo
](/products/batchgeo/reviews)

**HERE Location Services Alternatives**

 ![Esri ArcGIS](https://images.g2crowd.com/uploads/product/hd_favicon/1530900667/esri-arcgis.svg "Esri ArcGIS")

[
Esri ArcGIS
](/products/esri-arcgis/reviews)

 ![Connecteam](https://images.g2crowd.com/uploads/product/hd_favicon/b4756bff91de7c0d3a6676272a368c98/connecteam.svg "Connecteam")

[
Connecteam
](/products/connecteam/reviews)

 ![BatchGeo](https://images.g2crowd.com/uploads/product/hd_favicon/18ade3c7d488f27d74ae457b9bc53ece/batchgeo.svg "BatchGeo")

[
BatchGeo
](/products/batchgeo/reviews)

 ![AirDroid Business](https://images.g2crowd.com/uploads/product/hd_favicon/a9d152ef0d41a4a764635bad3e6ede26/airdroid-business.svg "AirDroid Business")

[
AirDroid Business
](/products/airdroid-business/reviews)

## Google Maps Platform vs HERE Location Services FAQs

Generated using AI

Last updated: August 16, 2026

### What is the difference between Google Maps Platform vs HERE Location Services?

Google Maps Platform stands out for its higher user satisfaction, broader review base, and superior ease-of-use and support scores compared to HERE Location Services.

| [Google Maps Platform](https://www.g2.com/products/google-maps-platform/reviews) | [HERE Location Services](https://www.g2.com/products/here-location-services/reviews) |
| --- | --- |
| 4.7/5 (60 reviews) | 4.0/5 (13 reviews) |
| — | — |
| 9.1 | — |
| 8.9 | 7.3 |
| Ease of Use (15 all-time mentions) | 3D Visualization (recent reviews) |

### How do the pricing models of Google Maps Platform and HERE Location Services compare?

Google Maps Platform is rated higher for price satisfaction, while HERE Location Services is noted for affordability in recent reviews.

- **Google Maps Platform:** Reviewers note that the pricing can be high, especially for startups, and costs can scale quickly after free credits are used.
- **HERE Location Services:** Recent reviews highlight competitive and affordable pricing, though some mention complexity in the pricing matrix.
- **Switching reasons:** Reviewers mention switching to HERE Location Services for more affordable pricing and to Google Maps Platform for higher data accuracy and reliability.

### What are the best alternatives to Google Maps Platform and HERE Location Services?

The top three alternatives to Google Maps Platform and HERE Location Services are Esri ArcGIS, Radar, and MapInfo Pro.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Google Maps Platform](https://www.g2.com/products/google-maps-platform/reviews) | 4.7/5 (60 reviews) | — | Pricing can be high for startups; costs scale quickly | Ease of Use (15 all-time mentions) |
| [HERE Location Services](https://www.g2.com/products/here-location-services/reviews) | 4.0/5 (13 reviews) | — | Competitive and affordable pricing; complex pricing matrix | 3D Visualization (recent reviews) |
| [Esri ArcGIS](https://www.g2.com/products/esri-arcgis/reviews) | 4.5/5 (540 reviews) | Mid-Market | — | Comprehensive GIS capabilities (recent reviews) |
| [Radar](https://www.g2.com/products/radar-labs-inc-radar/reviews) | 4.7/5 (18 reviews) | — | — | Location tracking and geofencing (recent reviews) |
| [MapInfo Pro](https://www.g2.com/products/mapinfo-pro/reviews) | 4.1/5 (120 reviews) | Enterprise | — | Advanced mapping and spatial analysis (recent reviews) |

### Which GIS features should I prioritize when comparing Google Maps Platform and HERE Location Services?

Buyers should prioritize data accuracy, ease of use, real-time traffic updates, integration capabilities, and visualization features when comparing Google Maps Platform and HERE Location Services.

- **Data Accuracy:** Google Maps Platform (6 all-time mentions), HERE Location Services (recent reviews note accuracy but also mention occasional issues)
- **Ease of Use:** Google Maps Platform (15 all-time mentions, 9.4 score), HERE Location Services (7.6 score)
- **Real-Time Traffic Updates:** Google Maps Platform (6 all-time mentions), HERE Location Services (recent reviews highlight real-time traffic)
- **Integration Capabilities:** Google Maps Platform (4 all-time mentions for easy integration), HERE Location Services (recent reviews mention integration with apps and websites)
- **Visualization Features:** HERE Location Services (3D visualization noted in recent reviews), Google Maps Platform (mapping features, 7 all-time mentions)

### What are the pros and cons of Google Maps Platform vs HERE Location Services?

Google Maps Platform's headline strength is ease of use and data accuracy, while HERE Location Services is noted for 3D visualization and competitive pricing.

- **Google Maps Platform strengths:** Ease of Use (15 all-time mentions), Location Services (15), Navigation Ease (9), Data Accuracy (6), Real-Time Data (6), User Interface (7), Easy Integration (4), Reliability (5)
- **Google Maps Platform trade-offs:** Mapping Issues (5), Inaccurate Geolocation (4), Expensive/High Cost (3), Complexity in advanced features (recent reviews)
- **HERE Location Services strengths:** 3D Visualization (recent reviews), Data Management (recent reviews), Navigation Ease (recent reviews), Competitive pricing (recent reviews)
- **HERE Location Services trade-offs:** Accuracy Issues (recent reviews), Connection Issues (recent reviews), Limited Functionality (recent reviews), Complex pricing matrix (recent reviews)

### Is Google Maps Platform or HERE Location Services better for small businesses?

Google Maps Platform is the better fit for small businesses based on reviewer sentiment and satisfaction scores.

- **Google Maps Platform:** Reviewers from small businesses consistently highlight ease of use, accurate navigation, and time-saving features, though some note pricing can be high for startups.
- **HERE Location Services:** Reviewers mention affordability and integration capabilities, but also cite accuracy and reliability concerns that may impact small business operations.

### Which GIS platform has better integrations?

Google Maps Platform is favored for integrations, with more reviewer-cited mentions and positive sentiment.

- **Google Maps Platform:** Reviewers highlight easy integration with other apps and platforms, with 4 all-time mentions for easy integration and recent praise for integration with WhatsApp and Google Cloud services.
- **HERE Location Services:** Recent reviews mention integration with other apps and websites, but no all-time mention count is available.

### How do Google Maps Platform and HERE Location Services compare on customer support?

Google Maps Platform scores higher on Quality of Support (8.9 vs 7.3), indicating a stronger support experience compared to HERE Location Services.

- **Google Maps Platform:** Reviewers frequently cite responsive support and helpful documentation, with several noting positive experiences and a 7.0 support score in recent reviews.
- **HERE Location Services:** Support is described as adequate but less responsive, with some reviewers noting complexity in getting assistance and a 7.0 support score in the most positive recent review.

### Which is easier to implement, Google Maps Platform or HERE Location Services?

Google Maps Platform is easier to implement, with a higher Ease of Setup score and consistently positive reviewer feedback.

- **Google Maps Platform:** Reviewers rate Ease of Setup at 9.1, frequently describing the platform as easy to implement, with setup scores of 6.0–7.0 in recent reviews and praise for clear documentation.
- **HERE Location Services:** Reviewers note that setup is generally straightforward, with scores of 6.0–7.0 in recent reviews, but some mention a steeper learning curve for optimizing integrations.

### Which product has better Integration?

Google Maps Platform is rated higher for Integration, the most frequently mentioned feature across both products.

- **Google Maps Platform:** Easy Integration (4 all-time mentions), Easy Integrations (3), and frequent reviewer praise for integration with other apps and platforms.
- **HERE Location Services:** Recent reviews mention integration with other apps and websites, but no all-time mention count is available.

## Google Maps Platform vs HERE Location Services

- Reviewers felt that Google Maps Platform meets the needs of their business better than HERE Location Services.
- When comparing quality of ongoing product support, reviewers felt that Google Maps Platform is the preferred option.
- When assessing product direction, Google Maps Platform and HERE Location Services received similar ratings from our reviewers.