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Compare Gatsby and Smartfluence 
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At a Glance
Market Segments
Small-Business (81.3% of reviews)
Small-Business (92.9% of reviews)
Entry-Level Pricing
No pricing available
$1,000.00
Gatsby
Star Rating
(16)4.9 out of 5
Market Segments
Small-Business (81.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about GatsbySmartfluence
Star Rating
(15)5.0 out of 5
Market Segments
Small-Business (92.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$1,000.00
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Gatsby excels in its "Content Approval" feature, providing a streamlined process that enhances collaboration among team members, while Smartfluence's "Content Approval" received mixed reviews, with some users finding it less intuitive.
- Reviewers mention that Smartfluence's "Influencer Recruitment" capabilities are robust, allowing for effective outreach and engagement with potential influencers, whereas Gatsby's offerings in this area are seen as less comprehensive.
- G2 users highlight Gatsby's "Reporting and Dashboards" as a standout feature, offering customizable reports that help track campaign performance effectively, while Smartfluence's reporting tools are noted to be less flexible, limiting users' ability to tailor insights to their needs.
- Users on G2 appreciate Gatsby's "User-Generated Content (UGC) Management," which simplifies the process of curating and utilizing UGC, whereas Smartfluence's UGC features are perceived as lacking in functionality and ease of use.
- Reviewers say that Smartfluence shines in "Influencer Segmentation," allowing users to categorize influencers effectively based on various metrics, while Gatsby's segmentation tools are considered basic and less effective for targeted campaigns.
- Users report that Gatsby's "Ease of Setup" is a significant advantage, with many finding the onboarding process straightforward, while Smartfluence has received feedback indicating that its setup can be more complex and time-consuming.
Pricing
Entry-Level Pricing
Gatsby
No pricing availableSmartfluence
Essential Package
$1,000.00
Get started with your influencer marketing campaigns with our basic package that is suitable for new brands & agencies.
- Unlimited Influencer Searches
- Contact 250 Influencers / Month
- Access 250 Audience Reports / Month
Free Trial
Gatsby
Free Trial is available
Smartfluence
Free Trial is available
Ratings
Meets Requirements
9.4
11
9.7
10
Ease of Use
9.2
11
10.0
10
Ease of Setup
9.4
6
Not enough data
Ease of Admin
9.3
5
Not enough data
Quality of Support
9.4
11
9.7
10
Has the product been a good partner in doing business?
Not enough data
Not enough data
Product Direction (% positive)
10.0
10
10.0
8
Features by Category
Content & Collaboration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Listening
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Social Media Listening Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management & Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Influencer Marketing
8.3
6
|
Verified
Not enough data
8.3
6
|
Verified
Not enough data
8.3
6
|
Verified
Not enough data
8.6
6
Not enough data
8.3
5
|
Verified
Not enough data
9.0
5
|
Verified
Not enough data
7.3
5
|
Verified
Not enough data
7.7
5
|
Verified
Not enough data
9.2
6
|
Verified
Not enough data
9.2
6
|
Verified
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Agentic AI - Influencer Marketing Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Gatsby and Smartfluence are categorized as Influencer Marketing Platforms
Unique Categories
Gatsby is categorized as Social Media Listening Tools and Social Media Management
Smartfluence has no unique categories
Reviews
Reviewers' Company Size
Gatsby
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Smartfluence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Health, Wellness and Fitness
25.0%
Computer Software
18.8%
Apparel & Fashion
12.5%
Retail
6.3%
Program Development
6.3%
Other
31.3%
Marketing and Advertising
21.4%
Retail
14.3%
Consumer Goods
14.3%
Luxury Goods & Jewelry
7.1%
Hospital & Health Care
7.1%
Other
35.7%
Discussions
Gatsby has no discussions with answers
Smartfluence has no discussions with answers
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