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At a Glance
Market Segments
Small-Business (78.4% of reviews)
Small-Business (86.2% of reviews)
Entry-Level Pricing
$29 per month, billed annually - $36 billed monthly
Free
Ghost
Star Rating
(39)4.1 out of 5
Market Segments
Small-Business (78.4% of reviews)
Pros & Cons
Entry-Level Pricing
$29 per month, billed annually - $36 billed monthly
Browse all 3 pricing plansPayload CMS
Star Rating
(59)4.9 out of 5
Market Segments
Small-Business (86.2% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Ghost excels in content authoring with a score of 8.9, while Payload CMS shines with a perfect score of 10.0, indicating that users find Payload's content creation tools more comprehensive and user-friendly.
- Reviewers mention that Ghost's approval process scores 7.6, which is significantly lower than Payload CMS's perfect score of 10.0, suggesting that users find Payload's workflow for content approval to be more efficient and streamlined.
- G2 users highlight that Ghost's versioning feature scores 8.0, while Payload CMS achieves a perfect score of 10.0, indicating that users appreciate Payload's robust version control capabilities for managing content changes.
- Users on G2 report that Ghost's asset management feature scores 7.3, whereas Payload CMS scores 8.7, suggesting that Payload offers a more effective solution for organizing and managing digital assets.
- Reviewers mention that Ghost's internal search functionality scores 7.7, while Payload CMS impresses with a score of 9.7, indicating that users find Payload's search capabilities to be significantly more powerful and efficient.
- Users say that Ghost's customization options score 7.6, while Payload CMS stands out with a perfect score of 10.0, reflecting that users value Payload's flexibility in tailoring the platform to their specific needs.
Pricing
Entry-Level Pricing
Ghost
Basic
$29
per month, billed annually - $36 billed monthly
For professional publishers who are just getting started
- 100k views/month
- 2 staff users
- 1,000 members
Payload CMS
Self-Hosted
Free
Get started in one-line: $ npx create-payload-app
- Completely free and open-source
- GraphQL, REST, and Local APIs
- Easily customizable ReactJS Admin
Free Trial
Ghost
Free Trial is available
Payload CMS
Free Trial is available
Ratings
Meets Requirements
8.2
31
9.4
56
Ease of Use
8.1
31
9.0
56
Ease of Setup
8.4
17
9.1
48
Ease of Admin
8.2
18
9.3
47
Quality of Support
8.3
24
9.3
55
Has the product been a good partner in doing business?
8.2
10
9.4
35
Product Direction (% positive)
6.1
30
10.0
55
Features by Category
Content
8.9
23
|
Verified
10.0
7
8.1
22
|
Verified
9.5
7
8.1
19
|
Verified
10.0
7
7.2
20
|
Verified
8.8
7
7.8
15
10.0
7
8.2
19
|
Verified
9.3
7
7.3
17
|
Verified
9.0
7
7.6
16
|
Verified
9.8
7
7.6
16
|
Verified
9.8
7
Design
7.9
19
|
Verified
8.3
6
8.9
19
|
Verified
8.6
7
8.4
20
|
Verified
9.2
6
7.7
22
|
Verified
9.8
7
Platform
8.4
19
|
Verified
9.8
7
8.7
21
|
Verified
9.5
7
8.4
19
|
Verified
9.8
7
8.2
20
|
Verified
9.8
7
7.8
18
|
Verified
9.8
7
7.8
13
|
Verified
9.3
7
7.8
17
|
Verified
8.1
7
8.6
18
|
Verified
10.0
7
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Publishing
Not enough data
8.9
25
Not enough data
9.1
35
Not enough data
6.8
12
Development
Not enough data
8.4
43
Not enough data
9.4
42
Not enough data
8.8
29
Not enough data
8.8
26
Analytics
Not enough data
8.6
40
Not enough data
9.2
44
Agentic AI - Headless CMS
Not enough data
Not enough data
Headless Commerce
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - E-Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Merchandising/Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Product Catalog
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Order Process
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Multi-Channel Support
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform - Owned Media
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Owned Media
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Ghost and Payload CMS are categorized as Headless CMS and Web Content Management
Unique Categories
Ghost is categorized as Owned Media
Payload CMS is categorized as E-Commerce Platforms
Reviews
Reviewers' Company Size
Ghost
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Payload CMS
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
24.3%
Information Technology and Services
13.5%
Publishing
8.1%
Writing and Editing
5.4%
Professional Training & Coaching
5.4%
Other
43.2%
Computer Software
32.8%
Information Technology and Services
13.8%
Design
8.6%
Marketing and Advertising
6.9%
Internet
5.2%
Other
32.8%
Discussions
Ghost has no discussions with answers
Payload CMS has no discussions with answers
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