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Compare Funnel and Sprinklr Marketing 
Featured Products
At a Glance
Market Segments
Small-Business (50.3% of reviews)
Enterprise (43.8% of reviews)
Entry-Level Pricing
Starting at $400.00
Contact Us 1 Seat/Per month (billed annually) Per Year
Funnel
Star Rating
(164)4.5 out of 5
Market Segments
Small-Business (50.3% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $400.00
Free Trial is available
Browse all 3 pricing plansSprinklr Marketing
Star Rating
(109)4.1 out of 5
Market Segments
Enterprise (43.8% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us 1 Seat/Per month (billed annually) Per Year
Learn more about Sprinklr MarketingFunnel vs Sprinklr Marketing
When assessing the two solutions, reviewers found Funnel easier to use, set up, and administer. Reviewers also preferred doing business with Funnel overall.
- Reviewers felt that Funnel meets the needs of their business better than Sprinklr Marketing.
- When comparing quality of ongoing product support, reviewers felt that Funnel is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Funnel over Sprinklr Marketing.
Pricing
Entry-Level Pricing
Funnel
Starter
Starting at $400.00
Begin your journey to data-driven marketing with our Starter Plan.
- 500 flexpoints included (additional flexpoints can be purchased)
- Connect to our 121 most popular data sources
- Send data to Looker Studio, Google Sheets, Microsoft Excel, or use built-in Funnel dashboards
Sprinklr Marketing
Sprinklr Marketing Enterprise
Contact Us
1 Seat/Per month (billed annually) Per Year
- Premium campaign planning
- Premium marketing analytics
- Content marketing platform
Free Trial
Funnel
Free Trial is available
Sprinklr Marketing
No trial information availableRatings
Meets Requirements
8.8
140
8.3
88
Ease of Use
8.5
143
7.5
88
Ease of Setup
8.8
102
7.1
49
Ease of Admin
8.9
95
7.4
47
Quality of Support
9.1
137
8.0
83
Has the product been a good partner in doing business?
9.1
94
8.1
44
Product Direction (% positive)
8.7
141
7.4
85
Features by Category
Metrics
9.0
70
Not enough data
8.9
68
Not enough data
8.4
46
Not enough data
8.9
45
Not enough data
8.6
44
Not enough data
8.5
56
Not enough data
8.8
56
Not enough data
9.1
71
Not enough data
9.0
43
Not enough data
Reporting
8.6
48
Not enough data
8.8
43
Not enough data
8.7
62
Not enough data
8.7
52
Not enough data
8.2
40
Not enough data
8.1
55
Not enough data
9.2
69
Not enough data
Other
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
73
Not enough data
8.9
59
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.9
71
Not enough data
Feature Not Available
Not enough data
9.1
75
Not enough data
8.9
74
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
8.3
20
Not enough data
7.0
18
Not enough data
Functionality
8.8
19
Not enough data
8.5
20
Not enough data
8.8
20
Not enough data
8.8
20
Not enough data
8.6
20
Not enough data
Platform Basics
Not enough data
8.3
22
Not enough data
8.1
18
Not enough data
8.0
14
Not enough data
Feature Not Available
Not enough data
8.5
21
Not enough data
8.5
24
Content Planning
Not enough data
8.1
22
Not enough data
8.7
20
Not enough data
8.6
23
Marketing Campaign Performance
Not enough data
8.1
18
Not enough data
8.4
21
Agentic AI - Marketing Calendar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Other Features
Not enough data
8.0
17
Not enough data
8.7
22
Platform Interoperability
Not enough data
8.1(won by default)
20
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.9(won by default)
32
Campaign Management
Not enough data
8.7(won by default)
31
Not enough data
8.6(won by default)
30
Not enough data
8.2(won by default)
31
Not enough data
8.4(won by default)
27
Not enough data
8.6(won by default)
28
Not enough data
8.9(won by default)
27
Not enough data
8.6(won by default)
24
Not enough data
8.4(won by default)
26
Not enough data
8.5(won by default)
27
Not enough data
8.3(won by default)
26
Not enough data
8.2(won by default)
25
Not enough data
8.0(won by default)
23
Not enough data
8.3(won by default)
24
Targeting
Not enough data
8.4(won by default)
33
Not enough data
8.4(won by default)
30
Not enough data
8.6(won by default)
31
Not enough data
8.3(won by default)
28
Platform
Not enough data
8.0(won by default)
28
Not enough data
8.7(won by default)
33
Not enough data
8.6(won by default)
32
Not enough data
8.2(won by default)
32
Not enough data
8.6(won by default)
31
Not enough data
8.5(won by default)
32
Not enough data
8.2(won by default)
31
Not enough data
8.1(won by default)
28
Not enough data
8.3(won by default)
32
Content Creation
Not enough data
9.4
9
|
Verified
Agentic AI - Content Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Feature Not Available
Agentic AI - Content Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
Not enough data
8.6
34
Marketing Operations
8.3
76
|
Verified
8.4
32
|
Verified
8.9
85
|
Verified
8.6
35
|
Verified
7.7
43
8.4
33
|
Verified
8.4
74
|
Verified
8.5
38
|
Verified
8.0
46
|
Verified
Feature Not Available
Feature Not Available
Feature Not Available
Campaign Activity
8.4
80
|
Verified
8.4
41
|
Verified
8.7
83
|
Verified
8.3
44
|
Verified
8.2
68
|
Verified
Feature Not Available
8.9
83
|
Verified
8.0
41
|
Verified
7.8
41
7.9
38
|
Verified
7.6
41
|
Verified
8.2
23
Agentic AI - Marketing Analytics
7.5
6
Not enough data
6.9
6
Not enough data
6.7
6
Not enough data
Categories
Categories
Shared Categories
Funnel and Sprinklr Marketing are categorized as Marketing Analytics
Unique Categories
Funnel is categorized as ETL Tools and Digital Analytics
Sprinklr Marketing is categorized as Marketing Calendar, Content Distribution, Content Experience Platforms, and Social Media Advertising
Reviews
Reviewers' Company Size
Funnel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprinklr Marketing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
42.5%
Retail
6.3%
Information Technology and Services
6.3%
Internet
4.4%
Consumer Goods
3.1%
Other
37.5%
Marketing and Advertising
27.6%
Information Technology and Services
9.5%
Financial Services
4.8%
Computer Software
4.8%
Consumer Goods
3.8%
Other
49.5%
Discussions
Which advertising platforms does Funnel support?
1 Comment
JL
Hi there and thank you for your question. As stated in the title, Funnel supports all, and I mean all, advertising platforms. So no matter what ad platform...Read more
Can I see data retroactively in Funnel?
1 Comment
GJ
Yes. Data is backfilled (depending on the source) once you connect up a data source. For example, Google Ads data goes back to up to 2 years in the past when...Read more
Sprinklr Marketing has no discussions with answers
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