Compare Google Analytics for G Suite and Supermetrics
At a Glance
Market Segments
Small-Business (53.8% of reviews)
Small-Business (55.5% of reviews)
Entry-Level Pricing
No pricing available
Starting at €29.00 1 user Per Month
Google Analytics for G Suite
Star Rating
(119)4.5 out of 5
Market Segments
Small-Business (53.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google Analytics for G Suite
Supermetrics
Star Rating
(822)4.4 out of 5
Market Segments
Small-Business (55.5% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free Trial is available
Browse all 4 pricing plans
Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Google Analytics for G Suite excels in providing detailed insights into website traffic and conversions, making it a powerful tool for tracking performance. Users appreciate the effectiveness of its conversion features, which help them identify which sources are driving results.
- Users say Supermetrics stands out for its seamless integration with Google Sheets, allowing for efficient data management. One user highlighted how it saves time by easily pulling over 100 KPIs, which is a significant advantage for those managing multiple clients.
- Reviewers mention that Google Analytics for G Suite offers a friendly and interactive user experience, particularly with its integration capabilities with other G Suite tools like Google Ads and Data Studio. This all-in-one approach is praised for simplifying data analysis.
- According to verified reviews, Supermetrics is noted for its straightforward UI/UX, which makes setup and data source changes intuitive. Users appreciate that it allows them to focus on the critical aspects of their work without getting bogged down by complex configurations.
- G2 reviewers highlight that while Supermetrics has a slightly lower overall satisfaction score, it still provides excellent personal support, with users noting quick and effective assistance when needed. This level of support can be a deciding factor for small businesses looking for reliable help.
- Users report that Google Analytics for G Suite has a more robust market presence, reflected in its higher G2 Score and total number of reviews. This suggests a broader user base and potentially more resources for ongoing development and support, which can be crucial for businesses looking for long-term solutions.
Pricing
Entry-Level Pricing
Google Analytics for G Suite
No pricing availableSupermetrics
Supermetrics for Looker Studio
Starting at €29.00
1 user Per Month
Create interactive cross-channel reports in Google Looker Studio (formerly Data Studio) by bringing in data from Facebook, HubSpot, Instagram, and more.
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Free Trial
Google Analytics for G Suite
No trial information availableSupermetrics
Free Trial is available
Ratings
Meets Requirements
8.9
96
8.5
624
Ease of Use
8.0
98
8.2
632
Ease of Setup
8.5
43
8.1
419
Ease of Admin
9.0
39
8.0
380
Quality of Support
8.1
84
7.8
566
Has the product been a good partner in doing business?
8.8
38
8.2
375
Product Direction (% positive)
8.7
96
7.9
582
Features by Category
Metrics
Not enough data
8.6
311
Not enough data
8.3
292
Not enough data
8.1
262
Not enough data
8.4
291
Not enough data
8.0
280
Not enough data
7.9
250
Not enough data
8.0
250
Not enough data
8.6
322
Not enough data
7.8
269
Reporting
Not enough data
8.2
311
Not enough data
7.9
278
Not enough data
8.4
304
Not enough data
8.1
292
Not enough data
7.6
251
Not enough data
Feature Not Available
Not enough data
8.7
326
Other
Not enough data
8.2
271
Not enough data
7.9
241
Not enough data
7.2
218
Not enough data
8.6
317
Not enough data
8.4
267
Not enough data
7.2
207
Not enough data
7.4
215
Agentic AI - Digital Analytics
Not enough data
6.7
11
Not enough data
7.0
10
Not enough data
6.7
10
Not enough data
6.8
10
Administration
Not enough data
8.3
274
Not enough data
7.5
213
Not enough data
8.1
314
Not enough data
8.0
295
Management
Not enough data
8.6
67
Not enough data
8.1
57
Functionality
Not enough data
8.7
58
Not enough data
8.2
62
Not enough data
8.2
61
Not enough data
8.5
64
Not enough data
Feature Not Available
Agentic AI - Google Workspace for Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.2
312
|
Verified
Not enough data
8.7
359
|
Verified
Not enough data
7.8
281
|
Verified
Not enough data
7.9
300
|
Verified
Not enough data
8.0
161
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
348
|
Verified
Not enough data
8.9
387
|
Verified
Not enough data
8.0
273
|
Verified
Not enough data
8.3
328
|
Verified
Not enough data
7.9
273
|
Verified
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
6.7
14
Not enough data
7.3
19
Not enough data
6.3
12
Categories
Categories
Shared Categories
Google Analytics for G Suite and Supermetrics are categorized as Google Workspace for Marketing
Unique Categories
Google Analytics for G Suite has no unique categories
Reviews
Reviewers' Company Size
Google Analytics for G Suite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Supermetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
19.3%
Information Technology and Services
10.1%
Computer Software
6.7%
Retail
5.0%
Non-Profit Organization Management
4.2%
Other
54.6%
Marketing and Advertising
53.7%
Retail
5.1%
Computer Software
3.1%
Information Technology and Services
2.4%
Online Media
1.9%
Other
33.9%
Alternatives
Discussions
Google Analytics for G Suite has no discussions with answers
What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?
2 Comments
AC
Hey Tyson,
We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about...Read more
Is there a way of speeding up Data Studio reports with large data volumes?
2 Comments
AC
Hey Mathias,
There are a number of things that could contribute to Data Studio reports slowing down, especially at high volumes, such as long date ranges...Read more
What is Supermetrics used for?
1 Comment
EK
Supermetrics is a data marketing tool used to extract and load your data to accelerate your business growth.Read more
