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Compare Google Cloud Identity Platform and Microsoft Entra ID 
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At a Glance
Market Segments
Enterprise (37.5% of reviews)
Enterprise (38.4% of reviews)
Entry-Level Pricing
No pricing available
Free
Google Cloud Identity Platform
Star Rating
(17)4.5 out of 5
Market Segments
Enterprise (37.5% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Google Cloud Identity PlatformMicrosoft Entra ID
Star Rating
(789)4.5 out of 5
Market Segments
Enterprise (38.4% of reviews)
Entry-Level Pricing
Free
Browse all 4 pricing plansGoogle Cloud Identity Platform vs Microsoft Entra ID
- Reviewers felt that Microsoft Entra ID meets the needs of their business better than Google Cloud Identity Platform.
- When comparing quality of ongoing product support, reviewers felt that Google Cloud Identity Platform is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Microsoft Entra ID over Google Cloud Identity Platform.
Pricing
Entry-Level Pricing
Google Cloud Identity Platform
No pricing availableMicrosoft Entra ID
Azure Active Directory Free
Free
The free edition of Azure AD is included with a subscription of a commercial online service such as Azure, Dynamics 365, Intune, Power Platform, and others.
- Partially Included: Authentication, single sign-on and multifactor authentication (MFA)
- Partially Included: Applications Access
- Partially Included: Authorization and Conditional Access
Free Trial
Google Cloud Identity Platform
No trial information availableMicrosoft Entra ID
Free Trial is available
Ratings
Meets Requirements
8.9
12
9.1
625
Ease of Use
8.5
12
8.8
629
Ease of Setup
Not enough data
8.6
352
Ease of Admin
Not enough data
8.8
339
Quality of Support
8.9
11
8.7
569
Has the product been a good partner in doing business?
Not enough data
9.1
328
Product Direction (% positive)
6.8
11
9.4
606
Features by Category
Authentication Options
Not enough data
9.0
207
Not enough data
8.9
198
Not enough data
9.3
199
Not enough data
8.8
200
Not enough data
8.7
168
Not enough data
8.8
158
Access Control Types
Not enough data
8.9
189
Not enough data
8.9
188
Not enough data
8.9
188
Not enough data
8.8
166
Not enough data
8.7
165
Administration
Not enough data
8.9
186
Not enough data
9.0
196
Not enough data
8.9
197
Not enough data
8.7
200
Not enough data
8.9
191
Platform
Not enough data
8.7
170
Not enough data
8.9
168
Not enough data
9.0
184
Not enough data
8.7
162
Not enough data
8.9
178
Not enough data
8.8
174
Not enough data
8.6
159
User on/off Boarding
Not enough data
8.9
70
|
Verified
Not enough data
8.8
72
|
Verified
Not enough data
9.1
78
|
Verified
Not enough data
9.2
76
|
Verified
Not enough data
9.0
77
|
Verified
Not enough data
8.9
68
|
Verified
User Maintenance
Not enough data
9.0
73
|
Verified
Not enough data
8.5
71
|
Verified
Not enough data
8.6
71
|
Verified
Governance
Not enough data
8.9
76
|
Verified
Not enough data
8.8
71
|
Verified
Administration
Not enough data
8.7
77
|
Verified
Not enough data
8.4
65
|
Verified
Not enough data
8.9
79
|
Verified
Not enough data
8.8
71
|
Verified
Authentication type
Not enough data
8.1
157
Not enough data
7.2
138
Not enough data
8.4
149
Not enough data
7.8
136
Not enough data
8.8
158
Not enough data
8.6
158
Not enough data
8.9
166
Not enough data
8.5
145
Functionality
Not enough data
8.9
167
Not enough data
8.6
163
Implementation
Not enough data
8.9
180
Not enough data
8.2
143
Not enough data
8.1
131
Access Control
Not enough data
9.0
170
Not enough data
8.7
164
Not enough data
8.8
155
Not enough data
8.6
151
Administration
Not enough data
8.6
156
Not enough data
8.7
168
Not enough data
8.7
154
Not enough data
8.7
161
Functionality
Not enough data
9.0
168
Not enough data
9.1
172
Not enough data
9.0
160
Administration
Not enough data
9.2
88
Not enough data
8.8
82
Not enough data
9.0
85
Not enough data
8.6
83
Not enough data
9.3
87
Not enough data
9.1
86
Functionality
Not enough data
9.5
86
Not enough data
9.4
86
Not enough data
9.1
75
Not enough data
8.9
81
Not enough data
9.3
86
Not enough data
9.3
87
Not enough data
8.9
84
Not enough data
Feature Not Available
Not enough data
9.0
80
Not enough data
9.2
80
Monitoring
Not enough data
9.2
86
Not enough data
9.2
86
Not enough data
9.0
82
Reporting
Not enough data
9.1
84
Not enough data
9.1
82
Functionality
8.8
8
Not enough data
8.5
9
Not enough data
8.5
9
Not enough data
9.2
8
Not enough data
8.7
9
Not enough data
8.7
9
Not enough data
AI Authentication Risk Management - Customer Identity and Access Management (CIAM)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI Biometric & Behavioral Analysis - Customer Identity and Access Management (CIAM)
Not enough data
Not enough data
Not enough data
Not enough data
AI Context-Aware Security Controls - Customer Identity and Access Management (CIAM)
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
8.6
85
Not enough data
8.8
91
Not enough data
9.1
111
Not enough data
7.6
100
Functionality
Not enough data
9.0
223
Not enough data
8.7
191
Not enough data
9.2
220
Not enough data
8.8
214
Not enough data
9.2
221
Not enough data
9.2
220
Type
Not enough data
8.5
196
Not enough data
9.2
216
Reporting
Not enough data
8.8
201
Not enough data
8.8
210
Not enough data
9.7
5
Not enough data
8.0
5
Authentication & Authorization - Identity and Access Management (IAM)
Not enough data
9.7
5
Administration & Governance - Identity and Access Management (IAM)
Not enough data
8.7
5
Not enough data
8.7
5
Generative AI - Identity and Access Management (IAM)
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
8.7
5
Categories
Categories
Shared Categories
Google Cloud Identity Platform and Microsoft Entra ID share no categories
Unique Categories
Google Cloud Identity Platform is categorized as Customer Identity and Access Management (CIAM)
Microsoft Entra ID is categorized as Passwordless Authentication, Cloud Directory Services, Privileged Access Management (PAM), Multi-Factor Authentication (MFA), Identity and Access Management (IAM), User Provisioning and Governance Tools, and Single Sign-On (SSO)
Reviews
Reviewers' Company Size
Google Cloud Identity Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Microsoft Entra ID
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
12.5%
Retail
6.3%
Program Development
6.3%
Oil & Energy
6.3%
Non-Profit Organization Management
6.3%
Other
62.5%
Information Technology and Services
26.4%
Computer Software
9.5%
Computer & Network Security
6.7%
Financial Services
4.7%
Hospital & Health Care
2.8%
Other
49.9%
Discussions
Google Cloud Identity Platform has no discussions with answers
Which is better Google Authenticator or Microsoft authenticator?
3 Comments
SP
MS authenticator Read more
How good is Microsoft authenticator app?
4 Comments
AW
Easy to add accounts and hassle free for every authentication promptRead more
Is Azure Active Directory SaaS or PaaS?
2 Comments
SG
Azure Active Directory (Azure AD) is primarily a SaaS (Software-as-a-Service) offering provided by Microsoft as a cloud-based identity and access management...Read more
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