Compare Freshmarketer and Freshsales 
At a Glance
Market Segments
Small-Business (47.1% of reviews)
Small-Business (67.9% of reviews)
Entry-Level Pricing
$0.00 1 User Per Month
Starting at $9.00 1 User Per Month
Freshmarketer
Star Rating
(17)4.1 out of 5
Market Segments
Small-Business (47.1% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 1 User Per Month
Browse all 2 pricing plansFreshsales
Star Rating
(1,229)4.5 out of 5
Market Segments
Small-Business (67.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $9.00 1 User Per Month
Browse all 3 pricing plansFreshmarketer vs Freshsales
- Reviewers felt that Freshsales meets the needs of their business better than Freshmarketer.
- When comparing quality of ongoing product support, reviewers felt that Freshsales is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Freshsales over Freshmarketer.
Pricing
Entry-Level Pricing
Freshmarketer
Free
$0.00
1 User Per Month
Perfect for getting started and trying out the marketing platform
- Reach upto 500 monthly email sends
- Contact and list management
- Basic segmentation
Freshsales
Growth
Starting at $9.00
1 User Per Month
Tailored for startups and SMBs seeking efficient pipeline management and engagement across channels
- Web Forms
- SMS & WhatsApp
- Basic Workflows
Free Trial
Freshmarketer
Free Trial is available
Freshsales
Free Trial is available
Ratings
Meets Requirements
8.1
13
8.7
1,043
Ease of Use
8.8
13
9.0
1,057
Ease of Setup
8.7
5
8.7
563
Ease of Admin
Not enough data
8.9
535
Quality of Support
7.9
13
8.8
1,012
Has the product been a good partner in doing business?
Not enough data
9.0
529
Product Direction (% positive)
9.1
13
9.3
1,037
Features by Category
Sales Force Automation
Not enough data
8.9
717
|
Verified
Not enough data
8.3
416
Not enough data
8.8
707
|
Verified
Not enough data
8.5
705
|
Verified
Not enough data
8.3
506
|
Verified
Not enough data
8.6
336
|
Verified
Not enough data
8.2
481
|
Verified
Not enough data
8.1
467
Not enough data
8.4
509
|
Verified
Marketing Automation
Not enough data
8.5
548
Not enough data
8.5
521
Not enough data
8.9
628
Not enough data
7.9
114
Customer Support
Not enough data
8.5
533
Not enough data
8.6
541
Not enough data
8.6
547
Not enough data
8.2
457
Not enough data
8.5
477
Reporting & Analytics
Not enough data
8.4
630
|
Verified
Not enough data
8.6
664
|
Verified
Not enough data
8.3
507
|
Verified
Mobile & Social
Not enough data
Feature Not Available
Not enough data
8.2
207
|
Verified
Not enough data
8.3
330
|
Verified
Platform
Not enough data
8.4
404
|
Verified
Not enough data
8.5
396
|
Verified
Not enough data
8.7
414
|
Verified
Not enough data
8.3
314
|
Verified
Not enough data
7.7
258
Not enough data
8.0
301
|
Verified
Not enough data
8.8
410
|
Verified
Not enough data
8.0
285
|
Verified
Integration
Not enough data
8.4
375
|
Verified
Not enough data
8.3
333
|
Verified
Not enough data
7.9
297
|
Verified
Generative AI
Not enough data
7.6
85
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
7.6
7
9.3
12
8.6
6
9.2
11
8.6
6
8.1
9
8.1
6
8.8
11
Online Marketing
9.2
6
9.0
8
8.1
6
8.5
8
8.1
6
8.1
12
8.9
6
9.4
9
8.7
5
Not enough data
Lead Management
9.3
5
8.9
9
Not enough data
8.5
8
Not enough data
8.7
10
9.3
5
8.5
9
9.3
5
8.9
9
9.3
5
8.9
11
9.0
5
9.2
10
8.7
5
8.7
9
Campaign Management
8.6
6
9.2
6
9.7
5
8.8
7
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.0
5
9.3
5
8.7
5
Not enough data
Reporting & Analytics
9.3
5
8.7
10
Not enough data
8.5
11
9.0
5
8.6
7
Not enough data
Not enough data
10.0
5
Not enough data
Platform
8.7
5
9.0
5
9.2
6
8.6
6
9.2
6
8.3
6
9.3
5
9.3
5
8.1
6
Not enough data
9.2
6
8.1
6
8.7
5
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
9.4
6
8.6
7
10.0
5
8.3
6
9.3
5
9.0
5
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.1
19
Not enough data
8.3
19
Not enough data
8.6
20
Not enough data
8.7
18
Organization
Not enough data
8.6
20
Not enough data
8.9
19
Not enough data
7.9
19
Performance Analysis
Not enough data
7.9
17
Not enough data
8.3
23
Sales Analysis
Not enough data
7.8
20
Not enough data
8.8
21
Generative AI
Not enough data
8.3
12
Not enough data
7.9
13
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrated Workflows
Not enough data
9.0
236
|
Verified
Not enough data
8.9
244
|
Verified
Not enough data
8.4
182
|
Verified
Not enough data
8.7
182
|
Verified
Not enough data
8.9
219
|
Verified
Not enough data
8.7
69
Not enough data
8.8
64
Repeatability and Reportability
Not enough data
8.9
206
|
Verified
Not enough data
8.9
222
|
Verified
Not enough data
8.9
220
|
Verified
Not enough data
8.7
186
|
Verified
Not enough data
7.6
57
AI and Automation
Not enough data
8.4
66
Not enough data
8.2
69
Not enough data
8.3
62
Not enough data
7.9
63
Not enough data
7.7
59
Generative AI
Not enough data
8.2
28
Agentic AI - Sales Engagement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
9.1
17
Not enough data
8.3
16
Not enough data
8.2
14
Not enough data
8.3
15
Additional Functionality
Not enough data
8.4
15
Not enough data
8.2
12
Not enough data
8.4
15
Not enough data
8.5
11
Not enough data
8.3
13
Agentic AI - Heatmap Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
8.8
50
Not enough data
9.0
51
Not enough data
8.6
50
Discovery
Not enough data
8.9
51
Not enough data
8.5
53
Not enough data
8.7
50
Management
Not enough data
8.7
49
Not enough data
9.0
51
Platform
Not enough data
8.5
49
Not enough data
8.7
51
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Performance Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Incentives
Not enough data
8.5
28
Not enough data
8.6
29
Not enough data
7.9
28
Not enough data
8.3
30
Personalization
Not enough data
8.8
32
Not enough data
8.6
33
Not enough data
8.6
34
Not enough data
8.4
31
Administrative
Not enough data
8.5
32
Not enough data
8.4
29
Not enough data
8.4
28
Agentic AI - Email Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
8.9
223
Not enough data
8.8
216
Not enough data
8.2
50
Customizations
Not enough data
9.0
233
Not enough data
9.2
238
Not enough data
8.9
245
Not enough data
8.6
219
Not enough data
8.9
240
Generative AI
Not enough data
7.7
32
Agentic AI - Sales Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
8.1
84
Not enough data
8.4
84
Not enough data
8.2
78
Not enough data
8.4
89
Not enough data
8.3
84
Predictive Analytics
Not enough data
8.1
85
Not enough data
8.2
83
Not enough data
8.0
78
Not enough data
7.6
80
Sales Management
Not enough data
8.4
89
Not enough data
7.8
79
Not enough data
8.3
84
Not enough data
8.7
89
Agentic AI - Outbound Call Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Calling
Not enough data
8.8
137
Not enough data
8.8
120
Not enough data
8.7
130
Not enough data
9.1
146
Not enough data
Not enough data
Contacts
Not enough data
9.0
151
Not enough data
9.0
137
Not enough data
9.0
143
Insights
Not enough data
9.1
165
Not enough data
9.1
142
Not enough data
8.9
123
Not enough data
9.0
145
Not enough data
9.0
141
Not enough data
Not enough data
Categories
Categories
Shared Categories
Freshmarketer and Freshsales are categorized as Marketing Automation
Unique Categories
Freshmarketer is categorized as Email Template Builder, Personalization, Conversational Marketing, Transactional Email, Heatmap Tools, and SMS Marketing
Freshsales is categorized as Sales Engagement, AI Sales Assistant, Online Form Builder, Outbound Call Tracking, Sales Analytics, Lead Scoring, Email Tracking, Sales Performance Management, CRM, and Visitor Identification
Reviews
Reviewers' Company Size
Freshmarketer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Freshsales
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
23.5%
Marketing and Advertising
17.6%
Apparel & Fashion
17.6%
Hospitality
11.8%
Computer Software
11.8%
Other
17.6%
Information Technology and Services
16.7%
Computer Software
13.8%
Marketing and Advertising
7.8%
Financial Services
4.1%
Internet
3.6%
Other
54.0%
Alternatives
Discussions
Freshmarketer has no discussions with answers
What is Freshsales used for?
2 Comments
BP
It's used for a number of things from lead generation to managing client accounts. It's a great tool to keep everything under 1 umbrella that is accessible...Read more
What are the three benefits of CRM?
2 Comments
BP
1. Creating sequences/pipelines to contact leads quicker and stay in communication with them easier
2. Allowing the sales team to easily access the...Read more
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