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Compare GetResponse and Zoho Marketing Automation 
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At a Glance
Market Segments
Small-Business (81.2% of reviews)
Small-Business (54.8% of reviews)
Entry-Level Pricing
Free 500 Contacts
Free Trial
GetResponse
Star Rating
(818)4.3 out of 5
Market Segments
Small-Business (81.2% of reviews)
Pros & Cons
Entry-Level Pricing
Free 500 Contacts
Free Trial is available
Browse all 6 pricing plansZoho Marketing Automation
Star Rating
(92)4.2 out of 5
Market Segments
Small-Business (54.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Reviews say that GetResponse excels in its user-friendly interface, with an Ease of Use score of 8.4, making it easier for small businesses to navigate and utilize its features effectively. In contrast, Zoho Marketing Automation, with a score of 8.2, is noted for having a steeper learning curve, which some users find challenging.
- Users report that GetResponse's Quality of Support is highly rated at 8.8, with many reviewers mentioning prompt and helpful responses from the support team. On the other hand, Zoho Marketing Automation's support, rated at 7.9, has received mixed reviews, with some users expressing frustration over response times.
- G2 users highlight that GetResponse's robust automation features, such as the Autoresponder and landing page builder, significantly enhance marketing campaigns, contributing to its high Meets Requirements score of 8.5. Conversely, Zoho Marketing Automation, with a score of 7.9, is noted for its comprehensive CRM integration but lacks some of the intuitive automation features that GetResponse offers.
- Users on G2 mention that GetResponse's Ease of Setup score of 8.4 reflects its straightforward onboarding process, which is particularly beneficial for small businesses. In comparison, Zoho Marketing Automation's score of 7.7 indicates that users often face challenges during the initial setup phase.
- Reviewers mention that GetResponse has a larger user base, with 761 total reviews, indicating a strong community and more shared experiences. In contrast, Zoho Marketing Automation, with only 91 reviews, may not have as extensive a user feedback pool, which could limit insights for potential buyers.
- Users report that GetResponse's Free entry-level pricing model is a significant advantage for small businesses looking to start their marketing efforts without upfront costs, while Zoho Marketing Automation offers a Free Trial, which some users feel is less accessible for long-term use.
Pricing
Entry-Level Pricing
GetResponse
FREE
Free
500 Contacts
A suite of free tools to grow a contact list and send emails.
- Unlimited newsletters
- Signup forms and popups
Zoho Marketing Automation
Free Trial
Free Trial
With the 14-day free trial, you can access all the advanced features of our ‘Professional’ plan.
- Get started with Zoho Marketing Automation with Free trial
Free Trial
GetResponse
Free Trial is available
Zoho Marketing Automation
Free Trial is available
Ratings
Meets Requirements
8.5
713
8.1
71
Ease of Use
8.5
721
8.1
71
Ease of Setup
8.4
398
7.8
39
Ease of Admin
8.6
318
7.6
33
Quality of Support
8.8
679
8.1
65
Has the product been a good partner in doing business?
8.6
316
8.1
33
Product Direction (% positive)
8.6
700
8.6
69
Features by Category
Email Marketing
8.6
423
Not enough data
8.3
428
Not enough data
8.7
368
Not enough data
8.6
425
Not enough data
8.9
424
Not enough data
8.5
414
Not enough data
8.8
365
Not enough data
8.0
126
Not enough data
7.8
129
Not enough data
Reporting & Analytics
8.1
288
|
Verified
Not enough data
8.3
398
Not enough data
Generative AI
7.3
80
Not enough data
7.2
79
Not enough data
Agentic AI - Email Marketing
6.7
16
Not enough data
6.8
16
Not enough data
7.1
16
Not enough data
7.0
16
Not enough data
7.1
16
Not enough data
Integration
8.3
234
Not enough data
8.3
215
Not enough data
8.1
192
Not enough data
8.2
124
Not enough data
8.1
120
Not enough data
8.3
122
Not enough data
Email Marketing
Not enough data
8.2
42
Not enough data
8.6
42
Not enough data
8.5
42
Not enough data
8.7
45
Online Marketing
Not enough data
8.2
44
Not enough data
7.8
43
Not enough data
8.0
38
Not enough data
8.1
40
Not enough data
7.9
44
Lead Management
Not enough data
8.6
46
Not enough data
Feature Not Available
Not enough data
8.3
46
Not enough data
8.2
46
Not enough data
8.5
47
Not enough data
8.2
46
Not enough data
8.2
46
Not enough data
8.6
45
Campaign Management
Not enough data
8.3
43
Not enough data
7.5
42
Not enough data
8.3
43
Not enough data
7.5
40
Social
Not enough data
8.0
42
Not enough data
8.0
41
Not enough data
8.5
40
Not enough data
8.0
42
Not enough data
7.9
42
Reporting & Analytics
Not enough data
8.4
47
Not enough data
8.2
44
Not enough data
7.8
43
Not enough data
7.8
44
Not enough data
7.3
41
Platform
Not enough data
7.7
35
Not enough data
8.5
37
Not enough data
8.5
35
Not enough data
7.4
34
Not enough data
7.8
31
Not enough data
8.4
35
Not enough data
Feature Not Available
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
8.3
37
Not enough data
7.9
36
Not enough data
7.9
36
Administration
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
45
Not enough data
7.6
39
Not enough data
Feature Not Available
Not enough data
Integrations
Feature Not Available
Not enough data
8.1
43
Not enough data
8.2
44
Not enough data
Feature Not Available
Not enough data
Platform
8.7
49
Not enough data
8.4
39
Not enough data
8.3
42
Not enough data
8.5
41
Not enough data
8.2
47
Not enough data
Feature Not Available
Not enough data
8.2
44
Not enough data
8.7
59
Not enough data
Visitor Behavior
8.4
35
Not enough data
8.4
36
Not enough data
8.3
35
Not enough data
Templates
8.3
33
Not enough data
8.7
34
Not enough data
8.0
33
Not enough data
Personalization
8.3
35
Not enough data
8.2
35
Not enough data
7.7
34
Not enough data
8.4
34
Not enough data
8.0
34
Not enough data
8.4
33
Not enough data
8.3
34
Not enough data
8.2
35
Not enough data
Multichannel
8.0
34
Not enough data
8.7
36
Not enough data
8.6
35
Not enough data
Administration
8.6
36
Not enough data
8.7
36
Not enough data
8.6
35
Not enough data
8.4
34
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Host Tools
8.8
15
Not enough data
8.9
14
Not enough data
9.2
14
Not enough data
Attendee Tools
8.9
14
Not enough data
8.7
14
Not enough data
8.0
14
Not enough data
Post-Event Tools
8.2
12
Not enough data
8.9
12
Not enough data
Integrations
8.8
14
Not enough data
8.6
15
Not enough data
Agentic AI - Webinar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.7
136
|
Verified
Not enough data
8.2
114
|
Verified
Not enough data
8.3
111
|
Verified
Not enough data
8.6
108
Not enough data
Edit
8.5
116
|
Verified
Not enough data
8.7
128
|
Verified
Not enough data
8.6
108
|
Verified
Not enough data
Logistics
8.6
130
|
Verified
Not enough data
8.0
116
|
Verified
Not enough data
8.5
117
|
Verified
Not enough data
Feature Not Available
Not enough data
Generative AI
8.0
40
Not enough data
7.9
39
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
7.2
10
Not enough data
7.4
11
Not enough data
7.1
11
Not enough data
8.5
11
Feature Not Available
7.4
11
Not enough data
7.7
11
Not enough data
7.9
11
Not enough data
7.4
11
Not enough data
SMS Platform
8.5
11
Not enough data
7.4
11
Not enough data
8.0
11
Not enough data
7.3
11
Not enough data
7.5
10
Feature Not Available
7.6
11
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Training & eLearning
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Course Authoring
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
8.9
104
|
Verified
Not enough data
8.8
105
|
Verified
Not enough data
8.3
92
|
Verified
Not enough data
8.4
96
|
Verified
Not enough data
Page Optimization
8.4
82
|
Verified
Not enough data
8.6
98
|
Verified
Not enough data
8.3
91
|
Verified
Not enough data
7.9
85
|
Verified
Not enough data
Integrations
8.3
79
|
Verified
Not enough data
8.7
98
|
Verified
Not enough data
8.6
92
|
Verified
Not enough data
Generative AI
7.4
39
Not enough data
Agentic AI - Landing Page Builders
8.0
5
Not enough data
Generative AI
8.1
14
Not enough data
8.1
14
Not enough data
7.9
14
Not enough data
Communication
8.4
29
Not enough data
8.1
31
Not enough data
8.4
31
Not enough data
7.8
27
Not enough data
7.4
26
Not enough data
Internal Use
8.2
28
Not enough data
7.9
25
Not enough data
7.2
25
Not enough data
8.3
27
Not enough data
7.5
23
Not enough data
7.9
26
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
7.8
25
|
Verified
Not enough data
8.1
24
|
Verified
Not enough data
7.9
25
|
Verified
Not enough data
8.4
24
|
Verified
Not enough data
7.2
23
|
Verified
Not enough data
7.1
21
Campaign Activity
Not enough data
8.5
24
|
Verified
Not enough data
7.9
24
|
Verified
Not enough data
8.3
24
|
Verified
Not enough data
8.2
23
|
Verified
Not enough data
8.0
23
|
Verified
Not enough data
7.1
22
|
Verified
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
9.2
30
Not enough data
9.3
30
Not enough data
9.1
27
Not enough data
8.7
29
Not enough data
Growth
8.6
29
Not enough data
8.8
29
Not enough data
9.3
28
Not enough data
8.7
29
Not enough data
8.7
27
Not enough data
Content
9.1
29
Not enough data
8.9
30
Not enough data
8.9
27
Not enough data
8.7
29
Not enough data
Support
9.7
28
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
GetResponse and Zoho Marketing Automation are categorized as SMS Marketing
Unique Categories
GetResponse is categorized as Email Marketing, Email Template Builder, E-Commerce Personalization, Webinar, Landing Page Builders, Website Builder, Transactional Email, Live Chat, and Course Authoring
Zoho Marketing Automation is categorized as Marketing Automation, Marketing Analytics, and WhatsApp Marketing
Reviews
Reviewers' Company Size
GetResponse
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho Marketing Automation
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
21.0%
Health, Wellness and Fitness
7.0%
Internet
6.4%
Information Technology and Services
5.8%
Professional Training & Coaching
3.9%
Other
55.9%
Marketing and Advertising
20.2%
Information Technology and Services
11.9%
Computer Software
8.3%
Retail
6.0%
Financial Services
4.8%
Other
48.8%
Alternatives
Discussions
What is GetResponse used for?
5 Comments
DT
Established in 1998, GetResponse is an email marketing platform that helps you collect email leads.
Over the years, GetResponse has evolved to become an...Read more
How much does GetResponse cost?
3 Comments
ZB
Getresponse - Email 1000 for 12 Months - 147.60 USDRead more
Is get response good?
3 Comments
JF
No, if you need to manage a large mailing list, this tool is no good. It will create a lot of headaches when you need to import your backups from a previous...Read more
How can I use this?
1 Comment
Official Response from Zoho Marketing Automation
You can use Zoho Marketing Automation for engaging with your audience on multiple channels using different automated campaigns.
Use this link to start...Read more
What are the four key features of marketing automation software?
1 Comment
Official Response from Zoho Marketing Automation
A marketing automation software helps businesses automate the entire customer lifecycle, right from creating awareness for your brand, to engage with...Read more
Is Zoho a marketing automation tool?
1 Comment
Official Response from Zoho Marketing Automation
Zoho Corporation is a global tech company offering SaaS applications and online productivity tools.
Zoho Marketing Automation is an omnichannel marketing...Read more
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