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At a Glance
Market Segments
Enterprise (78.1% of reviews)
Small-Business (65.1% of reviews)
Entry-Level Pricing
No pricing available
$139.94 Per Month
Glassbox
Star Rating
(806)4.9 out of 5
Market Segments
Enterprise (78.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about GlassboxSemrush
Star Rating
(3,017)4.5 out of 5
Market Segments
Small-Business (65.1% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Semrush offers a solid set of tools for small businesses, particularly excelling in SEO and keyword tracking, but reviewers mention that its user interface can be overwhelming for beginners compared to Glassbox's more intuitive design.
- Reviewers mention that Glassbox shines in real-time reporting and user journey analytics, with features like Session Replay and Heatmaps, which provide deeper insights into user behavior, while Semrush's reporting capabilities, although robust, are seen as less comprehensive in this area.
- Users on G2 highlight that Glassbox's ease of setup and administration is a significant advantage, with many stating that the onboarding process is seamless, whereas Semrush users report a steeper learning curve and more complex setup procedures.
- Reviewers say that Glassbox excels in customer support, with many users praising the responsiveness and helpfulness of the support team, while Semrush users have expressed mixed feelings about support quality, indicating room for improvement.
- G2 users report that Glassbox's advanced features for custom event tracking and segmentation are particularly beneficial for enterprise-level clients, allowing for tailored analytics, while Semrush's offerings in these areas are viewed as basic and less flexible.
- Users say that Glassbox's decision-making tools, including predictive analytics, are top-notch, enabling businesses to make data-driven decisions effectively, whereas Semrush's decision-making features are considered less sophisticated and not as user-friendly.
Pricing
Entry-Level Pricing
Glassbox
No pricing availableSemrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Glassbox
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
9.8
738
8.8
2,441
Ease of Use
9.7
740
8.3
2,465
Ease of Setup
9.8
475
8.6
1,673
Ease of Admin
9.8
343
8.6
1,259
Quality of Support
9.8
737
8.6
2,141
Has the product been a good partner in doing business?
9.9
347
8.7
1,239
Product Direction (% positive)
9.9
729
8.9
2,351
Features by Category
Metrics
9.9
572
8.4
430
9.9
566
8.3
425
9.9
560
7.9
408
9.9
564
7.7
382
9.9
559
7.4
371
9.9
545
7.6
365
9.9
541
7.4
368
9.9
546
7.5
378
9.9
541
7.1
363
Reporting
9.9
554
8.0
419
9.9
540
8.2
409
9.8
532
7.8
394
9.9
532
7.7
394
9.9
528
7.8
389
9.9
520
7.6
369
9.9
532
8.0
403
Other
9.9
522
7.7
381
9.9
505
8.1
394
9.9
503
7.7
383
9.9
497
8.0
385
9.9
490
7.4
350
9.8
486
7.0
330
9.9
488
7.6
348
Agentic AI - Digital Analytics
Not enough data
6.6
44
Not enough data
7.3
44
Not enough data
6.9
44
10.0
5
7.0
42
Administration
9.9
516
7.7
358
9.9
492
7.4
348
9.9
530
8.5
399
9.8
518
8.3
391
Social Analytics
Not enough data
8.9(won by default)
290
Not enough data
8.5(won by default)
271
Not enough data
8.7(won by default)
277
Not enough data
8.2(won by default)
244
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
214
Not enough data
8.1(won by default)
210
Reports & Dashboards
Not enough data
8.4(won by default)
274
Not enough data
8.8(won by default)
282
Not enough data
8.8(won by default)
268
Not enough data
7.9(won by default)
207
Agentic AI - Social Media Analytics
Not enough data
7.4(won by default)
21
Not enough data
7.3(won by default)
21
Not enough data
7.9(won by default)
21
Not enough data
8.2(won by default)
21
Not enough data
8.0(won by default)
21
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Identification
9.9
478
Not enough data
10.0
481
Not enough data
10.0
485
Not enough data
Tracking & Reporting
10.0
472
Not enough data
10.0
471
Not enough data
10.0
468
Not enough data
9.9
465
Not enough data
10.0
474
Not enough data
10.0
468
Not enough data
Metrics
10.0
457
Not enough data
9.9
469
Not enough data
10.0
470
Not enough data
10.0
467
Not enough data
9.9
470
Not enough data
User Behavior
9.8
520
|
Verified
Not enough data
9.8
516
|
Verified
Not enough data
9.8
517
|
Verified
Not enough data
A/B Testing
9.8
503
|
Verified
Not enough data
9.8
508
Not enough data
9.8
528
|
Verified
Not enough data
9.9
496
|
Verified
Not enough data
Visitor Information
9.8
542
|
Verified
Not enough data
9.8
562
|
Verified
Not enough data
Agentic AI - Session Replay
8.7
13
Not enough data
Product Analytics
10.0
450
Not enough data
9.9
450
Not enough data
9.9
451
Not enough data
9.9
453
Not enough data
9.9
458
Not enough data
10.0
452
Not enough data
9.9
469
Not enough data
10.0
446
Not enough data
Agentic AI - Product Analytics
9.6
8
Not enough data
9.6
8
Not enough data
9.3
7
Not enough data
9.8
7
Not enough data
Analytics
10.0
295
Not enough data
10.0
298
Not enough data
9.9
294
Not enough data
10.0
298
Not enough data
10.0
296
Not enough data
10.0
311
Not enough data
Administration
9.9
308
Not enough data
10.0
291
Not enough data
10.0
291
Not enough data
Generative AI
10.0
59
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Experience
10.0
437
Not enough data
9.9
439
Not enough data
9.9
439
Not enough data
Agentic AI - Digital Experience Monitoring (DEM)
Not enough data
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
9.9
409
Not enough data
9.9
433
Not enough data
9.9
432
Not enough data
Performance
10.0
432
Not enough data
10.0
434
Not enough data
10.0
431
Not enough data
10.0
432
Not enough data
Listing Management
Not enough data
8.6
240
|
Verified
Not enough data
8.2
236
|
Verified
Not enough data
8.5
239
|
Verified
Not enough data
8.6
250
|
Verified
Performance
Not enough data
8.3
258
|
Verified
Not enough data
8.7
263
|
Verified
Local Search Optimization
Not enough data
8.9
584
|
Verified
Not enough data
8.4
542
|
Verified
Not enough data
8.4
514
|
Verified
Not enough data
8.3
526
|
Verified
Not enough data
7.9
511
|
Verified
Not enough data
8.8
572
|
Verified
Platform Basics
9.9
340
Not enough data
9.9
341
Not enough data
10.0
334
Not enough data
9.9
336
Not enough data
10.0
164
Not enough data
Agentic AI - Customer Journey Mapping
9.2
8
Not enough data
Platform Basics
Not enough data
8.5
555
Not enough data
8.6
566
Agentic AI - Competitive Intelligence
Not enough data
7.1
70
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
522
Platform Content
Not enough data
7.3
462
Platform Reporting
Not enough data
8.0
537
Not enough data
8.3
543
Platform Basics
Not enough data
8.5
104
Not enough data
8.2
101
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
93
Not enough data
8.4
104
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
97
Not enough data
8.7
107
Marketing Campaign Performance
Not enough data
8.5
80
Not enough data
8.7
81
Agentic AI - Marketing Calendar
Not enough data
7.3
11
Not enough data
7.3
11
Not enough data
6.5
11
Not enough data
6.8
11
Other Features
Not enough data
8.4
105
Not enough data
8.9
91
SEO Auditing & Monitoring
Not enough data
8.7
1009
Not enough data
9.0
882
Not enough data
8.8
845
Not enough data
8.8
858
Agentic AI - SEO Tools
Not enough data
6.5
173
Not enough data
6.7
173
Not enough data
6.7
173
Not enough data
6.7
171
Not enough data
6.5
171
Not enough data
6.6
167
Not enough data
6.8
169
SEO Content & Rankings
Not enough data
8.2
1482
Not enough data
9.1
1597
Not enough data
8.8
1511
Not enough data
8.2
915
Not enough data
8.4
834
SEO Reporting
Not enough data
8.9
1571
Not enough data
8.6
1000
Not enough data
8.2
960
Not enough data
7.8
831
Generative AI
Not enough data
6.7
395
Not enough data
6.7
391
Content & Collaboration
Not enough data
8.8
192
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
180
Not enough data
Feature Not Available
Not enough data
8.2
162
Social Management
Not enough data
8.7
235
Not enough data
8.8
227
Not enough data
Feature Not Available
Not enough data
8.5
226
Not enough data
7.9
202
Not enough data
8.1
177
Not enough data
7.8
148
Agentic AI - Social Media Management
Not enough data
8.0
14
Not enough data
8.2
14
Not enough data
7.9
14
Not enough data
7.7
14
Not enough data
8.0
14
Not enough data
7.9
14
Not enough data
8.1
14
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
116
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
102
Not enough data
8.1
94
Reporting
Not enough data
9.0
133
Not enough data
Feature Not Available
Not enough data
8.9
121
Not enough data
9.0
131
Agentic AI - Media Monitoring
Not enough data
7.1
14
Not enough data
7.7
14
Not enough data
7.3
14
Not enough data
7.3
14
Not enough data
7.3
14
Generative AI
Not enough data
8.3
22
Not enough data
8.1
23
Platform Basics
9.9
471
|
Verified
Not enough data
9.8
475
|
Verified
Not enough data
Platform Data
9.9
472
|
Verified
Not enough data
9.9
470
|
Verified
Not enough data
9.9
476
|
Verified
Not enough data
9.9
473
|
Verified
Not enough data
Platform Additional Functionality
9.8
473
|
Verified
Not enough data
9.9
466
|
Verified
Not enough data
9.9
477
|
Verified
Not enough data
Agentic AI - Customer Journey Analytics
10.0
6
Not enough data
9.3
7
Not enough data
9.5
7
Not enough data
10.0
6
Not enough data
Platform Interoperability
Not enough data
8.4
77
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
95
Campaign Management
Not enough data
9.0
93
Not enough data
8.7
92
Not enough data
8.7
92
Not enough data
8.6
85
Not enough data
8.6
86
Not enough data
8.5
87
Not enough data
8.5
84
Not enough data
8.4
86
Not enough data
8.3
85
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.0
83
Not enough data
8.3
85
Targeting
Not enough data
8.6
87
Not enough data
8.5
83
Not enough data
8.4
82
Not enough data
8.7
82
Platform
Not enough data
8.5
85
Not enough data
8.7
92
Not enough data
8.9
91
Not enough data
8.9
92
Not enough data
8.7
88
Not enough data
8.6
87
Not enough data
8.4
81
Not enough data
8.6
84
Not enough data
8.5
86
Grammar Tools
Not enough data
8.4
23
Not enough data
9.0
26
Not enough data
8.2
22
Writing Support
Not enough data
7.7
24
Not enough data
8.3
23
Not enough data
7.4
24
Not enough data
7.8
24
Software Availability
Not enough data
8.4
24
Not enough data
8.3
23
Not enough data
7.2
24
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Data collection
Not enough data
7.7
194
Not enough data
8.1
221
|
Verified
Not enough data
8.1
210
|
Verified
Not enough data
7.5
193
|
Verified
Not enough data
8.1
211
Segment Trending
Not enough data
8.6
242
|
Verified
Not enough data
8.1
230
|
Verified
Not enough data
8.3
236
|
Verified
Not enough data
7.3
198
Analysis
Not enough data
8.3
230
Not enough data
8.6
251
|
Verified
Not enough data
8.3
212
|
Verified
Platform
Not enough data
8.7
256
|
Verified
Not enough data
8.4
235
|
Verified
Not enough data
7.7
210
|
Verified
Not enough data
8.3
232
|
Verified
Not enough data
8.1
207
|
Verified
Not enough data
8.2
204
Agentic AI - Market Intelligence
Not enough data
7.0
31
Not enough data
6.9
31
Feedback Management
9.9
211
Not enough data
9.9
211
Not enough data
9.9
211
Not enough data
Feedback Analysis
9.9
212
Not enough data
9.7
209
Not enough data
9.9
211
Not enough data
Feedback Sources
9.9
210
Not enough data
9.9
212
Not enough data
9.4
210
Not enough data
9.9
209
Not enough data
Generative AI
9.8
67
Not enough data
Feature Not Available
Not enough data
Platform Basics
Not enough data
8.6
138
Not enough data
7.7
123
Not enough data
8.4
142
Platform Data
Not enough data
8.2
129
Not enough data
8.4
134
Not enough data
8.6
145
Not enough data
8.3
130
Agentic AI - Operational Risk Management
Not enough data
7.2
15
Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Digital Accessibility Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Digital Accessibility Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
Not enough data
7.7
229
Publishing
Not enough data
7.7
231
Social Media
Not enough data
7.6
231
Planning
Not enough data
7.9
355
Generative AI
Not enough data
7.5
140
Not enough data
7.2
137
Not enough data
7.2
137
Not enough data
6.7
135
Not enough data
6.5
131
Agentic AI - Content Creation
Not enough data
7.2
45
Not enough data
7.1
45
Not enough data
7.3
45
Not enough data
7.2
45
Not enough data
7.2
46
Not enough data
7.4
45
Not enough data
7.3
45
Generative AI
10.0
62
Not enough data
Feature Not Available
Not enough data
Survey Management
10.0
290
Not enough data
10.0
270
Not enough data
10.0
269
Not enough data
9.6
264
Not enough data
Process Management
10.0
264
Not enough data
10.0
266
Not enough data
10.0
268
Not enough data
10.0
280
Not enough data
System Management
10.0
243
Not enough data
10.0
238
Not enough data
AI Visibility & Tracking
Not enough data
7.8
63
Not enough data
7.8
68
Sentiment & Brand Analysis
Not enough data
7.7
60
Not enough data
6.4
53
Competitive Benchmarking
Not enough data
7.2
55
Not enough data
7.6
60
AI Content Optimization
Not enough data
7.6
57
Not enough data
7.6
57
Reporting & Alerts
Not enough data
6.7
53
Not enough data
7.5
60
Agentic AI - Heatmap Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
9.9
480
Not enough data
9.9
481
Not enough data
9.9
466
Not enough data
9.9
464
Not enough data
9.9
467
Not enough data
Reporting
10.0
467
Not enough data
9.9
466
Not enough data
9.9
467
Not enough data
10.0
460
Not enough data
Tools
Not enough data
Feature Not Available
Not enough data
8.2
660
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.2
650
Not enough data
8.2
636
Not enough data
8.0
578
Not enough data
7.8
575
Not enough data
8.9
709
Agentic AI - Content Analytics
Not enough data
7.5
56
Not enough data
7.7
56
Not enough data
7.7
57
Not enough data
7.8
57
Not enough data
7.7
57
Marketing Operations
Not enough data
7.7
384
|
Verified
Not enough data
8.4
405
|
Verified
Not enough data
8.0
396
|
Verified
Not enough data
8.0
374
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.2
388
|
Verified
Not enough data
8.6
425
|
Verified
Not enough data
7.7
358
|
Verified
Not enough data
8.0
372
|
Verified
Not enough data
8.2
397
|
Verified
Not enough data
7.9
350
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.1
56
Not enough data
7.4
56
Not enough data
7.0
55
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
10.0
457
Not enough data
9.9
469
Not enough data
10.0
470
Not enough data
10.0
467
Not enough data
9.9
470
Not enough data
Variation Testing
10.0
430
Not enough data
10.0
429
Not enough data
10.0
432
Not enough data
10.0
437
Not enough data
10.0
428
Not enough data
10.0
431
Not enough data
Reporting
10.0
460
Not enough data
10.0
457
Not enough data
Personalization
10.0
446
Not enough data
10.0
429
Not enough data
10.0
426
Not enough data
Administration
10.0
427
Not enough data
10.0
429
Not enough data
10.0
430
Not enough data
10.0
430
Not enough data
Categories
Categories
Shared Categories
Glassbox and Semrush are categorized as Digital Analytics
Unique Categories
Glassbox is categorized as Customer Journey Mapping, Feedback Analytics, Digital Experience Monitoring (DEM), E-Commerce Analytics, Product Analytics, Session Replay, Customer Journey Analytics, Heatmap Tools, Mobile App Analytics, Mobile App Optimization, Enterprise Feedback Management, Digital Accessibility Platforms, and Digital Accessibility Tools
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Local SEO, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Proofreading, Marketing Calendar, Content Creation, Local Listing Management, Marketing Analytics, Market Intelligence, Content Analytics, Media Monitoring, Social Media Advertising, and Social Media Analytics
Reviews
Reviewers' Company Size
Glassbox
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
37.1%
Insurance
11.5%
Retail
11.1%
Telecommunications
6.3%
Banking
3.6%
Other
30.5%
Marketing and Advertising
29.6%
Information Technology and Services
8.8%
Computer Software
8.1%
Internet
3.8%
Retail
3.8%
Other
45.9%
Discussions
When do we get to utilize Customer Journey Maps?
2 Comments
Official Response from Glassbox
Hi Farukh, thanks for asking. Augmented Journey Maps (AJM) is indeed one of our most valuable - and highly anticipated - features.
With your impending...Read more
Can you configure struggle scores based on a journey type
2 Comments
DG
Hello there, Tanya, this is supported of course - please reach out to your Customer Success Manager - or reach out to me directly if you like and I will...Read more
What is the best way to insights which are only relevant to me
1 Comment
DG
Hey Joe - we do! in our latest release you can see Business insights, Engagement insights, Experience Insight, and Technical insights - so you can choose the...Read more
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
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