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Compare Ghost and Optimizely Content Management System

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At a Glance
Ghost
Ghost
Star Rating
(39)4.1 out of 5
Market Segments
Small-Business (78.4% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$29 per month, billed annually - $36 billed monthly
Browse all 3 pricing plans
Optimizely Content Management System
Optimizely Content Management System
Star Rating
(196)4.0 out of 5
Market Segments
Mid-Market (46.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Optimizely Content Management System
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Optimizely Content Management System excels in its website hosting capabilities, scoring an impressive 8.8, while Ghost's hosting features are rated lower, indicating that Optimizely may provide a more reliable platform for users looking for robust hosting solutions.
  • Reviewers mention that Ghost shines in mobile optimization, achieving a score of 8.9 compared to Optimizely's 7.3. This suggests that Ghost may offer a more seamless experience for users accessing content on mobile devices.
  • G2 users highlight that Ghost's content authoring tools are superior, with a score of 8.9, while Optimizely's tools are rated at 8.2. This indicates that Ghost may provide a more user-friendly and efficient content creation process.
  • Users on G2 report that Optimizely's approval process is slightly less effective, scoring 7.3 compared to Ghost's 7.6. This could mean that Ghost offers a more streamlined workflow for content approvals, which is crucial for teams managing multiple contributors.
  • Reviewers say that Ghost's API and integrations are highly rated at 8.5, while Optimizely's API features score lower at 7.6. This suggests that Ghost may offer better flexibility and connectivity with other tools, enhancing overall functionality.
  • Users report that Optimizely's product direction is perceived less positively at 7.2 compared to Ghost's 6.0, indicating that users may feel more confident in Ghost's future development and feature enhancements.
Pricing
Entry-Level Pricing
Ghost
Basic
$29
per month, billed annually - $36 billed monthly
Browse all 3 pricing plans
Optimizely Content Management System
No pricing available
Free Trial
Ghost
Free Trial is available
Optimizely Content Management System
No trial information available
Ratings
Meets Requirements
8.2
31
8.2
168
Ease of Use
8.1
31
7.9
170
Ease of Setup
8.4
17
7.3
125
Ease of Admin
8.2
18
7.5
109
Quality of Support
8.3
24
7.8
149
Has the product been a good partner in doing business?
8.2
10
8.1
98
Product Direction (% positive)
6.1
30
7.8
156
Features by Category
Web Content ManagementHide 23 FeaturesShow 23 Features
8.1
24
7.6
161
Content
8.9
23
|
Verified
8.3
143
|
Verified
8.1
22
|
Verified
8.0
143
|
Verified
8.1
19
|
Verified
8.0
137
|
Verified
7.2
20
|
Verified
7.2
135
|
Verified
7.8
15
7.7
127
|
Verified
8.2
19
|
Verified
7.9
135
|
Verified
7.3
17
|
Verified
7.6
136
|
Verified
7.6
16
|
Verified
6.9
139
|
Verified
7.6
16
|
Verified
7.9
134
|
Verified
Design
7.9
19
|
Verified
6.4
119
|
Verified
8.9
19
|
Verified
7.1
123
|
Verified
8.4
20
|
Verified
7.5
120
|
Verified
7.7
22
|
Verified
7.8
130
|
Verified
Platform
8.4
19
|
Verified
7.2
126
8.7
21
|
Verified
7.7
131
8.4
19
|
Verified
7.8
133
|
Verified
8.2
20
|
Verified
8.0
137
|
Verified
7.8
18
|
Verified
8.2
116
|
Verified
7.8
13
|
Verified
8.2
120
|
Verified
7.8
17
|
Verified
6.9
125
|
Verified
8.6
18
|
Verified
7.7
125
|
Verified
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.4
15
Functionality
Not enough data
7.3
13
Not enough data
6.3
12
Not enough data
7.2
13
Management
Not enough data
7.6
14
Not enough data
8.3
14
Not enough data
7.7
13
Support
Not enough data
7.4
14
Not enough data
7.8
12
Not enough data
7.4
13
Not enough data
7.8
15
Publishing
Not enough data
8.2
14
Not enough data
8.8
14
Not enough data
6.4
14
Development
Not enough data
7.8
15
Not enough data
7.7
14
Not enough data
7.4
14
Not enough data
7.9
15
Analytics
Not enough data
8.2
15
Not enough data
8.0
15
Agentic AI - Headless CMS
Not enough data
Not enough data
Not enough data
Not enough data
Platform - Owned Media
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Owned Media
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Ghost
Ghost
Optimizely Content Management System
Optimizely Content Management System
Ghost and Optimizely Content Management System are categorized as Headless CMS and Web Content Management
Unique Categories
Ghost
Ghost is categorized as Owned Media
Optimizely Content Management System
Optimizely Content Management System is categorized as WebOps Platforms
Reviews
Reviewers' Company Size
Ghost
Ghost
Small-Business(50 or fewer emp.)
78.4%
Mid-Market(51-1000 emp.)
13.5%
Enterprise(> 1000 emp.)
8.1%
Optimizely Content Management System
Optimizely Content Management System
Small-Business(50 or fewer emp.)
17.8%
Mid-Market(51-1000 emp.)
46.7%
Enterprise(> 1000 emp.)
35.6%
Reviewers' Industry
Ghost
Ghost
Computer Software
24.3%
Information Technology and Services
13.5%
Publishing
8.1%
Writing and Editing
5.4%
Professional Training & Coaching
5.4%
Other
43.2%
Optimizely Content Management System
Optimizely Content Management System
Information Technology and Services
19.0%
Computer Software
8.9%
Marketing and Advertising
5.6%
Financial Services
5.6%
Higher Education
5.0%
Other
55.9%
Alternatives
Ghost
Ghost Alternatives
Sanity
Sanity
Add Sanity
Contentful
Contentful
Add Contentful
Butter CMS
Butter CMS
Add Butter CMS
Webflow
Webflow
Add Webflow
Optimizely Content Management System
Optimizely Content Management System Alternatives
Umbraco
Umbraco
Add Umbraco
Contentful
Contentful
Add Contentful
Sitecore Digital Experience Platform
Sitecore Digital Experience Platform
Add Sitecore Digital Experience Platform
Progress Sitefinity
Progress Sitefinity
Add Progress Sitefinity
Discussions
Ghost
Ghost Discussions
Monty the Mongoose crying
Ghost has no discussions with answers
Optimizely Content Management System
Optimizely Content Management System Discussions
Does Episerver offer product education?
2 Comments
Edward N.
EN
I am also interested in resolving this issue. Thank you for your request. Indeed, this product seems to me to be quite effective for learning. I also often...Read more
Is Episerver a CMS?
1 Comment
JN
YES - an old-style CMS built on MS .Net. Not headless Read more
Is Episerver open source?
1 Comment
JB
The main product itself is closed source; however, there are open-source first and third-party addons.Read more