Compare GoodData and Looker 
At a Glance
Market Segments
Mid-Market (43.7% of reviews)
Mid-Market (60.7% of reviews)
Entry-Level Pricing
Contact Us
No pricing available
GoodData
Star Rating
(581)4.2 out of 5
Market Segments
Mid-Market (43.7% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 4 pricing plansLooker
Star Rating
(1,618)4.4 out of 5
Market Segments
Mid-Market (60.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about LookerSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that GoodData excels in its ability to integrate with various databases, allowing users to centralize information from multiple sources seamlessly. This capability is particularly appreciated by users who value the extensive customization options for reports, making it easier to visualize data in diverse ways.
- Users say that Looker stands out for its intuitive user interface and overall design, which enhances the experience of building interactive dashboards quickly. Reviewers highlight the ease of creating visually appealing dashboards with real-time data, making it a favorite for those who prioritize aesthetics and functionality.
- According to verified reviews, GoodData's data explorer feature is praised for its user-friendliness, enabling users to pull metrics from numerous sources and view them collectively. This functionality has reportedly saved users significant time, as they no longer need to create separate spreadsheets for daily data analysis.
- Reviewers mention that Looker offers impressive flexibility in customization and configuration across various integrations, which is particularly beneficial for teams needing tailored analytics solutions. Users appreciate how this adaptability supports their specific workflow needs, especially in complex environments.
- G2 reviewers highlight that GoodData's strong support quality is a significant advantage, with many users noting the helpfulness and responsiveness of the support team. This aspect is crucial for organizations that require reliable assistance during implementation and ongoing use.
- Users report that while Looker has a solid overall performance, some find it slightly less user-friendly in terms of setup compared to GoodData. However, the trade-off is often seen in Looker's robust analytics capabilities, which can be a deciding factor for teams focused on deep data insights.
Pricing
Entry-Level Pricing
GoodData
Internal Analytics Professional
Contact Us
Per-user Pricing
- Platform Fee + number of users
- Unlimited users & data
- Annual Billing
Looker
No pricing availableFree Trial
GoodData
No trial information availableLooker
Free Trial is available
Ratings
Meets Requirements
8.4
475
8.7
1,108
Ease of Use
8.4
434
8.3
1,113
Ease of Setup
8.0
373
8.2
591
Ease of Admin
7.5
266
8.3
432
Quality of Support
8.8
383
8.6
946
Has the product been a good partner in doing business?
8.4
243
8.9
410
Product Direction (% positive)
7.5
469
8.7
1,039
Features by Category
Reports
8.6
297
|
Verified
8.6
667
|
Verified
8.3
278
|
Verified
8.2
620
|
Verified
8.6
297
|
Verified
8.2
663
|
Verified
8.3
269
|
Verified
8.3
530
|
Verified
8.6
303
|
Verified
8.7
666
|
Verified
Self Service
8.2
285
|
Verified
8.4
624
|
Verified
8.7
290
|
Verified
8.6
640
|
Verified
8.4
277
|
Verified
8.4
613
|
Verified
7.8
262
8.1
616
|
Verified
8.0
267
|
Verified
8.3
590
|
Verified
7.8
242
7.7
501
|
Verified
Advanced Analytics
7.7
246
|
Verified
7.6
430
|
Verified
8.5
291
|
Verified
8.4
634
|
Verified
8.1
250
|
Verified
8.0
515
|
Verified
Building Reports
7.6
197
|
Verified
8.3
386
|
Verified
7.7
195
|
Verified
8.4
399
|
Verified
7.9
186
|
Verified
8.1
356
|
Verified
7.9
167
|
Verified
8.1
330
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.6
297
|
Verified
8.6
667
|
Verified
8.3
278
|
Verified
8.2
620
|
Verified
8.6
297
|
Verified
8.2
663
|
Verified
8.3
269
|
Verified
8.3
530
|
Verified
8.6
303
|
Verified
8.7
666
|
Verified
Reports
Not enough data
8.5
111
Not enough data
8.5
108
Not enough data
8.0
103
Generative AI
Not enough data
7.0
101
Not enough data
7.1
101
Visualization
Not enough data
8.5
115
Not enough data
8.4
111
Not enough data
8.7
114
Not enough data
8.3
110
Data Updates
Not enough data
8.1
108
Not enough data
8.3
106
Collaboration
Not enough data
8.4
108
Not enough data
8.0
107
Not enough data
8.0
103
Data Updates
Not enough data
7.9
138
Not enough data
8.0
141
Not enough data
8.5
144
Reports
8.6
297
|
Verified
8.6
667
|
Verified
8.3
278
|
Verified
8.2
620
|
Verified
8.6
297
|
Verified
8.2
663
|
Verified
8.3
269
|
Verified
8.3
530
|
Verified
8.6
303
|
Verified
8.7
666
|
Verified
Data Preparation
8.2
196
|
Verified
8.3
287
|
Verified
8.1
189
|
Verified
8.3
264
|
Verified
Data Modeling and Blending
8.1
225
|
Verified
8.5
312
|
Verified
8.4
241
|
Verified
8.7
331
|
Verified
8.1
206
|
Verified
8.3
312
|
Verified
Generative AI
7.5
115
7.1
89
7.6
111
7.1
87
Agentic AI - Analytics Platforms
8.5
24
7.3
41
9.0
24
7.4
40
8.6
25
7.4
40
8.5
24
7.1
40
8.8
25
7.4
41
9.2
24
7.5
40
8.5
24
7.7
39
Self Service
8.2
285
|
Verified
8.4
624
|
Verified
8.7
290
|
Verified
8.6
640
|
Verified
8.4
277
|
Verified
8.4
613
|
Verified
7.8
262
8.1
616
|
Verified
8.0
267
|
Verified
8.3
590
|
Verified
7.8
242
7.7
501
|
Verified
Deployment & Integration - Analytics Platforms
9.0
24
8.1
39
8.6
25
8.2
38
8.9
25
7.7
35
8.7
26
8.4
46
Advanced Analytics
7.7
246
|
Verified
7.6
430
|
Verified
8.5
291
|
Verified
8.4
634
|
Verified
8.1
250
|
Verified
8.0
515
|
Verified
Performance & Scalability - Analytics Platforms
9.1
25
7.6
48
8.7
25
8.0
36
Advanced Analytics & Modeling - Analytics Platforms
8.5
26
8.2
41
8.5
25
7.2
35
8.9
25
7.4
36
Agentic AI Capabilities - Analytics Platforms
8.0
24
7.2
35
8.9
25
7.5
36
9.1
25
7.7
35
8.5
24
7.4
35
Personalized Intelligence - Analytics Platforms
8.5
24
7.6
35
9.0
24
7.3
36
8.6
25
7.6
35
Building Reports
7.6
197
|
Verified
8.3
386
|
Verified
7.7
195
|
Verified
8.4
399
|
Verified
7.9
186
|
Verified
8.1
356
|
Verified
7.9
167
|
Verified
8.1
330
|
Verified
Reports
8.6
297
|
Verified
8.6
667
|
Verified
8.3
278
|
Verified
8.2
620
|
Verified
8.6
297
|
Verified
8.2
663
|
Verified
8.3
269
|
Verified
8.3
530
|
Verified
8.6
303
|
Verified
8.7
666
|
Verified
Self Service
8.2
285
|
Verified
8.4
624
|
Verified
8.7
290
|
Verified
8.6
640
|
Verified
8.4
277
|
Verified
8.4
613
|
Verified
7.8
262
8.1
616
|
Verified
8.0
267
|
Verified
8.3
590
|
Verified
7.8
242
7.7
501
|
Verified
Building Reports
7.6
197
|
Verified
8.3
386
|
Verified
7.7
195
|
Verified
8.4
399
|
Verified
7.9
186
|
Verified
8.1
356
|
Verified
7.9
167
|
Verified
8.1
330
|
Verified
Metrics
Not enough data
8.8
240
Not enough data
8.7
240
Not enough data
8.4
226
Not enough data
8.4
228
Not enough data
8.4
217
Not enough data
8.3
227
Not enough data
8.4
221
Not enough data
8.5
232
Not enough data
8.3
224
Reporting
Not enough data
8.4
243
Not enough data
Feature Not Available
Not enough data
8.6
244
Not enough data
8.5
247
Not enough data
8.1
201
Not enough data
8.4
207
Not enough data
9.0
256
Other
Not enough data
8.7
228
Not enough data
8.6
211
Not enough data
8.4
203
Not enough data
8.7
217
Not enough data
8.7
209
Not enough data
8.2
181
Not enough data
8.3
193
Agentic AI - Digital Analytics
Not enough data
7.6
16
Not enough data
7.9
16
Not enough data
7.9
17
Not enough data
8.0
17
Administration
Not enough data
8.4
219
Not enough data
8.4
196
Not enough data
8.5
248
Not enough data
8.6
242
Agentic AI - Sales Analytics
Not enough data
7.2
12
Not enough data
7.8
12
Not enough data
6.9
12
Not enough data
7.6
13
Not enough data
7.5
12
Data Sourcing
Not enough data
8.8
206
Not enough data
8.8
222
Not enough data
8.6
190
Not enough data
8.8
227
Not enough data
8.7
210
Predictive Analytics
Not enough data
8.3
154
Not enough data
8.2
150
Not enough data
8.2
148
Not enough data
8.1
165
Sales Management
Not enough data
8.4
162
Not enough data
8.2
141
Not enough data
8.6
171
Not enough data
8.7
169
Deployment & Integration - Semantic Layer Tools
9.1
13
Not enough data
8.2
14
Not enough data
Data Connectivity & Federation - Semantic Layer Tools
9.0
15
Not enough data
8.9
14
Not enough data
Data Modeling & Metrics - Semantic Layer Tools
8.9
14
Not enough data
8.6
14
Not enough data
Performance Optimization - Semantic Layer Tools
8.8
14
Not enough data
8.8
13
Not enough data
Governance - Semantic Layer Tools
8.8
13
Not enough data
8.5
13
Not enough data
8.8
15
Not enough data
Advanced Intelligence - Semantic Layer Tools
8.3
13
Not enough data
9.3
14
Not enough data
8.6
14
Not enough data
Agentic AI Enablement - Semantic Layer Tools
9.2
14
Not enough data
8.9
15
Not enough data
9.0
13
Not enough data
Data Connectivity and Prep - Agentic Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Autonomous Insight Generation - Agentic Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Interaction and Workflow - Agentic Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI Agent Management - Agentic Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Statistical Tool
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Decision Making
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.6
222
|
Verified
Not enough data
8.7
241
|
Verified
Not enough data
8.5
228
|
Verified
Not enough data
8.9
245
|
Verified
Not enough data
8.4
130
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
231
|
Verified
Not enough data
8.8
261
|
Verified
Not enough data
8.5
213
|
Verified
Not enough data
8.5
214
|
Verified
Not enough data
8.4
200
|
Verified
Not enough data
7.9
120
|
Verified
Agentic AI - Marketing Analytics
Not enough data
6.8
14
Not enough data
7.7
15
Not enough data
7.4
15
Categories
Categories
Shared Categories
GoodData and Looker are categorized as Embedded Business Intelligence and Analytics Platforms
Unique Categories
Looker is categorized as Sales Analytics, Marketing Analytics, Digital Analytics, and Data Visualization
Reviews
Reviewers' Company Size
GoodData
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
17.2%
Consumer Services
15.8%
Information Technology and Services
14.5%
Retail
5.3%
Marketing and Advertising
4.5%
Other
42.6%
Computer Software
11.6%
Information Technology and Services
11.1%
Marketing and Advertising
8.2%
Financial Services
7.5%
Internet
6.1%
Other
55.5%
Discussions
Is there any way to send .csv or Excel files to people on an automated basis?
2 Comments
JK
I don’t believe this functionality exists in GoodData. You can send the PDF reports generated or you could look at sending the reports directly from your...Read more
send e-mails for users
2 Comments
JK
I believe you can use the API to grab the emails for registered users and then pass them to an email application. Some of this will depend on how you have...Read more
How to store historic data?
1 Comment
Official Response from GoodData
Hi Niketha,
What attributes store historical data is defined by your data admin in the Logical Data Model of your application (see more here:...Read more
Is looker an ETL tool?
3 Comments
AP
No, Looker is not an ETL tool. It is a Business Intelligence (BI) and Data Analytics platform that helps users visualize, explore and analyze data.Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
Which databases does Looker work with?
1 Comment
Official Response from Looker
Looker works with any SQL readable data store, including Hadoop. Looker sits in-database allowing you to access all of your row level data and leverage the...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
