# Google Ad Manager vs SAS Customer Intelligence 360 Comparison | | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Star Rating** | 4.2 out of 5 | 4.4 out of 5 | | **Total Reviews** | 236 | 143 | | **Largest Market Segment** | Mid-Market (41.9% of reviews) | Mid-Market (46.4% of reviews) | | **Entry Level Price** | No pricing available | No pricing available | --- ## Top Pros & Cons ### Google Ad Manager **Not enough data** ### SAS Customer Intelligence 360 Pros: - Ease of Use (16 reviews) - Insights (16 reviews) Cons: - Learning Curve (15 reviews) - Expensive (11 reviews) --- ## Ratings Comparison | Rating | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Meets Requirements** | 8.6 (211 reviews) | 8.8 (111 reviews) | | **Ease of Use** | 7.8 (209 reviews) | 8.5 (120 reviews) | | **Ease of Setup** | 7.6 (108 reviews) | 7.9 (78 reviews) | | **Ease of Admin** | 7.9 (97 reviews) | 7.6 (31 reviews) | | **Quality of Support** | 7.0 (193 reviews) | 8.8 (110 reviews) | | **Has the product been a good partner in doing business?** | 7.9 (95 reviews) | 8.2 (32 reviews) | | **Product Direction (% positive)** | 7.7 (205 reviews) | 9.3 (110 reviews) | --- ## Pricing ### Google Ad Manager #### Entry-Level Pricing No pricing available #### Free Trial No information available ### SAS Customer Intelligence 360 #### Entry-Level Pricing No pricing available #### Free Trial Yes --- ## Features Comparison By Category ### Marketing Automation | Product | Score | Reviews | |---|---|---| | **Google Ad Manager** | N/A | N/A | | **SAS Customer Intelligence 360** | 8.2/10 | 41 | #### Email Marketing | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Building and Personalizing Emails** | Not enough data | 8.4 (28 reviews) | | **Sending Outbound Emails** | Not enough data | 8.2 (29 reviews) | | **Manage Email Deliverability** | Not enough data | 8.3 (29 reviews) | | **Automated Email Responses** | Not enough data | 8.5 (28 reviews) | #### Online Marketing | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Landing Pages and Forms** | Not enough data | 7.8 (29 reviews) | | **Dynamic Content** | Not enough data | 8.2 (29 reviews) | | **A/B Testing** | Not enough data | 8.2 (29 reviews) | | **Mobile Optimized** | Not enough data | 8.2 (28 reviews) | | **Search Tracking and Optimization** | Not enough data | 8.3 (28 reviews) | #### Lead Management | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Marketing Lead Database** | Not enough data | 8.6 (28 reviews) | | **Data Quality Management** | Not enough data | 8.7 (30 reviews) | | **Segmentation** | Not enough data | 8.5 (31 reviews) | | **Lead Scoring and Grading** | Not enough data | 8.1 (29 reviews) | | **Lead Nurturing** | Not enough data | 8.2 (28 reviews) | | **Online Behavior Tracking** | Not enough data | 8.3 (28 reviews) | | **Automated Alerts and Tasks** | Not enough data | 8.1 (27 reviews) | | **CRM Lead Integration** | Not enough data | 8.3 (28 reviews) | #### Campaign Management | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Program Management** | Not enough data | 8.3 (29 reviews) | | **Event / Webinar Marketing** | Not enough data | 8.1 (26 reviews) | | **Calendaring** | Not enough data | 8.3 (27 reviews) | | **Budgeting** | Not enough data | 7.7 (27 reviews) | #### Social | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Social Listening** | Not enough data | 7.9 (26 reviews) | | **Social Sharing** | Not enough data | 8.0 (27 reviews) | | **Social Campaigns** | Not enough data | 8.2 (27 reviews) | | **Social Media Engagement** | Not enough data | 8.0 (28 reviews) | | **Social Media Advertising** | Not enough data | 8.4 (29 reviews) | #### Reporting & Analytics | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Basic Reporting** | Not enough data | 8.7 (31 reviews) | | **Web Analytics** | Not enough data | 8.6 (28 reviews) | | **ROI Analytics** | Not enough data | 8.2 (28 reviews) | | **Revenue Analytics** | Not enough data | 8.2 (28 reviews) | | **SEO / Keyword Analytics** | Not enough data | 7.8 (27 reviews) | #### Platform | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Customization ** | Not enough data | 8.1 (26 reviews) | | **Workflow Capability** | Not enough data | 8.6 (29 reviews) | | **User, Role, and Access Management** | Not enough data | 8.8 (28 reviews) | | **Internationalization** | Not enough data | 8.6 (25 reviews) | | **Sandbox / Test Environments** | Not enough data | 8.1 (26 reviews) | | **Performance and Reliability** | Not enough data | 8.1 (28 reviews) | | **Output Document Generation** | Not enough data | 8.1 (27 reviews) | #### Agentic AI - Marketing Automation | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Integration | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Data Import & Export Tools** | Not enough data | 8.9 (34 reviews) | | **Integration APIs** | Not enough data | 8.5 (30 reviews) | | **Breadth of Partner Applications** | Not enough data | 8.5 (28 reviews) | ### Digital Analytics | Product | Score | Reviews | |---|---|---| | **Google Ad Manager** | N/A | N/A | | **SAS Customer Intelligence 360** | 8.7/10 | 18 | #### Metrics | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Sessions - Digital Analytics** | Not enough data | 8.9 (17 reviews) | | **Engagement** | Not enough data | 8.6 (17 reviews) | | **Entry and Exit Pages** | Not enough data | 8.8 (17 reviews) | | **Standard Event Tracking** | Not enough data | 8.6 (15 reviews) | | **Custom Event Tracking** | Not enough data | 8.7 (15 reviews) | | **Retention** | Not enough data | 8.3 (13 reviews) | | **Return** | Not enough data | 8.8 (14 reviews) | | **Conversions** | Not enough data | 8.8 (13 reviews) | | **Funnels** | Not enough data | 8.8 (14 reviews) | #### Reporting | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Real-Time Reporting** | Not enough data | 8.7 (13 reviews) | | **Trending** | Not enough data | 8.3 (14 reviews) | | **Retroactive Reporting** | Not enough data | 8.6 (14 reviews) | | **Segmentation** | Not enough data | 8.8 (13 reviews) | | **Mobile Reporting** | Not enough data | 8.7 (14 reviews) | | **Unification Across Devices** | Not enough data | 8.8 (13 reviews) | | **Custom Reports and Dashboards** | Not enough data | 8.8 (14 reviews) | #### Other | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **User Data** | Not enough data | 8.9 (14 reviews) | | **Site Search Reporting** | Not enough data | 8.5 (13 reviews) | | **Load Time Monitoring** | Not enough data | 8.8 (12 reviews) | | **Campaign Tracking** | Not enough data | 8.6 (13 reviews) | | **E-Commerce** | Not enough data | 8.8 (13 reviews) | | **Promotional Messages** | Not enough data | 8.7 (13 reviews) | | **Administration Alerts** | Not enough data | 8.8 (13 reviews) | #### Agentic AI - Digital Analytics | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Administration | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **API / Integrations** | Not enough data | 8.2 (14 reviews) | | **QA Testing** | Not enough data | 8.6 (13 reviews) | | **Performance and Reliability** | Not enough data | 8.7 (13 reviews) | | **User, Role, and Access Management** | Not enough data | 8.8 (13 reviews) | ### Personalization Engines | Product | Score | Reviews | |---|---|---| | **Google Ad Manager** | N/A | N/A | | **SAS Customer Intelligence 360** | N/A | N/A | #### Segmentation | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **A/B Testing** | Not enough data | Not enough data | | **Customer Profiles** | Not enough data | Not enough data | #### Targeting | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Behavioral Targeting** | Not enough data | Not enough data | | **Contextual Targeting** | Not enough data | Not enough data | #### Triggered Content | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Geofencing** | Not enough data | Not enough data | | **Triggered Emails** | Not enough data | Not enough data | | **Triggered Messages** | Not enough data | Not enough data | #### Personalized Content | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Recommendation Engine** | Not enough data | Not enough data | | **Personalized Discounts** | Not enough data | Not enough data | | **Website Personalization** | Not enough data | Not enough data | #### Agentic AI - Personalization Engines | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Customer Data Platform (CDP) | Product | Score | Reviews | |---|---|---| | **Google Ad Manager** | N/A | N/A | | **SAS Customer Intelligence 360** | 8.7/10 | 24 | #### Data Sourcing | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Data Enrichment** | Not enough data | 8.8 (22 reviews) | | **Expandability** | Not enough data | 8.6 (21 reviews) | | **Content Marketing** | Not enough data | 8.9 (21 reviews) | | **Multiple Devices** | Not enough data | 8.7 (21 reviews) | #### Intelligence | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Marketing Metrics** | Not enough data | 8.7 (21 reviews) | | **Predictive Modeling** | Not enough data | 8.5 (21 reviews) | | **Recommendation Engine** | Not enough data | 8.8 (21 reviews) | ### Customer Journey Mapping | Product | Score | Reviews | |---|---|---| | **Google Ad Manager** | N/A | N/A | | **SAS Customer Intelligence 360** | 8.5/10 | 30 | #### Platform Basics | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Templates** | Not enough data | 8.6 (22 reviews) | | **Exporting** | Not enough data | 8.2 (21 reviews) | | **Multi-user Access and Collaboration** | Not enough data | 8.8 (20 reviews) | | **Multiple Personas** | Not enough data | 8.3 (20 reviews) | | **Data Analytics ** | Not enough data | 9.0 (26 reviews) | #### Agentic AI - Customer Journey Mapping | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Autonomous Task Execution** | Not enough data | 8.1 (6 reviews) | ### App Monetization Platforms | Product | Score | Reviews | |---|---|---| | **Google Ad Manager** | N/A | N/A | | **SAS Customer Intelligence 360** | N/A | N/A | #### Platform - App Monetization Platforms | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Automated Tools** | Not enough data | Not enough data | | **Campaign Management** | Not enough data | Not enough data | | **Audience Targeting** | Not enough data | Not enough data | | **In-App Purchases** | Not enough data | Not enough data | | **Reporting & Dashboards** | Not enough data | Not enough data | | **A/B Testing** | Not enough data | Not enough data | | **AI Algorithms** | Not enough data | Not enough data | | **Integration APIs** | Not enough data | Not enough data | | **Fraud Prevention** | Not enough data | Not enough data | | **Cross-Platform Support** | Not enough data | Not enough data | | **Payment Integration** | Not enough data | Not enough data | | **User Data Analysis** | Not enough data | Not enough data | | **Subscription Management** | Not enough data | Not enough data | | **Performance Analytics** | Not enough data | Not enough data | | **Multiple Monetization Models** | Not enough data | Not enough data | #### Advertising - App Monetization Platforms | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Ad Exchange** | Not enough data | Not enough data | | **Offerwall** | Not enough data | Not enough data | | **Bidding** | Not enough data | Not enough data | | **Ad Mediation** | Not enough data | Not enough data | | **Ad Formats** | Not enough data | Not enough data | | **Ad Optimization** | Not enough data | Not enough data | ### Publisher Ad Server | Product | Score | Reviews | |---|---|---| | **Google Ad Manager** | 8.8/10 | 13 | | **SAS Customer Intelligence 360** | N/A | N/A | #### Ad Serving & Management - Publisher Ad Server | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Real-Time Bidding (RTB) Support** | 8.3 (7 reviews) | Not enough data | | **Ad Delivery Optimization & Management** | 9.6 (8 reviews) | Not enough data | | **Ad Inventory Management** | 9.6 (8 reviews) | Not enough data | | **Dynamic Ad Placement** | 9.0 (7 reviews) | Not enough data | | **Ad Tag Management** | 9.0 (8 reviews) | Not enough data | #### Targeting & Personalization - Publisher Ad Server | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Geo-Targeting** | 9.5 (7 reviews) | Not enough data | | **A/B Testing for Ads** | 9.5 (7 reviews) | Not enough data | | **Multi-Device & Cross-Platform Delivery** | 8.8 (7 reviews) | Not enough data | | **Audience Targeting** | 9.3 (9 reviews) | Not enough data | | **Frequency Capping** | 8.9 (6 reviews) | Not enough data | | **Contextual Targeting** | 8.9 (6 reviews) | Not enough data | #### Monetization & Reporting - Publisher Ad Server | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Header Bidding Support** | 9.2 (6 reviews) | Not enough data | | **Ad Revenue Share & Payout Management** | 9.2 (6 reviews) | Not enough data | | **Revenue Forecasting** | 8.3 (6 reviews) | Not enough data | | **Performance & Engagement Analytics** | 9.5 (10 reviews) | Not enough data | #### Agentic AI - Publisher Ad Server | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Autonomous Task Execution** | 8.0 (5 reviews) | Not enough data | | **Multi-step Planning** | 7.7 (5 reviews) | Not enough data | | **Cross-system Integration** | 7.5 (6 reviews) | Not enough data | | **Adaptive Learning** | 8.1 (6 reviews) | Not enough data | | **Proactive Assistance** | 8.6 (6 reviews) | Not enough data | ### Personalization | Product | Score | Reviews | |---|---|---| | **Google Ad Manager** | N/A | N/A | | **SAS Customer Intelligence 360** | N/A | N/A | #### Agentic AI - Personalization | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Supply Side Platform (SSP) | Product | Score | Reviews | |---|---|---| | **Google Ad Manager** | 8.2/10 | 73 | | **SAS Customer Intelligence 360** | N/A | N/A | #### Agentic AI - Supply Side Platform (SSP) | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### SSP Functionality | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **SSP Functionality ** | 8.2 (53 reviews) | Not enough data | #### SSP | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Ad Unit Availability** | 8.2 (54 reviews) | Not enough data | | **Impression Targeting** | 8.6 (50 reviews) | Not enough data | | **Floor Price** | 8.1 (46 reviews) | Not enough data | | **Advertiser Restrictions** | 7.7 (50 reviews) | Not enough data | | **Bid Reporting** | 8.2 (47 reviews) | Not enough data | ### Marketing Analytics | Product | Score | Reviews | |---|---|---| | **Google Ad Manager** | N/A | N/A | | **SAS Customer Intelligence 360** | 8.8/10 | 24 | #### Marketing Operations | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **ROI Tracking** | Not enough data | 8.8 (23 reviews) | | **Data Collection** | Not enough data | 8.9 (23 reviews) | | **Customer Insights** | Not enough data | 9.1 (24 reviews) | | **Multi-User Access** | Not enough data | 9.0 (23 reviews) | | **Spend Management** | Not enough data | 8.7 (22 reviews) | | **White Label** | Not enough data | 8.5 (22 reviews) | #### Campaign Activity | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Campaign Insights** | Not enough data | 9.0 (23 reviews) | | **Reports and Dashboards** | Not enough data | 8.6 (22 reviews) | | **Campaign Stickiness** | Not enough data | 8.8 (23 reviews) | | **Multichannel Tracking** | Not enough data | 8.8 (23 reviews) | | **Brand Optimization** | Not enough data | 9.3 (23 reviews) | | **Predictive Analytics** | Not enough data | 8.3 (22 reviews) | #### Agentic AI - Marketing Analytics | Feature | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Publisher Ad Server Software](https://www.g2.com/categories/publisher-ad-server) **Unique to Google Ad Manager (2):** [Supply Side Platforms (SSP)](https://www.g2.com/categories/supply-side-platform-ssp), [App Monetization Platforms](https://www.g2.com/categories/app-monetization-platforms) **Unique to SAS Customer Intelligence 360 (7):** [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [Personalization Software](https://www.g2.com/categories/personalization), [Personalization Engines](https://www.g2.com/categories/personalization-engines) --- ## Reviewer Demographics ### By Company Size | Segment | Google Ad Manager | SAS Customer Intelligence 360 | |---|---|---| | **Small-Business** | 37.1% | 22.1% | | **Mid-Market** | 41.9% | 46.4% | | **Enterprise** | 21.0% | 31.4% | ### By Industry #### Google Ad Manager - **Marketing and Advertising:** 40.7% - **Publishing:** 6.5% - **Internet:** 6.1% - **Broadcast Media:** 4.3% - **Newspapers:** 4.3% - **Online Media:** 3.9% - **Media Production:** 3.0% - **Information Technology and Services:** 3.0% - **Retail:** 2.6% - **Computer Software:** 2.6% - **Other:** 22.9% #### SAS Customer Intelligence 360 - **Marketing and Advertising:** 12.4% - **Banking:** 10.2% - **Information Technology and Services:** 7.3% - **Consulting:** 5.8% - **Telecommunications:** 5.8% - **Financial Services:** 4.4% - **Retail:** 4.4% - **Market Research:** 4.4% - **Education Management:** 3.6% - **Higher Education:** 3.6% - **Other:** 38.0% --- ## Alternatives ### Alternatives to Google Ad Manager - [OpenX](https://www.g2.com/products/openx/reviews) — 3.2/5 stars (18 reviews) - [PubMatic](https://www.g2.com/products/pubmatic/reviews) — 3.2/5 stars (11 reviews) - [Equativ](https://www.g2.com/products/equativ/reviews) — 4.0/5 stars (12 reviews) - [Magnite, for Sellers](https://www.g2.com/products/magnite-for-sellers/reviews) — 3.2/5 stars (20 reviews) - [Meta Audience Network](https://www.g2.com/products/meta-audience-network/reviews) — 3.9/5 stars (164 reviews) - [AdButler](https://www.g2.com/products/adbutler/reviews) — 4.5/5 stars (64 reviews) - [Kevel](https://www.g2.com/products/kevel/reviews) — 4.5/5 stars (43 reviews) - [Unity Ads](https://www.g2.com/products/unity-ads/reviews) — 4.3/5 stars (61 reviews) - [Broadstreet](https://www.g2.com/products/broadstreet/reviews) — 4.8/5 stars (52 reviews) - [Adform Integrated Advertising Platform](https://www.g2.com/products/adform-integrated-advertising-platform/reviews) — 4.3/5 stars (11 reviews) ### Alternatives to SAS Customer Intelligence 360 - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4461 reviews) - [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1357 reviews) - [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (623 reviews) - [Braze](https://www.g2.com/products/braze/reviews) — 4.5/5 stars (1680 reviews) - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (764 reviews) - [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (524 reviews) - [CleverTap](https://www.g2.com/products/clevertap/reviews) — 4.6/5 stars (653 reviews) - [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1216 reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) — 4.5/5 stars (6830 reviews) - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) — 4.1/5 stars (3135 reviews) --- ## Top Discussions ### Google Ad Manager - Title: [Is Google Ad Manager An SSP?](https://www.g2.com/discussions/is-google-ad-manager-an-ssp) — 2 comments > **Top comment:** "Yes" - Title: [How do I use Google Ad Manager?](https://www.g2.com/discussions/how-do-i-use-google-ad-manager) — 1 comment > **Top comment:** "Using Ad manager we can easily manage our ads" - Title: [What is Google Ad Manager used for?](https://www.g2.com/discussions/what-is-google-ad-manager-used-for) — 1 comment > **Top comment:** "It is best way to monetize client ads on different platform also benifit for ADX to sell direct ads and get more revenue" ### SAS Customer Intelligence 360 No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/google-ad-manager-vs-sas-customer-intelligence-360-sas)