Join the 1500 companies using G2 Track to manage SaaS spend, usage, contracts & compliance.
Compare Funnel, SimilarWeb, and SEMrush

Pricing

 
Standard
$499
per month
FREE
$0
per month
Pro
$99.95
/ month
 
Business
$799
per month
ENTERPRISE
Custom Plans
Guru
$199.95
/ month
 
Professional
$999
per month
Additional Solutions
Custom Plans
Business
$399.95
/ month
 
Enterprise & Agencies
Contact sales
Enterprise
Upon Request
 
Free Trial
Free Trial Unavailable
Free Trial
Funnel
Standard
$499per month
Business
$799per month
Professional
$999per month
Enterprise & Agencies
Contact sales
Free Trial
SimilarWeb
FREE
$0per month
ENTERPRISE
Custom Plans
Additional Solutions
Custom Plans
Free Trial Unavailable
SEMrush
Pro
$99.95/ month
Guru
$199.95/ month
Business
$399.95/ month
Enterprise
Upon Request
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.7
7.7
8.9
Ease of Use
Ease of Use
8.4
8.7
8.3
Ease of Setup
Ease of Setup
8.8
9.2
8.6
Ease of Admin
Ease of Admin
8.8
9.7
8.8
Quality of Support
Quality of Support
9.3
7.7
8.4
Ease of Doing Business With
Ease of Doing Business With
9.4
8.3
8.8
Product Direction (% positive)
Product Direction (% positive)
8.4
7.8
9.1
Meets Requirements
Funnel
8.7
SimilarWeb
7.7
SEMrush
8.9
Ease of Use
Funnel
8.4
SimilarWeb
8.7
SEMrush
8.3
Ease of Setup
Funnel
8.8
SimilarWeb
9.2
SEMrush
8.6
Ease of Admin
Funnel
8.8
SimilarWeb
9.7
SEMrush
8.8
Quality of Support
Funnel
9.3
SimilarWeb
7.7
SEMrush
8.4
Ease of Doing Business With
Funnel
9.4
SimilarWeb
8.3
SEMrush
8.8
Product Direction (% positive)
Funnel
8.4
SimilarWeb
7.8
SEMrush
9.1

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
45.3%
33.3%
64.4%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
51.6%
55.6%
30.2%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
3.1%
11.1%
5.3%
Funnel
Small-Business
45.3%
Mid-Market
51.6%
Enterprise
3.1%
SimilarWeb
Small-Business
33.3%
Mid-Market
55.6%
Enterprise
11.1%
SEMrush
Small-Business
64.4%
Mid-Market
30.2%
Enterprise
5.3%

Reviewers' Industry

 
Marketing and Advertising
31.3%
Internet
26.8%
Marketing and Advertising
36.8%
 
Internet
11.3%
Marketing and Advertising
19.5%
Internet
13.2%
 
Information Technology and Services
11.3%
Public Relations and Communications
17.1%
Computer Software
10.0%
 
Retail
6.3%
Information Technology and Services
14.6%
Information Technology and Services
6.1%
 
Health, Wellness and Fitness
2.5%
Financial Services
4.9%
Retail
2.2%
 
Other
37.5%
Other
17.1%
Other
31.8%
Funnel
Marketing and Advertising
31.3%
Internet
11.3%
Information Technology and Services
11.3%
Retail
6.3%
Health, Wellness and Fitness
2.5%
Other
37.5%
SimilarWeb
Internet
26.8%
Marketing and Advertising
19.5%
Public Relations and Communications
17.1%
Information Technology and Services
14.6%
Financial Services
4.9%
Other
17.1%
SEMrush
Marketing and Advertising
36.8%
Internet
13.2%
Computer Software
10.0%
Information Technology and Services
6.1%
Retail
2.2%
Other
31.8%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
G2 User in Internet

It makes it easy and useful to integrate and compile data into one flow so that we can ingest the data on our end -- which is great

G2 User in Public Relations and Communications

It gives an OK estimate of site traffic. For a PR pro, it's a necessary tool to track metrics. The Chrome extension aspect of it is a huge plus. Makes it quick, seamless process.

Stephen D.
Agency in Internet

Well I use it mostly for keyword research to find more keywords that my client should be focusing on that they may have missed by looking at what their competitors are doing. However I think my favorite thing is the ability to find quality back-links that...

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Individual & Family Services

There is nothing I do not like about Funnel. io

G2 User in Computer Software

Most of the data is overrated. Where the actual monthly traffic will be 15K, this platform shows more than 1 lakh per month. So you actually can't rely every time on this. Also, their support system is very poor and the guys are full of attitude. The way...

Joseph G.
Agency in Marketing and Advertising

I feel that some tools lack precision. For example the math behind the competitive score is based on Google's AdWords. That should not be used as a matric for SEO competitiveness. Also, what I really hate is the the feeling that everything that I want...

 
Funnel
Most Helpful Favorable Review
G2 User in Internet

It makes it easy and useful to integrate and compile data into one flow so that we can ingest the data on our end -- which is great

Most Helpful Critical Review
G2 User in Individual & Family Services

There is nothing I do not like about Funnel. io

SimilarWeb
Most Helpful Favorable Review
G2 User in Public Relations and Communications

It gives an OK estimate of site traffic. For a PR pro, it's a necessary tool to track metrics. The Chrome extension aspect of it is a huge plus. Makes it quick, seamless process.

Most Helpful Critical Review
G2 User in Computer Software

Most of the data is overrated. Where the actual monthly traffic will be 15K, this platform shows more than 1 lakh per month. So you actually can't rely every time on this. Also, their support system is very poor and the guys are full of attitude. The way...

SEMrush
Most Helpful Favorable Review
Stephen D.
Agency in Internet

Well I use it mostly for keyword research to find more keywords that my client should be focusing on that they may have missed by looking at what their competitors are doing. However I think my favorite thing is the ability to find quality back-links that...

Most Helpful Critical Review
Joseph G.
Agency in Marketing and Advertising

I feel that some tools lack precision. For example the math behind the competitive score is based on Google's AdWords. That should not be used as a matric for SEO competitiveness. Also, what I really hate is the the feeling that everything that I want...

Screenshots

 
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Videos

 No videos providedNo videos provided

Overviews of all of the the SEMrush toolkits — including the SEO Toolkit, Competitive Research Toolkit, Advertising Toolkit, Content Marketing Toolkit, and Social Media Toolkit

Funnel
No videos provided
SimilarWeb
No videos provided
SEMrush

Overviews of all of the the SEMrush toolkits — including the SEO Toolkit, Competitive Research Toolkit, Advertising Toolkit, Content Marketing Toolkit, and Social Media Toolkit

Downloads

Funnel
No downloads provided
SimilarWeb
No downloads provided
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