# Front vs Kustomer Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Front excels in providing a seamless experience for managing customer queries, with users appreciating its ability to act as a central hub for integrated apps. This convenience allows teams to work efficiently without needing to switch between multiple applications.
- **Users say** Kustomer shines in its team management capabilities, allowing for easy ticket assignment to specific teams like Supply or Support. Reviewers highlight the simplicity of leaving notes on the same thread, which enhances collaboration and keeps communication organized.
- **According to verified reviews** , Front receives high marks for its user-friendly email organization features. Users enjoy the ability to manage email threads without excessive CCing, which helps maintain clarity and productivity within teams.
- **Reviewers mention** that Kustomer's knowledge base is particularly helpful, providing a great widget for navigating personal knowledge effectively. This feature is praised for its role in streamlining support processes and improving user experience.
- **G2 reviewers highlight** that Front's implementation process is quick and intuitive, with many users noting that the onboarding wizard simplifies getting started. This ease of setup contributes to a positive initial experience for new users.
- **Users report** that while Kustomer has a solid user interface, some find it less intuitive compared to Front, particularly when it comes to integrating various tools. This can lead to a steeper learning curve for new users trying to adapt to the platform.



| | Front | Kustomer | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 2,465 | 555 | 
| **Largest Market Segment** | Small-Business (49.0% of reviews) | Mid-Market (66.1% of reviews) | 
| **Entry Level Price** | $25.00 1 user/month | Contact Us | 

---
## Top Pros & Cons

### Front

Pros:
- Ease of Use (165 reviews)
- Team Collaboration (145 reviews)

Cons:
- Missing Features (67 reviews)
- Email Issues (58 reviews)

### Kustomer

Pros:
- Ease of Use (56 reviews)
- Features (42 reviews)

Cons:
- Slow Performance (21 reviews)
- Slow Loading (17 reviews)

---
## Ratings Comparison
| Rating | Front | Kustomer | 
|---|---|---|
  | **Meets Requirements** | 9.1 (1935 reviews) | 8.9 (409 reviews) | 
  | **Ease of Use** | 9.1 (1952 reviews) | 8.8 (424 reviews) | 
  | **Ease of Setup** | 8.8 (735 reviews) | 8.7 (234 reviews) | 
  | **Ease of Admin** | 8.9 (478 reviews) | 8.2 (154 reviews) | 
  | **Quality of Support** | 9.1 (1663 reviews) | 9.0 (390 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.2 (464 reviews) | 8.8 (150 reviews) | 
  | **Product Direction (% positive)** | 9.3 (1819 reviews) | 8.8 (395 reviews) | 

---
## Pricing

### Front

#### Entry-Level Pricing

Plan: Starter

Price: $25.00 1 user/month

Description: Essential capabilities to get started with customer-first service


Key Features:
- Shared inbox and ticketing
- AI Topics and up to 10 automation rules
- Basic analytics

[Browse all 3 editions](https://www.g2.com/products/front/pricing)

#### Free Trial

Yes

### Kustomer

#### Entry-Level Pricing

Plan: Kustomer Pricing 

Price: Contact Us

Key Features:
- Kustomer AI 

[Learn more about Kustomer](https://www.g2.com/products/kustomer/reviews)

#### Free Trial

Yes

---
## Features Comparison By Category

### Help Desk

| Product | Score | Reviews |
|---|---|---|
| **Front** | 8.4/10 | 602 |
| **Kustomer** | 8.7/10 | 295 |

#### Ticket and Case Management

| Feature | Front | Kustomer | 
|---|---|---|
| **Ticket creation user experience** | 8.8 (268 reviews) ✓ Verified | 9.2 (185 reviews) ✓ Verified | 
| **Ticket response user experience** | 8.9 (270 reviews) ✓ Verified | 9.1 (193 reviews) ✓ Verified | 
| **Workflow** | 8.9 (300 reviews) ✓ Verified | 8.9 (197 reviews) ✓ Verified | 
| **Response Automation** | 8.8 (288 reviews) ✓ Verified | 8.9 (188 reviews) ✓ Verified | 
| **SLA Management** | 8.9 (245 reviews) ✓ Verified | 8.9 (165 reviews) ✓ Verified | 
| **Attachments/Screencasts** | 9.1 (310 reviews) | 8.9 (182 reviews) ✓ Verified | 
| **Ticket Collaboration** | 9.2 (298 reviews) ✓ Verified | 9.2 (183 reviews) ✓ Verified | 
| **Customer and Contacts Database** | 8.7 (262 reviews) ✓ Verified | 9.2 (186 reviews) ✓ Verified | 

#### Generative AI

| Feature | Front | Kustomer | 
|---|---|---|
| **AI Text Generation** | 7.8 (64 reviews) | 7.9 (53 reviews) | 
| **AI Text Summarization** | 8.3 (64 reviews) | 8.4 (51 reviews) | 

#### Agentic AI - Help Desk

| Feature | Front | Kustomer | 
|---|---|---|
| **Autonomous Task Execution** | 7.1 (28 reviews) | 7.8 (43 reviews) | 
| **Natural Language Interaction** | 7.1 (28 reviews) | 7.9 (43 reviews) | 
| **Proactive Assistance** | 7.2 (28 reviews) | 8.1 (43 reviews) | 

#### Communication Channels

| Feature | Front | Kustomer | 
|---|---|---|
| **Customer Portal** | 8.7 (236 reviews) ✓ Verified | 8.9 (166 reviews) ✓ Verified | 
| **Email to Case** | 9.1 (290 reviews) ✓ Verified | 9.3 (196 reviews) ✓ Verified | 
| **Chat/Live Support** | 8.7 (237 reviews) ✓ Verified | 9.1 (168 reviews) ✓ Verified | 
| **Social Integration** | 8.3 (211 reviews) ✓ Verified | 8.5 (166 reviews) ✓ Verified | 
| **Voice** | 7.8 (133 reviews) | 8.7 (155 reviews) | 

#### Platform

| Feature | Front | Kustomer | 
|---|---|---|
| **Mobile User Support** | 8.3 (219 reviews) ✓ Verified | 8.0 (83 reviews) | 
| **Customization ** | 8.4 (289 reviews) ✓ Verified | 8.8 (173 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.8 (263 reviews) ✓ Verified | 9.2 (124 reviews) ✓ Verified | 
| **Integration** | 8.6 (237 reviews) ✓ Verified | 9.0 (129 reviews) ✓ Verified | 
| **Reporting** | 8.3 (232 reviews) ✓ Verified | 8.4 (164 reviews) ✓ Verified | 
| **Dashboards** | 8.3 (238 reviews) ✓ Verified | 8.5 (159 reviews) ✓ Verified | 

### Customer Communications Management

| Product | Score | Reviews |
|---|---|---|
| **Front** | 8.4/10 | 929 |
| **Kustomer** | N/A | N/A |

#### Channels

| Feature | Front | Kustomer | 
|---|---|---|
| **Multi-Channel Coverage** | 8.9 (630 reviews) | Not enough data | 
| **Open Listening** | 8.6 (528 reviews) | Not enough data | 
| **Physical Media** | 7.9 (476 reviews) | Not enough data | 

#### Design

| Feature | Front | Kustomer | 
|---|---|---|
| **Communications Strategy Development** | 8.8 (652 reviews) | Not enough data | 
| **Create Content** | 8.2 (533 reviews) | Not enough data | 
| **Personalization** | 8.8 (750 reviews) | Not enough data | 
| **Inbound Identification** | 8.8 (713 reviews) | Not enough data | 
| **Regulatory Compliance** | 8.7 (564 reviews) | Not enough data | 

#### Generative AI

| Feature | Front | Kustomer | 
|---|---|---|
| **AI Text Generation** | 7.8 (191 reviews) | Not enough data | 
| **AI Text Summarization** | 8.0 (191 reviews) | Not enough data | 

### Complaint Management

| Product | Score | Reviews |
|---|---|---|
| **Front** | 8.2/10 | 71 |
| **Kustomer** | N/A | N/A |

#### Usability

| Feature | Front | Kustomer | 
|---|---|---|
| **All-Employee Access** | 8.8 (67 reviews) | Not enough data | 
| **Supporting Documents** | 8.8 (65 reviews) | Not enough data | 
| **Two-Way Communication** | 8.9 (68 reviews) | Not enough data | 

#### Reporting

| Feature | Front | Kustomer | 
|---|---|---|
| **Priority Case Alerts** | 8.2 (64 reviews) | Not enough data | 
| **Trend Analysis** | 7.6 (59 reviews) | Not enough data | 
| **Performance Monitoring** | 8.1 (63 reviews) | Not enough data | 

#### Generative AI

| Feature | Front | Kustomer | 
|---|---|---|
| **AI Text Generation** | 7.7 (37 reviews) | Not enough data | 
| **AI Text Summarization** | 7.8 (38 reviews) | Not enough data | 

### Shared Inbox

| Product | Score | Reviews |
|---|---|---|
| **Front** | 8.6/10 | 1048 |
| **Kustomer** | N/A | N/A |

#### Productivity Tools

| Feature | Front | Kustomer | 
|---|---|---|
| **Notes** | 9.2 (833 reviews) | Not enough data | 
| **Internal Discussion** | 9.4 (949 reviews) | Not enough data | 
| **Assignments and Tasks** | 9.2 (852 reviews) | Not enough data | 
| **Workflows** | 9.0 (763 reviews) | Not enough data | 
| **Templates** | 9.2 (914 reviews) | Not enough data | 
| **Integrations** | 8.7 (795 reviews) | Not enough data | 
| **Tagging System** | 9.3 (962 reviews) | Not enough data | 

#### Analytics

| Feature | Front | Kustomer | 
|---|---|---|
| **Trends** | 8.3 (587 reviews) | Not enough data | 
| **Performance Tracking** | 8.6 (647 reviews) | Not enough data | 
| **Email Tracking** | 8.9 (767 reviews) | Not enough data | 

#### Agentic AI - Shared Inbox

| Feature | Front | Kustomer | 
|---|---|---|
| **Autonomous Task Execution** | 6.4 (41 reviews) | Not enough data | 
| **Decision Making** | 6.7 (41 reviews) | Not enough data | 

### Email Client

| Product | Score | Reviews |
|---|---|---|
| **Front** | 8.6/10 | 921 |
| **Kustomer** | N/A | N/A |

#### Inbox Tools

| Feature | Front | Kustomer | 
|---|---|---|
| **Unified Inbox** | 9.3 (813 reviews) | Not enough data | 
| **Filters** | 8.9 (818 reviews) | Not enough data | 
| **Reminders** | 9.1 (796 reviews) | Not enough data | 
| **Notifications** | 9.0 (837 reviews) | Not enough data | 

#### Coordination Tools

| Feature | Front | Kustomer | 
|---|---|---|
| **Calendar** | 8.5 (732 reviews) | Not enough data | 
| **Contacts** | 8.7 (709 reviews) | Not enough data | 
| **Task Management** | 8.7 (649 reviews) | Not enough data | 

#### Software Options

| Feature | Front | Kustomer | 
|---|---|---|
| **Desktop Application** | 9.3 (795 reviews) | Not enough data | 
| **Mobile Application** | 8.6 (727 reviews) | Not enough data | 

#### Email Client - Agentic AI

| Feature | Front | Kustomer | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (25 reviews) | Not enough data | 
| **Cross-system Integration** | 7.3 (25 reviews) | Not enough data | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **Front** | N/A | N/A |
| **Kustomer** | N/A | N/A |

#### Responses

| Feature | Front | Kustomer | 
|---|---|---|
| **Personalization** | Not enough data | Not enough data | 
| **Route To Human** | Not enough data | Not enough data | 
| **Natural Language Understanding (NLU)** | Not enough data | Not enough data | 

#### Automation - AI Agents

| Feature | Front | Kustomer | 
|---|---|---|
| **Sales Follow-Up** | Not enough data | Not enough data | 
| **Customer Interaction Automation** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Document Processing** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 

#### Platform

| Feature | Front | Kustomer | 
|---|---|---|
| **Conversation Editor** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 
| **Human-In-The-Loop** | Not enough data | Not enough data | 

#### Autonomy -  AI Agents

| Feature | Front | Kustomer | 
|---|---|---|
| **Independent Decision Making** | Not enough data | Not enough data | 
| **Adaptive Responses** | Not enough data | Not enough data | 
| **Task Execution** | Not enough data | Not enough data | 
| **Problem Solving** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Front | Kustomer | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Conversational Support

| Product | Score | Reviews |
|---|---|---|
| **Front** | 8.6/10 | 619 |
| **Kustomer** | 8.9/10 | 226 |

#### Conversational Platform

| Feature | Front | Kustomer | 
|---|---|---|
| **Personalization** | 8.8 (491 reviews) | 9.0 (187 reviews) | 
| **Omnichannel** | 8.8 (384 reviews) | 9.1 (180 reviews) | 
| **Contextual Engagement** | 8.7 (385 reviews) | 9.1 (166 reviews) | 
| **Proactive Engagement** | 8.8 (343 reviews) | 8.9 (87 reviews) | 

#### Support Automation

| Feature | Front | Kustomer | 
|---|---|---|
| **Intelligent Routing** | 8.7 (413 reviews) | 9.0 (162 reviews) | 
| **Seamless Escalation** | 8.9 (415 reviews) | 9.0 (177 reviews) | 
| **Transcripts** | 8.7 (378 reviews) | 9.3 (157 reviews) | 
| **Self-Serve Support** | 8.6 (327 reviews) | 8.6 (89 reviews) | 

#### Generative AI

| Feature | Front | Kustomer | 
|---|---|---|
| **AI Text Generation** | 8.1 (108 reviews) | 8.3 (54 reviews) | 
| **AI Text Summarization** | 8.2 (108 reviews) | 8.4 (54 reviews) | 

### Email Management

| Product | Score | Reviews |
|---|---|---|
| **Front** | 8.1/10 | 263 |
| **Kustomer** | N/A | N/A |

#### Sorting & Filtering

| Feature | Front | Kustomer | 
|---|---|---|
| **Attachment Search** | 8.3 (235 reviews) | Not enough data | 
| **Tags** | 9.1 (240 reviews) | Not enough data | 
| **AI Sorting** | 7.6 (225 reviews) | Not enough data | 
| **Predefined Rules** | 8.4 (230 reviews) | Not enough data | 

#### Integrations

| Feature | Front | Kustomer | 
|---|---|---|
| **Microsoft Outlook Integration** | 8.0 (221 reviews) | Not enough data | 
| **Gmail Integration** | 8.5 (230 reviews) | Not enough data | 
| **Apple Calendar Integration** | 7.4 (208 reviews) | Not enough data | 

#### Time Management

| Feature | Front | Kustomer | 
|---|---|---|
| **Unified Inbox** | 9.0 (232 reviews) | Not enough data | 
| **Email Automation** | 8.7 (225 reviews) | Not enough data | 
| **Snooze** | 9.3 (241 reviews) | Not enough data | 

#### Generative AI

| Feature | Front | Kustomer | 
|---|---|---|
| **AI Text Generation** | 7.7 (138 reviews) | Not enough data | 
| **AI Text-to-Speech** | 7.2 (129 reviews) | Not enough data | 
| **AI Text Summarization** | 7.9 (137 reviews) | Not enough data | 

#### Agentic AI - Email Management

| Feature | Front | Kustomer | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (34 reviews) | Not enough data | 
| **Cross-system Integration** | 7.2 (34 reviews) | Not enough data | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **Front** | 8.7/10 | 555 |
| **Kustomer** | 8.4/10 | 254 |

#### Generative AI

| Feature | Front | Kustomer | 
|---|---|---|
| **AI Text Generation** | 8.3 (35 reviews) | 7.3 (43 reviews) | 
| **AI Text Summarization** | 8.3 (35 reviews) | 7.5 (43 reviews) | 
| **AI Text-to-Speech** | 7.8 (33 reviews) | 6.9 (42 reviews) | 

#### Communication

| Feature | Front | Kustomer | 
|---|---|---|
| **Pop-up Chat** | 8.7 (219 reviews) ✓ Verified | 8.9 (156 reviews) ✓ Verified | 
| **Notifications** | 9.0 (269 reviews) ✓ Verified | 8.9 (175 reviews) ✓ Verified | 
| **Targeted Emails** | 8.9 (208 reviews) | 9.0 (145 reviews) ✓ Verified | 
| **In-App Messaging** | 8.9 (231 reviews) ✓ Verified | 8.8 (134 reviews) ✓ Verified | 
| **Co-Browsing** | 8.8 (151 reviews) | 8.1 (84 reviews) | 

####  Internal Use

| Feature | Front | Kustomer | 
|---|---|---|
| **Customization ** | 8.4 (289 reviews) ✓ Verified | 8.8 (173 reviews) ✓ Verified | 
| **Conversation Archiving** | 9.2 (283 reviews) ✓ Verified | 9.1 (153 reviews) ✓ Verified | 
| **Lead Development** | 8.8 (194 reviews) | 8.2 (90 reviews) | 
| **Knowledge Base** | 8.8 (220 reviews) | 8.8 (152 reviews) ✓ Verified | 
| **Team Inbox ** | 9.5 (290 reviews) ✓ Verified | 9.0 (157 reviews) ✓ Verified | 
| **Customer Profiles** | 8.8 (222 reviews) ✓ Verified | 9.0 (174 reviews) ✓ Verified | 

### Customer Self-Service

| Product | Score | Reviews |
|---|---|---|
| **Front** | 8.6/10 | 59 |
| **Kustomer** | 8.5/10 | 108 |

#### Generative AI

| Feature | Front | Kustomer | 
|---|---|---|
| **AI Text Summarization** | 7.7 (30 reviews) | 8.3 (33 reviews) | 

#### Self-Service Experience

| Feature | Front | Kustomer | 
|---|---|---|
| **Knowledge Base** | 8.3 (55 reviews) | 8.8 (90 reviews) | 
| **Searchable Articles** | 8.5 (53 reviews) | 8.7 (86 reviews) | 
| **Community Forums** | 8.0 (53 reviews) | 8.6 (67 reviews) | 
| **Mobile Optimization** | 8.2 (51 reviews) | 8.3 (50 reviews) | 
| **Personalization** | 8.4 (50 reviews) | 8.6 (54 reviews) | 

#### Self-Service Platform

| Feature | Front | Kustomer | 
|---|---|---|
| **Branding** | 8.0 (50 reviews) | 9.0 (58 reviews) | 
| **Automation** | 8.4 (50 reviews) | 8.9 (59 reviews) | 
| **Artificial Intelligence** | 8.0 (50 reviews) | 8.5 (53 reviews) | 
| **Integrations** | 8.1 (48 reviews) | 9.0 (57 reviews) | 

#### Agentic AI - Customer Self-Service

| Feature | Front | Kustomer | 
|---|---|---|
| **Autonomous Task Execution** | 9.2 (6 reviews) | 7.8 (20 reviews) | 
| **Multi-step Planning** | 9.4 (6 reviews) | 8.3 (20 reviews) | 
| **Cross-system Integration** | 9.2 (6 reviews) | 8.4 (20 reviews) | 
| **Adaptive Learning** | 9.7 (6 reviews) | 8.3 (20 reviews) | 
| **Natural Language Interaction** | 9.4 (6 reviews) | 8.3 (20 reviews) | 
| **Proactive Assistance** | 9.4 (6 reviews) | 8.4 (20 reviews) | 
| **Decision Making** | 9.4 (6 reviews) | 8.3 (19 reviews) | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Front** | 8.8/10 | 276 |
| **Kustomer** | 9.0/10 | 53 |

#### Generative AI

| Feature | Front | Kustomer | 
|---|---|---|
| **AI Text Generation** | 7.8 (26 reviews) | 8.3 (24 reviews) | 
| **AI Text Summarization** | 7.8 (25 reviews) | 8.3 (24 reviews) | 

#### Process

| Feature | Front | Kustomer | 
|---|---|---|
| **Mentions** | 9.1 (197 reviews) | 8.8 (40 reviews) | 
| **Tickets** | 8.8 (160 reviews) | 9.2 (45 reviews) | 
| **Macros** | 8.8 (172 reviews) | 9.5 (47 reviews) | 

#### Channels

| Feature | Front | Kustomer | 
|---|---|---|
| **Email** | 9.5 (242 reviews) | 9.6 (46 reviews) | 
| **Social** | 9.1 (193 reviews) | 9.1 (43 reviews) | 
| **Live Chat** | 8.8 (185 reviews) | 9.3 (43 reviews) | 
| **Phone** | 8.4 (135 reviews) | 9.1 (42 reviews) | 
| **Text** | 9.1 (159 reviews) | 9.3 (42 reviews) | 

#### Insight

| Feature | Front | Kustomer | 
|---|---|---|
| **Surveys** | 8.9 (140 reviews) | 9.1 (43 reviews) | 
| **Reporting** | 8.7 (160 reviews) | 8.7 (46 reviews) | 
| **Visitor Activity** | 8.8 (138 reviews) | 8.4 (40 reviews) | 
| **Help Desk** | 9.0 (156 reviews) | 8.7 (43 reviews) | 

### Digital Customer Service Platforms

| Product | Score | Reviews |
|---|---|---|
| **Front** | 7.1/10 | 31 |
| **Kustomer** | 8.3/10 | 38 |

#### Generative AI

| Feature | Front | Kustomer | 
|---|---|---|
| **AI Text Generation** | 7.5 (29 reviews) | 8.1 (36 reviews) | 
| **AI Text Summarization** | 7.6 (30 reviews) | 8.3 (36 reviews) | 

### AI Customer Support Agents

| Product | Score | Reviews |
|---|---|---|
| **Front** | N/A | N/A |
| **Kustomer** | 8.4/10 | 10 |

#### Customer Query Resolution - AI Customer Support Agents

| Feature | Front | Kustomer | 
|---|---|---|
| **Automated Ticket Resolution** | Not enough data | 8.1 (8 reviews) | 
| **Contextual Response Generation** | Not enough data | 8.1 (8 reviews) | 
| **Sentiment Analysis** | Not enough data | 7.7 (8 reviews) | 
| **Knowledge Base Utilization** | Not enough data | 8.3 (8 reviews) | 
| **Multilingual Support** | Not enough data | 7.9 (7 reviews) | 

#### Customer Interaction Automation - AI Customer Support Agents

| Feature | Front | Kustomer | 
|---|---|---|
| **Proactive Customer Outreach** | Not enough data | 8.1 (7 reviews) | 
| **Feedback Collection** | Not enough data | 8.1 (7 reviews) | 
| **Escalation Handling** | Not enough data | 8.3 (8 reviews) | 
| **Workflow Optimization** | Not enough data | 8.7 (9 reviews) | 

#### Automation

| Feature | Front | Kustomer | 
|---|---|---|
| **Customer Interaction Automation** | Not enough data | 8.8 (8 reviews) | 
| **Feedback Collection** | Not enough data | 8.5 (8 reviews) | 
| **Document Processing** | Not enough data | 8.8 (7 reviews) | 

#### Autonomy

| Feature | Front | Kustomer | 
|---|---|---|
| **Independent Decision Making** | Not enough data | 8.8 (7 reviews) | 
| **Adaptive Responses** | Not enough data | 9.2 (8 reviews) | 
| **Task Execution** | Not enough data | 8.6 (7 reviews) | 
| **Problem Solving** | Not enough data | 8.3 (8 reviews) | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Front** | N/A | N/A |
| **Kustomer** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Front | Kustomer | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (7):** [Digital Customer Service Platforms](https://www.g2.com/categories/digital-customer-service-platforms), [Conversational Support Software](https://www.g2.com/categories/conversational-support), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service), [Live Chat Software](https://www.g2.com/categories/live-chat), [Help Desk Software](https://www.g2.com/categories/help-desk), [Customer Self-Service Software](https://www.g2.com/categories/customer-self-service), [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents)

**Unique to Front (5):** [Email Client Software](https://www.g2.com/categories/email-client), [Shared Inbox Software](https://www.g2.com/categories/shared-inbox), [Complaint Management Software](https://www.g2.com/categories/complaint-management), [Customer Communications Management Software](https://www.g2.com/categories/customer-communications-management), [Email Management Software](https://www.g2.com/categories/email-management)

**Unique to Kustomer (1):** [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations)


---
## Reviewer Demographics

### By Company Size

| Segment | Front | Kustomer | 
|---|---|---|
| **Small-Business** | 49.0% | 21.2% | 
| **Mid-Market** | 41.5% | 66.1% | 
| **Enterprise** | 9.5% | 12.7% | 

### By Industry

#### Front

- **Logistics and Supply Chain:** 10.1%
- **Computer Software:** 8.2%
- **Information Technology and Services:** 7.4%
- **Transportation/Trucking/Railroad:** 5.5%
- **Financial Services:** 4.6%
- **Marketing and Advertising:** 4.6%
- **Real Estate:** 4.0%
- **Accounting:** 3.9%
- **Consumer Services:** 3.3%
- **Construction:** 2.7%
- **Other:** 45.8%

#### Kustomer

- **Consumer Services:** 13.7%
- **Retail:** 11.2%
- **Health, Wellness and Fitness:** 5.8%
- **Apparel & Fashion:** 5.8%
- **Food & Beverages:** 5.4%
- **Consumer Goods:** 5.0%
- **Information Technology and Services:** 4.2%
- **Transportation/Trucking/Railroad:** 3.0%
- **Computer Software:** 2.8%
- **Financial Services:** 2.6%
- **Other:** 40.4%

---
## Alternatives

### Alternatives to Front

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### Alternatives to Kustomer

- [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) — 4.3/5 stars (6937 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3854 reviews)
- [Freshdesk](https://www.g2.com/products/freshdesk/reviews) — 4.4/5 stars (3745 reviews)
- [Gladly](https://www.g2.com/products/gladly/reviews) — 4.7/5 stars (1111 reviews)
- [Gorgias](https://www.g2.com/products/gorgias/reviews) — 4.6/5 stars (560 reviews)
- [Dixa](https://www.g2.com/products/dixa/reviews) — 4.2/5 stars (391 reviews)
- [Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews) — 4.4/5 stars (7330 reviews)
- [HubSpot Service Hub](https://www.g2.com/products/hubspot-service-hub/reviews) — 4.4/5 stars (2914 reviews)
- [Zoho Desk](https://www.g2.com/products/zoho-desk/reviews) — 4.4/5 stars (7603 reviews)
- [Help Scout](https://www.g2.com/products/help-scout/reviews) — 4.4/5 stars (428 reviews)

---
## Top Discussions

### Front

- Title: [What is Front used for?](https://www.g2.com/discussions/what-is-front-used-for) — 2 comments
  > **Top comment:** "Workplace emailing"
- Title: [What is Happening on the Forum?](https://www.g2.com/discussions/what-is-happening-on-the-forum) — 1 comment, 1 upvote
  > **Top comment:** "After so many attempts in getting my funds back which I lost to a fake platform called mycoinbanking.com I lost the total of $348.000.  I needed the profit..."
- Title: [Are there any "Front hacks" that are lesser known but extremely helpful?](https://www.g2.com/discussions/are-there-any-front-hacks-that-are-lesser-known-but-extremely-helpful) — 1 comment, 1 upvote
  > **Top comment:** "Hit the popout button on a draft email twice. Once for the draft to appear on top of your reading pane and the second time opens it in its own browser window..."
- Title: [Can we get a recall feature?](https://www.g2.com/discussions/can-we-get-a-recall-feature) — 1 comment, 1 upvote
  > **Top comment:** "Please everyone should be careful and stop being fooled by all these brokers and account managers, they scammed me over $230k of my investment capital, they..."
- Title: [Can you integrate front with Grammarly?](https://www.g2.com/discussions/can-you-integrate-front-with-grammarly) — 1 comment, 1 upvote
  > **Top comment:** "Yes absolutely "

### Kustomer

- Title: [How can I post a note with out it closing](https://www.g2.com/discussions/34616-how-can-i-post-a-note-with-out-it-closing) — 1 comment
  > **Top comment:** "You can add internal note by clicking on note and it will be visible only for the users of your company :) "
- Title: [Is there a way currently follow a customer in different ways such as a label so you can sort your follows by sales, shipping issues, parts replacement, follow up order. Not to be confused with the (labeling of a interaction) but current interactions that I need to go back to as a agent to check on my customer for a specific reason.](https://www.g2.com/discussions/34159-is-there-a-way-currently-follow-a-customer-in-different-ways-such-as-a-label-so-you-can-sort-your-follows-by-sales-shipping-issues-parts-replacement-follow-up-order-not-to-be-confused-with-the-labeling-of-a-interaction-but-current-interactions-that-) — 1 comment, 1 upvote
  > **Top comment:** "All the conversations are in your search field and they are shown in the timeline. "
- Title: [How can we get a ticket ID ?](https://www.g2.com/discussions/34157-how-can-we-get-a-ticket-id) — 1 comment, 1 upvote
  > **Top comment:** "The ticket ID is the string of characters in the URL after the "events" portion. For example, if you have a ticket open, you will..."
- Title: [Is there a way for us to hear recordings of the voicemails? Or can we have a detailed view of the ticket's history like who merged tickets and such?](https://www.g2.com/discussions/30387-is-there-a-way-for-us-to-hear-recordings-of-the-voicemails-or-can-we-have-a-detailed-view-of-the-ticket-s-history-like-who-merged-tickets-and-such) — 1 comment
  > **Top comment:** "VM should be able to be heard once you pull up the customer's record. All emails, calls, and chats from that one person should pop up. "
- Title: [Will my pricing increase if I add additional agents?](https://www.g2.com/discussions/will-my-pricing-increase-if-i-add-additional-agents) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "No. You can add as many team members as you want and your pricing per agent will stay the same."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/front-vs-kustomer)