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Compare Google Authenticator and Microsoft Entra ID 
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At a Glance
Market Segments
Small-Business (44.2% of reviews)
Enterprise (38.5% of reviews)
Entry-Level Pricing
No pricing available
Free
Google Authenticator
Star Rating
(526)4.6 out of 5
Market Segments
Small-Business (44.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google AuthenticatorMicrosoft Entra ID
Star Rating
(793)4.5 out of 5
Market Segments
Enterprise (38.5% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Microsoft Entra ID excels in its "Multi-Factor Authentication" capabilities, scoring 9.3, while Google Authenticator shines with a slightly higher score of 9.5, indicating a more robust user experience in this area.
- Reviewers mention that Google Authenticator offers a superior "Ease of Setup" with a score of 9.4 compared to Microsoft Entra ID's 8.6, making it a more user-friendly option for those looking to implement authentication quickly.
- G2 users highlight that Microsoft Entra ID's "Role Management" feature is highly rated at 9.2, providing effective control over user permissions, while Google Authenticator's role management capabilities are less emphasized, suggesting a potential gap in this area.
- Users on G2 report that Microsoft Entra ID's "Centralized Management" feature, scoring 9.3, allows for easier administration across multiple users, whereas Google Authenticator, while effective, does not offer the same level of centralized control.
- Reviewers say that Google Authenticator's "Mobile App" functionality is rated at 8.6, which is on par with Microsoft Entra ID, but users mention that Google Authenticator's app is more intuitive and easier to navigate.
- Users report that Microsoft Entra ID's "Password Policy Enforcement" feature scores 9.0, which is crucial for organizations needing strict compliance, while Google Authenticator does not emphasize this feature as strongly, indicating a potential limitation for enterprise users.
Pricing
Entry-Level Pricing
Google Authenticator
No pricing availableMicrosoft Entra ID
Azure Active Directory Free
Free
The free edition of Azure AD is included with a subscription of a commercial online service such as Azure, Dynamics 365, Intune, Power Platform, and others.
- Partially Included: Authentication, single sign-on and multifactor authentication (MFA)
- Partially Included: Applications Access
- Partially Included: Authorization and Conditional Access
Free Trial
Google Authenticator
No trial information availableMicrosoft Entra ID
Free Trial is available
Ratings
Meets Requirements
9.4
408
9.1
628
Ease of Use
9.5
417
8.8
632
Ease of Setup
9.5
104
8.6
355
Ease of Admin
9.1
45
8.8
342
Quality of Support
8.8
292
8.7
572
Has the product been a good partner in doing business?
9.3
36
9.1
331
Product Direction (% positive)
8.9
386
9.4
609
Features by Category
Authentication Options
Not enough data
9.0
209
Not enough data
8.9
200
Not enough data
9.3
201
Not enough data
8.8
202
Not enough data
8.7
170
Not enough data
8.8
160
Access Control Types
Not enough data
8.9
191
Not enough data
8.9
190
Not enough data
8.9
190
Not enough data
8.8
168
Not enough data
8.7
167
Administration
Not enough data
8.9
189
Not enough data
9.0
198
Not enough data
8.9
199
Not enough data
8.7
203
Not enough data
8.9
193
Platform
Not enough data
8.7
172
Not enough data
8.9
170
Not enough data
9.0
186
Not enough data
8.8
164
Not enough data
8.9
180
Not enough data
8.8
176
Not enough data
8.6
161
User on/off Boarding
Not enough data
8.9
71
|
Verified
Not enough data
8.7
73
|
Verified
Not enough data
9.1
79
|
Verified
Not enough data
9.2
77
|
Verified
Not enough data
9.0
78
|
Verified
Not enough data
8.9
69
|
Verified
User Maintenance
Not enough data
9.0
74
|
Verified
Not enough data
8.4
72
|
Verified
Not enough data
8.6
72
|
Verified
Governance
Not enough data
8.9
77
|
Verified
Not enough data
8.8
72
|
Verified
Administration
Not enough data
8.7
78
|
Verified
Not enough data
8.4
66
|
Verified
Not enough data
8.9
80
|
Verified
Not enough data
8.8
72
|
Verified
Authentication type
Feature Not Available
8.1
158
Feature Not Available
7.3
139
Feature Not Available
8.4
150
Feature Not Available
7.8
137
9.4
210
|
Verified
8.8
159
Feature Not Available
8.6
159
8.8
194
|
Verified
8.9
166
8.9
185
8.5
146
Functionality
8.8
213
8.9
168
Feature Not Available
8.6
164
Implementation
9.5
233
|
Verified
8.9
181
Feature Not Available
8.2
144
Feature Not Available
8.1
132
Access Control
Not enough data
9.0
170
Not enough data
8.7
164
Not enough data
8.8
155
Not enough data
8.6
151
Administration
Not enough data
8.6
156
Not enough data
8.7
168
Not enough data
8.7
154
Not enough data
8.7
161
Functionality
Not enough data
9.0
168
Not enough data
9.1
172
Not enough data
9.0
160
Administration
Not enough data
9.3
89
Not enough data
8.8
83
Not enough data
9.0
86
Not enough data
8.6
84
Not enough data
9.4
88
Not enough data
9.1
87
Functionality
Not enough data
9.5
87
Not enough data
9.4
87
Not enough data
9.1
76
Not enough data
8.9
82
Not enough data
9.3
87
Not enough data
9.3
88
Not enough data
9.0
85
Not enough data
Feature Not Available
Not enough data
9.1
81
Not enough data
9.2
81
Monitoring
Not enough data
9.2
87
Not enough data
9.2
87
Not enough data
9.0
83
Reporting
Not enough data
9.1
85
Not enough data
9.2
83
Functionality
Not enough data
8.6
85
Not enough data
8.8
91
Not enough data
9.1
111
Not enough data
7.6
100
Functionality
Not enough data
9.0
226
Not enough data
8.7
193
Not enough data
9.2
223
Not enough data
8.9
216
Not enough data
9.3
223
Not enough data
9.2
222
Type
Not enough data
8.5
198
Not enough data
9.3
218
Reporting
Not enough data
8.8
203
Not enough data
8.8
212
Not enough data
9.4
6
Not enough data
8.1
6
Authentication & Authorization - Identity and Access Management (IAM)
Not enough data
9.7
6
Administration & Governance - Identity and Access Management (IAM)
Not enough data
8.9
6
Not enough data
8.9
6
Generative AI - Identity and Access Management (IAM)
Not enough data
8.3
6
Not enough data
8.6
6
Not enough data
8.9
6
Categories
Categories
Shared Categories
Google Authenticator and Microsoft Entra ID are categorized as Multi-Factor Authentication (MFA)
Unique Categories
Google Authenticator has no unique categories
Microsoft Entra ID is categorized as Passwordless Authentication, Cloud Directory Services, Privileged Access Management (PAM), Identity and Access Management (IAM), User Provisioning and Governance Tools, and Single Sign-On (SSO)
Reviews
Reviewers' Company Size
Google Authenticator
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Microsoft Entra ID
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
14.4%
Computer Software
8.8%
Marketing and Advertising
7.8%
Internet
4.1%
Education Management
3.5%
Other
61.4%
Information Technology and Services
26.3%
Computer Software
9.7%
Computer & Network Security
6.7%
Financial Services
4.7%
Hospital & Health Care
2.8%
Other
49.9%
Discussions
How do I back up and eventually restore the authenticator app data?
6 Comments
DM
My gmail danish.deny321@gmail.com backup code not send my num by text msg 03112248107Read more
Is Google Authenticator good?
4 Comments
NS
I am using google authenticator for many online resources it is outstanding and becoming more advance and secure with Googl Back Up Support. Read more
What is Google Authenticator used for?
4 Comments
NS
It is used to protect the account / services that support 2FA. Read more
Which is better Google Authenticator or Microsoft authenticator?
3 Comments
SP
MS authenticator Read more
How good is Microsoft authenticator app?
4 Comments
AW
Easy to add accounts and hassle free for every authentication promptRead more
Is Azure Active Directory SaaS or PaaS?
2 Comments
SG
Azure Active Directory (Azure AD) is primarily a SaaS (Software-as-a-Service) offering provided by Microsoft as a cloud-based identity and access management...Read more
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