# GigaOM, Martal Group vs Gartner Comparison

| | GigaOM | Martal Group | Gartner | 
|---|---|---|---|
| **Star Rating** | 3.9 out of 5 | 4.6 out of 5 | 4.0 out of 5 | 
| **Total Reviews** | 11 | 134 | 87 | 
| **Largest Market Segment** | Small-Business (72.7% of reviews) | Small-Business (68.9% of reviews) | Mid-Market (39.3% of reviews) | 
| **Entry Level Price** | Free Trial 1 Seat Per Month | Contact Us Per Month | No pricing available | 

---
## Top Pros & Cons

### GigaOM

**Not enough data**

### Martal Group

Pros:
- Professionalism (7 reviews)
- Expertise (5 reviews)

Cons:
- Expensive (2 reviews)
- Limited Control (2 reviews)

### Gartner

Pros:
- Authenticity (3 reviews)
- Genuine Reviews (2 reviews)

Cons:
- Expensive (2 reviews)
- Access Restrictions (1 reviews)

---
## Ratings Comparison
| Rating | GigaOM | Martal Group | Gartner | 
|---|---|---|---|
  | **Meets Requirements** | Not enough data | Not enough data | 8.5 (62 reviews) | 
  | **Ease of Use** | Not enough data | Not enough data | 8.5 (62 reviews) | 
  | **Ease of Setup** | Not enough data | Not enough data | 8.8 (16 reviews) | 
  | **Ease of Admin** | Not enough data | Not enough data | 8.8 (12 reviews) | 
  | **Quality of Support** | Not enough data | Not enough data | 8.0 (58 reviews) | 
  | **Quality of Work** | Not enough data | 9.1 (105 reviews) | Not enough data | 
  | **Responsiveness** | Not enough data | 9.4 (105 reviews) | 9.4 (6 reviews) | 
  | **Expertise of Team** | Not enough data | 9.0 (105 reviews) | 9.2 (6 reviews) | 
  | **Execution Ability** | Not enough data | 9.1 (104 reviews) | 9.2 (6 reviews) | 
  | **Communication Skills** | Not enough data | 9.3 (104 reviews) | 8.9 (6 reviews) | 
  | **Professionalism** | Not enough data | 9.3 (104 reviews) | 9.5 (7 reviews) | 
  | **Has the product been a good partner in doing business?** | Not enough data | 9.4 (111 reviews) | 8.4 (24 reviews) | 
  | **Product Direction (% positive)** | 6.1 (6 reviews) | Not enough data | 8.1 (67 reviews) | 

---
## Pricing

### GigaOM

#### Entry-Level Pricing

Plan: INDIVIDUAL | MONTHLY

Price: Free Trial 1 Seat Per Month

Description: Monthly individual access to the latest research for making decisions and purchasing technologies

Key Features:
- 30 day free trial
- Access to Benchmark Reports
- Access to Case Studies

[Learn more about GigaOM](https://www.g2.com/products/gigaom/reviews)

#### Free Trial

Yes

### Martal Group

#### Entry-Level Pricing

Plan: 1 SE | 45+ SQLs

Price: Contact Us Per Month

Key Features:
- One Fractional Sales Executive (NA or EU)
- Email Deliverability Support Specialist
- Up to 2,500 Prospects / Month

[Browse all 6 editions](https://www.g2.com/products/martal-group/pricing)

#### Free Trial

No

### Gartner

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Marketing Services

| Product | Score | Reviews |
|---|---|---|
| **GigaOM** | N/A | N/A |
| **Martal Group** | N/A | N/A |
| **Gartner** | N/A | N/A |

#### Planning

| Feature | GigaOM | Martal Group | Gartner | 
|---|---|---|---|
| **Needs Assessment** | Not enough data | Not enough data | Not enough data | 
| **Resource Allocation** | Not enough data | Not enough data | Not enough data | 
| **Stayed within Budget** | Not enough data | Not enough data | Not enough data | 
| **Statement of Work** | Not enough data | Not enough data | Not enough data | 
| **Best Practices** | Not enough data | Not enough data | Not enough data | 

#### Delivery

| Feature | GigaOM | Martal Group | Gartner | 
|---|---|---|---|
| **Technical Expertise** | Not enough data | Not enough data | Not enough data | 
| **Met Deadlines** | Not enough data | Not enough data | Not enough data | 
| **Meeting Management** | Not enough data | Not enough data | Not enough data | 
| **Project Updates** | Not enough data | Not enough data | Not enough data | 
| **Scope Management** | Not enough data | Not enough data | Not enough data | 
| **Roll-out** | Not enough data | Not enough data | Not enough data | 

### Business Services

| Product | Score | Reviews |
|---|---|---|
| **GigaOM** | N/A | N/A |
| **Martal Group** | N/A | N/A |
| **Gartner** | N/A | N/A |

#### Planning

| Feature | GigaOM | Martal Group | Gartner | 
|---|---|---|---|
| **Needs Assessment** | Not enough data | Not enough data | Not enough data | 
| **Resource Allocation** | Not enough data | Not enough data | Not enough data | 
| **Stayed within Budget** | Not enough data | Not enough data | Not enough data | 
| **Statement of Work** | Not enough data | Not enough data | Not enough data | 
| **Best Practices** | Not enough data | Not enough data | Not enough data | 

#### Delivery

| Feature | GigaOM | Martal Group | Gartner | 
|---|---|---|---|
| **Technical Expertise** | Not enough data | Not enough data | Not enough data | 
| **Met Deadlines** | Not enough data | Not enough data | Not enough data | 
| **Meeting Management** | Not enough data | Not enough data | Not enough data | 
| **Project Updates** | Not enough data | Not enough data | Not enough data | 
| **Scope Management** | Not enough data | Not enough data | Not enough data | 
| **Roll-out** | Not enough data | Not enough data | Not enough data | 

### Outsourced Sales Providers

| Product | Score | Reviews |
|---|---|---|
| **GigaOM** | N/A | N/A |
| **Martal Group** | 8.7/10 | 21 |
| **Gartner** | N/A | N/A |

#### Capabilities

| Feature | GigaOM | Martal Group | Gartner | 
|---|---|---|---|
| **B2B Lead Development** | Not enough data | 8.7 (21 reviews) | Not enough data | 
| **Onboarding** | Not enough data | 8.8 (19 reviews) | Not enough data | 
| **Lead Qualifying** | Not enough data | 8.3 (20 reviews) | Not enough data | 
| **Qualified Meetings** | Not enough data | 8.4 (21 reviews) | Not enough data | 
| **Sales Account Management** | Not enough data | 8.9 (19 reviews) | Not enough data | 
| **Virtual Support** | Not enough data | 9.0 (15 reviews) | Not enough data | 

#### Expertise

| Feature | GigaOM | Martal Group | Gartner | 
|---|---|---|---|
| **Demand Generation** | Not enough data | 8.5 (16 reviews) | Not enough data | 
| **CRM** | Not enough data | 9.0 (13 reviews) | Not enough data | 
| **Analytics Capabilities** | Not enough data | 8.4 (15 reviews) | Not enough data | 

### B2B Services

| Product | Score | Reviews |
|---|---|---|
| **GigaOM** | N/A | N/A |
| **Martal Group** | N/A | N/A |
| **Gartner** | N/A | N/A |

#### Team Quality

| Feature | GigaOM | Martal Group | Gartner | 
|---|---|---|---|
| **Change Management Skills** | Not enough data | Not enough data | Not enough data | 
| **Executive Presence** | Not enough data | Not enough data | Not enough data | 
| **Vertical Expertise** | Not enough data | Not enough data | Not enough data | 
| **Technology Partnerships** | Not enough data | Not enough data | Not enough data | 

---
## Categories

**Unique to GigaOM (1):** [Technology Research Services](https://www.g2.com/categories/technology-research-services)

**Unique to Martal Group (5):** [Outsourced Sales Companies](https://www.g2.com/categories/outsourced-sales-providers), [Contact Center Consulting Providers](https://www.g2.com/categories/contact-center-consulting), [Lead Generation Companies](https://www.g2.com/categories/lead-generation-services), [Email Marketing Services Providers](https://www.g2.com/categories/email-marketing-services), [Digital Marketing Services](https://www.g2.com/categories/digital-marketing)

**Unique to Gartner (1):** [Technology Research Services](https://www.g2.com/categories/technology-research-services)


---
## Reviewer Demographics

### By Company Size

| Segment | GigaOM | Martal Group | Gartner | 
|---|---|---|---|
| **Small-Business** | 72.7% | 68.9% | 25.0% | 
| **Mid-Market** | 18.2% | 25.8% | 39.3% | 
| **Enterprise** | 9.1% | 5.3% | 35.7% | 

### By Industry

#### GigaOM

- **Computer Software:** 45.5%
- **Pharmaceuticals:** 9.1%
- **Marketing and Advertising:** 9.1%
- **Logistics and Supply Chain:** 9.1%
- **Information Technology and Services:** 9.1%
- **Computer & Network Security:** 9.1%
- **Airlines/Aviation:** 9.1%

#### Martal Group

- **Information Technology and Services:** 20.3%
- **Computer Software:** 17.3%
- **Marketing and Advertising:** 7.5%
- **Telecommunications:** 3.0%
- **Staffing and Recruiting:** 3.0%
- **Security and Investigations:** 3.0%
- **Human Resources:** 3.0%
- **Banking:** 2.3%
- **Computer & Network Security:** 2.3%
- **Information Services:** 2.3%
- **Other:** 36.1%

#### Gartner

- **Information Technology and Services:** 30.6%
- **Computer Software:** 12.9%
- **Marketing and Advertising:** 5.9%
- **Hospital & Health Care:** 4.7%
- **Education Management:** 4.7%
- **Computer & Network Security:** 3.5%
- **E-Learning:** 3.5%
- **Banking:** 2.4%
- **Telecommunications:** 2.4%
- **Higher Education:** 2.4%
- **Other:** 27.1%

---
## Alternatives

### Alternatives to GigaOM

- [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews) — 4.6/5 stars (5513 reviews)
- [IDC](https://www.g2.com/products/idc/reviews) — 4.5/5 stars (24 reviews)
- [Forrester](https://www.g2.com/products/forrester/reviews) — 4.3/5 stars (38 reviews)
- [Experts Exchange](https://www.g2.com/products/experts-exchange/reviews) — 4.1/5 stars (34 reviews)
- [Olive](https://www.g2.com/products/olive-technologies-olive/reviews) — 4.4/5 stars (57 reviews)
- [Ovum](https://www.g2.com/products/ovum/reviews) — 4.0/5 stars (1 reviews)
- [Peer Insights](https://www.g2.com/products/peer-insights/reviews) — 4.6/5 stars (11 reviews)
- [SparkToro](https://www.g2.com/products/sparktoro/reviews) — 4.5/5 stars (12 reviews)
- [VC Stack](https://www.g2.com/products/vc-stack/reviews) — 4.5/5 stars (7 reviews)
- [TradeWheel](https://www.g2.com/products/tradewheel/reviews) — 4.5/5 stars (7 reviews)

### Alternatives to Martal Group

- [CIENCE](https://www.g2.com/products/cience/reviews) — 3.7/5 stars (181 reviews)
- [Belkins](https://www.g2.com/products/belkins/reviews) — 4.8/5 stars (93 reviews)
- [KlientBoost](https://www.g2.com/products/klientboost/reviews) — 4.8/5 stars (397 reviews)
- [memoryBlue](https://www.g2.com/products/memoryblue/reviews) — 4.6/5 stars (308 reviews)
- [INFUSE](https://www.g2.com/products/infusemedia-infuse/reviews) — 4.5/5 stars (292 reviews)
- [SmartSites](https://www.g2.com/products/smartsites/reviews) — 4.8/5 stars (253 reviews)
- [WebFX](https://www.g2.com/products/webfx/reviews) — 4.8/5 stars (200 reviews)
- [webdew](https://www.g2.com/products/webdew/reviews) — 4.9/5 stars (223 reviews)
- [SmartBug Media](https://www.g2.com/products/smartbug/reviews) — 4.8/5 stars (213 reviews)
- [Otter PR](https://www.g2.com/products/otter-pr/reviews) — 4.9/5 stars (202 reviews)

### Alternatives to Gartner

- [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews) — 4.6/5 stars (5513 reviews)
- [Forrester](https://www.g2.com/products/forrester/reviews) — 4.3/5 stars (38 reviews)
- [IDC](https://www.g2.com/products/idc/reviews) — 4.5/5 stars (24 reviews)
- [Experts Exchange](https://www.g2.com/products/experts-exchange/reviews) — 4.1/5 stars (34 reviews)
- [Ovum](https://www.g2.com/products/ovum/reviews) — 4.0/5 stars (1 reviews)
- [Olive](https://www.g2.com/products/olive-technologies-olive/reviews) — 4.4/5 stars (57 reviews)
- [Nucleus Research](https://www.g2.com/products/nucleus-research/reviews) — 2.5/5 stars (2 reviews)
- [Aberdeen Research](https://www.g2.com/products/aberdeen-research/reviews) — 3.5/5 stars (1 reviews)
- [SparkToro](https://www.g2.com/products/sparktoro/reviews) — 4.5/5 stars (12 reviews)
- [Constellation Research](https://www.g2.com/products/constellation-research/reviews) — 4.0/5 stars (1 reviews)

---
## Top Discussions

### GigaOM

No discussions available for this product.

### Martal Group

- Title: [Where are Martal Group sales executives located?](https://www.g2.com/discussions/where-are-martal-group-sales-executives-located) — 1 comment, 1 upvote
  > **Top comment:** "A good 60% of Martal's team calls the US their workplace, while 20% operate from the maple-sweet terrains of Canada. Another 10% work amid the diverse..."

### Gartner

- Title: [What services Gartner provide?](https://www.g2.com/discussions/what-services-gartner-provide) — 1 comment
  > **Top comment:** "Consulting, tools and templates for better decision making."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/gigaom-vs-martal-group-vs-gartner)