Join the 1500 companies using G2 Track to manage SaaS spend, usage, contracts & compliance.
Compare Funnel, IBM Watson Customer Experience Analytics, and Datorama

Pricing

 
Standard
$499
per month
 
Business
$799
per month
 
Professional
$999
per month
 
Enterprise & Agencies
Contact sales
 
Free Trial
Free Trial
Free Trial
Funnel
Standard
$499per month
Business
$799per month
Professional
$999per month
Enterprise & Agencies
Contact sales
Free Trial
IBM Watson Customer Experience Analytics
Free Trial
Datorama
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.7
7.6
8.5
Ease of Use
Ease of Use
8.4
7.3
7.8
Ease of Setup
Ease of Setup
8.8
7.8
6.8
Ease of Admin
Ease of Admin
8.8
7.7
7.2
Quality of Support
Quality of Support
9.3
7.9
7.8
Ease of Doing Business With
Ease of Doing Business With
9.4
8.1
8.5
Product Direction (% positive)
Product Direction (% positive)
8.4
8.2
7.4
Meets Requirements
Funnel
8.7
IBM Watson Customer Experience Analytics
7.6
Datorama
8.5
Ease of Use
Funnel
8.4
IBM Watson Customer Experience Analytics
7.3
Datorama
7.8
Ease of Setup
Funnel
8.8
IBM Watson Customer Experience Analytics
7.8
Datorama
6.8
Ease of Admin
Funnel
8.8
IBM Watson Customer Experience Analytics
7.7
Datorama
7.2
Quality of Support
Funnel
9.3
IBM Watson Customer Experience Analytics
7.9
Datorama
7.8
Ease of Doing Business With
Funnel
9.4
IBM Watson Customer Experience Analytics
8.1
Datorama
8.5
Product Direction (% positive)
Funnel
8.4
IBM Watson Customer Experience Analytics
8.2
Datorama
7.4

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
45.3%
10.5%
13.0%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
51.6%
21.1%
66.7%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
3.1%
68.4%
20.4%
Funnel
Small-Business
45.3%
Mid-Market
51.6%
Enterprise
3.1%
IBM Watson Customer Experience Analytics
Small-Business
10.5%
Mid-Market
21.1%
Enterprise
68.4%
Datorama
Small-Business
13.0%
Mid-Market
66.7%
Enterprise
20.4%

Reviewers' Industry

 
Marketing and Advertising
31.3%
Retail
12.5%
Marketing and Advertising
71.4%
 
Internet
11.3%
Food & Beverages
12.5%
Internet
19.0%
 
Information Technology and Services
11.3%
Banking
12.5%
Telecommunications
1.6%
 
Retail
6.3%
Staffing and Recruiting
8.3%
Pharmaceuticals
1.6%
 
Health, Wellness and Fitness
2.5%
Oil & Energy
8.3%
Financial Services
1.6%
 
Other
37.5%
Other
45.8%
Other
4.8%
Funnel
Marketing and Advertising
31.3%
Internet
11.3%
Information Technology and Services
11.3%
Retail
6.3%
Health, Wellness and Fitness
2.5%
Other
37.5%
IBM Watson Customer Experience Analytics
Retail
12.5%
Food & Beverages
12.5%
Banking
12.5%
Staffing and Recruiting
8.3%
Oil & Energy
8.3%
Other
45.8%
Datorama
Marketing and Advertising
71.4%
Internet
19.0%
Telecommunications
1.6%
Pharmaceuticals
1.6%
Financial Services
1.6%
Other
4.8%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Sophie C.
User

Seamless and easy way to integrate ad spends across countless networks, and automatically produce reports. What used to take up to an hour to run now I can do in 10 minutes!

G2 User

The session replay for analysing the customner struggle The metrics to measure the Loss in revenue due to the customer struggle helps enagage the customer to act on it immediately

G2 User in Marketing and Advertising

It's an ideal platform to visualize and analyze marketing data. You can use it as a centralized hub to manage your data from various systems, and bring them together to show the impact of multi-channel marketing on your funnel.

Most Helpful Critical Review
Most Helpful Critical Review
Shabnam M.
Administrator in Internet

So sensitive to minor differences in UTM links Not extremely intuitive when it comes to creating graphs or keeping track of campaigns easily

G2 User in Staffing and Recruiting

Nothing I like the product very much and highly recommend

G2 User in Marketing and Advertising

Datorama has a million restrictions as opposed to other technologies out there. I'd much rather use Tableau or (shudder) Qlik

 
Funnel
Most Helpful Favorable Review
Sophie C.
User

Seamless and easy way to integrate ad spends across countless networks, and automatically produce reports. What used to take up to an hour to run now I can do in 10 minutes!

Most Helpful Critical Review
Shabnam M.
Administrator in Internet

So sensitive to minor differences in UTM links Not extremely intuitive when it comes to creating graphs or keeping track of campaigns easily

IBM Watson Customer Experience Analytics
Most Helpful Favorable Review
G2 User

The session replay for analysing the customner struggle The metrics to measure the Loss in revenue due to the customer struggle helps enagage the customer to act on it immediately

Most Helpful Critical Review
G2 User in Staffing and Recruiting

Nothing I like the product very much and highly recommend

Datorama
Most Helpful Favorable Review
G2 User in Marketing and Advertising

It's an ideal platform to visualize and analyze marketing data. You can use it as a centralized hub to manage your data from various systems, and bring them together to show the impact of multi-channel marketing on your funnel.

Most Helpful Critical Review
G2 User in Marketing and Advertising

Datorama has a million restrictions as opposed to other technologies out there. I'd much rather use Tableau or (shudder) Qlik

Screenshots

 
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Videos

 No videos provided

Experience the power of AI in IBM Watson Customer Experience Analytics. Identify and resolve customer experience challenges and behavioral sequences within minutes. Immediately get notified of struggle when it happens so you can quickly take action to improve conversion rates.

No videos provided
Funnel
No videos provided
IBM Watson Customer Experience Analytics

Experience the power of AI in IBM Watson Customer Experience Analytics. Identify and resolve customer experience challenges and behavioral sequences within minutes. Immediately get notified of struggle when it happens so you can quickly take action to improve conversion rates.

Datorama
No videos provided

Downloads

Funnel
No downloads provided
Datorama
No downloads provided
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