# Google Attribution vs WhatConverts Comparison
---
## AI Generated Summary
- **G2 reviewers report** that WhatConverts excels in user satisfaction, boasting a significantly higher overall score compared to Google Attribution. Users appreciate the platform's ability to simplify conversion tracking, with one reviewer noting, "It does a good job simplifying the conversion tracking process."
- **Users say** that WhatConverts offers a seamless implementation experience, with many highlighting the straightforward setup process. One user mentioned, "Setup is straightforward, implementation is clear, and it is easy to get from initial setup to tracking leads."
- **Reviewers mention** that WhatConverts provides exceptional support, with a quality rating that stands out. Users have praised the platform's support team, stating, "The AI summary of calls has also been super helpful, and is used in our workflows to inform sales people."
- **According to verified reviews** , Google Attribution is recognized for its cost-effectiveness, especially for users who appreciate the free version. One user noted, "It's not pricey. I actually use the free version and it works wonders," making it an attractive option for budget-conscious businesses.
- **G2 reviewers highlight** that WhatConverts is particularly well-suited for small businesses, with a large majority of its reviews coming from this segment. Users have expressed satisfaction with its ability to track and validate leads effectively, which is crucial for smaller teams.
- **Users report** that while Google Attribution provides valuable insights into ad performance, it lacks the comprehensive tracking features that WhatConverts offers. One reviewer mentioned, "Using Google attribution can help get information on how well different ads perform," but many users feel that WhatConverts delivers a more robust solution for lead tracking.



| | Google Attribution | WhatConverts | 
|---|---|---|
| **Star Rating** | 4.0 out of 5 | 4.9 out of 5 | 
| **Total Reviews** | 19 | 305 | 
| **Largest Market Segment** | Small-Business (63.2% of reviews) | Small-Business (87.5% of reviews) | 
| **Entry Level Price** | No pricing available | $30.00 Per Month | 

---
## Top Pros & Cons

### Google Attribution

**Not enough data**

### WhatConverts

Pros:
- Customer Support (89 reviews)
- Helpful (71 reviews)

Cons:
- Expensive (17 reviews)
- Missing Features (13 reviews)

---
## Ratings Comparison
| Rating | Google Attribution | WhatConverts | 
|---|---|---|
  | **Meets Requirements** | 9.2 (12 reviews) | 9.4 (273 reviews) | 
  | **Ease of Use** | 8.1 (12 reviews) | 9.2 (276 reviews) | 
  | **Ease of Setup** | Not enough data | 9.1 (243 reviews) | 
  | **Ease of Admin** | Not enough data | 9.4 (221 reviews) | 
  | **Quality of Support** | 7.9 (11 reviews) | 9.9 (268 reviews) | 
  | **Has the product been a good partner in doing business?** | Not enough data | 9.7 (221 reviews) | 
  | **Product Direction (% positive)** | 9.0 (12 reviews) | 9.7 (263 reviews) | 

---
## Pricing

### Google Attribution

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### WhatConverts

#### Entry-Level Pricing

Plan: Call Tracking Plan

Price: $30.00 Per Month

Description: Track what marketing makes your phone ring.

Key Features:
- Dyanmic Number Insertion
- Call Tracking and Recording
- Instant Call Tracking Numbers

[Browse all 5 editions](https://www.g2.com/products/whatconverts/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | N/A | N/A |

#### Lead Generation

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | N/A | N/A |

#### Lead Facilitation

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Customer-facing Chatbot** | Not enough data | Not enough data | 
| **Lead Qualification** | Not enough data | Not enough data | 
| **Lead Follow-up** | Not enough data | Not enough data | 
| **Meeting Scheduling ** | Not enough data | Not enough data | 

#### Organization

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Opportunity and Pipeline Management ** | Not enough data | Not enough data | 
| **Data Entry** | Not enough data | Not enough data | 
| **Integrations / APIs** | Not enough data | Not enough data | 

#### Performance Analysis

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Coaching ** | Not enough data | Not enough data | 
| **Peformance Tracking** | Not enough data | Not enough data | 

#### Sales Analysis

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **ROI Forecasting ** | Not enough data | Not enough data | 
| **Sales Forecasting ** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - AI Sales Assistant

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | 9.3/10 | 6 |

#### Call Analytics

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Call Recording** | Not enough data | 9.7 (5 reviews) | 
| **Machine Learning** | Not enough data | Not enough data | 
| **Call Analysis** | Not enough data | 9.3 (5 reviews) | 
| **Lead Qualification** | Not enough data | 9.3 (5 reviews) | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Customer Scoring** | Not enough data | Not enough data | 
| **Speech-to-Text** | Not enough data | 8.3 (5 reviews) | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 9.7 (5 reviews) | 

#### Agentic AI - Conversation Intelligence

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Attribution

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | 8.3/10 | 113 |

#### Attribution Modeling

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Single-Touch Attribution** | Not enough data | 9.3 (96 reviews) | 
| **Multi-Touch Attribution** | Not enough data | 8.7 (92 reviews) | 
| **Algorithmic Attribution** | Not enough data | 8.3 (83 reviews) | 
| **Cross-Device Attribution** | Not enough data | 9.0 (87 reviews) | 
| **Offline Attribution** | Not enough data | 8.9 (90 reviews) | 
| **Custom Attribution** | Not enough data | 8.6 (83 reviews) | 

#### Agentic AI - Attribution

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (11 reviews) | 
| **Cross-system Integration** | Not enough data | 6.4 (11 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.5 (11 reviews) | 
| **Proactive Assistance** | Not enough data | 5.8 (11 reviews) | 

#### Marketing

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **B2B Attribution** | Not enough data | 8.9 (84 reviews) | 
| **B2C Attribution** | Not enough data | 9.0 (84 reviews) | 
| **Marketing Channels** | Not enough data | 9.4 (96 reviews) | 
| **Integrations** | Not enough data | 9.1 (101 reviews) | 

#### Reporting

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Dashboards** | Not enough data | 9.3 (108 reviews) | 
| **Data Visualizations** | Not enough data | 9.2 (101 reviews) | 
| **Custom Reporting** | Not enough data | 8.8 (99 reviews) | 

### Lead Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | 8.8/10 | 19 |

#### Lead Intelligence

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Lead Validation** | Not enough data | 9.5 (19 reviews) | 
| **Lead Enrichment** | Not enough data | 9.4 (18 reviews) | 
| **Lead Quality** | Not enough data | 9.3 (18 reviews) | 
| **Lead Analysis** | Not enough data | 8.6 (18 reviews) | 
| **Browser Extension** | Not enough data | 7.9 (17 reviews) | 

#### Agentic AI - Lead Intelligence

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 8.3 (9 reviews) | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | 8.4/10 | 34 |

#### Lead Monitoring

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Features** | Not enough data | 8.9 (29 reviews) | 
| **Performance** | Not enough data | 8.6 (29 reviews) | 
| **Identification** | Not enough data | 8.6 (30 reviews) | 

#### Agentic AI - Lead Capture

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 7.4 (18 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (18 reviews) | 

#### Data Capture

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Mobile** | Not enough data | 9.1 (30 reviews) | 
| **Websites** | Not enough data | 9.1 (32 reviews) | 
| **Social Media** | Not enough data | 8.1 (31 reviews) | 
| **Data** | Not enough data | 9.0 (32 reviews) | 

#### Analytics

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Export/Import** | Not enough data | 8.8 (31 reviews) | 
| **Reporting** | Not enough data | 8.6 (33 reviews) | 

#### Customization

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Forms** | Not enough data | 8.2 (30 reviews) | 
| **Personalization** | Not enough data | 7.7 (30 reviews) | 
| **Templates** | Not enough data | 7.9 (29 reviews) | 
| **Integration** | Not enough data | 8.7 (30 reviews) | 

### Speech Analytics

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | N/A | N/A |

#### Generative AI

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | 8.9/10 | 15 |

#### Agentic AI - Lead Scoring

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.2 (6 reviews) | 
| **Cross-system Integration** | Not enough data | 9.2 (6 reviews) | 
| **Adaptive Learning** | Not enough data | 8.9 (6 reviews) | 
| **Decision Making** | Not enough data | 8.6 (6 reviews) | 

#### Attribution

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Lead Opportunity** | Not enough data | 9.0 (15 reviews) | 
| **Lead Assignment** | Not enough data | 8.2 (14 reviews) | 
| **Pipeline Acceleration** | Not enough data | 8.5 (14 reviews) | 

#### Discovery

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Lead Management** | Not enough data | 9.4 (14 reviews) | 
| **Scoring/Ranking** | Not enough data | 8.8 (14 reviews) | 
| **Lead Context** | Not enough data | 9.1 (15 reviews) | 

#### Management

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Conversion Viability** | Not enough data | 9.2 (13 reviews) | 
| **Workflow** | Not enough data | 9.0 (13 reviews) | 

#### Platform

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Data Synchronization** | Not enough data | 8.8 (13 reviews) | 
| **Analysis** | Not enough data | 8.9 (14 reviews) | 

### Account-Based Execution

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | N/A | N/A |

#### Marketing Distribution

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Segmentation ** | Not enough data | Not enough data | 
| **Personalized Messaging ** | Not enough data | Not enough data | 
| **Website Personalization ** | Not enough data | Not enough data | 
| **Email Campaigns ** | Not enough data | Not enough data | 
| **Digital Advertising** | Not enough data | Not enough data | 
| **Direct Mail** | Not enough data | Not enough data | 

#### Campaign Planning

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Strategy Mapping ** | Not enough data | Not enough data | 
| **Prioritized Accounts ** | Not enough data | Not enough data | 
| **Trending Accounts ** | Not enough data | Not enough data | 
| **Sales Activation** | Not enough data | Not enough data | 

#### Integrations

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Ad Network Integrations ** | Not enough data | Not enough data | 
| **Buyer Intent Data Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 

### Inbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | 8.8/10 | 206 |

#### Phone Number Management

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Local Phone Numbers** | Not enough data | 9.4 (175 reviews) | 
| **Toll-Free Numbers** | Not enough data | 9.2 (153 reviews) | 
| **Port Existing Numbers** | Not enough data | 9.0 (137 reviews) | 

#### Tracking

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Visitor & Keyword Tracking** | Not enough data | 9.3 (171 reviews) | 
| **Dynamic Number Insertion** | Not enough data | 9.5 (169 reviews) | 
| **Multi-Channel Call Attribution** | Not enough data | 9.0 (163 reviews) | 

#### Analytics

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Call Data** | Not enough data | 9.4 (165 reviews) | 
| **Call Recording** | Not enough data | 9.6 (169 reviews) | 
| **Advanced Reporting** | Not enough data | 9.1 (162 reviews) | 
| **Conversation Intelligence** | Not enough data | 9.0 (128 reviews) | 

#### Call Routing

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **IVR** | Not enough data | 8.7 (124 reviews) | 
| **Call Scheduling** | Not enough data | 8.2 (121 reviews) | 
| **Geo-Routing** | Not enough data | 8.4 (116 reviews) | 

#### Administration

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Martech Integrations** | Not enough data | 8.6 (128 reviews) | 
| **Privacy, Security, and Compliance** | Not enough data | 9.3 (136 reviews) | 
| **Performance and Reliability** | Not enough data | 9.4 (161 reviews) | 

#### Agentic AI - Inbound Call Tracking

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.1 (24 reviews) | 
| **Cross-system Integration** | Not enough data | 7.6 (24 reviews) | 
| **Proactive Assistance** | Not enough data | 7.8 (23 reviews) | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Google Attribution** | N/A | N/A |
| **WhatConverts** | 8.1/10 | 141 |

#### Marketing Operations

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **ROI Tracking** | Not enough data | 9.2 (120 reviews) | 
| **Data Collection** | Not enough data | 9.2 (122 reviews) | 
| **Customer Insights** | Not enough data | 9.0 (106 reviews) | 
| **Multi-User Access** | Not enough data | 9.3 (119 reviews) | 
| **Spend Management** | Not enough data | 8.4 (98 reviews) | 
| **White Label** | Not enough data | 8.6 (101 reviews) | 

#### Campaign Activity

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Campaign Insights** | Not enough data | 8.9 (120 reviews) | 
| **Reports and Dashboards** | Not enough data | 9.1 (133 reviews) | 
| **Campaign Stickiness** | Not enough data | 8.6 (107 reviews) | 
| **Multichannel Tracking** | Not enough data | 9.2 (118 reviews) | 
| **Brand Optimization** | Not enough data | 8.6 (98 reviews) | 
| **Predictive Analytics** | Not enough data | 7.9 (93 reviews) | 

#### Agentic AI - Marketing Analytics

| Feature | Google Attribution | WhatConverts | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.5 (11 reviews) | 
| **Cross-system Integration** | Not enough data | 5.3 (11 reviews) | 
| **Proactive Assistance** | Not enough data | 5.3 (11 reviews) | 

---
## Categories
**Shared Categories (1):** [Attribution Software](https://www.g2.com/categories/attribution)


**Unique to WhatConverts (8):** [Inbound Call Tracking Software](https://www.g2.com/categories/inbound-call-tracking), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring), [Speech Analytics Software](https://www.g2.com/categories/speech-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | Google Attribution | WhatConverts | 
|---|---|---|
| **Small-Business** | 63.2% | 87.5% | 
| **Mid-Market** | 31.6% | 11.9% | 
| **Enterprise** | 5.3% | 0.7% | 

### By Industry

#### Google Attribution

- **Marketing and Advertising:** 21.1%
- **Internet:** 10.5%
- **Computer Software:** 10.5%
- **Primary/Secondary Education:** 5.3%
- **Photography:** 5.3%
- **Philanthropy:** 5.3%
- **Non-Profit Organization Management:** 5.3%
- **Media Production:** 5.3%
- **Higher Education:** 5.3%
- **Fund-Raising:** 5.3%
- **Other:** 21.1%

#### WhatConverts

- **Marketing and Advertising:** 67.9%
- **Construction:** 5.3%
- **Health, Wellness and Fitness:** 3.3%
- **Automotive:** 2.0%
- **Hospital & Health Care:** 2.0%
- **Consumer Services:** 2.0%
- **Consulting:** 1.3%
- **Manufacturing:** 1.0%
- **Law Practice:** 1.0%
- **Legal Services:** 1.0%
- **Other:** 13.2%

---
## Alternatives

### Alternatives to Google Attribution

- [Adobe Marketo Measure (formerly Bizible)](https://www.g2.com/products/adobe-marketo-measure-formerly-bizible/reviews) — 4.7/5 stars (147 reviews)
- [Triple Whale](https://www.g2.com/products/triple-whale/reviews) — 4.5/5 stars (481 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14741 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2216 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)
- [CallRail](https://www.g2.com/products/callrail/reviews) — 4.5/5 stars (1715 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1943 reviews)
- [AdRoll](https://www.g2.com/products/adroll/reviews) — 4.1/5 stars (776 reviews)
- [Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews) — 4.4/5 stars (960 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4460 reviews)

### Alternatives to WhatConverts

- [CallRail](https://www.g2.com/products/callrail/reviews) — 4.5/5 stars (1715 reviews)
- [CTM](https://www.g2.com/products/ctm-ctm/reviews) — 4.5/5 stars (758 reviews)
- [Invoca](https://www.g2.com/products/invoca/reviews) — 4.5/5 stars (967 reviews)
- [Revenue.io](https://www.g2.com/products/revenue-io/reviews) — 4.7/5 stars (575 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14741 reviews)
- [800.com](https://www.g2.com/products/800-com/reviews) — 4.7/5 stars (937 reviews)
- [Triple Whale](https://www.g2.com/products/triple-whale/reviews) — 4.5/5 stars (481 reviews)
- [Salesken](https://www.g2.com/products/salesken/reviews) — 4.9/5 stars (396 reviews)
- [Aircall](https://www.g2.com/products/aircall/reviews) — 4.4/5 stars (1583 reviews)

---
## Top Discussions

### Google Attribution

- Title: [How do I use Google attribution?](https://www.g2.com/discussions/how-do-i-use-google-attribution) — 3 comments
  > **Top comment:** "To use Google attribution, follow these steps:

Log in to your Google Ads account.  
Click on the tools icon, then select Measurement and Conversions.  
In..."
- Title: [What attribution does Google ads use?](https://www.g2.com/discussions/what-attribution-does-google-ads-use) — 1 comment
  > **Top comment:** "Google Ads uses a data-driven attribution model by default. This model uses machine learning algorithms to analyze the interactions that customers have with..."
- Title: [How does Google Analytics attribution work?](https://www.g2.com/discussions/how-does-google-analytics-attribution-work) — 1 comment
  > **Top comment:** "Google Analytics attribution is a feature that helps businesses understand the impact of their advertising efforts by assigning credit to different..."

### WhatConverts

- Title: [Is there any way to record the calls made by our marketing team?](https://www.g2.com/discussions/is-there-any-way-to-record-the-calls-made-by-our-marketing-team) — 2 comments, 1 upvote
  > **Top comment:** "WhatConverts is built to track all inbound leads with full marketing attribution including phonecalls. However, recording outbound phonecalls is normally a..."
- Title: [Would it be possible, when integrating with Google Ads, to make 2 integrations? One for each form?](https://www.g2.com/discussions/teria-como-na-hora-de-fazer-a-integracao-com-o-google-ads-fazer-2-integracoes-uma-para-cada-formulario) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "It is possible to separate using Google Analytics Integration to pass the two forms to Google Analytics. Then you create the "Goals" for the two different..."
- Title: [Does this provide Google Shopping Search Term Conversion Info](https://www.g2.com/discussions/does-this-provide-google-shopping-search-term-conversion-info) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Hi Rob, 

Unfortunately, Google does not pass over a search term/keyword for Shopping Ads, so there's no way to track that (see this article:..."
- Title: [What is WhatConverts used for?](https://www.g2.com/discussions/what-is-whatconverts-used-for) — 1 comment
  > **Top comment:** "WhatConverts is used by marketing agencies to track the result of their marketing. If you spend money on marketing and what to see what marketing converts to..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/google-attribution-vs-whatconverts)