# Google Analytics 360 vs Workspace ONE Intelligence Comparison

| | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 598 | 16 | 
| **Largest Market Segment** | Small-Business (50.2% of reviews) | Small-Business (56.3% of reviews) | 
| **Entry Level Price** | No pricing available | Free | 

---
## Top Pros & Cons

### Google Analytics 360

Pros:
- Insights (6 reviews)
- Easy Integrations (5 reviews)

Cons:
- Learning Curve (4 reviews)
- Cluttered Interface (2 reviews)

### Workspace ONE Intelligence

**Not enough data**

---
## Ratings Comparison
| Rating | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
  | **Meets Requirements** | 8.8 (451 reviews) | 8.2 (16 reviews) | 
  | **Ease of Use** | 8.1 (454 reviews) | 7.4 (16 reviews) | 
  | **Ease of Setup** | 8.0 (200 reviews) | 8.0 (5 reviews) | 
  | **Ease of Admin** | 8.4 (189 reviews) | 7.7 (5 reviews) | 
  | **Quality of Support** | 8.0 (410 reviews) | 8.1 (16 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.5 (185 reviews) | Not enough data | 
  | **Product Direction (% positive)** | 8.4 (435 reviews) | 9.3 (16 reviews) | 

---
## Pricing

### Google Analytics 360

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Workspace ONE Intelligence

#### Entry-Level Pricing

Plan: Basic

Price: Free

Description: Included in the plan:

Key Features:
- Basic Crash Reporting &amp; Diagnostics
- Basic Performance Summary
- Live Stats

[Browse all 2 editions](https://www.g2.com/products/workspace-one-intelligence/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Google Analytics 360** | 8.4/10 | 379 |
| **Workspace ONE Intelligence** | N/A | N/A |

#### Metrics

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Sessions - Digital Analytics** | 8.7 (325 reviews) | Not enough data | 
| **Engagement** | 8.5 (333 reviews) | Not enough data | 
| **Entry and Exit Pages** | 8.5 (323 reviews) | Not enough data | 
| **Standard Event Tracking** | 8.6 (305 reviews) | Not enough data | 
| **Custom Event Tracking** | 8.4 (299 reviews) | Not enough data | 
| **Retention** | 8.4 (304 reviews) | Not enough data | 
| **Return** | 8.2 (303 reviews) | Not enough data | 
| **Conversions** | 8.4 (311 reviews) | Not enough data | 
| **Funnels** | 8.2 (288 reviews) | Not enough data | 

#### Reporting

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Real-Time Reporting** | Feature Not Available | Not enough data | 
| **Trending** | 8.6 (310 reviews) | Not enough data | 
| **Retroactive Reporting** | 8.4 (279 reviews) | Not enough data | 
| **Segmentation** | 8.5 (297 reviews) | Not enough data | 
| **Mobile Reporting** | 8.4 (291 reviews) | Not enough data | 
| **Unification Across Devices** | 8.2 (268 reviews) | Not enough data | 
| **Custom Reports and Dashboards** | 8.6 (315 reviews) | Not enough data | 

#### Other

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **User Data** | 8.5 (301 reviews) | Not enough data | 
| **Site Search Reporting** | 8.4 (306 reviews) | Not enough data | 
| **Load Time Monitoring** | 8.3 (291 reviews) | Not enough data | 
| **Campaign Tracking** | 8.6 (304 reviews) | Not enough data | 
| **E-Commerce** | 8.5 (267 reviews) | Not enough data | 
| **Promotional Messages** | 8.2 (248 reviews) | Not enough data | 
| **Administration Alerts** | 8.3 (266 reviews) | Not enough data | 

#### Agentic AI - Digital Analytics

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Administration

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **API / Integrations** | 8.5 (246 reviews) | Not enough data | 
| **QA Testing** | 8.2 (243 reviews) | Not enough data | 
| **Performance and Reliability** | 8.6 (295 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.6 (293 reviews) | Not enough data | 

### Mobile App Analytics

| Product | Score | Reviews |
|---|---|---|
| **Google Analytics 360** | 8.8/10 | 131 |
| **Workspace ONE Intelligence** | N/A | N/A |

#### User Identification

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Demographics** | 9.1 (112 reviews) | Not enough data | 
| **User Segmentation** | 9.0 (109 reviews) | Not enough data | 
| **Geolocation** | 9.0 (104 reviews) | Not enough data | 

#### Tracking &amp; Reporting

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Custom Event Tracking** | 8.9 (99 reviews) | Not enough data | 
| **Real-Time Insights** | 8.8 (110 reviews) | Not enough data | 
| **Attribution** | 8.9 (103 reviews) | Not enough data | 
| **Dashboard** | 9.0 (109 reviews) | Not enough data | 
| **User Path Tracking** | 8.8 (104 reviews) | Not enough data | 
| **User Activity History** | 8.8 (101 reviews) | Not enough data | 

#### Metrics

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Engagement** | 9.0 (33 reviews) | Not enough data | 
| **Exit Tracking** | 8.6 (33 reviews) | Not enough data | 
| **Retention** | 8.6 (34 reviews) | Not enough data | 
| **Return** | 8.5 (33 reviews) | Not enough data | 
| **Conversions** | 8.6 (33 reviews) | Not enough data | 

### Mobile Crash Reporting

| Product | Score | Reviews |
|---|---|---|
| **Google Analytics 360** | N/A | N/A |
| **Workspace ONE Intelligence** | N/A | N/A |

#### Crash Monitoring

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Constant Monitoring** | Not enough data | Not enough data | 
| **Timely Alerts** | Not enough data | Not enough data | 
| **User Reports and Feedback** | Not enough data | Not enough data | 

#### Crash Data

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Report Generation** | Not enough data | Not enough data | 
| **Crash Solutions** | Not enough data | Not enough data | 
| **Analytics** | Not enough data | Not enough data | 

#### Metrics

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Engagement** | 9.0 (33 reviews) | Not enough data | 
| **Exit Tracking** | 8.6 (33 reviews) | Not enough data | 
| **Retention** | 8.6 (34 reviews) | Not enough data | 
| **Return** | 8.5 (33 reviews) | Not enough data | 
| **Conversions** | 8.6 (33 reviews) | Not enough data | 

### Mobile Analytics

| Product | Score | Reviews |
|---|---|---|
| **Google Analytics 360** | 8.7/10 | 36 |
| **Workspace ONE Intelligence** | N/A | N/A |

#### Metrics

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Engagement** | 9.0 (33 reviews) | Not enough data | 
| **Exit Tracking** | 8.6 (33 reviews) | Not enough data | 
| **Retention** | 8.6 (34 reviews) | Not enough data | 
| **Return** | 8.5 (33 reviews) | Not enough data | 
| **Conversions** | 8.6 (33 reviews) | Not enough data | 

### Mobile App Optimization

| Product | Score | Reviews |
|---|---|---|
| **Google Analytics 360** | N/A | N/A |
| **Workspace ONE Intelligence** | 7.9/10 | 17 |

#### Variation Testing

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **A/B Testing** | Not enough data | 7.8 (6 reviews) | 
| **WYSIWYG Editor** | Not enough data | 8.0 (5 reviews) | 
| **Conversion Goal** | Not enough data | 6.7 (6 reviews) | 
| **Percentage of Traffic** | Not enough data | 8.1 (6 reviews) | 
| **Confidence Level** | Not enough data | 7.5 (6 reviews) | 
| **Multivariant Testing** | Not enough data | 7.8 (6 reviews) | 

#### Reporting

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Segmentation** | Not enough data | 8.6 (6 reviews) | 
| **Reports and Dashboards** | Not enough data | 8.1 (7 reviews) | 

#### Personalization

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Standard Targeting** | Not enough data | 8.6 (6 reviews) | 
| **Custom Targeting** | Not enough data | 7.2 (6 reviews) | 
| **Data Segmentation** | Not enough data | Not enough data | 

#### Administration

| Feature | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **API / Integrations** | Not enough data | 7.8 (10 reviews) | 
| **QA Testing** | Not enough data | 8.3 (11 reviews) | 
| **Performance and Reliability** | Not enough data | 7.5 (12 reviews) | 
| **User, Role, and Access Management** | Not enough data | 7.8 (12 reviews) | 

---
## Categories
**Shared Categories (1):** [Mobile App Analytics Tools](https://www.g2.com/categories/mobile-app-analytics)

**Unique to Google Analytics 360 (1):** [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)

**Unique to Workspace ONE Intelligence (2):** [Mobile App Optimization Software](https://www.g2.com/categories/mobile-app-optimization), [Mobile Crash Reporting Software](https://www.g2.com/categories/mobile-crash-reporting)


---
## Reviewer Demographics

### By Company Size

| Segment | Google Analytics 360 | Workspace ONE Intelligence | 
|---|---|---|
| **Small-Business** | 50.2% | 56.3% | 
| **Mid-Market** | 31.0% | 18.8% | 
| **Enterprise** | 18.8% | 25.0% | 

### By Industry

#### Google Analytics 360

- **Marketing and Advertising:** 20.7%
- **Information Technology and Services:** 6.2%
- **Computer Software:** 5.1%
- **Education Management:** 3.1%
- **Retail:** 3.1%
- **Internet:** 2.9%
- **Higher Education:** 2.5%
- **Real Estate:** 2.2%
- **Hospital &amp; Health Care:** 2.2%
- **Entertainment:** 2.0%
- **Other:** 50.2%

#### Workspace ONE Intelligence

- **Information Technology and Services:** 18.8%
- **Computer Software:** 12.5%
- **Writing and Editing:** 6.3%
- **Telecommunications:** 6.3%
- **Retail:** 6.3%
- **Program Development:** 6.3%
- **Printing:** 6.3%
- **Marketing and Advertising:** 6.3%
- **Internet:** 6.3%
- **Insurance:** 6.3%
- **Other:** 18.8%

---
## Alternatives

### Alternatives to Google Analytics 360

- [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) — 4.5/5 stars (2938 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1369 reviews)
- [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1217 reviews)
- [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews) — 4.4/5 stars (1097 reviews)
- [Kissmetrics](https://www.g2.com/products/kissmetrics/reviews) — 4.1/5 stars (168 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1795 reviews)
- [AppsFlyer](https://www.g2.com/products/appsflyer/reviews) — 4.5/5 stars (778 reviews)
- [Contentsquare](https://www.g2.com/products/contentsquare/reviews) — 4.6/5 stars (635 reviews)
- [PostHog](https://www.g2.com/products/posthog/reviews) — 4.5/5 stars (1052 reviews)
- [CleverTap](https://www.g2.com/products/clevertap/reviews) — 4.6/5 stars (664 reviews)

### Alternatives to Workspace ONE Intelligence

- [Crashlytics](https://www.g2.com/products/crashlytics/reviews) — 4.5/5 stars (68 reviews)
- [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews) — 4.4/5 stars (1097 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1369 reviews)
- [Google Analytics](https://www.g2.com/products/google-analytics/reviews) — 4.5/5 stars (6852 reviews)
- [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1217 reviews)
- [AppsFlyer](https://www.g2.com/products/appsflyer/reviews) — 4.5/5 stars (778 reviews)
- [WalkMe](https://www.g2.com/products/walkme/reviews) — 4.5/5 stars (566 reviews)
- [Adjust](https://www.g2.com/products/adjust/reviews) — 4.7/5 stars (719 reviews)
- [CleverTap](https://www.g2.com/products/clevertap/reviews) — 4.6/5 stars (664 reviews)
- [Contentsquare](https://www.g2.com/products/contentsquare/reviews) — 4.6/5 stars (635 reviews)

---
## Top Discussions

### Google Analytics 360

- Title: [Very good](https://www.g2.com/discussions/very-good-199e69ba-f1d8-445b-9155-60dfd372c62f) — 2 comments, 1 upvote
  > **Top comment:** "good work"
- Title: [Iron](https://www.g2.com/discussions/50936-best) — 2 comments, 2 upvotes
  > **Top comment:** "Setup mode"
- Title: [What is next to do best.](https://www.g2.com/discussions/31360-what-is-next-to-do-best) — 2 comments, 1 upvote
  > **Top comment:** "Using the social network for advertising"
- Title: [How much does Google Analytics 360 cost?](https://www.g2.com/discussions/how-much-does-google-analytics-360-cost) — 1 comment
  > **Top comment:** "It costs $150,000-00 to $200,000-00 to the company."
- Title: [How does Google Analytics 360 work?](https://www.g2.com/discussions/how-does-google-analytics-360-work) — 1 comment, 1 upvote
  > **Top comment:** "i liked this website "

### Workspace ONE Intelligence

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/google-analytics-360-vs-workspace-one-intelligence)

