Compare Fullstory and Qualtrics Customer Experience 
At a Glance
Market Segments
Mid-Market (43.5% of reviews)
Enterprise (51.6% of reviews)
Entry-Level Pricing
Contact Us
Contact Us
Fullstory
Star Rating
(1,047)4.5 out of 5
Market Segments
Mid-Market (43.5% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 4 pricing plansQualtrics Customer Experience
Star Rating
(747)4.3 out of 5
Market Segments
Enterprise (51.6% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Fullstory excels in providing a comprehensive view of customer interactions, allowing teams to pinpoint where users drop off. Users appreciate features like session tracking and custom event tracking, which help in understanding user behavior and improving product performance.
- Users say that Qualtrics Customer Experience stands out for its flexibility in survey design, enabling highly customized surveys with advanced logic. Reviewers highlight the platform's ability to implement display and branch logic, making it easier to target specific customer segments effectively.
- According to verified reviews, Fullstory's implementation process is praised for its ease, with many users noting the intuitive onboarding experience. This quick setup allows teams to start gathering insights without significant delays, enhancing their ability to respond to user needs promptly.
- Reviewers mention that Qualtrics provides robust analytics and reporting capabilities, which are essential for making data-driven decisions. Users appreciate how the platform simplifies the collection and analysis of customer feedback across various touchpoints, making it a powerful tool for understanding customer experience.
- G2 reviewers highlight Fullstory's superior support quality, with many users expressing satisfaction with the assistance they receive. The platform's ability to provide technical information during customer sessions aids troubleshooting, which is a significant advantage for teams looking to resolve issues quickly.
- Users note that while Qualtrics offers a powerful survey engine, some find it less intuitive compared to Fullstory. The learning curve associated with its advanced features can be a challenge for new users, which may impact the overall user experience for teams just starting with the platform.
Pricing
Entry-Level Pricing
Fullstory
Business
Contact Us
For teams that need total cross-functional clarity into their digital portfolio.
- Autocapture
- Session Insights
- Core Product Analytics
Qualtrics Customer Experience
Frontline Care
Contact Us
Best for customer experience and contact center leaders who want to retain and upsell more customers
- Contact Center Analytics
- Quality Management and Compliance (add-on)
- Real-Time Agent Productivity (add-on)
Free Trial
Fullstory
Free Trial is available
Qualtrics Customer Experience
No trial information availableRatings
Meets Requirements
8.7
887
8.6
601
Ease of Use
8.2
898
8.4
604
Ease of Setup
8.4
533
7.6
361
Ease of Admin
8.7
319
8.0
350
Quality of Support
9.0
686
8.5
568
Has the product been a good partner in doing business?
9.0
301
8.5
342
Product Direction (% positive)
8.8
850
8.6
578
Features by Category
Metrics
8.5
271
Not enough data
8.6
265
Not enough data
8.3
254
Not enough data
8.7
272
Not enough data
8.4
278
Not enough data
7.8
246
Not enough data
7.7
246
Not enough data
8.2
259
Not enough data
8.5
261
Not enough data
Reporting
8.7
276
Not enough data
8.3
264
Not enough data
7.9
263
Not enough data
8.7
268
Not enough data
7.9
235
Not enough data
7.8
241
Not enough data
8.4
264
Not enough data
Other
8.3
265
Not enough data
7.8
232
Not enough data
8.0
256
Not enough data
7.6
227
Not enough data
7.4
227
Not enough data
6.6
222
Not enough data
7.6
215
Not enough data
Agentic AI - Digital Analytics
6.1
11
Not enough data
6.5
12
Not enough data
6.4
13
Not enough data
6.4
13
Not enough data
Administration
7.5
254
Not enough data
7.8
258
Not enough data
8.7
272
Not enough data
8.3
272
Not enough data
Social Analytics
Not enough data
8.2(won by default)
59
Not enough data
8.2(won by default)
65
Not enough data
8.5(won by default)
68
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports & Dashboards
Not enough data
8.2(won by default)
72
Not enough data
8.2(won by default)
73
Not enough data
8.3(won by default)
71
Not enough data
Not enough data
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Identification
7.7
75
Not enough data
8.5
78
Not enough data
8.8
78
Not enough data
Tracking & Reporting
8.5
77
Not enough data
9.0
76
Not enough data
8.2
75
Not enough data
8.8
80
Not enough data
8.6
81
Not enough data
8.8
80
Not enough data
Metrics
8.8
80
Not enough data
8.5
75
Not enough data
8.2
73
Not enough data
8.1
74
Not enough data
8.7
78
Not enough data
User Behavior
9.0
378
|
Verified
Not enough data
8.6
356
|
Verified
Not enough data
8.5
378
|
Verified
Not enough data
A/B Testing
8.5
355
|
Verified
Not enough data
Feature Not Available
Not enough data
8.3
359
|
Verified
Not enough data
8.2
328
|
Verified
Not enough data
Visitor Information
8.5
368
|
Verified
Not enough data
8.2
366
|
Verified
Not enough data
Agentic AI - Session Replay
5.9
23
Not enough data
User Analysis
8.4
40
Not enough data
8.1
38
Not enough data
User Support
8.4
42
Not enough data
8.0
36
Not enough data
8.8
38
Not enough data
Walkthrough Type
8.9
43
Not enough data
9.1
53
Not enough data
Platform Basics - Digital Adoption Platform
Not enough data
Not enough data
Not enough data
Not enough data
Analytics - Digital Adoption Platform
Not enough data
Not enough data
Functions - Digital Adoption Platform
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Adoption Platform
Not enough data
Not enough data
Product Analytics
7.8
190
Not enough data
8.6
205
Not enough data
8.5
199
Not enough data
8.4
213
Not enough data
7.3
197
Not enough data
7.7
175
Not enough data
7.3
189
Not enough data
7.5
176
Not enough data
Agentic AI - Product Analytics
5.2
9
Not enough data
5.2
9
Not enough data
5.9
9
Not enough data
5.2
9
Not enough data
Behavioral Analytics - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Infrastructure - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI driven optimization - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
7.8
76
Not enough data
8.2
83
Not enough data
8.4
83
Not enough data
7.5
78
Not enough data
7.1
77
Not enough data
Feature Not Available
Not enough data
Administration
7.8
78
Not enough data
6.7
80
Not enough data
7.2
77
Not enough data
Generative AI
5.8
77
Not enough data
Agentic AI - E-Commerce Analytics
4.2
6
Not enough data
4.2
6
Not enough data
5.3
6
Not enough data
4.2
6
Not enough data
4.8
7
Not enough data
Data Sourcing
7.4
100
Not enough data
7.7
98
Not enough data
Feature Not Available
Not enough data
7.9
99
Not enough data
Intelligence
6.9
97
Not enough data
6.8
99
Not enough data
7.0
96
Not enough data
Quality Assurance
Not enough data
9.1
38
Not enough data
8.8
37
Not enough data
8.4
39
Engagement
Not enough data
8.4
40
Not enough data
8.9
40
Not enough data
8.8
36
Performance
Not enough data
8.7
35
Not enough data
9.3
36
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
9.1
112
Not enough data
8.9
109
Not enough data
8.8
106
Not enough data
7.7
61
Customization
Not enough data
8.4
95
Not enough data
8.4
102
Not enough data
8.6
95
Not enough data
8.4
92
Generative AI
Not enough data
8.3
11
Not enough data
7.7
11
Agentic AI - Experience Management
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Feedback Management
Not enough data
8.3
93
Not enough data
8.6
100
Not enough data
8.3
119
Feedback Analysis
Not enough data
8.3
103
Not enough data
8.4
105
Not enough data
8.7
104
Feedback Sources
Not enough data
8.3
95
Not enough data
9.1
122
Not enough data
8.5
83
Not enough data
8.7
86
Generative AI
Not enough data
7.7
10
Not enough data
7.5
10
Monitoring & Listening
Not enough data
8.4
82
Not enough data
7.7
72
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Social Media Listening Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management & Analysis
Not enough data
7.2
81
Not enough data
7.8
83
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
8.6
46
Not enough data
9.2
46
Not enough data
8.9
46
Predictions
Not enough data
9.0
45
Not enough data
8.7
46
Not enough data
Feature Not Available
Not enough data
8.4
45
Not enough data
8.9
47
Not enough data
8.8
47
Generative AI
Not enough data
8.5
8
Not enough data
8.8
8
Generative AI
6.7
10
Not enough data
Self-Service Experience
7.9
27
Not enough data
7.9
24
Not enough data
6.7
23
Not enough data
7.2
24
Not enough data
7.9
27
Not enough data
Self-Service Platform
8.1
33
Not enough data
8.9
32
Not enough data
6.3
25
Not enough data
8.1
27
Not enough data
Agentic AI - Customer Self-Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Process
Not enough data
8.7
133
Not enough data
8.3
97
Not enough data
8.4
73
Channels
Not enough data
8.5
67
Not enough data
8.8
136
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
51
Insight
Not enough data
8.3
69
Not enough data
8.3
123
Not enough data
8.1
50
Not enough data
Feature Not Available
Scalability and Performance - Generative AI Infrastructure
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Cost and Efficiency - Generative AI Infrastructure
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration and Extensibility - Generative AI Infrastructure
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security and Compliance - Generative AI Infrastructure
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Usability and Support - Generative AI Infrastructure
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Heatmap Tools
6.7
8
Not enough data
7.1
7
Not enough data
7.1
8
Not enough data
6.7
6
Not enough data
7.2
6
Not enough data
7.2
6
Not enough data
Analysis
8.3
179
Not enough data
8.3
172
Not enough data
8.2
159
Not enough data
8.1
171
Not enough data
8.7
172
Not enough data
Reporting
8.9
189
Not enough data
9.3
199
Not enough data
8.7
186
Not enough data
8.4
173
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Genesys AppFoundry Marketplace
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
8.8
80
Not enough data
8.5
75
Not enough data
8.2
73
Not enough data
8.1
74
Not enough data
8.7
78
Not enough data
Variation Testing
7.5
50
Not enough data
7.0
48
Not enough data
8.1
49
Not enough data
8.5
51
Not enough data
7.7
49
Not enough data
7.1
47
Not enough data
Reporting
9.3
55
Not enough data
9.0
54
Not enough data
Personalization
8.2
52
Not enough data
7.8
48
Not enough data
9.0
52
Not enough data
Administration
8.3
48
Not enough data
8.3
47
Not enough data
9.3
53
Not enough data
9.0
53
Not enough data
Categories
Categories
Shared Categories
Fullstory and Qualtrics Customer Experience are categorized as SAP Store
Unique Categories
Qualtrics Customer Experience is categorized as Proactive Customer Retention, Feedback Analytics, Genesys AppFoundry Marketplace, Experience Management, Contact Center Quality Assurance, Social Customer Service, Social Media Analytics, and Social Media Listening Tools
Reviews
Reviewers' Company Size
Fullstory
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Qualtrics Customer Experience
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
22.5%
Information Technology and Services
10.9%
Financial Services
7.9%
Marketing and Advertising
5.6%
Retail
5.0%
Other
48.1%
Information Technology and Services
10.3%
Higher Education
7.0%
Computer Software
5.3%
Marketing and Advertising
5.3%
Education Management
5.3%
Other
66.9%
Alternatives
Discussions
Is there a possibility to add videos or images to the popups?
2 Comments
CN
I have seen the media upload. Now is it possible to add buttons to smart tips?Read more
What is Session Replay?
2 Comments
Official Response from Fullstory
Session replay is the reproduction of a user’s interactions on a website or web application exactly or as closely as possible to how the user actually...Read more
Is there anything FullStory doesn't support?
2 Comments
Official Response from Fullstory
Alas, there are still a few things we can't do. This isn't necessarily an exhaustive list, since new technology is constantly popping up, but these are the...Read more
How do other school districts use the platform? We are always looking for ways to improve our use.
3 Comments
EA
@shawnwigg on Twitter is an excellent resource on this use caseRead more
What does qualtrics software do?
1 Comment
AK
It acts an listening agent where you an build, collect and organise data and gain insights out of the visualised data.
Provides the summary for next...Read more
Is qualtrics a CRM?
1 Comment
RK
Not exactly. Though it can be integrated with a lot of CRMs but Qualtrics is a survey tool and helps to collect data and provide feedback. Not a CRM system. Read more
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