# Fullstory vs cux.io Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Fullstory excels in providing detailed insights into user interactions, allowing teams to pinpoint where customers drop off. Users appreciate features like session tracking and the ability to add custom events, which enhance their understanding of user behavior.
- **Users say** cux.io offers a high degree of independence from developers, making it easier for non-technical users to create funnels and segments without needing constant code adjustments. This flexibility is highlighted as a significant advantage for teams looking to streamline their analytics processes.
- **Reviewers mention** that Fullstory's comprehensive technical information during customer sessions aids in troubleshooting, helping teams identify whether issues are isolated or widespread. This capability is particularly valued by product design teams seeking to enhance user experience.
- **According to verified reviews** , cux.io shines in its ability to track user frustrations with pre-analyzed data, saving time for users who would otherwise sift through numerous recordings and heatmaps. This feature is praised for aligning closely with business goals.
- **G2 reviewers highlight** that while Fullstory has a robust set of features, its overall user satisfaction is tempered by a slightly more complex setup process compared to cux.io, which is noted for its user-friendly interface and ease of use.
- **Users report** that Fullstory's higher G2 Score reflects its strong market presence and user satisfaction, but cux.io's recent positive feedback indicates it is making strides in user experience, particularly for small businesses looking for accessible analytics solutions.



| | Fullstory | cux.io | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.8 out of 5 | 
| **Total Reviews** | 1,050 | 48 | 
| **Largest Market Segment** | Mid-Market (43.5% of reviews) | Small-Business (70.5% of reviews) | 
| **Entry Level Price** | Contact Us | Free Trial | 

---
## Top Pros & Cons

### Fullstory

Pros:
- Ease of Use (63 reviews)
- Insights (58 reviews)

Cons:
- Learning Curve (32 reviews)
- Limitations (27 reviews)

### cux.io

**Not enough data**

---
## Ratings Comparison
| Rating | Fullstory | cux.io | 
|---|---|---|
  | **Meets Requirements** | 8.7 (890 reviews) | 9.5 (25 reviews) | 
  | **Ease of Use** | 8.3 (902 reviews) | 9.4 (27 reviews) | 
  | **Ease of Setup** | 8.4 (536 reviews) | 9.0 (8 reviews) | 
  | **Ease of Admin** | 8.7 (319 reviews) | 9.4 (8 reviews) | 
  | **Quality of Support** | 9.0 (689 reviews) | 9.6 (26 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.0 (301 reviews) | 9.4 (8 reviews) | 
  | **Product Direction (% positive)** | 8.8 (850 reviews) | 9.1 (26 reviews) | 

---
## Pricing

### Fullstory

#### Entry-Level Pricing

Plan: Business

Price: Contact Us

Description: For teams that need total cross-functional clarity into their digital portfolio.

Key Features:
- Autocapture
- Session Insights
- Core Product Analytics

[Browse all 4 editions](https://www.g2.com/products/fullstory/pricing)

#### Free Trial

Yes

### cux.io

#### Entry-Level Pricing

Plan: Free CUX Trial

Price: Free Trial

Description: Explore ALL POSSIBILITIES of Business Plus for 2 weeks

Key Features:
- All features in Business +
-  14 days Trial
- NO CREDIT CARD REQUIRED

[Browse all 3 editions](https://www.g2.com/products/cux-io/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 7.9/10 | 341 |
| **cux.io** | N/A | N/A |

#### Metrics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Sessions - Digital Analytics** | 8.5 (271 reviews) | Not enough data | 
| **Engagement** | 8.6 (265 reviews) | Not enough data | 
| **Entry and Exit Pages** | 8.3 (254 reviews) | Not enough data | 
| **Standard Event Tracking** | 8.7 (272 reviews) | Not enough data | 
| **Custom Event Tracking** | 8.4 (278 reviews) | Not enough data | 
| **Retention** | 7.8 (246 reviews) | Not enough data | 
| **Return** | 7.7 (246 reviews) | Not enough data | 
| **Conversions** | 8.2 (259 reviews) | Not enough data | 
| **Funnels** | 8.5 (261 reviews) | Not enough data | 

#### Reporting

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Real-Time Reporting** | 8.7 (276 reviews) | Not enough data | 
| **Trending** | 8.3 (264 reviews) | Not enough data | 
| **Retroactive Reporting** | 7.9 (263 reviews) | Not enough data | 
| **Segmentation** | 8.7 (268 reviews) | Not enough data | 
| **Mobile Reporting** | 7.9 (235 reviews) | Not enough data | 
| **Unification Across Devices** | 7.8 (241 reviews) | Not enough data | 
| **Custom Reports and Dashboards** | 8.4 (264 reviews) | Not enough data | 

#### Other

| Feature | Fullstory | cux.io | 
|---|---|---|
| **User Data** | 8.3 (265 reviews) | Feature Not Available | 
| **Site Search Reporting** | 7.8 (232 reviews) | Feature Not Available | 
| **Load Time Monitoring** | 8.0 (256 reviews) | Feature Not Available | 
| **Campaign Tracking** | 7.6 (227 reviews) | Not enough data | 
| **E-Commerce** | 7.4 (227 reviews) | Not enough data | 
| **Promotional Messages** | 6.6 (222 reviews) | Feature Not Available | 
| **Administration Alerts** | 7.6 (215 reviews) | Not enough data | 

#### Agentic AI - Digital Analytics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Autonomous Task Execution** | 6.1 (11 reviews) | Not enough data | 
| **Cross-system Integration** | 6.5 (12 reviews) | Not enough data | 
| **Proactive Assistance** | 6.4 (13 reviews) | Not enough data | 
| **Decision Making** | 6.4 (13 reviews) | Not enough data | 

#### Administration

| Feature | Fullstory | cux.io | 
|---|---|---|
| **API / Integrations** | 7.5 (254 reviews) | Not enough data | 
| **QA Testing** | 7.8 (258 reviews) | Not enough data | 
| **Performance and Reliability** | 8.7 (272 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.3 (272 reviews) | Not enough data | 

### Mobile App Analytics

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 8.5/10 | 94 |
| **cux.io** | N/A | N/A |

#### User Identification

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Demographics** | 7.7 (75 reviews) | Not enough data | 
| **User Segmentation** | 8.5 (78 reviews) | Not enough data | 
| **Geolocation** | 8.8 (78 reviews) | Not enough data | 

#### Tracking & Reporting

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Custom Event Tracking** | 8.5 (77 reviews) | Not enough data | 
| **Real-Time Insights** | 9.0 (76 reviews) | Not enough data | 
| **Attribution** | 8.2 (75 reviews) | Not enough data | 
| **Dashboard** | 8.8 (80 reviews) | Not enough data | 
| **User Path Tracking** | 8.7 (82 reviews) | Not enough data | 
| **User Activity History** | 8.8 (81 reviews) | Not enough data | 

#### Metrics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Engagement** | 8.8 (80 reviews) | Not enough data | 
| **Exit Tracking** | 8.5 (75 reviews) | Not enough data | 
| **Retention** | 8.2 (73 reviews) | Not enough data | 
| **Return** | 8.1 (74 reviews) | Not enough data | 
| **Conversions** | 8.7 (78 reviews) | Not enough data | 

### Session Replay

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 8.2/10 | 438 |
| **cux.io** | 9.4/10 | 14 |

#### User Behavior

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Click Tracking** | 9.0 (378 reviews) ✓ Verified | 9.7 (11 reviews) ✓ Verified | 
| **Mouse Movement ** | 8.6 (356 reviews) ✓ Verified | 9.7 (11 reviews) ✓ Verified | 
| **Frustration Tracking** | 8.5 (380 reviews) ✓ Verified | 9.8 (9 reviews) ✓ Verified | 

#### A/B Testing 

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Error and Bug Tracking** | 8.5 (358 reviews) ✓ Verified | 9.5 (10 reviews) ✓ Verified | 
| **Split URL Testing** | 8.1 (72 reviews) | 8.5 (8 reviews) ✓ Verified | 
| **Data Analysis** | 8.3 (362 reviews) ✓ Verified | 9.0 (10 reviews) ✓ Verified | 
| **Notes** | 8.2 (328 reviews) ✓ Verified | Not enough data | 

#### Visitor Information

| Feature | Fullstory | cux.io | 
|---|---|---|
| **User Identification** | 8.5 (368 reviews) ✓ Verified | 9.4 (8 reviews) ✓ Verified | 
| **Search Box** | 8.2 (366 reviews) ✓ Verified | Feature Not Available | 

#### Agentic AI - Session Replay

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Cross-system Integration** | 6.1 (25 reviews) | Not enough data | 

### Digital Adoption Platform

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 8.5/10 | 69 |
| **cux.io** | N/A | N/A |

#### User Analysis

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Survey Implementation** | 8.4 (40 reviews) | Not enough data | 
| **Data Analysis** | 8.1 (38 reviews) | Not enough data | 

#### User Support

| Feature | Fullstory | cux.io | 
|---|---|---|
| **User Segmentation** | 8.4 (42 reviews) | Not enough data | 
| **Multi-Language Support** | 8.0 (36 reviews) | Not enough data | 
| **Behavior-responsive Messaging** | 8.8 (38 reviews) | Not enough data | 

#### Walkthrough Type

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Audio-visual Walkthroughs** | Feature Not Available | Not enough data | 
| **Text Bubble Walkthroughs** | 9.1 (53 reviews) | Not enough data | 

#### Platform Basics - Digital Adoption Platform

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Integration** | Not enough data | Not enough data | 
| **Communications** | Not enough data | Not enough data | 

#### Analytics - Digital Adoption Platform

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Analytics** | Not enough data | Not enough data | 

#### Functions - Digital Adoption Platform

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Customer self-service** | Not enough data | Not enough data | 
| **In-app guidance** | Not enough data | Not enough data | 

#### Agentic AI - Digital Adoption Platform

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 

### Product Analytics

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 7.1/10 | 232 |
| **cux.io** | 9.4/10 | 13 |

#### Product Analytics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Account-Level Analytics** | 7.8 (190 reviews) | 9.3 (10 reviews) | 
| **User-Level Analytics** | 8.6 (205 reviews) | 9.4 (11 reviews) | 
| **Segmentation** | 8.5 (199 reviews) | 9.2 (8 reviews) | 
| **Funnels** | 8.4 (213 reviews) | 10.0 (10 reviews) | 
| **Alerts** | 7.3 (197 reviews) | 9.6 (8 reviews) | 
| **Multi-Product Analytics** | 7.7 (175 reviews) | Feature Not Available | 
| **User Scoring** | 7.3 (189 reviews) | Feature Not Available | 
| **Integrations** | 7.5 (176 reviews) | 9.0 (10 reviews) | 

#### Agentic AI - Product Analytics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Autonomous Task Execution** | 5.2 (9 reviews) | Not enough data | 
| **Cross-system Integration** | 5.2 (9 reviews) | Not enough data | 
| **Adaptive Learning** | 5.9 (9 reviews) | Not enough data | 
| **Proactive Assistance** | 5.2 (9 reviews) | Not enough data | 

#### Behavioral Analytics - Product Analytics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Multi-Product Analytics** | Not enough data | Not enough data | 
| **User level Analytics** | Not enough data | Not enough data | 
| **Account level Analytics** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Funnels** | Not enough data | Not enough data | 

#### Platform Infrastructure - Product Analytics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Cross System integrations** | Not enough data | Not enough data | 
| **Alerts** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### AI driven optimization - Product Analytics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **User scoring** | Not enough data | Not enough data | 
| **Adaptive learning** | Not enough data | Not enough data | 
| **Automated insights** | Not enough data | Not enough data | 
| **Autonomous task execution** | Not enough data | Not enough data | 

### E-Commerce Analytics

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 6.4/10 | 90 |
| **cux.io** | N/A | N/A |

#### Analytics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Reports** | 7.8 (76 reviews) | Not enough data | 
| **Dashboard** | 8.2 (83 reviews) | Not enough data | 
| **Web Analytics** | 8.4 (84 reviews) | Not enough data | 
| **Campaign Tracking** | 7.5 (78 reviews) | Not enough data | 
| **Customer Demographics** | 7.1 (77 reviews) | Not enough data | 

#### Administration

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Data Storage** | 7.8 (78 reviews) | Not enough data | 
| **A/B Testing** | 6.7 (80 reviews) | Not enough data | 
| **Integrations** | 7.2 (77 reviews) | Not enough data | 

#### Generative AI

| Feature | Fullstory | cux.io | 
|---|---|---|
| **AI Text Generation** | 5.8 (77 reviews) | Not enough data | 

#### Agentic AI - E-Commerce Analytics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Multi-step Planning** | 4.2 (6 reviews) | Not enough data | 
| **Cross-system Integration** | 4.2 (6 reviews) | Not enough data | 
| **Adaptive Learning** | 5.3 (6 reviews) | Not enough data | 
| **Proactive Assistance** | 4.2 (6 reviews) | Not enough data | 
| **Decision Making** | 4.8 (7 reviews) | Not enough data | 

### Customer Data Platform (CDP)

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 7.3/10 | 100 |
| **cux.io** | N/A | N/A |

#### Data Sourcing

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Data Enrichment** | 7.4 (100 reviews) | Not enough data | 
| **Expandability** | 7.7 (98 reviews) | Not enough data | 
| **Content Marketing** | Feature Not Available | Not enough data | 
| **Multiple Devices** | 7.9 (99 reviews) | Not enough data | 

#### Intelligence

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Marketing Metrics** | 6.9 (97 reviews) | Not enough data | 
| **Predictive Modeling** | 6.8 (99 reviews) | Not enough data | 
| **Recommendation Engine** | 7.0 (96 reviews) | Not enough data | 

### Customer Journey Mapping

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | N/A | N/A |
| **cux.io** | N/A | N/A |

#### Platform Basics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Templates** | Not enough data | Feature Not Available | 
| **Exporting** | Not enough data | Not enough data | 
| **Multi-user Access and Collaboration** | Not enough data | Not enough data | 
| **Multiple Personas** | Not enough data | Not enough data | 
| **Data Analytics ** | Not enough data | Not enough data | 

#### Agentic AI - Customer Journey Mapping

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 

### Customer Self-Service

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 7.6/10 | 38 |
| **cux.io** | N/A | N/A |

#### Generative AI

| Feature | Fullstory | cux.io | 
|---|---|---|
| **AI Text Summarization** | 6.7 (10 reviews) | Not enough data | 

#### Self-Service Experience

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Knowledge Base** | Feature Not Available | Not enough data | 
| **Searchable Articles** | Feature Not Available | Not enough data | 
| **Community Forums** | Feature Not Available | Not enough data | 
| **Mobile Optimization** | 7.2 (24 reviews) | Not enough data | 
| **Personalization** | 7.9 (27 reviews) | Not enough data | 

#### Self-Service Platform

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Branding** | 8.1 (33 reviews) | Not enough data | 
| **Automation** | 8.9 (32 reviews) | Not enough data | 
| **Artificial Intelligence** | 6.3 (25 reviews) | Not enough data | 
| **Integrations** | 8.1 (27 reviews) | Not enough data | 

#### Agentic AI - Customer Self-Service

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Generative AI Infrastructure

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | N/A | N/A |
| **cux.io** | N/A | N/A |

#### Scalability and Performance - Generative AI Infrastructure

| Feature | Fullstory | cux.io | 
|---|---|---|
| **AI High Availability** | Not enough data | Not enough data | 
| **AI Model Training Scalability** | Not enough data | Not enough data | 
| **AI Inference Speed** | Not enough data | Not enough data | 

#### Cost and Efficiency - Generative AI Infrastructure

| Feature | Fullstory | cux.io | 
|---|---|---|
| **AI Cost per API Call** | Not enough data | Not enough data | 
| **AI Resource Allocation Flexibility** | Not enough data | Not enough data | 
| **AI Energy Efficiency** | Not enough data | Not enough data | 

#### Integration and Extensibility - Generative AI Infrastructure

| Feature | Fullstory | cux.io | 
|---|---|---|
| **AI Multi-cloud Support** | Not enough data | Not enough data | 
| **AI Data Pipeline Integration** | Not enough data | Not enough data | 
| **AI API Support and Flexibility** | Not enough data | Not enough data | 

#### Security and Compliance - Generative AI Infrastructure

| Feature | Fullstory | cux.io | 
|---|---|---|
| **AI GDPR and Regulatory Compliance** | Not enough data | Not enough data | 
| **AI Role-based Access Control** | Not enough data | Not enough data | 
| **AI Data Encryption** | Not enough data | Not enough data | 

#### Usability and Support - Generative AI Infrastructure

| Feature | Fullstory | cux.io | 
|---|---|---|
| **AI Documentation Quality** | Not enough data | Not enough data | 
| **AI Community Activity** | Not enough data | Not enough data | 

### Heatmap Tools

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 7.9/10 | 214 |
| **cux.io** | 9.4/10 | 17 |

#### Agentic AI - Heatmap Tools

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (8 reviews) | Not enough data | 
| **Multi-step Planning** | 7.1 (7 reviews) | Not enough data | 
| **Cross-system Integration** | 7.1 (8 reviews) | Not enough data | 
| **Adaptive Learning** | 6.7 (6 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.2 (6 reviews) | Not enough data | 
| **Decision Making** | 7.2 (6 reviews) | Not enough data | 

#### Analysis

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Conversion Opportunities** | 8.3 (179 reviews) | 9.4 (13 reviews) | 
| **Side-By-Side Analysis** | 8.3 (172 reviews) | 9.2 (12 reviews) | 
| **Mobile Device Analysis** | 8.2 (159 reviews) | 9.3 (10 reviews) | 
| **Data Quantification** | 8.1 (171 reviews) | 9.5 (10 reviews) | 
| **Webpage Element Analysis** | 8.7 (172 reviews) | 9.7 (12 reviews) | 

#### Reporting

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Heat Maps** | 8.9 (189 reviews) | 9.8 (15 reviews) | 
| **Session Replays** | 9.3 (199 reviews) | 9.7 (13 reviews) | 
| **Monitoring** | 8.7 (186 reviews) | 9.6 (12 reviews) | 
| **Data Segmentation** | 8.4 (173 reviews) | 8.8 (12 reviews) | 

### SAP Store

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | N/A | N/A |
| **cux.io** | N/A | N/A |

#### Agentic AI - SAP Store

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Mobile Analytics

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 8.5/10 | 85 |
| **cux.io** | N/A | N/A |

#### Metrics

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Engagement** | 8.8 (80 reviews) | Not enough data | 
| **Exit Tracking** | 8.5 (75 reviews) | Not enough data | 
| **Retention** | 8.2 (73 reviews) | Not enough data | 
| **Return** | 8.1 (74 reviews) | Not enough data | 
| **Conversions** | 8.7 (78 reviews) | Not enough data | 

### Mobile App Optimization

| Product | Score | Reviews |
|---|---|---|
| **Fullstory** | 8.3/10 | 62 |
| **cux.io** | N/A | N/A |

#### Variation Testing

| Feature | Fullstory | cux.io | 
|---|---|---|
| **A/B Testing** | 7.5 (50 reviews) | Not enough data | 
| **WYSIWYG Editor** | 7.0 (48 reviews) | Not enough data | 
| **Conversion Goal** | 8.1 (49 reviews) | Not enough data | 
| **Percentage of Traffic** | 8.5 (51 reviews) | Not enough data | 
| **Confidence Level** | 7.7 (49 reviews) | Not enough data | 
| **Multivariant Testing** | 7.1 (47 reviews) | Not enough data | 

#### Reporting

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Segmentation** | 9.3 (55 reviews) | Not enough data | 
| **Reports and Dashboards** | 9.0 (54 reviews) | Not enough data | 

#### Personalization

| Feature | Fullstory | cux.io | 
|---|---|---|
| **Standard Targeting** | 8.2 (52 reviews) | Not enough data | 
| **Custom Targeting** | 7.8 (48 reviews) | Not enough data | 
| **Data Segmentation** | 9.0 (52 reviews) | Not enough data | 

#### Administration

| Feature | Fullstory | cux.io | 
|---|---|---|
| **API / Integrations** | 8.3 (48 reviews) | Not enough data | 
| **QA Testing** | 8.3 (47 reviews) | Not enough data | 
| **Performance and Reliability** | 9.3 (53 reviews) | Not enough data | 
| **User, Role, and Access Management** | 9.0 (53 reviews) | Not enough data | 

---
## Categories
**Shared Categories (5):** [E-Commerce Analytics Software](https://www.g2.com/categories/e-commerce-analytics), [Product Analytics Software](https://www.g2.com/categories/product-analytics), [Session Replay Software](https://www.g2.com/categories/session-replay), [Heatmap Tools](https://www.g2.com/categories/heatmap-tools), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)

**Unique to Fullstory (7):** [Generative AI Infrastructure Software](https://www.g2.com/categories/generative-ai-infrastructure), [SAP Store Software](https://www.g2.com/categories/sap-store), [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp), [Mobile App Analytics Tools](https://www.g2.com/categories/mobile-app-analytics), [Mobile App Optimization Software](https://www.g2.com/categories/mobile-app-optimization), [Customer Self-Service Software](https://www.g2.com/categories/customer-self-service), [Digital Adoption Platforms](https://www.g2.com/categories/digital-adoption-platform)

**Unique to cux.io (1):** [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping)


---
## Reviewer Demographics

### By Company Size

| Segment | Fullstory | cux.io | 
|---|---|---|
| **Small-Business** | 38.2% | 70.5% | 
| **Mid-Market** | 43.5% | 29.5% | 
| **Enterprise** | 18.3% | 0% | 

### By Industry

#### Fullstory

- **Computer Software:** 22.5%
- **Information Technology and Services:** 10.9%
- **Financial Services:** 7.8%
- **Marketing and Advertising:** 5.6%
- **Retail:** 5.1%
- **Insurance:** 3.3%
- **Internet:** 3.1%
- **Leisure, Travel & Tourism:** 2.2%
- **Education Management:** 2.1%
- **Computer & Network Security:** 1.9%
- **Other:** 35.6%

#### cux.io

- **Computer Software:** 21.4%
- **Marketing and Advertising:** 16.7%
- **Internet:** 11.9%
- **Information Technology and Services:** 11.9%
- **Financial Services:** 4.8%
- **Accounting:** 2.4%
- **Alternative Dispute Resolution:** 2.4%
- **Apparel & Fashion:** 2.4%
- **Automotive:** 2.4%
- **Design:** 2.4%
- **Other:** 21.4%

---
## Alternatives

### Alternatives to Fullstory

- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)
- [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews) — 4.4/5 stars (1097 reviews)
- [Smartlook](https://www.g2.com/products/smartlook/reviews) — 4.6/5 stars (874 reviews)
- [Contentsquare](https://www.g2.com/products/contentsquare/reviews) — 4.6/5 stars (635 reviews)
- [LogRocket](https://www.g2.com/products/logrocket/reviews) — 4.6/5 stars (2374 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1795 reviews)
- [Mouseflow](https://www.g2.com/products/mouseflow/reviews) — 4.6/5 stars (690 reviews)
- [Lucky Orange](https://www.g2.com/products/lucky-orange/reviews) — 4.6/5 stars (367 reviews)
- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (342 reviews)
- [Quantum Metric](https://www.g2.com/products/quantum-metric/reviews) — 4.6/5 stars (271 reviews)

### Alternatives to cux.io

- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (342 reviews)
- [Smartlook](https://www.g2.com/products/smartlook/reviews) — 4.6/5 stars (874 reviews)
- [Mouseflow](https://www.g2.com/products/mouseflow/reviews) — 4.6/5 stars (690 reviews)
- [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews) — 4.4/5 stars (1097 reviews)
- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)
- [Contentsquare](https://www.g2.com/products/contentsquare/reviews) — 4.6/5 stars (635 reviews)
- [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) — 4.5/5 stars (2938 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1369 reviews)
- [Lucky Orange](https://www.g2.com/products/lucky-orange/reviews) — 4.6/5 stars (367 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1795 reviews)

---
## Top Discussions

### Fullstory

- Title: [Is there a possibility to add videos or images to the popups?](https://www.g2.com/discussions/is-there-a-possibility-to-add-videos-or-images-to-the-popups) — 2 comments, 1 upvote
  > **Top comment:** "I have seen the media upload. Now is it possible to add buttons to smart tips?"
- Title: [What is Session Replay?](https://www.g2.com/discussions/what-is-session-replay) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Session replay is the reproduction of a user’s interactions on a website or web application exactly or as closely as possible to how the user actually..."
- Title: [Is there anything FullStory doesn't support?](https://www.g2.com/discussions/is-there-anything-fullstory-doesn-t-support) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Alas, there are still a few things we can't do. This isn't necessarily an exhaustive list, since new technology is constantly popping up, but these are the..."
- Title: [What is FullStory used for?](https://www.g2.com/discussions/what-is-fullstory-used-for) — 1 comment, 1 upvote
  > **Top comment:** "FullStory is used for analysing user behaviour on websites and apps. It records user sessions, showing how visitors interact, helping businesses fix issues,..."
- Title: [What is Usetiful used for?](https://www.g2.com/discussions/what-is-usetiful-used-for) — 1 comment
  > **Top comment:** "Usetiful is a software platform designed to create and manage interactive onboarding and user guidance experiences for web applications and websites. It is..."

### cux.io

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/fullstory-vs-cux-io)